• Title/Summary/Keyword: Sign board Density

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A Study on the correlation between a streetscape image and a signboard density - Focused on roadside buildings occupation density of signboard in the business area - (가로경관이미지와 간판밀도와의 상관관계에 관한 연구 - 상업지역 연도건물의 간판 점유밀도를 중심으로 -)

  • Kim, Yun-Hee;Rhee, Jae-Won
    • Archives of design research
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    • v.18 no.4 s.62
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    • pp.287-296
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    • 2005
  • The street image in a business area is so much affected by Facade that the front side of a roadside building makes. Recently, for the indiscreet and intemperate advertising signboard of the front side of roadside buildings, a streetscape becomes more disordered than before, so now we need to do research about signboards of roadside buildings for a streetscape image. In this research, we focused on a streetscape with difference of occupation density of signboard in the business area via investigation and analysis about occupation density of signboards of the front side of roadside buildings, and we suggested optimum occupation density of signboards for supporting the road image positively. An object of research is the street in the business area that has many pedestrians and active passing zone of cars. We investigated and analyzed how to feel street images on the rate of occupation density of roadside building's signboards of in the chosen street. As a result of using an adjective that we use for estimating street view images for extraction of street images, we could know 2 factors. We named that one is the image of recognition, and the other is the image of feelings. We knew that signboard density of street of heavily recognized images is from 20% to 30% and, signboard density of street of heavily feeling images is from 50% to 60%. We also could know that people feel both images of recognition and images of feeling in specific density, 30 to 50%. Through this result of research, we can suggest Facade on signboard density with the recognition and the feeling and use images of the street view as materials to be more specific and more special.

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