• Asia Marketing Journal
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• v.20 no.1
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• pp.23-48
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• 2018

SK group has been a pioneer in overall brand management and, more recently, in CSR-imbedded brand management. SK vision of "improving itself to give greater happiness to all of its customers" and the symbol mark of "Wings of Happiness" are some good examples of integrating distinct brand identities of various member companies. After impressive growth and expansions into diverse business areas, SK group is ranked as the third largest company based on asset amounts according to the Fair Trade Commission of Korea, only after Samsung and Hyundai Motor groups. SK brand management can be analyzed, using the framework of 4 stages - 'infrastructure', 'planning', 'doing', and 'seeing' stages. In order to secure 'infrastructure' of brand management system, SK has invested huge resources to the 'SK BMS' (SK Brand Management System). At the 'planning' stage, the most important task of SK like other Korean business groups is perhaps to adopt a well-organized 'brand identity (BI) system' which may consolidate brand values of individual member companies. In actuality, SK BI consists of Customer Happiness located at the center and 3 other elements of Pride, Professionalism, and Customer-orientation. At the 'doing' stage, the slogan of 'OK! SK' and the logo of 'Wings of Happiness' have been placed at the core of the SK group brand building programs. SK adopts the principle of 'independent yet united', pinpointing that each member company independently works for its business performance but it is, at the same time, encouraged to integrate its capabilities for the SK group brand. In addition, SK has sought 'shared growth' with business partners for happiness for all the members in the society. 'Social Contribution Philosophy' based on SK value of 'creation of greater happiness' is again one of the most important guidelines for CSR (corporate social responsibility) at the doing stage. At the seeing stage, SK regularly evaluates its branding programs. SK has shown some very impressive achievements in brand management: (1) a core identity of 'Customer Happiness' participating member companies may share, (2) harmonious relationships between the group brand management office and brand management divisions of member companies, and (3) consistency-keeping in brand management over time. However, there remain two major challenges: (1) globalization of SK and (2) reinforcing sustainable superiority over not only Korean rivals but also global ones.

• Microbiology and Biotechnology Letters
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• v.49 no.4
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• pp.594-602
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• 2021

The NLRP3 (nucleotide-binding domain, leucine-rich repeat family pyrin domain containing 3) inflammasome plays an important role in the initiation of inflammatory responses, through the recognition of pathogen-associated molecular patterns and tumor progression, including tumor growth and metastasis. In this study, we examined the effects of defective NLRP3 on the growth, migration, and invasiveness of hepatocellular carcinoma (HCC) SK-Hep1 cell. First, HCC SK-Hep1 cells were transfected with human NLRP3 targeting LentiCRISPRv2 vector using the CRISPR-Cas9 system, and NLRP3 deficiency was confirmed by RT-qPCR and western blotting. NLRP3 deficient SK-Hep1 cells showed delayed cell growth and decreased protein expression of PI3K, p-AKT, and pNF-κB when compared to NLRP3 complete SK-Hep1 cells. In addition, NLRP3 deficiency arrested the cell cycle at G1 phase through an increase in p21 and a reduction in CDK6. NLRP3 deficient SK-Hep1 cells also showed significantly delayed cell migration, invasion, and wound healing. The expression of epithelial-mesenchymal transition signaling molecules, such as N-cadherin and MMP-9, was found to be dramatically decreased in NLRP3 deficient SK-Hep1 cells compared to NLRP3 complete SK-Hep1 cells.

• Proceedings of the PSK Conference
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• 2001.10a
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• pp.141.1-141.1
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• 2001

• Journal of Sericultural and Entomological Science
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• v.35 no.1
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• pp.36-42
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• 1993

Expression of insecticidal protein by fusion product of truncated HD-1[CryIA(a)] N-terminal and HD-73[CryIA(c)] C-Terminal fragment of Bacillus thruingiensis subsp. kurstaki was investigate. Immunological analysis of transformants by using polyclonal antisera raised against the whole-crystal protein of HD-1 revealed that SK4 and SK5 were observed cross-reaction with polypeptides of 77-kDa and 105-kDa, respectively. Bioassay of the transformant pSK5 to Plutella maculipennis and Heliothis assulta were 96% and 97%, respectively.

• Proceedings of the PSK Conference
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• 2001.10a
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• pp.318.1-318.1
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• 2001

• Korean Journal of Microbiology
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• v.50 no.1
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• pp.8-14
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• 2014

The objective of this work is to investigate and compare several functional properties of lactic acid bacteria (LAB), Lactobacillus casei SK-7 isolated from home-made yogurt and Lactobacillus bulgaricus YK-11 from commercial yogurt. Initially, physiological and biochemical properties of SK-7 and YK-11 were characterized. Phylogenetic analysis using 16S rRNA sequencing were performed to identify the strains, and the strain could be assigned to Lactobacillus casei and Lactobacillus bulgaricus, designated as L. casei SK-7 and L. bulgaricus YK-11. Phylogenetic tree of SK-7 and YK-11 was plotted based on 16S rRNA sequence comparisons. Production of lactic acid and organic acid, and pH changes in the cultures of SK-7 and YK-11 were monitored during 72 h. During the incubation period, several functional properties of L. casei SK-7 and L. bulgaricus YK-11 were examined. L. casei SK-7 and L. bulgaricus YK-11 cultures eliminated 93.9% and 88.2% of nitrite, respectively. Antioxidant activity of cultural supernatants of SK-7 and YK-11 were 62.6%, 54.9%, and activity of ${\beta}$-galactosidase were 14.9 units/mg and 13.1 units/mg, respectively. The antimicrobial activities were examined with 20-fold concentrated culture supernatants from the cultures of SK-7 and YK-11. The activities of SK-7 supernatants were clearly observed against all microorganisms in this work, whereas no activities were observed in YK-11 supernatants. Although it might be conducted additional functional research, functional properties of LAB isolated from home-made yogurt have been shown to be better than those of commercial yogurt in this work.

• Proceedings of the PSK Conference
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• 2003.04a
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• pp.146.1-146.1
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• 2003

Joins (SKI 306X) is now clinically used for the treatment of osteoarthritis (OA). In previous reports, Joins, a natural herbal product extracted from three herbs Clematis Radix, Trichosanthes Radix and Prunella Flos, was shown to have good analgesic and anti-inflammatory effects and cartilage protective effects in several experimental models. In this study we characterized the effects of Joins on the gastric mucosa and compared to that of diclofenac. (omitted)

• Food Science and Preservation
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• v.23 no.7
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• pp.1050-1057
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• 2016

This study was carried out to investigate the effectiveness of Leuconostoc mesenteroides isolated from octopus baechu kimchi as a potential starter for seafood kimchi. L. mesenteroides is lactic acid bacterium currently used as a starter for kimchi production. We selected the most effective L. mesenteroides strain from the 7 strains isolated from octopus baechu kimchi and, based on biochemical properties and 16S rRNA sequencing, identified the selected strain as L. mesenteroides SK-1. The SK-1 strain exhibited acid-tolerance, good survival capacity, and excellent dextran productivity. We investigated the effects the SK-1 of starter on seafood kimchi fermentation. Octopus baechu kimchi was fermented with L. mesenteroides SK-1 at $4^{\circ}C$ for 35 d. The decrease in pH and increase in acidity in octopus baechu kimchi fermented with the SK-1 starter occurred more quickly than that in the control kimchi indicating that. Octopus baechu kimchi with SK-1 starter has a relatively slow rate of increase in lactic acid production. As a result, octopus baechu kimchi prepared with L. mesenteroides SK-1 can be maintained at a suitable ripening degree over an extended period of time compared to that of the control kimchi, Moreover, the octopus baechu kimchi started with L. mesenteroides SK-1 has excellent sensory properties, including a refreshing taste, and a weak sour odor.

• Proceedings of the Korean Fiber Society Conference
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• 2000.04a
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• pp.1.1-11
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• 2000

• Proceedings of the Korea Water Resources Association Conference
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• 2015.05a
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• pp.77-77
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• 2015

기상이변으로 인한 사회 경제적 피해의 증가로 기상정보에 대한 중요성이 커지면서 해외에서는 민간 기업이 기상 관측망을 구축하는 사례가 나타났다. 미국의 Earth Network은 전 세계에 1만개의 기상 관측센서를 설치하였고, 일본의 통신회사인 NTT DoCoMo는 일본에 4000여 개의 기상 및 환경관측 센서를 구축하였다. 국내에서는 SK플래닛이 자사의 플랫폼 기술과 SK텔레콤의 기지국 인프라를 활용하여 수도권 지역에 국지기상 관측망을 구축하였다. SK플래닛은 2013년 서울지역에 1km 간격으로 264개의 기상센서를 설치하고, 2014년 인천 경기지역에 3km 간격으로 825개의 기상센서를 추가 설치하여, 현재 1089개의 국지기상 관측망을 운용하고 있다. 관측에 사용한 센서는 우량계와 복합 기상센서로 강수량, 기온, 습도, 바람, 기압을 측정한다. 관측된 자료는 데이터로거에서 기상청의 자료처리 표준규격에 따라 처리한 후 M2M 모뎀을 통해 1분마다 서버로 전송한다. 전송된 자료는 기상정보 플랫폼의 수집 서버에서 프로토콜 변환 후 원본자료 DB에 저장하고, 실시간 품질관리를 마친 후 품질관리 자료 DB에 저장한다. 관측 지점의 기본정보 및 작업이력은 메타데이터 DB에 저장되고 관리자 페이지를 통해 조회 및 수정 된다. 관측 자료의 품질 보증은 제조사의 센서 Calibration부터 서비스 모니터링 까지 각 단계별로 체계적인 품질관리를 통해 이루어진다. 품질관리를 마친 국지기상 관측 데이터는 응용프로그램 개발자가 편리하게 사용할 수 있는 API(Application Programming Interface)형태로 제공된다. 2013년 여름부터 수집된 1~3km 해상도의 SK플래닛 국지기상 관측 자료를 통해 그 동안 정량적으로 확인하지 못한 국지성 호우 시의 강수량 편차에 대해 알 수 있었다. 2014년 7월 31일 양평지역에 내린 국지성 호우는 시간당 최대 90mm 이상의 비가 내린 사례로, 귀여리 관측소(SK 플래닛)에 시간당 93.1mm가 내리는 동안 퇴촌 관측소(기상청)에는 17.5mm의 비가 내려, 두 관측지점 간 거리가 3.4km 임에도 불구하고 시간당 75mm 이상의 강수량 차이를 보였다. 앞으로 SK플래닛의 국지기상 관측 자료가 국지성 호우의 조기 경보 및 예측 정확도 향상에 활용되어 재난으로부터 국민의 생명과 재산을 지키는데 많은 도움이 되기를 기대한다.