• Journal of the Korean Society of Costume
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• v.64 no.1
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• pp.136-151
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• 2014

This study systematically analyzed types of fashion brand application focusing on accounts created in Korea. While referring to 'Chanel' which has developed a fashion brand app for the first time in August of 2008, not only for App store by Apple Inc. of the greatest market share but also for Android market, the one and only competitor of App store, the study examined cases of fashion brand app in Korea and foreign countries which have been in service till August of 2013 since the year of 2008. To achieve the research goal, the study conducted a literature research and a case review, categorizing the app by their distinctive functions which were Basic Information, SNS, AR, LBS, Entertainment, Mobile Shopping and Live Streaming. As for the first function, Basic Information, it was considered to provide information on a brand such as prices, sizes and colors of products which should be the most fundamental function of a fashion brand. The function would include look book, catalogues, photographs and others of products, helping users of the app with their understanding on images and concepts of the brand. Second, SNS function was considered useful for its mobility and communication and with the help of theirs, the users share fashion information with each other. Third, AR function as in a filed of virtual reality would edit virtual objects to look real in an actual environment. This would eventually offer the users a chance to try for clothes virtually. The fourth function, LBS, would work with GPS to find a store closest from a present location. This would be a help when the users try to find stores holding promotion events or trails while hiking in mountains. The fifth Entertainment function would include all sorts of games and chances for the users to listen to music and keep fashion diaries. The sixth function, Mobile Shopping, would help the users purchase items online via the app as they would not visit a store in person. The seventh function, Live Streaming, would give the users chances to actually see fashion collections in real time, held all over the world in every season. Because of this function, not only fashion experts but also regular people have become able to enjoy the fashion shows. The distinctive characteristics of the fashion brand application discussed in the study will be a useful reference when any relevant fields try to design other new fashion brand application.

• Spatial Information Research
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• v.21 no.4
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• pp.71-81
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• 2013

Due to explosively increasing utilization in spatial information and a rapid development in geospatial technology related to national territorial and housing, there are increasing demands for converging spatial information on not only urban planning and real estate data but also newly generated data from smart phone, GPS to achieve comparative advantage of national territory. In this paper, we prospect the utilization of Converged Spatial Information(CSI) to future national territorial planning for the purpose of enhancing territorial competitiveness. For this purpose, considering the Korea Land and Housing corporation(LH) takes charge most of government's land and housing development projects, CSI usage of this company's 6 future business domains until 2029 were used as a case study. Also, 7 CSIs derived from literature review were surveyed to find the degree of CSI utilization in the national territorial future. In the analysis result, it was found that 3D data and mobile data among others have higher degree of utilization, and urban and regional development is the most highly utilizable domain for CSIs. After all, to revitalize the use of CSI in national territorial future, it is required to do a balanced construction of territorial use spatial information about marine use, coastal use, underground space besides land use.

• Journal of the Institute of Electronics Engineers of Korea TC
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• v.48 no.6
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• pp.41-50
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• 2011

This article is concerned with the technology to provide car driver the car's status which are composed of car trouble code in car engine and many sensors. In addition, it installs vehicle diagnostic programs on wireless communication's portable device, for example, Smart phone, PDA, PMP, UMPC. As a result, this is to provide car manager with many information of car sensors when we go to car maintenance. it can monitor relevant information on vehicle by portable device in real time, alert drivers with specific messages and also enable them to address abnormalities immediately. Moreover, the technology could help the drivers who perhaps don't know very well about their vehicles to drive safely and economically as well; the reason is because the whole system is composed of just Vehicle-information collecting device and personal wireless communication's portables and transfers the relating data to server computers through wireless network in order to handle information on vehicles. This technology make us monitor vehicle's running, failure and disorder by using wireless communication's portable device. Finally, this study system is composed of a lot of application to display us the car's status which get car's inner sensor information while driving a car.

• Asia pacific journal of information systems
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• v.24 no.3
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• pp.299-323
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• 2014

The reason location based service is drawing attention recently is because smart phones are being supplied increasingly. Smart phone, basically equipped with GPS that can identify location information, has the advantage that it can provide contents and services suitable for the user by identifying user location accurately. Offering such diverse advantages, location based services are increasingly used. In addition, for use of location based services, release of user's personal information and location data is essentially required. Regarding personal information and location data, in addition to IT companies, general companies also are conducting various profitable businesses and sales activities based on personal information, and in particular, personal location data, comprehending high value of use among personal information, are drawing high attentions. Increase in demand of personal information is raising the risk of personal information infringement, and infringements of personal location data also are increasing in frequency and degree. Therefore, infringements of personal information should be minimized through user's action and efforts to reinforce security along with Act on the Protection of Personal Information and Act on the Protection of Location Information. This study aimed to improve the importance of personal information privacy by empirically analyzing the effect of perceived values on the intention to strengthen location information security and continuously use location information for users who received location-based services (LBS) in mobile environments with the privacy calculation model of benefits and risks as a theoretical background. This study regarded situation-based provision, the benefit which users perceived while using location-based services, and the risk related to personal location information, a risk which occurs while using services, as independent variables and investigated the perceived values of the two variables. It also examined whether there were efforts to reduce risks related to personal location information according to the values of location- based services, which consumers perceived through the intention to strengthen security. Furthermore, it presented a study model which intended to investigate the effect of perceived values and intention of strengthening security on the continuous use of location-based services. A survey was conducted for three hundred ten users who had received location-based services via their smartphones to verify study hypotheses. Three hundred four questionnaires except problematic ones were collected. The hypotheses were verified, using a statistical method and a logical basis was presented. An empirical analysis was made on the data collected through the survey with SPSS 12.0 and SmartPLS 2.0 to verify respondents' demographic characteristics, an exploratory factor analysis and the appropriateness of the study model. As a result, it was shown that the users who had received location-based services were significantly influenced by the perceived value of their benefits, but risk related to location information did not have an effect on consumers' perceived values. Even though users perceived the risk related to personal location information while using services, it was viewed that users' perceived value had nothing to do with the use of location-based services. However, it was shown that users significantly responded to the intention of strengthening security in relation to location information risks and tended to use services continuously, strengthening positive efforts for security when their perceived values were high.