• 제목/요약/키워드: Service Quality Measurement Model

검색결과 218건 처리시간 0.025초

공공도서관 서비스 고객만족도 평가체계에 관한 연구 (A Study on Customer Satisfaction Framework for Public Library Services)

  • 김선애
    • 한국도서관정보학회지
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    • 제37권3호
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    • pp.193-208
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    • 2006
  • 고객만족도는 고객의 충성도 이탈율, 재구매율 신규고객창출 등과 밀접한 관련을 맺고 있어서 기업의 성과측 정의 평가관점에서 중요한 의미를 지닌다. 이처럼 중요한 의미를 갖는 고객만족도 측정은 민간부분에서 이미 일반화되었으며, 다양한 평가모형들이 존재한다. 그러나 기존의 일반적인 평가모형은 업종별 차별성이 없고, 새롭게 등장한 인터넷을 기반으로 한 공공도서관의 e-서비스 환경을 반영한 고객만족도 평가를 수행하기에는 한계가 있다. 본 연구는 기존의 도서관 서비스 관련 연구와 고객만족도 평가관련연구들을 고찰하고 이를 바탕으로 공공도서관 서비스 분류체계와 공공도서관 서비스에 특화된 고객만족도 평가체계를 제시한다.

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사교육서비스 분야에서의 BSC 모델 개발 및 전략실행방안에 관한 연구 (A Study on BSC development and Strategy execution plan for Private education service field)

  • 정민의;유성진
    • 품질경영학회지
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    • 제42권3호
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    • pp.425-444
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    • 2014
  • Purpose: This study aims to overcome the problem of private education market environment which is polarized into commercialized large private education institutions and small and medium sized private education institutions in a poor business environment, and develop systematic performance measurement model applicable for small and medium sized private education institutions. Methods: To develop the BSC which measures financial and non-financial indicator in a balanced manner and introduce the BSC into private education institutions that contain conflicting goals "EDUCATION" and "PROFIT". In particular, Utilizing the methodology of AHP, the priority of strategies and execution assignments are derived. Results: BSC model was developed and introduced by cooperating with executives of the private education institution. Moreover, the study permits to achieve the strategy, enterprise-wide vision and mission by deriving strategy map and applying it to the private education institution. To measure the performance of BSC model instruction, KPI corresponding to the strategic objectives of each perspective was derived. Conclusion: BSC model generally introduces to large-sized companies and public institutions. In this study, BSC model is developed by focusing on small and medium sized private institution. Furthermore, this study is more than simple model development, it makes a connection with achievement of strategic objectives, enterprise-wide vision and mission through strategy map and strategy execution method. Through the developed BSC model and strategy execution method, utilization plan in practice and customized model for private education institutions coexisting profit and non-profit objectives were developed, and academic implications were presented.

UCC 서비스 사이트의 정보품질 평가 모델 개발 (An Evaluation Model of Information Quality of UCC Service Site)

  • 강소라;김유정;이현주;문윤지;김우곤
    • 한국산학기술학회논문지
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    • 제11권8호
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    • pp.2818-2826
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    • 2010
  • 본 연구는 UCC의 서비스 품질 중에서 특히 정보품질을 측정하기에 적합한 모델을 개발하기 위해 정보 품질 측면에서 사용자의 참여, 개방 및 공유의 특성을 반영할 수 있는 측정요인들이 검증되었다. 연구방법은 기존 문헌연구만으로 정보품질 요소들을 도출될 수 없기 때문에 본 연구에서는 Focus Group Interview와 전문가 인터뷰를 통한 질적 연구 방법론에 기초해서 정보 품질 면에서의 UCC e-SQ 요소, 하위 요소와 세부 측정항목을 도출하였다. 그리고 도출된 항목은 다시 역으로 web 2.0 관련 선행연구에서 실제 그 중요성이 논의되고 있는지 다시 한번 광범위한 문헌연구를 통해 검토되었다. 마지막으로 확정된 설문 문항의 타당성과 신뢰성을 검증하기 위해 본 연구에서는 한국과 미국 대학생 집단을 대상으로 총 221부의 설문지를 수집하여 구조 방정식 모형을 이용하여 본 연구가 제안한 UCC e-SQ 측정모델을 검증하였다. 연구결과, 초기 정보품질은 3가지 1차 요인 (정보성, 신뢰성, 흥미성), 6 가지 2차 요인 (풍부성, 유용성, 신뢰성, 피드백, 흥미성, 기발성)의 39개 항목이 나타났는데, 최종적으로는 정보충분성(3항목), 정보피드백(3항목), 최신성(4항목), 정보활용성(7항목), 정확성(3항목), 정보신뢰성(4항목), 정보흥미성(8 항목)으로 나타났다. 이상의 연구결과를 바탕으로 연구의 논의와 시사점을 제시하였다.

국내 중소 제조기업의 품질비용 행태에 관한 실증 연구 (The Correlations among the Categorized Quality Cost Factors on Small & Medium-sized Enterprises)

  • 구일섭;이상춘;장광순;김용범
    • 대한안전경영과학회지
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    • 제13권2호
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    • pp.185-193
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    • 2011
  • The successful and sustainable growth of SMEs depends on their ability of strengthen their competitiveness in quality and cost and service more than anything else as a fundamental of operation. Among these key competitive factors of SMEs, quality is the most critical factor in manufacturing business fields. There are many different ways to improve the quality performance but it needs proper management decision to choose the best way what can maximize outputs with minimum inputs. And it needs effective measurement methods and some indicators to analysis the quality performance properly. The quality cost is one of the simplest key indicators to measure the quality performance and the effectiveness of quality related management decisions. In this study, through survey on local SMEs, we found that their average annual quality cost ratio versus turnover - total amount of annual quality cost divided by annual turnover - is around 3.69% excluded some SME's performances what have different quality control measures with others. And we found some results what corresponded with the early studies on the correlations between those categorized quality costs factors and some discrepancies between some of the literature model and the early case study results as follows. There were negative correlations between the Prevention costs and the External failure costs, and the Appraisal costs and the External failure costs, and there was positive correlation between the Appraisal costs and Internal failure costs same as early studies. But, we couldn't found any strong negative correlations between the Cost of control - Prevention costs & Appraisal costs - and the Cost of Failure of control - Internal & External failure costs -.

CMM 기반 정보기술 업체 수준평가에 관한 연구 (Study of CMM base Information Technology company level estimation)

  • 김태달
    • 인터넷정보학회논문지
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    • 제5권1호
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    • pp.33-39
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    • 2004
  • 정보시스템 개발 프로젝트의 효율적이고 효과적인 관리를 위한 국내 실정에 맞는 CMM 기준 프로젝트관리와 정보시스템 감리 항목등과 분석도구가 요구되고 있다. 이 논문에서는 CMM을 기준하여 각 프로세스별 수행결과를 정량적으로 측정하여 해당 수치의 목표범위 내 관리가 가능하게하기 위해 gap 분석 및 평가를 반복해서 수행하여 품질관리, 생산관리, 원가관리, 지식의 통합관리를 가능하게 하여 정보화 기반의 지식 경영을 강화하고, 정보의 고급화, 차별화를 통해 고객 서비스를 강화하고, 프로세스 최적화를 통해 업무효율을 향상시키고 조직의 자발적 노력을 통해 조직 성숙도를 지속적으로 향상시키기 위한 조직 내 정보능력 측정에 있어 4단계 수준에 도달하기 위한 관리 및 감리 항목을 설정하고, 국내 5전문 업체에 적용 분석, 평가하는 모델을 제안하였다.

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교원의 원격연수프로그램 성과측정 도구개발 (Development of a Scale for Measuring Learning Outcomes in a Distance Teacher Training Program)

  • 주영주;임규연;임유진;하영자
    • 컴퓨터교육학회논문지
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    • 제17권2호
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    • pp.53-64
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    • 2014
  • 본 연구는 교원 원격연수프로그램의 성과를 측정할 수 있는 요인을 탐색하고 프로그램을 평가할 수 있는 측정도구를 개발하여 양호도를 검증하는데 목적을 두었다. 이를 위해 원격연수프로그램 성과측정과 관련한 문헌고찰과 10명의 교원연수 및 교육공학 전문가의 검토를 거쳐 44개의 예비문항을 개발하였다. 설문의 표본은 중앙교육연수원에서 원격연수프로그램을 수강하는 교원을 대상으로 설문을 실시하였으며 1차 설문에서 수집된 205명의 최종데이터를 토대로 탐색적 요인분석을 실시하여 7개의 요인을 추출하였다. 이를 바탕으로 2차 설문에서 얻어진 293명의 응답자로부터 확인적 요인분석을 실시하였고 측정모형의 적합도 및 신뢰도를 확인하였다. 본 연구의 결과를 통해 시스템품질, 콘텐츠품질, 서비스품질, 사용, 성과, 만족도, 전이로 총 7개의 요인과 34개의 문항으로 구성된 교원 원격연수프로그램의 성과 측정도구를 최종적으로 확정하였다.

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연구품질 향상을 위한 프로세스 관점의 R&D 품질 진단 프레임워크 개발 (R&D Quality Diagnosis Framework Focusing on R&D Process)

  • 이민기;이해준;이종석;신완선;한근희;김덕환
    • 대한산업공학회지
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    • 제43권2호
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    • pp.100-111
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    • 2017
  • Evaluating the performance of R&D Activity is complicated because it is hard to quantify the R&D results unlike the traditional manufacturing or service industries. Recently, to overcome this, process-focused evaluation methods applying the philosophy of quality into R&D environment have been introduced. However, these quality activities are mainly conducted without feedback system after the evaluation work is done. The aim of this study is to present a R&D quality diagnosis framework to obtain the improvement opportunities from R&D process perspective. The research is designed as follows : First, R&D standard process and R&D quality elements are derived from a literature review. Second, the diagnosis objects are obtained by investigating the R&D quality elements at each R&D steps. Third, a two-dimensional diagnosis model, which enables the objective measurement of the 'system compatibility' and 'accomplish level', is presented. The proposed method can provide an effective way to find opportunities for efficient quality improvement of R&D process.

중소 제조기업의 품질비용 행태에 관한 실증 연구 (The Correlations among the Categorized Quality Cost Factors on SMEs (Small & Medium-sized Enterprises))

  • 이상춘;구일섭
    • 대한안전경영과학회:학술대회논문집
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    • 대한안전경영과학회 2011년도 춘계학술대회
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    • pp.731-746
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    • 2011
  • The successful and sustainable growth of SMEs depends on their ability of strengthen their competitiveness in quality and cost and service more than anything else as a fundamental of operation. Among these key competitive factors of SMEs, quality is the most critical factor in manufacturing business fields. Because quality strongly influence cost and service performance on this manufacturing business field. There are many different ways to improve the quality performance but it needs proper management decision to choose the best way what can maximize outputs with minimum inputs. And it needs effective measurement methods and some indicators to analysis the quality performance properly. The quality cost is one of the simplest key indicators to measure the quality performance and the effectiveness of quality related management decisions. The major purpose of this study is to diagnose the categorized current level of actual quality cost of local SMEs to maximize their quality management effectiveness through comparing their level with others what's expressed in early studies. In this study, through survey on local SMEs, we found that their average annual quality cost ratio versus turnover - Total amount of annual quality cost divided by annual turnover - is around 3.69% excluded some SME's performances what have different quality control measures with others. And we found some results what corresponded with the early studies on the correlations between those categorized quality costs factors and some discrepancies between some of the literature model and the early case study results as follows. There were negative correlations between the Prevention costs and the External failure costs, and the Appraisal costs and the External failure costs, and there was positive correlation between the Appraisal costs and Internal failure costs same as early studies. But, we couldn't found any strong negative correlations between the Cost of control - Preventive costs & Appraisal costs - and the Cost of Failure of control - Internal & External failure costs -. It reveals not only the lack of effectiveness on their preventive or appraisal activities but also it can reveal there were so many effective ways to prevent the failure costs properly such as some innovative investment on Factory automation includes Error Proofing and more preventive actions to improve the effectiveness of the typical management methods likes CE (Concurrent Engineering), APQP (Advanced Product Quality Planning), FMEA (Failure Mode & Effect Analysis) etc.

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프랜차이즈 외식업체의 강제적 영향전략이 관계만족, 관계신뢰, 그리고 재계약의도에 영향을 미치는가? (Does Mandatory Influence Strategy Influence Relationship Satisfaction, Relationship Trust, and Recontract Intentions in Food-service Franchises Context?)

  • 안성만;이재한;김은정
    • 한국프랜차이즈경영연구
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    • 제9권1호
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    • pp.41-51
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    • 2018
  • Purpose - In franchise system, how to build the relationship between the franchisor and franchisee through influence strategy is very important, because it affects on the long-term orientation like recontract intentions. Thus, this study examines the effect of mandatory influence strategy on relationship satisfaction, relationship trust, and recontract intentions in the context of food-service franchise industry. This study suggests the guidelines on how franchisor uses their influence strategy on franchisee to maintain and increase the recontract intentions. Research design, data, and methodology - This study examines the structural relationship between mandatory influence strategy, relationship satisfaction, relationship trust, and recontract intentions from the franchisee's perspective. Mandatory influence strategy divide into three sub-dimensions such as request, legalistic plea, threat. In order to test the purposes of this study, research model and hypotheses were developed. Every constructs were measured by multiple items tested and developed in the previous research. Also, the constructs utilized in this research are measured using 7-point scales anchored by "1=strongly disagree" and 7=strongly agree". The data were collected from 496 owner and owner manager franchisees and were analyzed using SPSS 21.0 and Smart PLS 3.0. program. Analysis of frequency was conducted to identify the demographics and general characteristics of the survey subjects. In order to measure the reliability and validity of the measurement tools, confirmatory factor analysis and correlation analysis were conducted and structural model analysis was conducted to verify the proposed research model. Result - The results of this study are as follows. First, this research found that mandatory influence strategy is positively related to relationship satisfaction and relationship trust, but not to recontract intention directly. Second, this research also found that the full mediating role of relationship satisfaction and relationship trust between the mandatory influence strategy and recontract intention. Conclusions - The findings of this research indicate that franchisor should use properly mandatory influence strategy to improve recontract intentions through relationship satisfaction and relationship trust. Due to the nature of food-service franchise industry, which needs high relationship quality, franchisor must manage their franchisee using influence strategy in order to improve satisfaction and trust. If franchisee perceives higher relationship quality, they will show higher intention to recontract. At the end of this paper, limitations and future research directions were suggested.

Determinants of Live Commerce Acceptance: Focusing on the Extended Technology Acceptance Model (TAM)

  • Zhi Pan;Hee Jun Cho;Dong Hyuk Jo
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • 제17권10호
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    • pp.2750-2767
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    • 2023
  • Live Commerce is rapidly emerging as a new paradigm for the digital economy and consumption activities in the post-COVID era. Many prior studies have been conducted on Live Commerce, but studies focusing on the characteristics of sources of Live Commerce are insufficient. This study aimed to investigate the human factors of sources that affect consumers' intention to use Live Commerce. For this purpose, based on an expanded TAM (Technology Acceptance Model) through literature research, variables were set, and a survey was conducted targeting Korean consumers who have experienced purchasing products through Live Commerce. Excluding unreliable data, 201 responses were utilized in the analysis of this study. At first, the measurement tools were checked through validity and reliability verification, and correlation analysis was conducted to identify the relationships between variables. Then, the proposed hypotheses were verified through multiple regression analysis. As a result, firstly, the human factors of sources had a positive effect on PU (Perceived Usefulness). Secondly, the PEOU (perceived ease of use) had a positive effect on both PU and CS (Consumer Satisfaction). Thirdly, PU had a positive effect on CS and ITU (Intention to Use). Finally, CS with Live Commerce had a positive effect on the ITU. Through this study, we try to provide an understanding of consumer behavior in the Live Commerce environment and contribute to enhancing the service provider's ability to offer high-quality Live Commerce content.