• 한국노년학
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• v.39 no.1
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• pp.109-125
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• 2019

This study examined factors that prevent older adults from using computers and/or smartphones for their health information search and health management. This study conducted face-to-face survey of a total of 240 older adults aged over 65. Based on the responses of open-ended questions, this study conducted semantic network analysis. The results showed that low level of perceived usefulness(PU) (e.g., information I want to find, detailed information, and trustworthiness) and perceived ease of use(PEOU) (e.g., how to search for information, how to install applications, and visibility) are main factors that prevent older adults from using computers and/or smartphones for their health information search and health management. Furthermore, based on the results of semantic network analysis, further hierarchical regression analysis confirmed that PU and PEOU were positively associated with intention to use mobile application. Thus, the results imply that increasing older adults' PU and PEOU can promote their intention to use mobile application.

• Journal of the Korean Society of Clothing and Textiles
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• v.43 no.3
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• pp.427-439
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• 2019

This study investigated the semantic network based on the focus of the fashion image and SNS text utilized by global SPA brands on the last seven years in terms of the quantity and quality of data generated by the fast-changing fashion trends and fashion content-based media environment. The research method relocated frequency, density and repetitive key words as well as visualized algorithms using the UCINET 6.347 program and the overall classification of the text related to fashion images on social networks used by global SPA brands. The conclusions of the study are as follows. A common aspect of global SPA brands is that by looking at the basis of text extraction on SNS, exposure through image of products is considered important for sales. The following is a discriminatory aspect of global SPA brands. First, ZARA consistently exposes marketing using a variety of professions and nationalities to SNS. Second, UNIQLO's correlation exposes its collaboration promotion to SNS while steadily exposing basic items. Third, in the case of H&M, some discriminatory results were found with other brands in connectivity with each cluster category that showed remarkably independent results.

• Journal of the Korean Society of Clothing and Textiles
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• v.44 no.5
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• pp.1019-1035
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• 2020

This study examines the millennial generation, who express themselves and share information on social media after experiencing constantly changing 'hot places' (places of interest) in contemporary cities, with the goal of analyzing space consumption behaviors. Data were collected via an Instagram crawler application developed with Python 3.4 administered to 19,262 posts using the term 'hot places' from November 1 and December 15, 2019. Issues were derived from a text mining technique using Textom 2.0; in addition, semantic network analysis using Ucinet6 and the NetDraw program were also conducted. The results are as follows. First, a frequency analysis of keywords for hot places indicated words frequently found in nouns were related to food, local names, SNS and timing. Words related to positive emotions felt in experience, and words related to behavior in hot places appeared in predicate. Based on importance, communication is the most important keyword and influenced all issues. Second, the results of visualization of semantic network analysis revealed four categories in the scope of the definition of "hot place": (1) culinary exploration, (2) atmosphere of cafés, (3) happy daily life of 'me' expressed in images, (4) emotional photos.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.11 no.5
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• pp.550-555
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• 2018

This study aims to identify and compare contents and keywords used in articles related to blockchain applications to various industries. The text mining and Semantic Network Analysis, as methods of keyword network analysis, were used to analyze articles including terms of 'finance' 'energy' and 'logistics', which media and government frequently mentioned as areas that can apply blockchain technologies. For this study, data were collected from 43,093 articles from January, 2017 through July, 2018. Data crawling was carried out by using Python BeautifulSoup and data cleaning was performed in order to eliminate mutual redundancies of the three terms. After that, text mining and semantic network analysis were performed using Textom and UCInet for network analysis between keywords. The results showed that all the three terms were similar in terms of 'technology', but there were differences in the contents of 'government policy' or 'industry' issues. In addition, there were differences in frequencies and centralities of these terms.

• Korean Journal of Cognitive Science
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• v.3 no.1
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• pp.41-60
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• 1991

Most of the PC users manipulate the computer by using a few commands which are familiar with them. However by using Hangul sentences instead of using DOS commands, the optimal commands can be generated and flexibility can be provided. For this purpose, the conversion method of the input sentence into DOS commands is studied by means of morphological analysis, syntactic analysis, semantic analysis, and conceptual analysis. Tabular parsing is used in morphological analysis. case grammar is used in syntactic and semantic analysis. Case grammar is used in syntactic and semantic analysis. The meaning of sentence is represeented by the semantic network, from which we can generate a sequence DOS commands.

• The Transactions of the Korea Information Processing Society
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• v.3 no.7
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• pp.1792-1802
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• 1996

The analysis of prepositional phrases in English-to Korean machine translation has problem on the PP-attachment resolution, semantic analysis, and acquisition of information. This paper presents an analysis system for prepositional phrases, which solves the problem. The analysis system consists of the PP-attachment resolution hybrid system, semantic analysis system, and semantic feature generator that automatically generates input information. It provides objectiveness in analyzing prepositional phrases with the automatic generation of semantic features. The semantic analysis system enables to generate natural Korean expressions through selection semantic roles of prepositional phrases. The PP-attachment resolution hybrid system has the merit of the rule-based and neural network-based method.

• International journal of advanced smart convergence
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• v.12 no.1
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• pp.164-172
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• 2023

In this study, we identify the recognition of 'The First Slam Dunk', which is gaining popularity as a sports-based cartoon through big data analysis of social media channels, and provide basic data for the development and development of various contents in the sports industry. Social media channels collected detailed social big data from news provided on Naver and Google sites. Data were collected from January 1, 2023 to February 15, 2023, referring to the release date of 'The First Slam Dunk' in Korea. The collected data were 2,106 Naver news data, and 1,019 Google news data were collected. TF and TF-IDF were analyzed through text mining for these data. Through this, semantic network analysis was conducted for 60 keywords. Big data analysis programs such as Textom and UCINET were used for social big data analysis, and NetDraw was used for visualization. As a result of the study, the keyword with the high frequency in relation to the subject in consideration of TF and TF-IDF appeared 4,079 times as 'The First Slam Dunk' was the keyword with the high frequency among the frequent keywords. Next are 'Slam Dunk', 'Movie', 'Premiere', 'Animation', 'Audience', and 'Box-Office'. Based on these results, 60 high-frequency appearing keywords were extracted. After that, semantic metrics and centrality analysis were conducted. Finally, a total of 6 clusters(competing movie, cartoon, passion, premiere, attention, Box-Office) were formed through CONCOR analysis. Based on this analysis of the semantic network of 'The First Slam Dunk', basic data on the development plan of sports content were provided.

• Asia-Pacific Journal of Business
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• v.14 no.3
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• pp.241-250
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• 2023

Purpose - The purpose of this study was to investigate the perception of 'unmanned cafes' on the network through big data analysis, and to identify the latest trends in rapidly changing consumer perception. Based on this, I would like to suggest that it can be used as basic data for the revitalization of unmanned cafes and differentiated marketing strategies. Design/methodology/approach - This study collected documents containing unmanned cafe keywords for about three years, and the data collected using text mining techniques were analyzed using methods such as keyword frequency analysis, centrality analysis, and keyword network analysis. Findings - First, the top 10 words with a high frequency of appearance were identified in the order of unmanned cafes, unmanned cafes, start-up, operation, coffee, time, coffee machine, franchise, and robot cafes. Second, visualization of the semantic network confirmed that the key keyword "unmanned cafe" was at the center of the keyword cluster. Research implications or Originality - Using big data to collect and analyze keywords with high web visibility, we tried to identify new issues or trends in unmanned cafe recognition, which consists of keywords related to start-ups, mainly deals with topics related to start-ups when unmanned cafes are mentioned on the network.

• Culinary science and hospitality research
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• v.24 no.3
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• pp.167-176
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• 2018

In this study, Big Data was used to collect the information related to 'Cooking Academy' keywords. After collecting all the data, we calculated the frequency through the text mining and selected the main words for future data analysis. Data collection was conducted from Google Web and News during the period from January 1, 2013 to December 31, 2017. The selected 64 words were analyzed by using UCINET 6.0 program, and the analysis results were visualized with NetDraw in order to present the relationship of main words. As a result, it was found that the most important goal for the students from cooking school is to work as a cook, likewise to have practical classes. In addition, we obtained the result that SNS marketing system that the social sites, such as Facebook, Twitter, and Instagram are actively utilized as a marketing strategy of the institute. Therefore, the results can be helpful in searching for the method of utilizing big data and can bring brand-new ideas for the follow-up studies. In practical terms, it will be remarkable material about the future marketing directions and various programs that are improved by the detailed curriculums through semantic network of cooking school by using big data.

• Journal of Information Technology Applications and Management
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• v.30 no.5
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• pp.1-19
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• 2023

This study examines Korean users' attitudes and emotions toward Melon and Spotify, which lead the music streaming market. We used Text Mining, Semantic Network Analysis, TF-IDF, Centrality, CONCOR, and Word2Vec analysis. As a result of the study, MelOn was used in a user's daily life. Based on Melon's advantages of providing various contents, the advantage is judged to have considerable competitiveness beyond the limits of the streaming app. However, the MelOn users had negative emotions such as anger, repulsion, and pressure. On the contrary, in the case of Spotify, users were highly interested in the music content. In particular, interest in foreign music was high, and users were also interested in stock investment. In addition, positive emotions such as interest and pleasure were higher than MelOn users, which could be interpreted as providing attractive services to Korean users. While previous studies have mainly focused on technical or personal factors, this study focuses on consumer reactions (online reviews) according to corporate strategies, and this point is the differentiation from others.