• Title/Summary/Keyword: Self-Service Convenience

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The Impacts of Economic, Social, and Personal Benefits on Intention to Repurchase a Mobile Gift : Focusing on Exchange and Motivation Theories (경제적, 사회적, 개인적 효익이 모바일 선물 재구매 의도에 미치는 영향 : 교환이론과 동기이론을 중심으로)

  • Kim, Sun-Kyu;Jo, In-Jea;Yang, Sung-Byung
    • Journal of Information Technology Services
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    • v.14 no.1
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    • pp.1-21
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    • 2015
  • Recently, many companies have launched a new business model related to the mobile gift service in order to achieve or sustain a competitive advantage in the fast-growing mobile market. Due to the well combination of mobile technology advantages and offline gift-giving motivations, a mobile gift service has been proliferating over recent years. Although the motivation of mobile gift purchasing behavior can be different from that of offline gift purchasing behavior, there is still a lack of research on what factors are influencing and how they are impacting mobile gift purchasing behavior under diverse gift-giving settings. Therefore, based on both exchange and motivation theories as well as literature review, this study identified three influencing factors-economic (immediate rewards, convenience), social (friendship needs, reputation), and personal (enjoyment, self-satisfaction) benefits-and validated their impacts on intention to repurchase a mobile gift. Moreover, the moderating roles of intimacy and gift price in the relationships between benefits and mobile gift repurchasing intention were examined. The results provide many implications for marketing managers on how to enhance consumers' intention to repurchase, which in turn leads to sales and increased profit.

Determinants of Inpatients Satisfaction and Intent to Revisit Oriental Medical Hospitals

  • Park, Hyun-Suk;Seo, Young-Joon
    • The Journal of Korean Medicine
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    • v.35 no.4
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    • pp.65-73
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    • 2014
  • Objectives: This study aimed to investigate the determinants of inpatients satisfaction and intent to revisit oriental medical hospitals. Methods: The independent variables of the study contain the level of satisfaction with doctors, nurses, staffs, medical fee, environment, facilities and hospital life. Each variable was measured by three to eight items about the level of satisfaction with various aspects of hospital ward life. The level of overall patient satisfaction was used as an intervening variable and the level of intent to revisit was used as a dependent variable. The sample used in this study consisted of 268 inpatients from 3 oriental medical hospitals located in Chungnam Province. Data were collected with a structured and self-administrated questionnaire and analysed using path analysis. Results: The major findings of the study were as follows : First, it was found that the 3 variables of hospital life satisfaction, ancillary staffs satisfaction, and metropolitan residents has significant positive effect on the level of overall patient satisfaction. Second, the overall satisfaction and the satisfactory level of facilities, medical fee, and quality of ward life were found to have significant effects on the level of intent to revisit of respondents. Conclusions: The results of the study indicate that oriental medical hospitals should make an effort to improve the overall satisfaction of inpatients, especially focusing on the facilities convenience, medical price, and hospital ward life which will lead to high level of intent to revisit of inpatients.

Differences in Purchase Behavior of Men's Suits among Male Consumption Value Groups (남성 소비자의 소비가치에 따른 신사복 구매행동의 차이)

  • Kang, Yurim;Park, Kwanghee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.42 no.4
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    • pp.584-598
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    • 2018
  • This study classified respondents by consumption value and analyzed differences in the purchase behavior of men's suits among consumption value groups. Frequency analysis, factor analysis, cluster analysis, and analysis of variance were conducted in order to analyze research problems. Factor analysis results showed that male consumption values included safety-oriented value, individuality-oriented value, others-oriented value, pleasure-oriented value, aesthetic-oriented value, low price-oriented value, community-oriented value, utility-oriented value, innovation-oriented value, and self-expression oriented value. The study divided respondents into personal satisfaction pursuit group, beauty & functionality pursuit group, individuality pursuit group, and others-oriented & low cost preference group according to consumption value. There were significant differences in selection criteria for men's suit (product image, physical properties of product, and brand name), selection reasons of brand (fashion & ostentation, individuality, and refinement), store attributes (store environment/salesperson service, reputation/additional service, and product assortment/shopping convenience).

The Survey of Fear Associated with Dental Treatment in Some Middle School Students in Cheongju (청주시 일부 중학생들의 구강진료와 관련된 공포에 관한 조사)

  • Shim, Youn-Soo;An, So-Youn;Park, So-Young
    • The Korean Journal of Health Service Management
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    • v.8 no.1
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    • pp.165-173
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    • 2014
  • The objective of this study was to examine possible causes of fear of dental treatment in middle school students. The subjects were a total of 347 students who were selected by convenience sampling from among the students of the middle schools located in Cheongju, Korea. They were administered a self report survey. The results showed that overall dental fear was higher among female students than male students. With respect to associative dental fears, they felt fear the most when they waited sitting on the dental chair. In fears of specific dental stimuli, needles were the most fearful stimulus. In the areas of fears of specific dental stimuli and overall dental fear, the subjects with indirect pain experiences felt fear more. There exists a need to develop dental health care programs that will help to manage and decrease fear of dental treatment.

Relationship of Dietary Habits, Health Habits and Dental Caries Subjective Symptoms of Teachers at Childcare Centers (일부 어린이집 교사의 식이 및 건강습관과 치아우식 자각증후의 관련성)

  • Park, Chung-Soon;Won, Young-Soon;Park, So-Young
    • The Korean Journal of Health Service Management
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    • v.8 no.2
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    • pp.245-254
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    • 2014
  • The objective of this study is to identify the relationship of dietary habits and health habits with dental caries subjective symptoms and to present data on nutritional education related to oral health. The subjects of this study are 334 teachers at pre-schools. The subjects of the study were selected using the convenience sampling method. Surveys were taken with the self-entry questionnaire method. It was found that dental caries subjective symptoms were higher among study subjects who ate appetizers frequently through the day, consumed more milk and other dairies and sugars, drank alcohol more, did less exercise, smoked, and had less sleep time. Systematic diet control and nutritional education must be strengthened to form proper dietary habits and health habits for preventing dental caries.

Relationship between Thoughts and Anxiety about Nuclear Power among Busan Residents (일부 부산지역 주민의 원자력에 대한 생각과 불안감의 관계)

  • Park, Jee Eun;Lee, Samyol;Baek, Cheol-Ha;Kim, Soo Jeong
    • The Korean Journal of Health Service Management
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    • v.13 no.3
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    • pp.137-147
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    • 2019
  • Objectives: This study aimed to identify the relationship between thoughts and psychological anxiety about nuclear power among Busan residents. Methods: Convenience sampling was used for this cross-sectional survey conducted from February 13 to 14, 2016. A total of 520 residents participated in the study and completed a self-administered questionnaire. Results: We found a significant association between negative thoughts and psychological anxiety about nuclear power. People older than 60 years (odds ratio (OR) 2.53, 95% confidence interval (CI) 1.41-4.54), who feared the possibility of radiation accidents (OR 1.75, 95% CI 1.17-2.62), considered nuclear power plants unsafe (OR 1.94, 95% CI 1.10-3.40), and believed the Gori nuclear power plant in Busan must be shut down (OR 1.84, 95% CI 1.22-2.79), had the highest anxiety about radiation exposure. Conclusions: The authors suggest the need for the formulation of a policy to provide people with precise information on nuclear power to increase their understanding and help eliminate unfounded negative thoughts. Furthermore, policy decisions about nuclear power must be based on social consensus.

Evaluation of Customer's Patronage Behaviors and Satisfaction Levels towards Service Quality Dimensions of University Residence Hall Foodservice (대학교 기숙사 급식소의 이용실태 조사 및 운영형태별 서비스 품질 영역에 대한 고객 만족도 평가)

  • Yang, Il-Sun;Weon, Chi-Hyun;Kang, Hye-Seung
    • Journal of the Korean Society of Food Culture
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    • v.15 no.2
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    • pp.79-94
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    • 2000
  • The purposes of this study were to : (a) analyze university students' perception and patronage behaviors to the service quality dimensions, and (b) assist university residence hall foodservices in formulating improved managerial strategies. Questionnaires were hand delivered and mailed to 1,210 university students residing in the residence hall and 13 foodservice managers. A total of 1,011 was usable; resulting in 83.6% response rate. The survey was conducted between October, 1998 and May, 1999. Statistical data analysis was completed using the SAS/Win 6.12 for Descriptive Analysis, $x^2-test$, T-test, ANOVA, and Stepwise Multiple Regression. Forty-seven percent of the respondents indicated that 'taste' was their first priority when choosing a menu. The reasons behind choosing residence hall foodservice were 'location', 'board plan', 'price', 'taste', 'opening hours', and 'menu variety'. The main reasons of dissatisfaction with the residence hall foodservice were 'board plan', 'taste', 'menu variety'. The overall satisfaction score was 2.99 out of 5. The satisfaction score of ${\ulcorner}convenience{\lrcorner}$, ${\ulcorner}food\;quality{\lrcorner}$ and ${\ulcorner}menu\;variety{\lrcorner}$were 3.25, 2.94 and 2.76, respectively. Generally, male students were more satisfied than females. Graduate students and students living in residence halls over six semesters were the most dissatisfied with the residence hall foodservice. Residence hall students were dissatisfied with the variables ${\ulcorner}menu\;variety{\lrcorner}$ and ${\ulcorner}facilities{\lrcorner}$in 'self-operated' operations, whereas ${\ulcorner}food\;quality{\lrcorner}$, ${\ulcorner}menu\;variety{\lrcorner}$ and ${\ulcorner}price{\lrcorner}$ in 'contracted' operations. Foodservice operations with 'less than 1,000 meals serving per day' was the highest satisfaction score(3.36) among other serving sizes. Meal price with 'less than 1,300 won' was most satisfied with students. When overall customer satisfaction and service quality dimensions were analyzed by Stepwise Multiple Regression ${\ulcorner}food\;quality{\lrcorner}$(p<.001), ${\ulcorner}price{\lrcorner}$(p<.001), ${\ulcorner}facilities{\lrcorner}$(p<.001), ${\ulcorner}convenience{\lrcorner}$(p<.001), ${\ulcorner}menu\;variety{\lrcorner}$(p<.001), ${\ulcorner}manager's\;attitude{\lrcorner}$(p<.0l), and ${\ulcorner}atmosphere{\lrcorner}$(p<.01), in decreasing order, significantly impacted on ${\ulcorner}overall\;customer\;satisfaction{\lrcorner}$.

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A Comprehensive Study on the Intake Patterns and Expenditures of Instant Noodles (Ramyun) by Children and Adolescents (어린이 및 청소년의 라면류 섭취 현황에 대한 탐색적 고찰)

  • Jung, Hyo-Sun;Song, Min-Kyung;Kwak, Da-Young;Yoon, Hye-Hyun
    • Journal of the Korean Society of Food Culture
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    • v.26 no.6
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    • pp.531-538
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    • 2011
  • This study considered the whole intake patterns and realities of consumption of instant noodles on sales targeting children and adolescents. Based on a total of 1021 subjects, data from self-administrated questionnaires were collected and analyzed using comparative statistical analysis, including frequency, chi-square, t-test, and one-way ANOVA. Results of the study were as follows. The preference levels for instant noodles by children and adolescents were 5.25, thereby showing a more than moderate preference. Middle school boy students' preference for instant noodles was the highest. The main reason for preferring instant noodles was taste and convenience. The main reason for disliking instant noodles was poor nutrition and likelihood of becoming fat. The intake of instant noodles was the highest between lunch and dinner with a frequency of once to twice per week. Content of soup powder given taking instant noodles was the largest in having putted all. The soup quantity of being left given taking instant noodles was possessed the majority in almost not eating soup. The main reason for not consuming soup was being full or concerns for health. A significant difference was observed in preference level for instant noodles and in intake patterns depending on the respondents' general characteristics. Limitations and future research directions are also discussed.

An Empirical Analysis on the Compromised Delivery Model of Traditional Market Using Delivery Application (배달앱을 활용한 전통시장 배송 모형에 관한 실증분석)

  • YOO, Chang-Kwon;KIM, Gi-Pyoung
    • The Journal of Industrial Distribution & Business
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    • v.10 no.10
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    • pp.45-51
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    • 2019
  • Purpose - The purpose of this study was to propose a win-win development plan for not only suppliers of delivery applications but also traditional market vendor companies and delivery riders by analyzing existing delivery models and presenting a new delivery model to enhance competitiveness of the traditional market using delivery apps. Research desgin, data, and methodology - Specifically, small retailers, such as traditional markets and supermarkets, presented a compromised delivery model that utilizes the platform of specialized delivery app service providers for order reception, and that the delivery is delivered by delivery systems jointly hired by Vendor companies, such as franchising companies. To validate the significance of the trade-off delivery model, a cost-benefit analysis was conducted by those involved in the delivery application. Results - From the perspective of suppliers of specialized delivery applications, it is analyzed that the use of specialized delivery applications in traditional markets will be a new market opportunity for service providers to achieve increased sales. It is expected that consumer choice and satisfaction will be increased as convenience and accessibility of traditional market businesses that were available only through direct visit from the user side of the delivery application will be expanded. From the standpoint of delivery application franchises, it is analyzed that they can seek to increase sales and increase customer service as well as ease labor cost burden due to joint employment of delivery riders. The delivery rider will be able to seek to improve customer service due to job security, wage stability, risk reduction and overheated competition due to direct employment. Conclusion - In conclusion, the compromised delivery model solved the problems raised in the preceding study conducted on delivery application suppliers, users, franchises, and riders to establish that it could be a strategic alternative to increasing sales and expanding detailed rights for the self-employed in the traditional market, which are experiencing difficulties in management. However, the adoption of a compromise delivery model requires social consensus from those involved in the delivery application and requires legal, institutional and policy support, which will require continued follow-up research on the delivery model in the future.

A Study on the Development of Interior Design Service for Autonomous Vehicles - Focusing on STEEP analysis Techniques - (자율주행차 인테리어 디자인서비스 개발연구 - STEEP 분석 기법을 적용한 사례 중심으로 -)

  • Kang, Taeho;Cho, Jounghyung
    • Journal of Service Research and Studies
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    • v.11 no.3
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    • pp.43-54
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    • 2021
  • This study focused on indoor spaces and convenience devices among vehicle interior designs suitable for the autonomous driving era, and presented an interior design model for future automobiles by applying the STEEP analysis method. The service design methodology is applied to deal with changes in display devices installed for the purpose of rearranging layouts and providing driver-centered information. Changes in types and installation locations of displays for various purposes such as connected and infotainment are expected. In particular, through this analysis, trends and experiences through indoor interior research in future self-driving cars will be studied, and subsequent studies will be used as basic data for actual development and application. Key drivers were extracted after deriving future trends linking the research project conducted in five stages to STEEP and consulting experts through FGI. Through this, it was later presented as a direction for indoor design. Through user-centered participatory design methods, emotional keyword derivation methods were used, summarized the derived drivers in five major trends in the future society, and each derived drivers were grouped to consider the relevant technology fields, and added elements to the autonomous driving level. This is an indoor ray viewed from the perspective of various social issues as well as personal tendencies in the future self-driving car industry.