• Title/Summary/Keyword: SOWT분석

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SWOT Analysis on development to User-Oriented Smart Information Management System of defect in Apartment Building (사용자 중심의 스마트 하자정보관리 시스템 개발을 위한 SWOT 분석)

  • Kim, Beop-Su;Park, Jun-Mo;Kim, Ok-Kyue;Seo, Deok-Seok;Choi, Jeong-Hyun
    • Proceedings of the Korean Institute of Building Construction Conference
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    • 2011.11a
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    • pp.5-6
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    • 2011
  • Defect dispute has been a continuous claim that concerning a apartment building. However, objective standard of judgment is inadequate to solve defect dispute. Furthermore, it need to scientific evidence that composited standard of judgment. This evidence has a necessary to collect a data for a long time and systematically analyze. Therefore, it need to develop smart information management system, in this study, it review user-oriented condition as swot analysis.

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SWOT Analysis-Based Strategies for Attracting Chinese Tourists into Korea and the Role of Retailing for the Strategies (SWOT분석을 이용한 중국 관광객의 한국 유치를 위한 전략제안과 유통업의 역할)

  • Jun, Dong-Mae
    • Proceedings of the Korean DIstribution Association Conference
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    • 2006.05a
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    • pp.73-101
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    • 2006
  • The competition between many countries for Chinese outbound tourism which have developed at the most fastest speed and has enormous potential in coming years is bitter. So it's important to understand Chinese outbound tourism market and develop strategy to attract Chinese tourists for Korean tourism industry to compete with rival countries. Therefore, this study first researched the environment factors such as population, politics, economy, culture, consumer and competition by reviewing Chinese outbound tourism market and the actual conditions of Chinese tourists to Korea. Then looked out opportunities, threats, strengths and weaknesses by SWOT analysis. Finally suggested marketing strategy for attracting more Chinese tourists according to SWOT analysis and discussed the role of distribution.

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