• 한국소음진동공학회:학술대회논문집
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• 한국소음진동공학회 2009년도 춘계학술대회 논문집
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• pp.188-189
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• 2009

• 품질경영학회지
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• 제32권3호
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• pp.182-197
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• 2004

In this paper we propose a new method of evaluating customers' service quality using triangle fuzzy numbers and semantic differential scale. These two parameters are useful for quantifying the customers' linguistic variables and subjective judgements. We define the Service Quality(SQ) as the ratio of the expected and perceived service and address the Agreement Rate(AR) calculated from the hamming distance in order to define the Service Rate(SR) as the geometric mean of the SQ and AR. Using the SR in the analysis of service attributes provides more appropriate to measure the customers' service quality and to establish a creative service policy for competitive service quality improvement.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2000년도 추계학술대회 논문집
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• pp.160-163
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• 2000

진공청소기의 인체적합도를 위주로 한 제품평가 방법을 개발하였다. 기존 감성공학에서 자주 사용해온 의미미분법을 근간으로 하고 다속성의사결정론 등을 가미한 평가방법이다. 30 개의 청소기를 대상으로 한 예비 평가실험을 통해 평가항목에 대한 요인분석을 실시한 후 평가항목을 설정하였으며, 평가항목과 상관관계가 높은 제품 속성들을 평가를 위한 설계요소로 설정하였다. 본 실험에서는 예비실험을 통해 개발된 평가방법을 이용해 30 명의 피실험자가 진공청소기를 대상으로 한 평가실험을 수행해 평가방법을 검증하였다.

• 한국방송∙미디어공학회:학술대회논문집
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• 한국방송공학회 2009년도 IWAIT
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• pp.689-694
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• 2009

We developed a facial image generating technique that can manipulate facial impressions. The present study applied this impression transferring method to higher-order impressions such as "elegance" or "attractiveness" and confirmed the psychological validity of this method using the semantic differential method. Subsequently, we applied this method to two types of cognitive experiments. First, we examined the contributions of texture and shape on the facial impressions by using those face images for which the impressions have already been quantitatively manipulated based on this method. Second, we used such stimuli to examine the effect of facial impressions and attractiveness on the "mere exposure effect." Thus, we concluded that the impression transfer vector method is an effective tool to quantitatively manipulate the facial impressions in various cognitive studies.

• 한국소음진동공학회논문집
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• 제15권8호
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• pp.945-953
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• 2005

The purpose of this paper is to develop a linear regression model for the sound quality index of vehicle Interior noise. For this, objective measurement data of the vehicles driving in acceleration was measured. On the basis of analysis, psychoacoustic parameters were extracted and subjective evaluation was performed by noise and vibration expert evaluators. For the subjective evaluation, the paired comparisons and the semantic differential methods were used to evaluate sound quality of vehicle interior noise. By the paired comparison which evaluate two pairs of vehicle interior noise, the preference was estimated. With the semantic differential and the factor analysis, it was evaluated words of two pairs which expressed appropriately the sense of evaluator about noise source. Therefore the characteristics of the sound qualify for the vehicle were differentiated. From the results of both the correlation analysis and the multiple factor regression analysis, the sound quality evaluation model for the sense of human hearing was derived and indexed.

• 한국산업정보학회논문지
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• 제9권4호
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• pp.32-40
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• 2004

본 연구는 중소기업이 제작한 농기계인 예취기의 사용설명서를 대상으로 SD법을 이용하여 특성을 조사하고, 통계학적인 방법을 이용하여 응답자, 설명서 및 제품별 특성을 분석하였다 기존의 감성공학적 연구들이 단순한 SD법에 의한 수치분석을 제시한 것은 단편적인 분석에 그치고 있으나, 본 연구에서는 군집분석(클러스터 분석)을 이용하여 응답자의 특성을 조사하고, 요인분석을 통해서 설문지의 특성을 도출한 다음, 각 제품 설명서의 특성을 추출하여, 그 방법론을 제시하였다. 실증분석을 위해 평가지를 작성하여 다양한 연령층의 29명을 대상으로 설명서를 평가하게 하고 그 결과를 분석하였다.

• 한국소음진동공학회:학술대회논문집
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• 한국소음진동공학회 2007년도 추계학술대회논문집
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• pp.1134-1139
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• 2007

In recent years, public complaints about railroad noise by KTX and Ordinary train are increasing. Restriction of railways uses same standard without distinguishing the type of railways. According to the type of railways, the frequency characteristics of emitting noise is different. Therefore it is requested to know how vary the public response to each types of railway. The noise annoyance to three types of trains (KTX, Electric train, Diesel train) was analyzed by Jury Evaluation Test for assessing the effect of frequency characteristics. The numerical results by a Semantic Differential Method showed that annoyance response to three type of trains depended on the frequency characteristics. As a result, this study proposed that the KTX could have a bonus level of maximum 2.9dB(A) to ordinary train.

• 한국농촌건축학회논문집
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• 제8권1호
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• pp.80-89
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• 2006

This study is derived from relation between the natural landscape and architectural landscape. The type of landscape in Donghae seaside consist of three; Road, Mountain, Seaside. And we selected three landscapes about individual housing; Western, Traditional, Modern. This paper is analyzed 18-simulation scenes, which evaluated with semantic differential method in using 12-bipolar adjectives. The results of this study are as follows(ref: table 6). 1)The housing of western style do not correspond with landscape of Road, but landscape of mountain and seaside were suitable to the western style. 2)Mountain in Donghae seaside harmonizes with housing of traditional style. 3)Even though the housing of modern style were marked low assessment in three landscape, we found out relation, modern housing was well-matched with load landscape.

• 한국디지털건축인테리어학회논문집
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• 제3권1호
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• pp.23-28
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• 2003

In spite of The exterior design of buildings has a remarkably significant value in terms of public aspect some exposed architectural equipments spoil the appearance of building. The design elements of exposed architectural equipments were partially changed and assessed in the semantic differential method. Thus the aesthetically favorable impression and values of public interest were able to be increased. The reasons why those hideous exposed architectural equipments were constructed, seemed to be as follows; the builders' selfishness, the citizens' ignorance and the immature social institutions that cannot restrict undesirable design efforts. Building equipments located outside are not classified as major elements in building regulations and thus can be installed and altered without any limitations even though they have great effects on the shape and colors of a building. So we have more interest in exposed architectural equipments and more deliberation of exterior design of a building.

• 감성과학
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• 제13권2호
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• pp.301-308
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• 2010

본 연구는 톤 인 톤 배색과 톤 온 톤 배색을 활용한 배색의 감성 효과에 관한 것이다. 톤 인 톤 배색 과 톤 온 톤 배색에 근거하여 제작한 24개 배색에 대하여 Osgood의 SD법(Semantic Differential Method)을 이용하여 10명 대학생에게 배색에 대한 인상 평가를 받았으며 자료 분석은 엑셀 통계 프로그램 2004를 사용하여 요인분석을 하였다. 연구결과, 톤 인 톤 배색에 근거한 배색과 톤 온 톤 배색에 근거한 배색의 인상이 매우 다르게 평가되는 것을 확인했다. 따라서 색채조화의 형식으로 제안되는 배색 기법이 배색의 감성 효과에 영향을 미칠 가능성을 확인하였다. 그리고 '좋다-싫다', '어린이답다-어른답다', '강하다-약하다', '따뜻하다-차갑다' 4개 이미지 차원이 도출되었으며 이러한 이미지에는 색상과 색조가 영향을 주는 요소로 작용한다는 것을 확인하였다. 제품의 사진배색과 거의 동일한 색종이 배색의 인상을 비교한 것으로 색표를 이용한 배색과 그 배색에 근거한 제품의 배색 인상에는 거의 차이가 없다는 것을 확인하였다. 그러나 제품이 가진 고유 특성이나 형태, 재질 등에 의해 인상이 크게 달라지는 것도 확인하였다. 이러한 연구 결과는 배색 이미지나 색채 디자인의 기초 자료로 활용 될 것이다.