• Korean Journal of Agricultural Science
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• v.33 no.1
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• pp.43-56
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• 2006

In this thesis we aim at analyzing international competitive power of Chinese ginseng in comparison with Korean ginseng and searching policy direction for Korea to compete Chinese ginseng industry. We summarized the research results as follows; First, we examine the structural change of ginseng industry of China. Second, we review the theories for international competitiveness and apply the method of analyzing competitiveness to ginseng industry. Third, we compared the international competitive power of the ginseng industry between China and Korea and found that Chinese ginseng, estimated by Revealed Comparative Advantage(RCA) at about 15, still remains high competitiveness in terms of cost and price but lowering price competitiveness recently. Based on the research results, we suggest export promotion strategies of the Korean ginseng as follows; 1) Korean government should enforce trade cooperation with China so as to register Korean root ginseng an importable medicine. 2) Korean ginseng producer should develop various products such as capsules, powders and etc. according to China's consumer purchasing power and taste. 3) Korean ginseng should be sold as an differentiated commodity so that it will contribute to building consumer loyalty to Korean ginseng, makes market share superior to other cheaper ginseng products in China. 4) In order to be effective brand marketing and product advertisement, there should be established reliable networks to process and distribute Korean ginseng products exclusively.

• East Asian Journal of Business Economics (EAJBE)
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• v.12 no.1
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• pp.13-22
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• 2024

Purpose: The purpose of this study is to investigate impact of smart city awareness on citizen satisfaction and to measure various factors influencing smart city competitiveness that were rarely addressed in previous studies. For the impacts on the competitiveness of smart cities, this study explored the effects of data-driven service, economic impact, social trust through sharing, environmental protection, and sustainable growth. Research design, data and methodology: To collect data, this study employed an online survey conducted by a reputable research organization. Data analysis involved the use of factor analysis, ANOVA, and regression analysis. Results: This study identified key aspects important for enhancing citizen satisfaction. Furthermore, this research unveiled the significant impacts of data-driven service, economic impact, social trust through sharing, environmental protection, and sustainable growth on the competitiveness of smart cities. Conclusions: The results yield valuable managerial and policy implications. The study suggests that enhancing citizen satisfaction through improved awareness of the smart city is crucial for effective city marketing management. Additionally, the results highlight special aspects necessary to improve smart city competitiveness, including the implementation of promotional policies supported by the government, promoting global competitiveness for domestic companies, and fostering citizen participation for effective city marketing management.

• Journal of the Korea Safety Management & Science
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• v.13 no.4
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• pp.213-223
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• 2011

Recent cross-country competition and Chinese steel industry because of the emerging steel industry in Korea is a very difficult situation. Therefore, the steel industry in order to overcome this difficult market environment, the quality, cost competitiveness, enhance customer service levels and enhance international competitiveness through is needed. In this study, the purpose of strengthening the competitiveness of steel companies in order and hit the recovery of raw materials have been developed to optimize the model, developed before and after the results were analyzed. In addition, when applied to other products in order to minimize risk and optimize cutting trial stage of development details of the model is presented in detail. Therefore, the developed model was applied to order the recovery of raw materials hits and significantly improved production planning time has been shortened dramatically. In the present study the contents of other products when properly applied and the competitiveness of companies to improve customer service levels are expected to be helpful.

• 중국학논총
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• no.67
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• pp.157-177
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• 2020

The rapid change in the university environment due to the decrease in the school-age population calls for enhancing the competitiveness of China-related departments. In this paper, the university's competitiveness and dropout rate were studied in combination with various factors such as geographical location of Chinese-related departments set up at national universities, convergence with other departments, competition rate for entrance exams, scholarships, and employment rate that have a comprehensive impact on student satisfaction. In particular, the dropout rate presented research results that could help universities strengthen their competitiveness in China-related departments, such as by differentiating customized academic strategies according to the atmosphere of elimination through multiple regression analysis and quantile analysis. We hope this thesis will be the basis for policymaking and judgment in China-related departments.

• Industry Promotion Research
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• v.6 no.4
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• pp.83-93
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• 2021

This work aims to use the analytic hierarchy process (AHP) tool to develop the model of industrial competitiveness in the nursing homes of eleven provinces in east China. The original data is from China Civil Affairs Statistical Yearbook 2020. The results show that Jiangsu province has the highest competitiveness in the elderly care industry among the eleven provinces in east China, and Hainan province has the lowest competitiveness. The competitiveness of the elderly care industry varies among the eleven provinces in east China. The ratios of beds to medical staff, the ratio of nursing homes, per capital fixed assets in nursing homes, and the number of unable self-care elderly are the four main influential factors across the competitiveness of the elderly care industry and indicates that the nursing homes competitiveness is affected by multiple factors from multiple levels. A differentiated strategy should be taken according to the circumstances in different provinces to rationally develop the elderly care industry, improving efficiency, the level, and quality of services in the nursing homes.

• The Korean Journal of Franchise Management
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• v.10 no.1
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• pp.19-32
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• 2019

Purpose - Since the opening of Korea's distribution market, the domestic network marketing market has been continuing to grow. In this context, research on network marketing independent operators, which plays the most important role in the network marketing industry, is insufficient. This study was to identify the effects of Independent Operator's Company Selection Attributions on the Economic and Non-Economic Satisfaction, Trust, and Recommendation. The results will provide strategic direction, theoretical and practical implications for companies and operators in the network marketing industry. Research design, data, and methodology - In order to verify the research hypotheses, the data were collected from Independent Operators of Network marketing industry using questionnaires. The pretest was conducted from January 8 to 19, 2018, and the main survey was conducted from February 1 to 28. A total of 210 questionnaires, of which 193 copies were collected. The data were analyzed with SPSS 21.0. and AMOS 21.0. Results - The results are as follows; product competitiveness and system competitiveness have significant effects on economic satisfaction and non-economic satisfaction. Economic and non-economic satisfaction have significant effects on business trust. Economic and non-economic satisfaction did not influence recommendation intention directly, but influence it indirectly. Business trust has a significant effect on business recommendation intention. Conclusions - After starting network marketing business as an independent operator, the competitiveness of the company is meaningless, and product competitiveness and system competitiveness are important factors for economic and non-economic satisfaction. Therefore, network marketing companies and independent operators should prioritize product competitiveness and system competitiveness between business development. The findings show that trust in the business is very important for active business Recommendation to others. Therefore, network marketing firms and independent operators need to make efforts to meet economic and non-economic satisfaction, which have a significant impact on business trust.

• Asia Marketing Journal
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• v.15 no.1
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• pp.57-81
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• 2013

The purpose of this paper is to seek ways to improve the competitiveness of Korea's fashion industry by utilizing the source of competitiveness of Japan's fashion industry, which represents the world's leading countries in terms of fashion, so that Korea can better enter the global fashion market. The study shall first compare the competitiveness of the Japanese and Korean fashion industries by utilizing the generalized double diamond model; second, provide an understanding of what the Japanese fashion industry can offer to Korean fashion industry and companies - that is, understand what the Japanese fashion industry's competitive edge is; and third, study the kind of global competitiveness that Korea's fashion industry must achieve. To adopt a generalized double diamond model to compare the competitiveness of the Korean and Japanese fashion industries, we selected 31 sub-variables to act as determinants of the model. That is, we extracted 31sub-variables by doing research of literature to analyze national competitiveness of the fashion industries. To measure these 31 sub-variables, secondary data was gathered. We collected data related to each sub-variable from various sources of Korea and Japan. And to calculate the competitiveness index, we took three steps with reference to previous studies. We found that status of the fashion industry of the two countries as it stands. That is, Japan is an advanced country of which fashion industry is domestic market-oriented while Korea is a small open economy that mainly focuses on the foreign market. Out of 31 proxy variables, Korea's fashion industry shows higher measurements relating to production and export than Japan, but Japan's fashion industry reports higher measurements than Korea in the fields of R&D, design and brand power, the rate of value added, the efficiency of companies and globalization. In order for Korea's fashion industry to achieve competitiveness in the global market, it should pursue the following development direction. First, it is very difficult for Korea to follow the footsteps of the U.S. and Japanese fashion industries that are able to take advantage of economies of scale, because Korea is smaller than those countries. Therefore, in the case of small economies such as Singapore, strengthening of international activities will practically improve domestic determinants that Korea should improve its domestic diamond by enhancing the current competitiveness of its international diamond. In other words, Korea needs to further endeavor to develop and expand global resources and markets as well as improve its competitiveness in terms of R&D, design and brand power, the rate of value-added, and the efficiency of companies. As the Korean fashion industry shows relatively advanced level of information technology and the fashion education system, it has considerable potential to grow. Korea is expected to have a huge growth potential since it has relatively higher level of information technology, fashion education system and activities than those of Japan in both the domestic diamond and international diamond. In particular, a better environment is laid out before Korea to gain competitiveness in the fashion industry due to the recently growing influence of the Korean Wave that Korea is expected to grow as a leader in the Asian market as well as in the global market.

• Journal of Korean Society of Rural Planning
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• v.13 no.1 s.34
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• pp.51-62
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• 2007

This study examines empirically the characteristics of agricultural corporations in terms of their market and technology environment and the efficiency of the governmental support to the firms. Also the study analyzes the moderating effect of the environmental characteristics on the relationship between governmental supports and firm performance based on the concept of balanced performance. Test results show that firm tend to evaluate favorably their technology and market competitiveness of product quality and price and to require tools for reaction to changes of customer needs and technology or competing products and external corporation that is necessary for long-term technological competitiveness. As for governmental support, strategic support and service is much more appreciated than direct individual supporting item. Agricultural corporations with unfavorable market environment evaluate relatively high on their balanced performance. Correlations of balanced performance factors and technology environmental factors show all positive statistical significance. The moderating effect of the environmental characteristics on the relationship between governmental support and balanced performance can be interpreted that the support is provided without considering environmental aspect and based only on financial performance and as a result not to be satisfied by agricultural corporations with technological competitiveness.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.6
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• pp.495-508
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• 2020

Economic integration is an indispensable trend in all countries. However, besides the advantages that economic integration brings, there are also disadvantages, such as competition between businesses among states in export activities. Vietnam is a developing country with many advantages, especially, the seafood exporting industry. However, with competitive pressure as well as strategic constraints, Vietnamese seafood exporters still face many difficulties. Therefore, the case study of the Kien Giang province of Vietnam is used to analyze the factors affecting the competitiveness of seafood exporting enterprises. The study applied quantitative research methods with a survey of 350 seafood exporting enterprises in Kien Giang province to achieve the research objectives. The research results identified eleven key factors affecting the competitiveness of seafood exporting enterprises, including (1) vision and strategy of leader; (2) human resources management capability; (3) organization capability; (4) customer-responsive marketing capability; (5) relationship management capability; (6) technical capability; (7) competitors reaction capability; (8) business environment adoption capability; (9) financial capability; (10) products and services innovation capability; and (11) branding management. The research results provided the basis to propose some managerial implications to improve the competitiveness of exporting enterprises in the context of the global economic integration.

• Journal of Navigation and Port Research
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• v.40 no.2
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• pp.67-72
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• 2016

Vietnam's sea-port industry has experienced a significant development in recent years. Especially in Northern Vietnam, both the demand and supply of handling services for containerized cargoes have increased at a considerable rates. Accompany with such movement, the competition among container terminals in the area becomes fiercer. In this paper, Hierarchical Cluster Analysis is employed to classify all 11 container terminals in Northern Vietnam by collecting data concerning terminal competitiveness. After the classification, each group will be discussed in order to reveal more details about their competitive characteristics. The paper consists of five sections. Section 1 is the general introduction. Section 2 provides a general literature review about competitiveness and factors to evaluate competitiveness. Section 3 explains variables and methodology applied to do the analysis. Section 4 presents the results with linkage to the current condition. Section 5 summarizes the analysis results. It is shown that container terminals in Northern Vietnam should not only pay attention to their service qualities but also have to find out an appropriate mechanism to avoid unhealthy competition. The paper is expected to contribute a background for further researches in container terminals' competition in the region as well as hints for operators in planning and making decisions.