The Effects of SNS Fashion Influencer Authenticity on Follower Behavior Intention -Focused on the Mediation Effect of Fanship- (SNS 패션 인플루언서 진정성이 팔로워 행동의도에 미치는 영향 -팬쉽의 매개효과를 중심으로-)
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- Journal of the Korean Society of Clothing and Textiles
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- v.43 no.1
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- pp.17-32
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- 2019