• Journal of Intelligence and Information Systems
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• v.29 no.1
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• pp.397-412
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• 2023

In order for social robots to take root in human life, it is important to consider the technical implementation of social robots and human psychology toward social robots. This study aimed to derive potential social robot clusters based on the emotions consumers feel about social robot appearance design, and to identify and compare important design characteristics and emotional differences of each cluster. In our study, we established a social robot emotion framework to measure and evaluate the emotions consumers feel about social robots, and evaluated the emotions of social robot designs based on the semantic differential method, an kansei engineering approach. We classified 30 social robots into 4 clusters by conducting a multidimensional scaling method and K-means cluster analysis based on the emotion evaluation results, confirmed the characteristics of design elements for each cluster, and conducted a comparative analysis on consumer emotions. We proposed a strategic direction for successful social robot design and development from a human-centered perspective based on the design characteristics and emotional differences derived for each cluster.

• The Journal of Korean Medicine
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• v.25 no.1
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• pp.1-20
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• 2004

Objectives : Based on the analysis of Yin-Yang[음양] characteristics and symptoms, each person is classified into Yin-Yang. Also the validity of the result is statistically analized. Methods : From Feb. to May. 2003, the data were collected through a questionnaire given to 690 patients. The questionnaire was composed of 34 items which were about personality, habit, sweat, response to coldness, thirst, bowel, urine, physical shape, and menstruation for women only. SD(Semantic Differential Technique) used for each item, each item is measured as a contrast of two opposite symptoms. Reliability analysis was used to select items and categories. Based on means of items in each category the Yin-Yang index was developed. The validity of Yin-Yang index was investigated using classification and clustering analysis. In statistical analysis, SPSS V10.0.7 PC was used. Results : The obtained results are summarized as follows: 1) We constructed Yin-Yang index based on the middle point of the sum of categorical means. Then we classified each person into Yin or Yang. 2) To investigate the validity of the distribution of personal Yin-Yang degree, the crosstabulation of results from clustering and classification was used. The hit ratio for classification was much higher than Maximum Chance Criterion($C_{max}$), and concurrence in crosstabulation was successful. Therefore we can infer that the distribution of Yin-Yang was valid. Conclusions : Based on Yin-Yang characteristics and symptoms, we was analyzed personal degree of Yin-Yang, and confirmed the validity of its distribution. Therefore this index can be used further for Bian-Zheng [변증] and classification of the constitution.

• Journal of the Korean Society of Clothing and Textiles
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• v.20 no.5
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• pp.915-929
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• 1996

The purpose of this study is to investigate the visual illusions and image of the combinated collars and sleeves which are combinated by the computer simulation. The detail object of this study as follows; 1) to know the visual illusions of the clothing as the collar and sleeves are combinated 2) to constract the clothing image using sementic differential scales 3) to know the differet image of the clothing as the collars and sleeves are combinted 4) to know the interaction effect of the collars and sleeves of the clothing The detail method of this study is as follows; In the first experiment, there are two groups; the first 8 groups are the combination of the same collar and the different sleeves. The second 8 groups are the combination of the same sleeve and the different collars. The second experiment has done for the 32 clothings which are the combination of the 8 collars and 4 sleeves. For the 14 clothing the image has tested by 13 semantic differential bi- polar scale. The subjects were 50 female students majoring in clothing and textile. The data analyzed by Kendall cofficient of concodance, Factor analysis, Anova and scheffe's test. Briefly the image of the clothing is much influenced by the varing of the collar than that of the sleeve. Thus, we also can conclude that the recognition of the clothing are much more dependent on the collar than sleeve.

• Journal of the Korean Society of Clothing and Textiles
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• v.21 no.6
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• pp.1060-1071
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• 1997

The purpose of this study is to identify the effect of clothing cues(sleeve and skirt width, length) on female impressions. The experimental materials developed for this study are a set of stimuli and response scales. The stimuli are 16 pictures manipulated with sleeve and skirt width · length variations by computer drawing. The experimental design consists of 3 factorial design: (1) sleeve shapes(plain, upper expanded, below expanded, all expanded) (2) skirt width (wide, narrow) (3) skirt length(long, short) The 7-point semantic differential response scale designed for visual evaluation of female' s impression formation on sleeve shape and skirt width · length is 27 bipolar adjectives. The results of this study are as follows: 1. When we analize the impressions of female figure by sleeve shape and width · length of skirt, it becomes clear that maturity, modernity, attention, elegance and tenderness are proved to be important. Among these five factors, maturity, modernity and attention are identified as more important ones. 2. Sleeve shape have an effect on all factors except maturity and the effects of sleeve on the four factors are not striking. ' Width of skirt are most influential to the maturity and attention, but it does not have any effect on modernity. However two factor, that is width of skirt and sleeve have an effects on modernity, attention and tenderness. ' The length of skirt has an effects on the tenderness, elegance and modernity, but it dose not have any effect on attention. But width and length of skirt have an effects on attention, tenderness and modernity The length of skirt and sleeve have an effect on tenderness.

• Journal of the Ergonomics Society of Korea
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• v.25 no.2
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• pp.187-196
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• 2006

This study aims to develop luxuriousness models based on both users' subjective feelings and objective material characteristics of automobile crash pad using Kansei engineering approach. Based on the results of literature survey and FGI, 12 Kansei variables describing look-and-feel and touch feel and crash pad design variables were extracted for systematically developing both a conceptual model of luxuriousness and a questionnaire for Kansei evaluation. A total of 41 various crash pad samples and 60 participants(customers: 30, designers: 30) were employed to evaluate the crash pad samples using the questionnaire with 9-point semantic differential scale and 100-point modified magnitude estimate scale. Based on the survey results, luxuriousness models were developed by using regression and quantification I method. In addition, they were compared and contrasted with respect to the relative importance of Kansei variables. Consequently, the developed luxurious model could suggest the preferred combination of material properties of crash pad.

• Journal of the Korean Solar Energy Society
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• v.32 no.spc3
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• pp.199-206
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• 2012

The purpose of this study is to understand the change of impression by comparing the uniformity lighting with the compound lighting. In previous study, we proposed a light controlling method to harmonize daylight from a window and artificial lights from a ceiling and obtained the results to support our method. We referred this method as the Adjusted Compound-Lighting Model (AC Model). The experiment is carried out with the scaled-models and mock-up spaces that were supposed to be an office space. One is lit by the uniform lighting and the other by the compound lighting in each experimental space. In order to present varying illuminance distributions, the two variables were used in this study. Subjects were asked to evaluate the point of difference by semantic differential rating on their overall impression after comparing with two rooms. The results showed that the impressions of compound lighting were more positive score than that of uniformity lighting on the items of 'dim-bright', 'dislike-like', 'artificial-natural' and 'closed-open', and that there was no significant difference in impressions between two spaces on other items.

• Journal of the Korean Society of Environmental Restoration Technology
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• v.10 no.1
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• pp.23-35
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• 2007

Nowadays, as a result of increasing income and spare time, the social demands for better living environment become more increasing. Above all, landscape improvement, the essential part of physical environment, will be a more important subject in urban planning. In these circumstances, classification of urban scenic quality is required for urban landscape development programs. The major purpose of this study is to suggest a technical method of designing urban scenic quality map for urban district area based on the scenery management system of the USDA forest service and literature studies. As a conclusion of this study, four steps are desirable for the technical method for designing a scenic quality map of urban districts areas : 1) Define a landscape unit on the map, 2) Take a photograph of these landscape unit on site, 3) Evaluate the landscape unit by semantic differential scale with landscape adjectives, and 4) Draw the scenic quality map, investigate the landscape characteristics and suggest the landscape scenic development plans.

• Architectural research
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• v.12 no.2
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• pp.53-62
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• 2010

The purpose of this study is to examine design preferences for the sales spaces of duty-free shops (DFSs) by conducting image evaluations. The results will help improve quality by influencing designs for the construction, extension or remodeling of these shops. An image measurement method, the semantic differential method, was used to measure cognitive structure using photos of shops. Photos were collected of the DFS at Jeju Island, as well as photos of brand stores designed by architects. Two sets of 16 photos (32 different photos in all) were selected according to photo classification standards and design concepts, both decided by reviewing previous studies and related materials. The evaluation and survey were done by two sets of subjects: sales employees, who have experience and special knowledge of the evaluation of sales space; and students majoring in architecture. To strengthen the evaluation results, I conducted a preliminary survey and a main survey, verifying and complementing findings. 116 surveys were conducted, of which 14 were of poor quality and rejected, leaving and 102 to be analyzed. The collected surveys were statistically analyzed, using SPSS 12.0 for Windows. Reliability, image profile, factor and multi-dimensional scaling analyses were conducted. As a result, image evaluation structure and characteristics were obtained for sales spaces of DFSs, confirming the difference between them and other spaces.

• Korean Journal of Agricultural Science
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• v.30 no.2
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• pp.139-147
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• 2003

The main purpose of this study is to obtain forest scenic beauty management informations toward forest working systems in pinus densiflora forest stands, etc. To get these information, visual preference and spatial image analysis methods are used. 25 different alternatives were simulated to visualize on basis of actual forest working methods with taken photos from May to July, 2003. The options were illustrated as photos produced by computer software. Respondents' ratings for 25 landscape scenes were obtained by interview survey method. Each alternatives were evaluated by forest major student group with total 103 respondents after reliability test. Visual preference evaluation was used 10 point rating scale. Spatial images of 12 alternatives were measured by 12 semantic differential scale. In general, the respondents preferred refreshing and ordering forest stand after forest working to natural forest stand before forest working. High visual preference for forest density produces 400-600 trees/ha in small diameter class forest stands. Regarding visual preference according to pavement type of trail, soil trail is ranked high. Visual preference for cutting area ranks mature forest stand and visual preference for trail slope cover type ranks shrub with grass as relatively high on the preference scale. Through the factor analysis, spatial images of 12 coniferous forest stands are classified as 'ordered opened' and 'beautiful healthy'. Results indicate how to conduct forest working systems for forest scenic beauty management.

• Fashion & Textile Research Journal
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• v.17 no.5
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• pp.854-861
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• 2015

This study evaluates the objective and subjective hand as well as the preference for hand and outdoor jackets on laminated waterproof breathable fabrics with different constituent characteristics to identify those best suited for consumer needs. Mechanical properties and objective hands were measured by the KES-FB system. The subjective hand and the preference of laminated waterproof breathable fabric for outdoor jackets were rated by the 20's and 30's women experts with tactile and visual senses that utilized a questionnaire with a seven-point semantic differential scale; subsequently, the flexibility and compressive elasticity of laminated waterproof breathable fabrics were low. However, light and thin waterproof breathable fabrics with a smooth surface had high scores in smoothness, fullness & softness and total hand value. In addition, laminated waterproof breathable fabrics were classified into three hand factors: flexibility, density, and surface properties. There were significant differences on flexibility and surface property perceptions, hand and out-door jackets preferences according to the characteristics of waterproof breathable fabrics. The hand preference of the laminated waterproof breathable fabric improved with decreasing 2HB and increasing EM. However, EM showed positive effect for outdoor jacket preferences. Those that were flexible and smooth were preferred for outdoor jackets.