• 제목/요약/키워드: Service analysis

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RFID를 활용한 길안내 서비스의 경제성 분석 (An Analysis on the Economical Efficiency for the Travel Aids Service through RFID)

  • 장영순;서종현
    • 대한안전경영과학회지
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    • 제12권1호
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    • pp.119-126
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    • 2010
  • This paper presents an economic analysis for the travel aids service system for visually handicapped persons through RFID (Radio Frequency Identification). This research estimates both cost and economic effect of the service. By using input-output analysis technique, three kinds of repercussion effects - domestic production, value added, and workers induced by the travel aids service - are also calculated. To evaluate the profitability of the service, we investigate the procedures through which the service has an effect on the interested parties and develop formulas describing the procedures. The benefit of the service have been generally obtained by measuring the willingness to pay (WTP). This paper, however, obtains the monetary value of benefit by estimating the parameters of the formulas, so that a close improvement of the service may be possible with the result of the economic analysis.

유.무선 컨버전스 서비스 수요 Pattern에 관한 연구 (A Study on the Demand Pattern Analysis of Fixed Mobile Convergence Telecommunication Service)

  • 배기수;송영화
    • 경영과학
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    • 제23권3호
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    • pp.1-11
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    • 2006
  • This study investigates empirically on the business analysis of fixed mobile convergence telecommunication service. As for the stage of empirical analysis, the process was carried out in the order elaboration of a test model, selection of sample, empirical analysis and interpretation of result. We report our Preliminary results on the fixed mobile convergence telecommunication service demand pattern forecasting by Bass model. The results show that the fixed mobile convergence telecommunication service may sustain profitability over the next ten years in the market. In conclusion, the practical implication of the result attained by this study is that in order to create a fixed mobile convergence in the korean business world, practical tools such as WiBro service is no less important than fixed service and Mobile service, and that users may be rightfully encouraged to adopt WiBro service.

호텔 식음료부서에서 조직지원, 조직몰입, 직무만족과 서비스품질의 인과관계 평가 (Evaluating the Causal Relationships among Organizational Support, Organizational Commitment, Job Satisfaction, and Service Quality in the Hotel F & B Department)

  • 강종헌
    • 한국식품조리과학회지
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    • 제19권2호
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    • pp.155-164
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    • 2003
  • The purpose of this study was to examine, in a service context, construct validity and generalizability of widely used and accepted measures of perceived organizational support, job satisfaction, organizational commitment, and service duality, and to test each measures' predictive utility in this context with path analysis. Of 350 subjects, 309 subjects participated in the analysis. Descriptive statistics (frequencies), exploratory factor analysis, reliability analysis, zero-order partial correlation analysis, and confirmatory factor analysis were used for this study. The findings from this study are as follows. First, perceived organizational support significantly influenced job satisfaction, organizational commitment. and service quality. Second, Job satisfaction had a directional impact upon organizational commitment and service quality. Third, organizational commitment showed to have a predictive impart on service quality. Finally, the results of the study provide some insight into the types of internal marketing strategies that can be applied successfully by operators of hotel F & B departments.

A Study on The Relationship Among Service Quality, Service Value and Customer Satisfaction of Food Service Industries

  • Lee, Mi-Ock
    • Journal of the Korean Data and Information Science Society
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    • 제17권3호
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    • pp.763-774
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    • 2006
  • The purpose of this study is to identify relationship among service quality, service value and customer satisfaction of food service industries. The respondents included 120 customers of K-restaurant in the survey. Data were analyzed by confirmatory factor analysis and cause-effect analysis among the constructs. After research model testing, the following results was obtained : Service Value was influenced directly and positively by the service quality. And customer satisfaction was influenced directly and positively by the service value. But customer satisfaction was not influenced directly and positively by the service quality.

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관광호텔 식음료상품 서비스품질 평가 (Service Quality assessment for Food & Beverage Product of Hotel)

  • 김승희
    • 한국조리학회지
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    • 제5권2호
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    • pp.447-467
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    • 1999
  • Most published work on product quality focuses on manufactured goods. The subject of service quality has received less attention. This distinction is important because some of the quality-improving strategies avaliable to manufacturers may be inappropriate for service firms. Services are performances, not objects. They are often produced in the presence of the customer, as in the cause of hotel restaurant services, quality occurs during service delivery, usually in an interaction between the customer and contact personnel of service firm. for this reason, service quality is highly dependent on the performance of employees, an organizational resource that cannot be controlled to the degree that components of tangible goods can be engineered. The study has begun as a basic study for customer satisfaction-oriented management in understanding the service quality of food & beverage products and through a systematic analysis of it. The major purpose of the study was to examine the relationship of the customer satisfaction and service quality in consideration of reliability, empathy, responsiveness, tangibility and assurance. An empirical research was conducted based on the previous theoretical studies. 286 customer at first class hotels in Seoul were selected as samples of this study. The time period of research was from February through March 1999, and answers were processed by SAS to yield frequency analysis, multivariate statistical analysis and regression analysis. The finding of the statistical treatment are frequencies, factor analysis, multiple regression analysis, path analysis. SERVQUAL method was used the service quality evaluation methods. After factor analysis, it was resulted to 3 factors. those were factor 1(assurance.empathy.responsiveness), factor 2(reliability), factor 3(tangibility). The findings of the statistical treatment are as follows. First, the attribute measurement of performance service quality was affected by customer satisfaction. Second, the attribute measurement of performance service qualify was affected by repurchase intention. Third, The attribute measurement of performance customer satisfaction was affected by repurchase intention. The result of study model was followed, service quality was affected repurchase intention than customer satisfaction. indirected effect through, service duality and customer satisfaction was affected repurchase intention.

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선택형 컨조인트 분석(Choice-based Conjoint Analysis)을 통한 제품-서비스 통합 효과 분석 (Analysis of Product-Service Integration Effect using Choice-based Conjoint Analysis)

  • 김진민;박광태;임호순
    • 한국경영과학회지
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    • 제39권1호
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    • pp.101-112
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    • 2014
  • PSS (Product-Service System) is a competitive strategy for a service company or a servitized manufacturer. We investigate the product-service integration effect in a mobile phone service industry. Using choice-based conjoint analysis, we measure main and interaction effects of product and service. We collected a sample of size 171 from a college student group in Seoul, Korea. We find the existence of the interaction effect of product and service in PSS and show the direction of PSS strategy using main and interaction effect.

셀프서비스 키오스크에 대한 소비자의 저항 및 지속사용의도의 결정 요인 (Consumers' Resistance and Continued Use Intention of Self-service Kiosk)

  • 김효정;이진명
    • Human Ecology Research
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    • 제58권3호
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    • pp.401-416
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    • 2020
  • Service providers have introduced interactive devices such as self-service kiosks to provide convenient and efficient services to consumers. Self-service kiosks are one of the most diverse technological forms of self-service technologies that provide control and freedom to consumers as well as reduce the frustration of line-ups. This study explores the predictors of consumer resistance and continued use intention with regard to self-service kiosks. It adopts three constructs on the following variables: perceived innovation characteristics, consumer characteristics, and gamification. An online self-administered survey was conducted, and 343 users of self-service kiosk services, aged between 20 and 59, were included in the analysis. The study used the SPSS 23.0 program to perform a descriptive analysis along with, t-test, ANOVA, correlation analysis, and regression analysis. First, convenience, controllability, and gamification negatively influenced consumer resistance to self-service kiosks. Second, human alienation and sociability positively influenced consumer resistance to self-service kiosks. Third, convenience and gamification positively influenced the continued use intention with regard to self-service kiosks. Last, the risk of functionality, human alienation, and sociability negatively influenced continued use intention with regard to self-service kiosks. The results contribute to the literature because few studies have examined what drives the resistance of users and continued use intention with regard to self-service kiosks. It also provides service providers and practitioners with insights and strategies on how to overcome consumer resistance.

커피전문점의 서비스 품질 및 서비스공정성이 고객만족 및 행동의도에 미치는 영향: 국내외 커피전문점을 조절효과로 (Effects of Service Quality and Service Fairness of Coffee Brand on the Service Quality and Behavioral Intention: Domestic/Foreign Coffee Brand as Control Effects)

  • 김정애;권용주;변광인
    • 한국조리학회지
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    • 제23권4호
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    • pp.144-162
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    • 2017
  • This research utilized integrated package program of PASW Statistics 18.0 and AMOS 22.0 to analyze how the influence of service quality factor of coffee chains affects customer satisfaction and intention of customer behavior. The utilized statistics techniques were frequency analysis, exploratory, confirmatory factor analysis, covariance structure analysis, multiple group structure equation model analysis, etc. As a result of hypothesis verification, first of all, it was verified that the service quality factor of coffee chains affected positive (+) effect on service justice. Second, it was verified that the service justice affected positive (+) effect on customer satisfaction. To see it detailed, it is possible to see that all factors, perception of interactive justice, distributive justice, procedural justice, were adopted as the case of affecting service satisfaction (p<.001). Third, it was verified that among the circumstances that service quality affected to satisfaction, justice played a role as intermediary role. Fourth, it was verified that service satisfaction affected positive (+) effect on customer satisfaction, finally, the influence that customer satisfaction affecting behavioral intention has no effect on behavioral intention by brands of domestic or abroad.

서비스 로봇산업의 산업연관분석 (Input-Output Analysis of Service Robot Industry)

  • 류성은;정인재
    • 산업경영시스템학회지
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    • 제45권4호
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    • pp.142-149
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    • 2022
  • This study attempts to analyze the economic impact of the service robot industry using Input-Output analysis, which is conducted based on Demand-driven model, the Leontief price model, the Backward and Forward Linkage Effects, and the Exogenous Methods. In a Demand-driven model analysis, we can conclude that the service robot industry contains characteristics of both the manufacturing industry and the service industry, which causes a positive impact on the overall industry by compensating for the weaknesses of the two industries. The Leontief price analysis indicates when wages in the service robot industry increase, prices related to robot manufacturing also increase. Also, when profits in the service robot industry increase, prices related to service provision increase, too. The Backward and Forward Linkage Effects analysis shows that the service robot industry is highly sensitive to the current economic condition and has a great influence on the service industry. The service robot industry can highlight the aspect of service characteristics when the manufacturing industry is in recession and vice versa. In addition, the service robot industry can be regarded as a value-adding and domestic economy promoting industry which utilizes knowledge of information and communication technologies. It is important to foster the service robot industry in South Korea, which is in economic recession to provide an opportunity to stimulate the growth of both service and robot industries.

The Impact of Face-to-Face Sales in the Air Service Market

  • SUNG, Yu-Lim;PARK, Hye-Yoon
    • 유통과학연구
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    • 제18권10호
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    • pp.39-52
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    • 2020
  • Purpose: This study aims to find out the relationship between the impact of Korean crew on airline service quality in the global aviation market, which is the representative of the face-to-face sales and can help in the face-to-face market of aviation services. Research design, data: The survey was conducted for about a month from March 1 to April 6, 2020, and a total of 300 copies were used in the analysis of the results. To verify the hypothesis, data was analyzed using the statistical package program SPSS 18.0, and frequency analysis, exploratory factor analysis, correlation analysis, and multiple regression analysis were performed. Results: It is a study on the sales of face-to-face service of crews of global airlines. Non-verbal elements in airline service face-to-face sales have been shown to have a significant impact on service quality. Conclusions: In the face-to-face service sales of global airlines, communication has been shown to affect service quality. A face-to-face sale using mother tongue means important. The better the flight attendant's linguistic face-to-face selling ability, the more positive on the airline's quality of service. It suggests that the communication skills of managers in the aviation service market are important for repurchase.