• 제목/요약/키워드: Service Quality Factors

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한국 국제공항의 서비스품질 평가와 고객만족을 위한 주요서비스 품질요인에 관한 연구 (A Study on Evaluating Korean International Airports' Service Quality and Critical Service Quality Factors for Customers' Satisfaction)

  • 장대성
    • 품질경영학회지
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    • 제30권4호
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    • pp.26-43
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    • 2002
  • This study was conducted to identify the differences in service quality between Incheon and Kimpo international airports and critical factors influencing satisfaction of their customers. According to the results of the study, all service quality factors of Incheon international airport except the service factor of geographical location were better than those of Kimpo international airport. However, all service quality factors of the two airports were evaluated inferior to those of American, western European and Japanese international airports. In addition the service quality factors such as response, safety, airport facility and geographical location were found as critical factors influencing satisfaction of the airport customers. The service quality factor of geographical location of Incheon international airport was measured much inferior comparing with other service quality factors. Thus, the results of this study suggest that the Korean government deliberate and benchmark the international airports of western Europe and the USA in determining the geographical location when planning new international airports.

대학수준에서 인터넷 강의와 강의실 강의의 서비스 품질에 관한 연구 (Service Quality of Internet-based Lecture and In-class Lecture at the University Level)

  • 윤재홍
    • 품질경영학회지
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    • 제34권4호
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    • pp.65-77
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    • 2006
  • This study try to find the service quality factors of internet-based lecture and in-class lecture on the university level. The service quality factors of internet-based lecture are information quality and system quality factors which affect education service value, and customer satisfaction. This affects the service performance. The service quality factors of in-class lecture are tangibility, reliability, responsibility, assurance and empathy factors also affect education service value and customer satisfaction. This leads to service performance. This result will be helpful to enhance the service quality of university level lectures.

학술정보 웹 서비스 만족도 향상을 위한 영향 요인에 관한 연구 (A Study on Factors Affecting Web Academic Information Service Quality)

  • 박천웅;이기동
    • 디지털융복합연구
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    • 제7권4호
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    • pp.91-99
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    • 2009
  • To determine factors affecting scholarly web database service quality, this research is to investigate factors of web academic information service quality, and analyze how these factors influencing on web academic information service quality satisfactions. As a results, three dimensions were identified namely, information retrieval, ease of use and interaction. The scholarly web database service management has more critical problems than information service in these days. It indicates that the qualitative aspect is becoming more important than quantitative in web academic information service management.

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e-러닝 성과에 영향을 미치는 품질요인에 관한 연구 (What Quality Factors Affect to the e-Learning Performance)

  • 김성균;성행남;정대율
    • 한국정보시스템학회지:정보시스템연구
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    • 제16권1호
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    • pp.201-230
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    • 2007
  • Recently, the growth of e-Learning systems and its related information technology has presented a unique challenge for both schools and industry. It would make an extremely phenomenal paradigm shift in the educational method and practice. Methods of assessing the quality of e-teaming services and contents are critical issue in both practice and research. Moreover, many researchers are interested in what qualify factors more affect to the Performance of e-Learning service. Nevertheless, service quality is a construct that is difficult to define and measure. e-Learning services are composed of many factors, and they are more complicated than the traditional education services because they we performed on the distance basis and the many platforms of IT infrastructure. The purposes of our research are to classify the e-Learning service dimension and identify their factors, to develop the measurement of the factors, and finally to test empirically their relationship between the service factors and e-Learning service performance. For the development of the service factors we considered SERVQUAL model and SERVPERF model which were developed in the service marketing area. The SERVQUAL model was more fitted to the e-Learning services than the latter. From that we derived several factors that fit to our research domain, ie, tangibles, access, reliability, credibility, security, responsiveness, assurance, empathy. We combined three factors of them(reliability, credibility, security) into a factor, system stability for the semantic simplicity, and divided responsiveness factor into system operator responsiveness and teacher responsiveness as the entity based dimension classification. In the e-Learning services research, Most researcher are mentioned the quality factors of contents, so we added to two contents quality factors, ie, contents production method and richness of contents itself. We examined the relationship between the service quality factors and e-Learning performance(student satisfaction and service reuse intention). As result three quality factors(contents production method, teacher responsiveness, empathy) significantly affected student satisfaction. To the other performance variable, ie, service reuse intention, the teacher related quality factors(such as teacher responsiveness, assurance, empathy) affected only. In conclusion, even in the on-line distance teaming, the teacher's role md earnestness is as important as ever.

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국제공항 서비스품질 측정도구 개발에 관한 연구(인천 및 김포국제공항을 대상으로) (A Study of Developing the Evaluation Tools of International Airport′s Service Quality in Korea)

  • 장대성
    • 품질경영학회지
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    • 제32권2호
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    • pp.59-76
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    • 2004
  • It has been regarded as important in both academic and practical issues how to evaluate service quality. In addition international traveling will be growing due to increasing income and globalization. Thus, it is very important to measure the international airport's service quality properly. This study was conducted to identify the service quality factors which are utilized to measure international airport's service quality. According to the statistical analyses' results of this study, seven service quality factors and thirty two measurement items were found to evaluate international airport's service quality. They are some different from those which PZB(1988b) identified to measure service quality. This result implies that it is necessary to find the service quality factors reflecting the unique characters of the service organization when measuring service quality of a service organization.

서비스 품질 측정 개선에 대한 탐색적 연구 (A Study on the Improvement of Service Quality Measurement)

  • 수리;김현수
    • 서비스연구
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    • 제8권2호
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    • pp.67-76
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    • 2018
  • 서비스품질 연구는 서비스학의 주요주제로서 오랜 기간 다수의 연구가 진행되었다. 본 연구는 서비스품질 측정 요소를 개선하기 위한 탐색적 연구로서 서비스본질 특성인 관계성, 쌍방향성, 수평성, 조화성 등을 반영하여 연구를 수행하였다. 또한 그동안 개발된 서비스 품질 측정요소 중에서 환경적 품질, 결과 품질, 편의성 품질 등 주요 요소를 고려하여 본 연구 모형을 재구성하였고, 관계성과 쌍방향성을 상호작용품질로 통칭하는 품질요소를 재설계하였다. 설계된 서비스품질요소는 상호작용품질, 결과품질, 환경품질, 편의성품질, 조화성품질, 수평성품질 6개로 구성 하였으며, 6개 품질요소에 대해 전문가그룹 평가를 수행하여 18개의 측정항목을 도출하였다. 도출된 18개 측정항목의 타당성 검증을 위해 설문조사를 수행하였다. 설문분석 결과, 서비스 품질 측정 요소는 18항목 중에 6요인 15항목이 타당한 것으로 나타났다. 본 연구에서 제시된 서비스 품질 측정을 위한 여섯 개의 요소는 초기단계의 연구 결과이지만, 향후 서비스품질 요소 개선에 활용될 수 있을 것이며, 서비스경제에 부합하는 서비스 특성을 반영하였음에 의의가 있다. 특히 수평성품질과 조화성품질 요소는 기존 연구에서 언급되지 않은 새로운 요소로서 향후 세부 연구수행을 통한 검증이 필요하다. 서비스의 본질과 신서비스의 특징을 반영하여 서비스 품질 측정요소를 개선하는 후속 연구가 필요하다.

도서관장애인서비스 품질요인의 실증적 평가에 대한 연구 (A Study on the Empirical Evaluation of Quality Factor on Library Service for the Disabled)

  • 배경재
    • 한국문헌정보학회지
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    • 제50권2호
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    • pp.271-287
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    • 2016
  • 본 연구는 이용자 중심의 도서관장애인서비스 품질요인을 실증적으로 고찰하고자 하였다. 품질요인의 실증적인 고찰을 위해 기존 도서관서비스의 품질 측정도구와 장애인서비스 기준 및 지침을 분석하여 총 9개의 품질요인을 도출하였으며, 이 요인을 활용하여 설문조사와 사례의 질적 평가가 이루어졌다. 조사 결과, 공공도서관 장애인서비스에서 가장 핵심적이며, 또한 상대적으로 취약한 품질요인은 시설, 장서, 직원 등 기본적인 도서관 자원의 영역으로 나타났다. 또한 도서관장애인서비스 우수사례를 분석한 결과 독서문화프로그램과 정보서비스 품질요인에 강조를 두고 있음이 조사되었다.

Kano 모델 및 PCSI 지수를 활용한 종합건강검진 의료서비스 품질에 대한 실증적 연구 (An Empirical Study of Comprehensive Health Screening Medical Service Quality with Kano Model and PCSI Index)

  • 박애준
    • 산경연구논집
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    • 제10권7호
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    • pp.71-82
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    • 2019
  • Purpose - This study aims to identify the priorities of medical service quality improvement by customer satisfaction characteristics and potential customer satisfaction improvement (PCSI) index based on the dualistic quality classification of Kano Model (1984) for Comprehensive Health Screeening Center in General Hospitals and Centers only for Comprehensive Health Screening and suggest a direction for future improvement. Research design, data, and methodology - Through advanced research on health screening medical service quality, this study set four service quality factors, including tangible, human, process and supportive factors, and 39 measurement items. Based on these items, the study used 117 questions, which consist of dualistic quality factors, customer satisfaction coefficients, positive and negative questions for PCSI index and questions for current satisfaction. 300 effective samples were collected for adults in their 20s who experienced health screening service in Seoul, Gyeonggi-do and Incheon within the past two years. Collected data were input in the quality evaluation duality table to categorize quality factors and calculate customer satisfaction coefficients by Timko(1993). The study also analyzed PCSI index in comparison with current satisfaction and identified priorities in quality improvement. Results - It was found that the most urgent factors to improve the quality in both groups were adequate waiting hours and emergency response for complications, which are process factors classified as unitary quality. It is urgently needed to improve the quality as the PCSI index was high in supportive factors (complaint response team) as attractive quality in Comprehensive Health Screening Center in General Hospitals and in process factors (prevention of infection) as unitary quality in Centers only for Comprehensive Health Screening. As the PCSI index was low in space use as a tangible factor, it was found that the current level can be maintained instead of improvement. Conclusions - To improve the health screening medical service quality, it is required to focus on process factors (adequate waiting hours, emergency response for complications, prevention of infection) and supportive factors (complaint response team) among service qualities perceived by users. It is proposed to ensure continuous efforts to manage and reinforce priorities as a direction for future improvement in health screening service.

의류점포의 서비스품질, 제품품질과 가격이 점포애고에 미치는 영향 (The Influence of Service Quality, Product Quality, Price on Store Patronage for Apparel Stores)

  • 김지연;이은영
    • 한국의류학회지
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    • 제28권1호
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    • pp.12-21
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    • 2004
  • The purposes of this research were (1) to identify service quality and apparel quality in apparel stores, (2) to examine the influence of service quality, product quality and price on customer satisfaction, (3) to examine the influence of service quality, product quality, price and customer satisfaction on repurchase intention that is important feature of store patronage. The data was collected from 435 female students, career women, and house wives using questionnaire and analyzed by frequency analysis, factor analysis, reliability analysis and regression. The results of this research were as follows: (1) Service quality in apparel stores was divided into six factors: facilities and policy/ salesperson VMD/ after service/ impression and atmosphere/ promotion. (2) Product quality was divided into four factors: objective feature/ expressive feature/ wearing sensation/ fitness. (3) Service quality, product quality, price influenced customer satisfaction. (4) Product quality, price and customer satisfaction influenced repurchase intention directly, but service quality influenced repurchase intention indirectly. (5) Service quality factors that influenced customer to have repurchase intention were facilities and policy, salesperson, and VMD. (6) Product quality factors that influenced customer to have repurchase intention were objective feature and wearing sensation.

골프장 서비스품질, 고객만족과 재이용 의도간의 관계 (The Relationship of the Service Quality, Customer Satisfaction and Re-use Intention in Golf Culb)

  • 이상석
    • 품질경영학회지
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    • 제32권3호
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    • pp.10-28
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    • 2004
  • This research analysed the Interaction which focus on service quality perception, customer satisfaction, re-use intention in the golf club. First of all, we review the existing literature on measurement of service quality and management. As a result of this review and survey of the employer in golf club, thirteen factors emerged as important to the service management of the golf club; Reservation and Access(RSNA), Golf Course and Convenience Facilities(GCNF), Personal Services(PSER) and After Services(ASER). The structural equation model was utilized for analyzing the influence of service quality factors upon the customer satisfaction and re-use intention. Results show that service quality factors have a statistically significant impact on the customer satisfaction of the golf club. RSNA and GCNF investigated the factors influencing on the satisfaction degree of the customers. But the GCNF and PSER were not significant. Especially, GCNF factors directly influenced on the customer satisfaction and also indirectly impact on the intention of using again.