• Title/Summary/Keyword: Service Feature

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Factors Influencing Experiential Value Toward Using Cosmetic AR Try-on Feature in Thailand

  • VONGURAI, Rawin
    • Journal of Distribution Science
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    • v.19 no.1
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    • pp.75-87
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    • 2021
  • Purpose: The objective of this research is to identify the core aspects of persuasive factors influencing consumer's experiential value towards using Augmented Reality (AR) try-on feature while shopping cosmetic products online. The conceptual framework of this study is adopted and integrated from the theoretical study on how narrative experience, media richness, and presence affect the formation of experiential value in the augmented reality interactive technology (ARIT) process. Research design, data and methodology: The sample (n = 550) were collected from online and offline questionnaires by using stratified random sampling and purposive sampling methods. Confirmatory Factor Analysis (CFA) and Structural Equation Model (SEM) were used to analyze the data to confirm goodness-of-fit of the model and hypothesis testing. Results: The results indicated that media richness induced higher experiential value (consumer ROI, playfulness, service excellence and aesthetics), followed by narrative experience and presence towards using AR try-on feature. Conclusions: Consumer's experiential value towards using AR try-on feature when shopping cosmetic products online rely on media richness, narrative experience and presence respectively. Therefore, marketing practitioners are recommended to develop the feature design and content to be more useful, authentic, user-friendly and entertaining to better connect and provide confidence to consumers when shopping cosmetics online.

Developing Smartphone-based Control Service of Vehicle's Convenience Features using CAN (CAN을 활용한 스마트폰 기반 차량 편의장치 제어 서비스 개발)

  • Jeon, Byoung Chan;Cha, Si Ho;Cho, Sang Yeop
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.1
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    • pp.9-15
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    • 2012
  • Multiple convenience features have been getting installed in recently released cars. However, the control of them has many uncomfortable matters yet. To resolve them, it is needed to study how to use easier the convenience features and control them remotely. Currently, wide range of convergence services are being released in various industries by using smartphone and smartphones with its state-of-the-art functions also are being released. In this paper, we design and implement smartphone-based applications for controling the vehicle's convenience features to control the vehicle convenience features with smartphone. To do this, we configure CAN (Controller Area Network) communication between the vehicle's various convenience features, and establish MCU (Micro Controller Unit) to control each feature. We also connect between the MCU and smartphones to make them available for the remote control. We can control lights, turn signals, audio, windows, air conditioner, and so on with the implemented smartphone-based control service of vehicle's convenience features using CAN remotely.

A study on the estimate criteria of the business service fee of open source software (오픈소스 소프트웨어 서비스의 비즈니스 대가 산정 기준에 대한 연구)

  • Shim, Ho-sung;Lee, Jae-yun;Chun, Sam-hyun;Kim, Jong-bae
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2014.05a
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    • pp.63-65
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    • 2014
  • Open source software has a feature that offers its service by the subscription method without getting a license fee. Therefore, this business style needs a different form of estimate criteria from other proprietary software, which is paid by license fees and maintenance service fees. However, consumers, including the public sector, don't understand this feature. This problem has kept the open source software business from attaining prosperity. I would like to provide a model for the estimate criteria that can apply to the open source software business by investigating and developing various advanced research and market examples.

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Document Classification of Small Size Documents Using Extended Relief-F Algorithm (확장된 Relief-F 알고리즘을 이용한 소규모 크기 문서의 자동분류)

  • Park, Heum
    • The KIPS Transactions:PartB
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    • v.16B no.3
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    • pp.233-238
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    • 2009
  • This paper presents an approach to the classifications of small size document using the instance-based feature filtering Relief-F algorithm. In the document classifications, we have not always good classification performances of small size document included a few features. Because total number of feature in the document set is large, but feature count of each document is very small relatively, so the similarities between documents are very low when we use general assessment of similarity and classifiers. Specially, in the cases of the classification of web document in the directory service and the classification of the sectors that cannot connect with the original file after recovery hard-disk, we have not good classification performances. Thus, we propose the Extended Relief-F(ERelief-F) algorithm using instance-based feature filtering algorithm Relief-F to solve problems of Relief-F as preprocess of classification. For the performance comparison, we tested information gain, odds ratio and Relief-F for feature filtering and getting those feature values, and used kNN and SVM classifiers. In the experimental results, the Extended Relief-F(ERelief-F) algorithm, compared with the others, performed best for all of the datasets and reduced many irrelevant features from document sets.

Improving the Electronic Program Guide Development Process using PODA Specification Method (FODA 명세 기법을 활용한 전자프로그램가이드 개발 프로세스의 효율성 향상 방안)

  • KO, Kwangil
    • Convergence Security Journal
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    • v.16 no.5
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    • pp.73-79
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    • 2016
  • EPG (Electronic Program Guide), which shows the title, broadcasting time, genre, parental rating of a program, is recognized as one of the most successful data service by viewers and broadcasting stations, who want an improved TV watching experience and a more fruitful profit model, respectively. In the circumstance, the request for the development or renewal of EPG frequently occurs and so the developers are looking for ways to improve the efficiency of the EPG development. This paper addresses the need of the developers by devising an EPG feature model based on FODA (Feature-Oriented Domain Analysis) and the testcases of each feature of the model. By utilizing the EPG feature model and the testcases, the tasks of requirement analysing and testcase designing, which are major tasks of the EPG development process, can be improved.

A Study on the Assessment Factors for Measurement of Bank Service Quality (은행서비스 품질측정을 위한 평가요인에 대한 연구)

  • Kim Dong-Nam;Cho Jai-Rip
    • Proceedings of the Korean Society for Quality Management Conference
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    • 1998.11a
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    • pp.102-110
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    • 1998
  • It is recently to increase the interest of service quality. Nevertheless, it is the level in difficult to evaluate the service quality for its special feature. In this study, it was practiced for grasping the factors for which evaluating the service quality of bank and it was tried to examine how much these factors is affected on service quality. Though this study, we'll derive the factors of service quality from factors analysis which based on the T-test of making the consumer and the staff of bank. And then, I will account the different position between consumer and supplier by questionaire in relation to consumer and supplier.

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BcN Based Ubiquitous Network (광대역 통합망 기반 유비퀴터스 네트워크)

  • Shin, Yong-Sik;Park, Yong-Gil;Chung, Won-Suk
    • Journal of The Institute of Information and Telecommunication Facilities Engineering
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    • v.3 no.2
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    • pp.81-89
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    • 2004
  • In this paper, we describe ubiquitous environments and the trend of convergence that is an evolution path of. current telecommunication, and show the concept of broadband convergence network, service feature and evolution path. In order to converge wire and wireless communication, telecommunication and broadcasting, voice and data efficiently, broadband convergence network divides a network into service layer, control layer, transport layer, ubiquitous access and terminal layer. Broadband convergence network will be a network that can provide and control broadband multimedia services with QoS and security of different and customized level. Then we depict characteristics and types of broadband multimedia service, and describe the characteristic of broadband convergence network. Finally, we show ubiquitous network based on the broadband convert- gence network to provide ubiquitous service which is a future telecommunication service. We also describe requirements of ubiquitous network such as an intelligent and context based platform, convergence terminals, ubi- quitous computing devices, etc.

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An Overview and Analysis of Digital Services in Public Libraries (공공도서관 디지털서비스의 현황분석)

  • Joung, Hyun-Tae
    • Journal of Information Management
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    • v.34 no.1
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    • pp.77-98
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    • 2003
  • This study analyzes the overview of computerization process in Korean public libraries and reviews several problems of digital services through the library homepage. It is pointed out that digital service level is very high in technical quality, but the difference by regional groups in service quality is severe. This study emphasizes that a specialized resource development based on the regional feature be the survival strategy of digital service in public library at the age of internet.

Generating Land Cover Map and Estimating Runoff Curve Numbers Using High Resolution Aerial Orthophotos, Impervious Surface Layers and Feature Analyst (고해상도 수치정사 항공사진, 불투수층 레이어 그리고 Feature Analyst를 이용한 토지피복도 작성과 유출계수 산정)

  • Chung Jin-Won;Cheshire Heather M.;Lee Woo-Kyun
    • Proceedings of the KSRS Conference
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    • 2006.03a
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    • pp.228-231
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    • 2006
  • 유출계수(Runoff Curve Number, CN)란 강수량으로부터 대상유역의 유출량과 우수 잠재능(stormwater potential) 평가에 이용하는 수문학 변수로, 미국 자연자원 보존국(Natural Resources Conservation Service; NRCS)이 제안한 방법이다. 유출계수를 평가하기 위해서는 토지피복, 토양형, 토양 습윤 조건에 대한 정보를 조합하여 분석해야 한다. 본 연구의 목적은 미국 North Carolina의 Raleigh와 Cary시를 관통하는 Walnut Creek 유역 서부지역의 토지 피복도를 제작하여, 이 유역의 유출계수를 산정하는 것이다. 이를 위해서, 첫째 위의 불투수면 레이어와 정사항공사진을 기초자료로, ArcGIS와 Feature Analyst를 이용하여 서부 Walnut Creek 유역의 토지피복도를 제작하였다. 둘째, 제작된 토지 피복도와 본 유역의 수문학적 토양 분류체계도(Hydrologic Soil Group Map)를 중첩하여 이 유역의 유출계수도를 제작하였다.

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Implementation of Improved Object Detection and Tracking based on Camshift and SURF for Augmented Reality Service (증강현실 서비스를 위한 Camshift와 SURF를 개선한 객체 검출 및 추적 구현)

  • Lee, Yong-Hwan;Kim, Heung-Jun
    • Journal of the Semiconductor & Display Technology
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    • v.16 no.4
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    • pp.97-102
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    • 2017
  • Object detection and tracking have become one of the most active research areas in the past few years, and play an important role in computer vision applications over our daily life. Many tracking techniques are proposed, and Camshift is an effective algorithm for real time dynamic object tracking, which uses only color features, so that the algorithm is sensitive to illumination and some other environmental elements. This paper presents and implements an effective moving object detection and tracking to reduce the influence of illumination interference, which improve the performance of tracking under similar color background. The implemented prototype system recognizes object using invariant features, and reduces the dimension of feature descriptor to rectify the problems. The experimental result shows that that the system is superior to the existing methods in processing time, and maintains better problem ratios in various environments.

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