• 제목/요약/키워드: Smart product

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스마트 의류 Newness와 혁신성 평가 (The Evaluation of Newness and Innovativeness of Smart Clothing)

  • 강경영;진현정
    • 한국의류산업학회지
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    • 제9권5호
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    • pp.493-499
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    • 2007
  • The purpose of this study was to investigate the components of newness and product innovativeness of smart clothing, and to examine the evaluation of newness and innovativeness of smart clothing according to the consumer innovativeness. The survey was conducted on male and female subjects aged from 17 to 50. A total of 338 valid responses were used for the analysis. Exploratory factor analysis and confirmatory factor analysis confirmed the evaluation of smart clothing newness consisted of five items: 'novel', 'modern', 'original', 'fresh' and 'up-to-date'. The evaluation of smart clothing innovativeness consisted of two dimensions. One is the evaluation of innovativeness as clothing and the other is the evaluation of innovativenss as electronic devices. The validity of two dimensions were verified by confirmatory factor analysis. The results of ANOVA and Duncan test indicated that there were differences in the evaluation of newness and smart clothing innovativenss according to consumer innovativeness.

A Study on The Marketing Strategy of IoT (Internet of Things)-based Smart Home Service Companies Focusing on The Case of Xiaomi

  • Liang, Jinle;Kang, Min Jung
    • International Journal of Internet, Broadcasting and Communication
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    • 제13권1호
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    • pp.20-25
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    • 2021
  • In the background of the rapid development of the IoT, smart home work is becoming more and more important to each science and technology company. Smart home provides a safe, comfortable, high-quality, high-performance smart home living space compared to general homes, and at the same time It is responding to the low-carbon, eco-friendly global trend. Growth drivers driving the smart home market are increasing the number of Internet users, increasing disposable income in developing countries, increasing the importance of remote home monitoring, and increasing the need for energy saving and low carbon. In 2013-2014, Xiaomi launched a series of smart routers and smart home hardware devices. In 2015, it announced the latest product of the Xiaomi Ecological Chain, the "Smart Home Package," and in 2016 launched the MIJIA brand to invest in various smart product companies. In 2017, Xiaomi announced a plan to build an open smart hardware MIOT platform. We investigated the management strategy of Xiaomi home smart service based on IOT. The management strategy was divided into cost lead strategy, differentiation strategy of Xiaomi home service, and AIOT strategy of Xiaomi smart home.

Two-Stage Multichannel Architecture for Oyster Product Management System

  • Yang, Yeong-Yil
    • International Journal of Advanced Culture Technology
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    • 제7권4호
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    • pp.96-103
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    • 2019
  • In this paper, we propose two-stage multichannel architecture for oyster product management system, called cloud stage and agent stage. There are two communication channels at each stage. In cloud stage, the embedded system in the smart scale communicates with the server through two channels, Ethernet or 3G/LTE mobile communication. In agent stage, PCs and smart phones called agents communicate with the server also through Internet and 3G/LTE mobile communication. Compared with previous system in which the amount of the oyster produced in oyster workplaces could be monitored only at the console of only one oyster main server, developed system makes it possible to monitor the amount of produced oyster at several PCs (or smart phones). In addition to the amount of oysters produced at all oyster workplaces the environment of oyster workplaces such as temperature and humidity can be monitored on agents to judge the freshness. Two-stage architecture with multiple channels makes it possible to monitor the amount of oyster product and environment of the oyster workplace at any place in real time.

4차 산업혁명이 스마트 제조 역량에 미치는 영향 (The Effects of the 4th Industrial Revolution on the Capability of Smart Manufacturing)

  • 오원근;김인재
    • 정보처리학회논문지:컴퓨터 및 통신 시스템
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    • 제7권5호
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    • pp.111-118
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    • 2018
  • 4차 산업혁명이 미치는 제조업에 대한 영향은 국가별로 자국의 제조 경쟁력을 확보 또는 강화하려는 정책적 노력으로 확산되고 있다. 제조업에 대한 강화 정책은 필연적으로 스마트 제조에 대한 인력을 육성하는 것을 필요로 한다. 본 연구는 4차 산업혁명 시대를 대비한 스마트 제조 인력 육성을 목적으로 한 지식 영역 중에서 제품개발 전반적인 지식영역을 포괄하고 있는 제품수명주기 지식역량을 키우기 위한 교육커리큘럼에 대한 전문가들의 인식 차이를 살펴보았다. 전문가들은 현재 제품수명주기 지식의 교육커리큘럼에 대한 보완 필요성을 인지하였고, 디지털개발 및 생산, 신제품개발 영역에 대해서 향후 변화가 예상되고 중요하다고 인지하고 있었다. 본 연구에서는 전문가 조사를 통해서 얻어진 제품수명주기 지식역량에 대한 인식 차이에서 향후 교육커리큘럼 개발을 위한 시사점을 도출하였다.

체계적인 사용자 참여형 디자인 방법론을 활용한 스마트 텍스트로닉스 제품 개발 프로세스 (Smart-textronics Product Development Process by Systematic Participatory Design Method)

  • 임수연;이상원
    • 한국융합학회논문지
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    • 제12권1호
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    • pp.163-170
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    • 2021
  • 기능성 섬유를 가능하게 하는 스마트 텍스트로닉스가 최근 스마트 의류, 스마트 홈, 스마트 헬스케어 등 다양한 분야에서 활용되어 다양한 제품이 개발되고 있다. 이러한 관점에서 본 연구에서는 체계적인 참여형 디자인 방법을 기반으로 한 스마트 텍스트로닉스 제품 개발 프로세스를 제안한다. 프로세스는 심층 인터뷰와 분석의 두가지 단계로 구성되며 심층 인터뷰 단계에서는 참여자가 사용행위, 행위별 요구조건, 만족도 수준 등을 포함한 사용자 여정맵과 스케치 및 간단한 프로토타입 제작을 통한 아이디어 생성 활동을 수행한다. 이 후 분석 단계에서는 디자인 연구자가 심층 인터뷰 단계로부터 도출된 결과에 행동 패턴 분석 방법을 적용하여 핵심 특성을 도출하고 이를 기반으로 한 사용자 페르소나를 생성하고 각 페르소나의 주요 니즈를 E3 가치 체계의 가치요소와 연관시킨다. 본 연구에서는 사전 설문조사를 실시하여 스마트 텍스트로닉스 시장 파악하였으며, 제안된 방법론에 대한 검증을 위해 스마트 홈 분야에서 가장 많은 사용자와의 상호작용을 갖는 소파의 디자인 사례연구를 수행하였다.

스마트 농업을 위한 센서 데이터 기술 (Sensor Data Technology for Smart Agriculture)

  • 김영동
    • 한국정보통신학회:학술대회논문집
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    • 한국정보통신학회 2014년도 추계학술대회
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    • pp.861-864
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    • 2014
  • 최근 들어 센서 데이터를 활용한 농작물 생장/생육 관리는 유비쿼터스 센서 네트워크 기반 스마트 농업의 핵심요소 가운데 하나로 발전하고 있다. 센서 데이터를 활용할 경우 농작물의 생산량 조절 및 생산품질 관리가 수월해지기 때문이다. 본 논문에서는 국내외 스마트 농업의 사례로 시나리오를 조사해보고 센서 데이터 기술을 비교/분석하여 봄으로서 스마트 농업용 센서 데이터 기본 기술 체계 수립에 접근해보고자 한다. 본 연구의 결과는 국내외에서 진행되고 있는 스마트 농업 표준화에 대한 기본적인 자료로 활용될 수 있을 것으로 생각된다.

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스마트폰 탑재기술과 마케팅전략 연구: TV광고를 중심으로 (Analysis on Smart-Phone Technology and Marketing Strategy: Focused on TV Commercial Advertisement)

  • 이로운;한정희
    • 산업융합연구
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    • 제15권1호
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    • pp.9-15
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    • 2017
  • This study aims to present a direction for the efficient TV commercial marketing strategy at the market by analyzing the relationship between technology and the smart-phones' TV commercial especially 'iPhone series' and 'galaxy S series'. As the results of the factor analysis of the hardwares, slogans and TV commercial for the target smart-phones, TV commercial is the way of the expression for the technology through the meaning of the value. And the meaning of value is defined by reclassifying the expression technique of each scene of TV commercial into nouns and adjectives. Setting a slogan is very important because it is making memorable motto or phrase for the consumer and it decide the image of the product. So the correct configuration of the slogan is a keystone that is important for creating a TV commercial and has a profound impact on product image formation.

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How Individual Consumer's Characteristics Affects Intention to use Smart Watch

  • Kwon, Soon-hong;Lim, Yang-whan
    • 한국컴퓨터정보학회논문지
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    • 제21권10호
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    • pp.143-148
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    • 2016
  • Although various wearable devices applying information technologies are launched, only some of them are forming their own markets, and product which general consumers started to use in their daily life is believed to be smart watch. This study is intended to find factors why such smart watches are selected in terms of individual consumer's characteristics in smart watches whose market is under its early stage. Smart watches are not forming their markets yet and this product is rather closer to a device attached to smart phone. But they would form markets only if their value is approved by themselves. This study looked into a structure under which smart watch forms its preference in terms of individual consumer and consumers are willing to use it. This study has its meaning by looking into factors why smart watch is spreading in market in terms of individual consumer's characteristics. Results from this study are believed to provide fruitful implication to establish market strategy for wearable devices including smart watch that is not much used yet by consumers.

스마트 의류의 지각된 위험과 제품혁신성 평가에 관한 연구 (The Study on the Perceived Risk and Product Innovativeness Evaluation of Smart Clothing)

  • 강경영;진현정
    • 한국의류산업학회지
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    • 제10권5호
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    • pp.618-624
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    • 2008
  • The purposes of this study were to explore the perceived risk of smart clothing, to classify consumers by risk perception of smart clothing, and to investigate the differences among the segmented groups in regard to the evaluation of newness and innovativeness of smart clothing. In addition, the relationship among perceived risk, evaluation of newness and innovativeness of smart clothing were examined. A questionnaire was administered to 338 male and female subjects aged from 17 to 50. Analysis was performed by factor analysis, cluster analysis, ANOVA, and Pearson's correlation analysis. The results showed that the perceived risk of smart clothing was composed of 4 factors: economic risk, social risk, functional risk and physical risk. Consumers were classified into four groups: high risk perception group, low economic risk perception group, low functional risk perception group, and low social risk perception group. ANOVA showed that there were significant differences among four groups regard to the evaluation of newness and innovativeness of smart clothing. High risk perception group most highly evaluated the newness and innovativeness of smart clothing. There were positive correlation among the perceived risks, the evaluation of the newness and innovativeness of smart clothing.

국내 중소기업의 내·외부 요인이 스마트팩토리의 도입에 미치는 영향에 관한 탐색적 연구 : 금속가공업을 중심으로 (Effects of Internal and External Characteristics of Korean SMEs on the Introduction of Smart Factory : An Exploratory Investigation on the Metal Processing Industry)

  • 이종각;김주헌
    • 한국IT서비스학회지
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    • 제19권6호
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    • pp.97-117
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    • 2020
  • Five years have passed since the introduction of the smart factory amid the new opportunities for growth and job creation in relation to domestic manufacturing companies. Nevertheless, there is a lack of analysis on SMEs introduction smart factories. This study empirically analyzed the effects on the introduction of smart factories of domestic metal processing SMEs by distinguishing the characteristics of enterprises In this study, 103 companies which introduced smart factories and another 106 companies which did not introduce them were sampled. The Introduction of the Smart Factory was analyzed by four categories such as the Company characteristics (R&D capability, product production capability, organizational change), entrepreneur characteristics (risk sensitivity), relational characteristics (trust, dependence, cooperation, Influence), and structural characteristics (competition). As a result of the research, we found out product production capacity, risk sensitivity, trust and cooperation, Influence, and competition are statistically significant in the introduction of smart factory. But competition was characterized by a negative (-) sign opposite to the hypothesis. This study is meaningful in that the scope of the analysis has been expanded by analyzing whether smart factory was introduced or not considering the characteristics of the company. And there should be continuous research on its utilization as well as the introduction of smart factory.