• 제목/요약/키워드: Service Sector

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DEA 기법에 의한 서비스 운영의 기술적 효율성 분석 : 콜센터 서비스 사례연구 (Measuring the Technical Efficiency of service Operation with DEA : An Application to Call Center service)

  • 소순후;이경재;조건
    • 한국산업정보학회:학술대회논문집
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    • 한국산업정보학회 2008년도 추계 공동 국제학술대회
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    • pp.316-321
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    • 2008
  • In the present emerging global economy, as the focus is shifted from manufacturing to service sector, the efficiency of service operations is crucial for the county's sustainable growth and development. As one of the fastest growing service sector industries in South Korea, the call center has become an inevitable part of customer service for most companies. Despite of the strategic importance of the call center, there has been no empirical study on the efficiency of call center service operations in the literature. The main purpose of this study is to evaluate the technical efficiency of call center services so as to not only identify the current status of call center service operations, but also suggest ways to improve service operations efficiency. For this purpose, we apply a non-parametric efficiency measurement method, DEA (Data Envelopment Analysis), to domestic call centers in order to compare their relative efficiency. Based on DEA evaluations, we provided specific directions for the inefficient call centers to possibly improve their operation efficiencies. It is expected that the measurement methods suggested in this study can be applied to various issues such as service KS certification, service operations management, and the productivity analysis of service personnel.

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A Study on Service Quality and Customer Satisfaction in Nigerian Healthcare Sector

  • Potluri, Rajasekhara Mouly;Angiating, Gift
    • 산경연구논집
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    • 제9권12호
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    • pp.7-14
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    • 2018
  • Purpose - The core objective of the research is to explore the quality of services provided by the Nigerian health care sector that lead to know the satisfaction levels of the consumers. Research design, data, and methodology - After a meticulous literature review, the researchers administered a two part questionnaire to know the service gaps and satisfaction levels of the customers. The research carried out with a sample of 400 respondents but received only 150 responses from the residents around Adamawa state. The collected data was edited, coded, and analyzed with the SPSS latest version with the descriptive and inferential statistical tools. Results - Majority of the respondents expressed their discontentment over the responsiveness of the service providers when compared to tangibility and reliability quality variables. There is no relationship between the quality variable tangibility and overall satisfaction. Related to the overall satisfaction, 42 percent of respondents have neutral perspective indicated that they are either satisfied or dissatisfied as against the 43.3 percent of dissatisfied customers. Conclusions - This research proffers invaluable information to the entire Nigerian health-care sector to review their existing delivery of services to improve patient satisfaction. This research is first of its kind concentrated to know the quality of health-care services and customers overall satisfaction in Nigeria.

Sports Leadership Theories for Improving Retail Service Quality on Customer Value

  • SEONG, Dong-Ho
    • 유통과학연구
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    • 제19권5호
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    • pp.13-21
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    • 2021
  • Purpose: The sports leadership theories are crucial in ensuring the success of corporations. This study shall discuss the various leadership theories employed in the sports industry and how they can be incorporated within the retailing sector to enhance the service quality and promote substantial customer value towards all the consumers visiting the retailing stores. Research design, data and methodology: The present researcher gathered textual data on potential solutions for coding of development through web searching method and coded and produced various topics as solution providers. Methods were then established to enhance quality on customer value by the leadership within their businesses, and the researcher subsequently presented the findings. Results: This study provides a total of nine solutions which are helpful systemically for practitioners in the retailer service sector. These numerous solutions can be incorporated within the retail industry through the sports leadership theories employed in the sports industry to help achieve a full and strong customer value. Conclusions: Finally, the present study concludes that the retail industry and management need to ensure that a substantial customer value is built through high-quality services rendered towards the clientele base, employing sports leadership theories such as path-goal, authentic leadership, transformation, situational and leader-member exchange theories.

Developing Strategy for Heritage Tourism Supply Chain Quality Management

  • SUMANTRI, Yeni
    • The Journal of Asian Finance, Economics and Business
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    • 제7권10호
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    • pp.423-432
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    • 2020
  • Increasing the tourism sector has a positive impact on a country. The Indonesian government has targeted to increase the number of tourists from year to year including the heritage tourism sector. However, the number of the heritage tourism sector increases slowly. To overcome this problem, this research is aimed to investigate the services performed by managements of that sector; the barrier and driver factors of heritage tourism supply chain quality management; and to identify strategies that can be implemented to improve the sector. This study used SERVQUAL method to analyze service performance of the sector. Furthermore, an in-depth interview was conducted to achieve completed objectives. The data obtained from questionnaires and interviews in several heritage tourism areas located in East Java Province of Indonesia. The results show that all SERVQUAL dimensions stay on the adequate value range. Visitors argue that the heritage tourism sector in East Java has interesting locations, collections and circumstances. However, the sector has several weaknesses compared to other tourism sectors. The strategy that can be done to improve the performance of this sector are to perform the area as an event venue, additional visiting hours, integration with other types of tourism sectors, making websites as a means of promotion.

A Study on the Entry of Korean Shipping & Logistics Company into the Offshore Plant Logistics Service Market

  • Shin, Seok-Hyun;Kwon, Moon-Kyu;Park, Jin-Hee;Park, Young-Kyu
    • 한국항해항만학회지
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    • 제39권2호
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    • pp.125-130
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    • 2015
  • Korea is worldwide top manufacturer of offshore plant industry, while shown weakness in high-valued offshore plant service industry (OPSI). The governmental support policies and studies for fostering programs are centered on shipbuilding and engineering sector. On the other hand, offshore logistics service sector among the programs is neither included as governmental fostering support sectors nor ever-studied. Domestic shipping and logistics companies have many experience of handling various project, heavy-lift cargo and even super blocks on shipbuilding industry. However they are faced with lack of appropriate heavy carrier and others. So for their successful entering into offshore plant logistics market, systematic preparation, studies and supporting policies are highly recommended.

지식집약서비스 공급업체의 혁신 특성과 전략 (Innovation Features and Strategy of Knowledge Intensive Service Suppliers in Korea)

  • 이공래
    • 지식경영연구
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    • 제4권2호
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    • pp.79-94
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    • 2003
  • This paper explores the features, patterns and strategies of innovation in knowledge intensive service (KIS) suppliers in Korea. It was found that characteristics of service innovation and manufacturing innovation tend to converge. Also, diverging elements were found particularly in organizational dimension in the innovation of the service sector. Investigation into the case of information and communication technology (ICT) services revealed that KIS suppliers are active in innovation. They obtained ideas required for their innovations from their knowledge activities inside firms and in the process of interaction with user firms. Large KIS suppliers are to a great extent interested in R&D for innovation, while small and medium suppliers are interested in developmental work. Weak knowledge flow was found between KIS suppliers and the public sector like universities and public research institutes.

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Metaverse for Marketing in the Public Sector: Implications on Citizen Relationship Management

  • Yooncheong CHO
    • 한국인공지능학회지
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    • 제11권2호
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    • pp.29-38
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    • 2023
  • The purpose of this study is to explore how citizens perceive application of the metaverse platforms for city marketing and investigate factors that affect overall attitude for citizen relationship management in the public sector. In particular, this study investigates the following: i) how factors including perceived city brand value, public service, emotional value, experience, personalization, economic value, social value, and cultural value on overall attitude and ii) how overall attitude affects intention to use of metaverse for the public sector and citizen satisfaction. This study conducted an online survey with the assistance of a well-known research firm. This study applied factor, ANOVA, and regression analysis to test hypotheses. The results found that effects of perceived city brand value, emotional value, information, economic value, social value, and cultural value on overall attitude toward metaverse application for the public sector showed significance. The results provide managerial and policy implications for the public sector on how to apply metaverse to provide public services and enhance engagement with citizens. The results also provide implications which aspects should be considered to enhance citizen relationship management and to build the better city brand value by applying metaverse.

지식서비스산업의 구조변화 분석 (An Analysis on The Structural Change of The Knowledge Service Industry)

  • 김방룡
    • 한국통신학회논문지
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    • 제38B권10호
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    • pp.808-816
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    • 2013
  • 최근 들어 우리나라는 제조업 부문의 투자와 고용이 부진하여 잠재성장률이 둔화되는 가운데 신성장동력 및 일자리 창출부문으로서 지식서비스의 역할에 대한 관심이 고조되고 있다. 본 연구에서는 산출 및 고용측면에서 1995년에서 2010년까지의 기간 동안 우리나라의 지식서비스산업의 구조변화 양상을 분석함으로써 지식서비스산업이 경제성장 및 고용창출에 어느 정도의 기여를 하고 있는지를 살펴보고 지식서비스산업 육성을 위한 정책방향을 제시하였다. 지식서비스산업은 여타 산업에 비하여 총산출과 고용의 규모면에 있어서 국가전체에서 차지하는 비중은 그다지 크지 않지만, 타 산업에 비하여 가장 빠른 성장 속도를 보이고 있어서 우리나라의 총산출 증가와 고용 창출에 큰 기여를 한 것으로 나타났다. 하지만 산출증가율과 성장기여도는 점차 하락하고 있어서 지식서비스가 앞으로도 지속적으로 성장동력 및 고용창출에 기여하기 위해서는 생산성 증대를 위한 특별 대책이 요구된다.

정보시스템 평가지표 개발에 관한 실증적 연구 : 공공부문을 중심으로 (An Empirical Study on Development of IS Evaluation Indices : In Case of Public Sectors)

  • 정해용;김상훈
    • 한국경영과학회지
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    • 제28권4호
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    • pp.155-189
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    • 2003
  • In this research, the comprehensive evaluation model of IS(information systems) for public sectors is theoretically constructed through reviewing and integrating previous IS evaluation-related research. This model is hypothesized to consist of five sectors(System Sector, User Sector, Organization and Management Sector, Resource Management Sector and Strategic Contribution Sector), ten evaluation items belonging to these five evaluation sectors, and sixty two evaluation indices for these ten evaluation items. The results of empirical analyses to test the validity of the research model show that the evaluation sectors turn out to be the same ones as proposed in the hypothetical model. The evaluation items(System Quality, Information Quality, Service Quality) in System Sector proves to be consistent with the hypothetical model. However, in case of User Sector, two evaluation items(Perceived Usefulness and User Satisfaction) which are included in the hypothetical model are found to be merged into one item(User Satisfaction). And, it is shown that four evaluation items such as the Efficiency of Internal Process, Customer Satisfaction, Organizational Innovation, and the Degree of Informatization competence improvement are included in Organization and Management Sector, differently from the research model in which the items, Organizational innovation and the Degree of Informatization competence improvement, are not divided. As a final result, sixty two evaluation indices that comprise all the evaluation items belonging to five sectors are found to be reduced to fifty seven ones through factor analyses, criterion-related validity tests and reliability analyses.

산업연관분석에 의한 수도산업의 경제적 파급효과 분석 (I-O Analysis for the Economic Impact of Water Industry)

  • 최한주;박두호
    • 상하수도학회지
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    • 제24권1호
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    • pp.25-32
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    • 2010
  • Until now, we recognize that water supply is a public sector rather than business sector in Korea. In spite of the general recognition, water supply sector has an important role within the national economy as an industry. This study try to analyze the current status of water supply sector as a industry with input-output analysis. As we expected, water supply sector is still minor as an industry sector. However, this is not because water supply sector is not important as a industry, but because the price of water too low or free. With regard to the water price impacts, our results show that the 10% increasing water price has only increased 0.01% of the general price level, which is neglectable. To have a competitiveness as a industry, water sector should be reevaluated based on its socioeconomic value. Government policy for water supply sector should achieve two purposes; the one is for as a public service, the other is for the setting new paradigm as an industry.