• 제목/요약/키워드: Service pricing

검색결과 232건 처리시간 0.021초

중소제조업의 서비스화 결정요인이 성과에 미치는 영향 : 서비스화 역량의 매개효과를 중심으로 (The influence of Servitization Decision Factors on the Performance of SMEs : Focused on the Mediating Effects of Servitization Competency)

  • 서지연;박광호
    • 산업경영시스템학회지
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    • 제42권2호
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    • pp.49-61
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    • 2019
  • As the technological gap amongst manufacturers decreases, the life cycle of products has shortened, and competition accelerates due to the development of technology, incumbent manufacturing companies face growth limitations. In order to overcome such business issues, manufacturing companies are increasingly interested in changes in business models and innovations, especially in the direction of providing services where they can maintain the competitive advantage of their products. In such context, this empirical study examines managerial leadership, differentiation strategies, and products and services pricing as 'servitization factors', which can be driving forces for moving into a new era of growth for Korean SMEs, focusing on the mediating effects of servitization competency. The results are as follows : First, it was confirmed that executive leadership, differentiation strategy, and information & communication technology capability have a direct effect on service sales. Second, the process competency, partnership competency, and ICT competency, which are presented as the service competence of SMEs, were found to play an important role in inducing service sales in managerial leadership, differentiation strategy, product and services pricing. It also emphasized the role of the public policy such as helping to foster SMEs as key partners in the expansion of social facilities and establishing platforms through ICT and data utilization for the convergence of manufacturing services.

혼잡통행료 징수와 대중교통 차내 혼잡수준의 관계 (The Relationship Between Congestion Pricing and In-vehicle Crowding Level in Public Transport)

  • 유상균;배기목
    • 대한교통학회지
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    • 제34권6호
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    • pp.510-522
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    • 2016
  • 대중교통을 포함한 연구들에서 사회적 효용 증진은 대중교통서비스 개선 또는 승용차 이용 억제책을 통한 대중교통 수요증가에 의한 것으로 풀이된다. 하지만 지금까지 대중교통 수요증가는 통행수단의 통행량 변화를 통해 사회적 효용에 영향을 미치고 관찰될 뿐, 대중교통 차내 혼잡도는 고민의 대상이 아니었다. 본 연구는 혼잡통행료 시행으로 증진되는 사회적 효용과 변화되는 대중교통수단 차내 혼잡도를 관찰하고 원인을 규명한다. 본 연구에서 혼잡통행료 시행은 대중교통수단 차내 혼잡도를 증가시키고, 대중교통 전용차로가 없는 경우 대중교통수단 혼잡도는 더욱 심화된다. 주목할 점은 대중교통수단 차내 혼잡도가 도심보다 도심 외곽구역에서 더욱 악화되고, 최선의 혼잡통행료는 차내 혼잡도를 상대적으로 덜 악화시키면서 효용증진 임무를 완수한다. 이러한 결과는 통행자의 직주근접성 변화, 통행횟수 조절, 그리고 혼잡통행료 징수가 가져올 우발적인 왜곡효과 때문으로 해석된다.

가상화를 이용한 위탁형 그리드 서비스 거래망 모델 (Third Party Grid Service Maketplace Model using Virtualization)

  • 장성호;이종식
    • 한국시뮬레이션학회:학술대회논문집
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    • 한국시뮬레이션학회 2005년도 추계학술대회 및 정기총회
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    • pp.45-50
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    • 2005
  • Research and development of grid computing ware mainly focused on high performance computing field such as large-scale computing operation. Many companies and organizations concentrated on existing computational grid. However, service grid focusing on enterprise environments has been noticed gradually. Grid service providers of service grid construct diverse and specialized services and provide service resources that have economic feasibility to grid users. But, service resources are geographically dispersed and divided into many classes and have individual owners and management policies. In order to utilize and allocate resources effectively, service grid needs a resource management model that handles and manages heterogeneous resources of service grid. Therefore, this paper presents the third party grid service marketplace model using virtualization to solve problems of grid service resource management. Also, this paper proposes resource dealing mechanism and pricing algorithms applicable for service grid. Empirical results show usefulness and efficiency of the third party grid service marketplace model in comparison with typical economic models for grid resource management such as single auction model and double auction model.

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애니메이션 산업의 대안적 연구 - 아바타 서비스의 소비자 고착화(lock-in) 전략을 중심으로 (An alternative way of Animation Industry : Focusing on Avatar sevice's Lock-in Effect)

  • 한창완
    • 만화애니메이션 연구
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    • 통권6호
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    • pp.152-171
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    • 2002
  • This study analyses the avatar service, which is recognized as an alternative strategy of animation industry. The research questions of this study are following: (1) How have the avatar services been developed and what are the present dominant types? (2) Which structural characteristics of e-business environment are needed for the success of avatar services? (3) What is the economic characteristics of avatar business model? To solve these research questions, the basic conditions and the structural characteristics of avatar services have been investigated. In the first place, two forms of avatar service are classified. One is the internet service site whole primary service is to provide chatting service based on avatar service. The other is the portal site in which many kinds of products and services are presented as bundles to meet the needs of internet users. So avatar service is one of bundles which those portal sites are providing with. In this study, the big five internet service sites are selected based on the profits they earned through the sales of avatar service. The result of analysis is that the pricing strategy of those big five sites is very different from those of traditional off-line markets. The pricing mechanism are based on the value which internet users endow with the avatar items, not based on the costs of making the products. Avatar is the representative informative goods. The informative goods have the original cost structures, constant fixed costs and zero marginal costs, so the providers of avatar services make much of the subjective values of consumers. The sayclub, which is the most successful avatar service site and earn the average sales of 3 billing won a month, takes the aggressive strategy of pricing avatar items at highest price in the industry. The avatar service providers which make lots of profits are planning of making differentiate the services, introducing well-known brand items and star-named items. Nevertheless, the fact that the members of the sayclub are not decreasing means that the network effect of the site is so strongly manifest. Moreover, the costs the members have paid for the avatar items are so big not as to switch from one site to the other site, it can be very costly. These switching costs are endemic in high-technology industries and digital contents industries. It can be so large that switching suppliers is virtually unthinkable, a situation known as 'lock-in'. When switching costs are substantial, competition can be intense to attract new customers, since, one they are locked in, they can be a substantial source of profit. The consumers of avatar items have switching costs if they subscribe for the new avatar service site. The switching costs can be subscription costs as well as the costs of giving up the items they already paid for. One common example of switching costs involves specialized supplies, as with inkjet printer cartridges. In this example, the switching cost is the purchase of a new printer. The market is competitive ex ante, but since cartridges are incompatible, it is monopolized dx post. So the providers of printer/cartridges set pricing printer so cheap and cartridges expensive. On the contrary, since the avatar service can be successful with the strong network effect, the providers of avatar services have to compete aggressively for new customers. So they allow the subscription at a low price(almost marginal cost) in the early market. The network effect can be maximized when the members are sufficiently growing. The providers which have the monopoly power with sufficient subscribers. begin to raise the prices over the lifetime of the product and make profits.

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적정 작업환경측정수수료 산정을 위한 소고 (Essay on the Calculation of Appropriate Working Environment Measurement Fees)

  • 박지연
    • 한국산업보건학회지
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    • 제31권3호
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    • pp.274-285
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    • 2021
  • Objectives: The question of whether the level of fees paid to working environment measurement agencies is appropriate has long been a matter of concern to the government. In addition, measurement institutions express dissatisfaction with their level of compensation, which has a great influence on the evaluation of a subject's policy. This study is intended to find a way to appropriately calculate working environment measurement fees. Methods: We looked at the principle of fee determination as a basic theory of fee calculation used in fee calculation, the legal and academic aspects of the general method of fee calculation, and government cost calculation standards. Furthermore, we reviewed the research methods applied so far to derive a method of calculating fees appropriate for this environment. Results: The working environment measurement environment is different from other commission calculation environments. The other environment is to appropriately calculate the service price provided by a monopoly public enterprise, while the situation is to appropriately calculate the fees provided by competitive private enterprises. Therefore, the service delivery environment and the delivery entity are different. In this case, the appropriate method of calculating service fees would be competitive pricing. There have also been many problems under the method of calculation by service cost. Conclusions: First, the working environment measurement fee requires an accounting correction of endogenous variables. Second, the theory of calculating fees appropriate for this situation is appropriate for competitive pricing that applies to private competitors. Third, the government should make efforts to make the service supply market a fully competitive market while ensuring that the service fee level is determined at the marginal cost level. Fourth, economically, research on marginal cost levels is needed.

공공부문의 사용량기반 IT서비스를 위한 인프라서비스 모델에 관한 연구 (Infra Service Model for Usage-based IT service in Public Sector)

  • 나종회;이상학;문성준;한인종
    • 디지털융복합연구
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    • 제7권4호
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    • pp.43-56
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    • 2009
  • The concept causing all the fuss is "the utility computing or the usage-based IT service", which now represents the future for IT asset in all aspects of the way they work in business, the commercial and public sector. The core of "utility computing or usage-based IT service" is changing the IT assert from "ownership" to "borrowing", which enables managers to get greater utilization of data-centre resources at lower operating costs. This trend is spreaded in public sector centering the Governmental Internet data Center of Korea(NCIA). So, it has need to make an usage-based IT service model that is suitable for public sector. In this paper, we propose the usage-based IT service model that is composed of IT service framework, service pricing model and IT service architecture.

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항만물류서비스의 평가에 관하여 (On the Evaluation of Physical Distribution Service in Ports)

    • 한국항만학회지
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    • 제10권2호
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    • pp.17-29
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    • 1996
  • It is required to consider pricing and non-pricing factors and external economy in order to achieve the objects of physical distribution system in a port. Recently, among the three factors, much attention has been paid to non-pricing factor in the system. Although physical distribution service in a port(PDSP)has been frequently mentioned in documents and literature related to port and shipping studies, few study on it has not been systematically and scientifically made due to the following problems; $\circ$ there are not proper criteria to evaluate level and quality of PDSP and as a result it is difficult to set up a unified standard for doing so. $\circ$ algorithms to evaluate problems with complex and ambiguous attributes and multiple levels in PDSP are not available. This thesis aims to establish a paradigm to evaluate PDSP and to abvance existing decision making methods to deal with complex and ambiguous problems in PDSP. To tackle the first purpose, extensive and thorough literature survey was carried out on general physical distribution service, which is a corner stone to handle PDSp. In addition, through interviews and questionnaire to the expert, it have extracted 82 factors of physical distribution service in a port. They have been classified into 6 groups by KJ method and each group defined by the expert's advice as follows; a. Potentiality b. Exactness c. safety d. Speediness e. Convenience f. Linkage Prior to the service evaluation, many kinds of its attributes must be identified on the basis of rational decision owing to complexity and ambiguity inherent in PDSP. An analytical hierarchy process (AHP) is a method to evaluate them but it is not applicable to PDSP that have property of non-additivity and overlapped attributes. Therefore, probablility measure can not be used to evaluate PDSP but fuzzy measure is required. Hierarchical fuzzy integral method, which is merged AHP with fuzzy measure, is also not effective method to evaluate attributes because it has vary complicated way to calculate fuzzy measure identification coefficient of attributes. A new evaluation algorithm has been introduced to solve problems with multi-attribute and multi-level hierarchy, which is called hierarchy fuzzy process(HFP).Analysis on ambiguous aspects of PDSP under study which is not easy to be defined is prerequisite to evaluate it. HFP is different from algorithm existed in that it clarified the relationship between fuzzy measure and probability measure adopted in AHP and that it directly calculates the family of fuzzy measure from overlapping coefficient and probability measure to treat and evaluate ambiguous and complex aspects of PDSP. A new evaluation algorithm HFP was applied to evaluate level of physical distribution service in the biggest twenty container port in the world. The ranks of the ports are as follows; 1. Rotterdam Port, 2. Hamburg Port, 3. Singapore Port, 4. Seattle Port, 5. Yokohama Port, 6. Long beach Port, 7. Oakland Port, 8. Tokyo Port, 9. Hongkong Port, 10. Kobe Port, 11. Los Angeles Port, 12. New york Port, 13. Antwerp Port, 14. Felixstowe Port, 15. Bremerhaven Port, 16. Le'Havre Port, 17. Kaoshung Port, 18. Killung Port, 19. Bangkok Port, 20. Pusan Port

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ASP 매출 변화에 관한 동태적 분석: SD 기법을 활용한 버전 차별화 전략을 중심으로

  • 김상준;이진수;이상근
    • 한국경영정보학회:학술대회논문집
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    • 한국경영정보학회 2008년도 춘계학술대회
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    • pp.454-471
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    • 2008
  • This study suggests the dynamic pricing model which reveals the organic relationship between ASP (Application Service Provider) price and the related factors, using system dynamics methodology. Basically, we applied the law of supply and demand for analyzing price changes. Then, we deducted ASP price, focusing on fixed cost and variable cost. We also researched the customer's buying behavior according to version differentiation policy. In the version policy, we set up the proposition about customer's satisfaction and willingness-to-pay, using option system. As a result, this research designed the simulation model which analyzes the changes of the sales according to version differentiations and customer's willingness-to-pay. Through this research, we can find effective version differentiation strategies. This paper also found that the larger the number of package, the greater the demand and customer's willingness-to-pay. The increase of the number of package causes the increase of the sales. The increase of the sale is not exactly relative to the number of package. Drawing S-curve, the sales was increased. This dynamic pricing model suggests the ground that the ASP price changes based on the existing version differentiation theory and the demand of customers can affect the changes of the sales. We expect that this model suggests a clear standard of ASP pricing by combining real cases.

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Smart Meter와 부하 패턴 분류를 이용한 Critical Peak Pricing 요금제 적용 (Categorization of End-Users' Load Patterns Applied to Dynamically-Administered Critical Peak Pricing)

  • 주지영;권상혁;안상호;윤용태
    • 대한전기학회:학술대회논문집
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    • 대한전기학회 2008년도 추계학술대회 논문집 전력기술부문
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    • pp.460-462
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    • 2008
  • 일반 수용가를 대상으로 한 효율적인 수요관리의 한 방법으로써 Dynamically-Administered Critical Peak Pricing[1] 요금제를 이용하여 일반 수용가 대상 수요관리를 스마트 미터기인 Smart Cabinet Panel(SCP)를 개발하여 적용하였다. 이 DA-CPP 요금제에는 핵심이 되는 최적 critical peak 시점을 푸는 하위 문제들 및 방법론들이 존재하는데, 우리는 energy service provider(ESP)가 관리해야 할 수용가의 수가 매우 많다는 점에 주목하여, 각 수용가의 1일 부하 사용량 패턴을 몇 개의 그룹으로 나누어 각 그룹에 대해 critical peak 최적 시점을 결정하는 연구를 수행하였다. 이러한 수용가 부하량 패턴그룹화를 위해 인공 지능의 여러 기법 중 하나인 self-organizing map(SOM)을 사용하였다 그리고 ESP와 수음가가 통신할 수 있도록 개발된 SCP를 통해 Critical Peak을 적용하였다.

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유럽국가들의 약품비 총액관리제 시행과 관련된 요인 분석 및 시사점 (Factors Associated with Fixed Budgets for Pharmaceuticals in European Countries)

  • 이진이;신경연
    • 약학회지
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    • 제57권3호
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    • pp.213-218
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    • 2013
  • This study examines factors associated with fixed budgets for pharmaceuticals and clawback system for pharmaceutical industry in European countries. We used information from a survey held in 2005~2006 by Austrian Health Institute. Several information including pharmaceutical pricing policies, marketing conditions for pharmaceutical industry and patient' choice of drugs was collected. Five out of twenty five countries in EU were considered as countries with fixed budgets for pharmaceuticals and remaining 20 countries were considered as countries without fixed budget system. Comparisons were made for each information. Countries with fixed budgets for pharmaceuticals were more likely to have internal (or external) reference pricing system and other pricing mechanisms. In addition, they were more likely to permit pharmaceutical industry to be engaged in public advertising and information provision towards patients. They guaranteed patient participation in drug choice decisions. The countries with fixed budgets for pharmaceuticals were more likely to have conditions that enable the fixed budget system to work better compared to those without fixed budget system. Therefore, the study results imply that we need to check whether we have similar conditions to the countries that already have fixed budgets for pharmaceuticals when we want to introduce fixed budget mechanism for pharmaceuticals in Korea in the future.