• 한국IT서비스학회지
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• 제16권2호
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• pp.97-110
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• 2017

Due to development of IT, various Internet services via the non-face-to-face are increasing rapidly. In the past, the resident registration numbers (RRN) was used a mean of personal identification, but the use of RRN is prohibited by the relevant laws, and the personal identification services using alternative means are activated. According to the prohibition policy of RRN, i-PIN service appeared as an alternative means to identify a person. However, the user's knowledge-based i-PIN service continues to cause fraudulent issuance, account hijacking, and fraud attempts due to hacking accidents. Due to these problems, the usage rate of i-PIN service which performs a nationwide free personal identification service, is rapidly decreasing. Therefore, this paper proposes a technical safety enhancement method for security enhancement in the i-PIN-based personal identification service. In order to strengthen the security of i-PIN, this paper analyzes the encryption key exposure, key exchange and i-PIN authentication model problems of i-PIN and suggests countermeasures. Through the proposed paper, the i-PIN can be expected to be used more effectively as a substitution of RRN by suggesting measures to enhance the safety of personal identification information. Secured personal identification services will enable safer online non-face-to-face transactions. By securing the technical, institutional, and administrative safety of the i-PIN service, the usage rate will gradually increase.

• 한국항공운항학회지
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• 제29권2호
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• pp.25-35
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• 2021

Before COVID-19 outbreak in 2019, it is the core value of airline's service to provide check-in service to passengers face to face. However, due to the global pandemic of COVID-19 outbreak, it is expected the airline service in the future would be dramatically changed from being contacted to being untacted with technology-based self service(TBSS). This paper analyzed the perception of passengers using self service technology and their acceptance. According to empirical analysis, it was found that the change of passengers' perception after COVID-19 has a significant positive effect on the innovation of TBSS. The innovation of TBSS(Effectiveness and certainty) had both significant positive effect on the passengers' acceptance on TBSS at airport. Among variables of TBSS, convenience rather than usefulness of TBSS had a significant positive effect on intention to use TBSS of passengers. It was proposed that airlines not only contribute to increase acceptance of TBSS but also inform and promote the prevention effect of TBSS and the importance of untact service to minimize congestion at check-in counter in airport.

• Physical Therapy Rehabilitation Science
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• 제12권3호
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• pp.346-354
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• 2023

Objective: The objective of this study is to provide medical institutions with theoretical basis by analyzing the effect of service quality-related factors. It will be helpful for hospitals to enhance service quality which will be of use to attain customer satisfaction and ultimately competitive advantage. Design: An empirical study. Methods: To verify the model, I conducted a questionnaire survey analysis. Items for measurement have been extracted from several related studies on medical industry. The survey target has been set by convenience sampling method and consists of citizens reside in Seoul and Gyeonggi-do Province, and total number of 161 samples have been analyzed. To verify validity and reliability, I conducted factor analysis and reliability analysis, and for hypotheses verification, multiple regression analyses have been performed. Results: This study aims to investigate the relation between service quality factors and customer satisfaction, and also those factors and customer loyalty. Service quality factors consist of Tangibles(X1), Reliability(X2), Assurance(X3), Responsiveness(X4), and Empathy(X5). According to the results of regression analyses, X1, X2, X3, and X5 have been proved to have positive relations with customer satisfaction and loyalty, whereas hypothesis related X4 has not been supported. Finally, customer satisfaction has been founded to affects positively to customer loyalty. Conclusions: Service quality factors are significantly related to customer satisfaction and loyalty. So medical institutions should aware of this and try to enhance service quality for attaining competitive advantage.

• 한국의류학회지
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• 제48권2호
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• pp.254-268
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• 2024

Human agents are increasingly being replaced by chatbots. However, like humans, chatbots can also make mistakes in service delivery by failing to provide accurate answers to customer questions while research on service recovery has been highly focused on human employees. Recognizing the necessity of research on effective chatbot service recovery strategies, this study investigated the relationships among service recovery messages (courteous apology vs. humorous apology), perceived sincerity, recovery satisfaction, and continuous usage intention. An online experiment was conducted with the participants randomly assigned to one of two experimental conditions (courteous apology vs. humorous apology). After using the chatbot developed for this study, the participants completed a questionnaire. The analysis results revealed that, in comparison to the humorous apology, the courteous apology had a higher positive predictive effect on perceived sincerity, Furthermore, perceived sincerity and recovery satisfaction sequentially mediated the relationship between the chatbot's courteous apology and continuous usage intention. In conclusion, this study demonstrates that the courteous apology was a more effective approach as a chatbot service recovery strategy. This study offers insights into crafting recovery service messages for chatbots.

• 경영정보학연구
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• 제15권2호
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• pp.91-110
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• 2013

최근 카카오톡, 라인, 위챗 등과 같은 모바일 인스턴트 메시징(IM) 서비스는 낮은 전환비용으로 인해 치열한 경쟁을 펼치고 있다. 따라서 서비스 업체 입장에서는 모바일 IM 서비스 이용자의 지속적인 사용의도에 영향을 미치는 요인들을 파악하는 것이 무엇보다도 중요하다고 할 수 있다. 이를 위해 본 연구에서는 네트워크 효과(network externalities)와 인지된 서비스 품질을 모바일 IM 서비스의 지속적인 사용의도의 외생변수로 고려하였다. 여기서 네트워크 효과는 직접 효과(네트워크 크기)와 간접 효과(보완적 서비스)를 모두 포함한다. 중국 모바일 서비스 사용자를 대상으로 실증분석을 수행한 결과 '네트워크 크기'는 '인지된 유용성'에, '보완적 서비스'는 '인지된 즐거움'에 유의한 영향을 미치는 것으로 나타났다. 또한 '인지된 서비스 품질'은 예상대로 '고객만족' 뿐만 아니라 '인지된 유용성'과 '인지된 즐거움' 모두에 유의한 영향을 미치는 것으로 나타났다. 한편, 인지된 유용성 및 인지된 즐거움은 '고객만족'을 통한 간접적인 영향 이외에도 '지속적인 사용의도'에 직접적으로도 유의미한 영향을 미치는 것으로 나타났다.

• 한국항행학회논문지
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• 제11권1호
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• pp.24-30
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• 2007

최근 WLAN과 차세대 이동통신의 결합 서비스와 관련하여 이종 네트워크의 연동에 대한 요구가 증대되고 있다. 또한 무선 네트워크에서 원활한 밀티미디어 서비스와 QoS 보장의 중요성이 대두되고 있다. 따라서 무선 이종 네트워크에서 원활한 멀티미디어 서비스와 QoS 보장에 관련된 연구가 활발히 진행되고 있다. 본 논문에서는 WLAN과 WiBro 이종 네트워크에서 멀티미디어 서비스 및 QoS의 연속성을 제공하기 위해서 새로운 연동 방안을 제안한다. 그리고 제안한 연동 방안을 바탕으로 inter-network vertical handover 알고리즘과 QoS-aware MAC 알고리즘을 제공한다. 또한 NS-2 시뮬레이션을 사용하여 성능을 비교, 분석 한다.

• Asia pacific journal of information systems
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• 제7권1호
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• pp.25-48
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• 1997

This study examines whether expenditures in information technology (IT) are associated with increases in the Tobin's q ratios a measure of organizational performance. It uses two groups of sample, Korean and American firms that disclose IT expenditures. For the all-firms group of each country, the association between IT expenditures and Tobin's q ratios is positive and statistically significant. But the association varies among industries. For Korean firms, IT expenditures appear to increase Tobin's q ratios for the machine and equipment manufacturing industry group (SIC3-2). IT expenditure ratio of this group as a percent of total sales is highest among the industry groups. For all service industry groups(SIC4&5), the estimated coefficient of IT expenditures is positive but statistically insignificant. For American firms IT expenditures in most of the manufacturing industry groups appear to increase only a little, if at all, for the Tobin's q ratios. But IT expenditures appear to have a greater impact on Tobin's q ratios for all service industries (SIC4-7). For three service industries tested (transportation and telecommunication- SIC4, financial- SIC6, consulting and other service industry- SIC7), the estimated coefficient of IT expenditures is positive and statistically significant. The evidence from both Korean and American firms suggests that IT expenditures in service industries provide a greater impact on an organizational performance than ones in manufacturing industry. To test whether service industries use a competitive strategy utilizing IT as a core competence, the samples ore divided into two groups, service and manufacturing industry. For Korean firms, both IT and R&D expenditures in manufacturing industry are associated with increases in Tobin's q ratios. But for service industry, the estimated coefficient of only IT expenditure is positive. For American firms, the estimated coefficients of both IT and advertising and R&D (ARD) expenditures in manufacturing industry are positive but the coefficient of only ARD is statistically significant. For service industry, the estimated coefficient of only IT expenditure is positive and statistically significant. The evidence may suggest that manufacturing industry uses both R&D and IT strategies to increase a competitive advantage but uses R&D strategy as a core competence. However, service industry uses IT strategy as a core competence to increase a competitive advatage.

• 품질경영학회지
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• 제44권4호
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• pp.833-843
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• 2016

Purpose: The purpose of this study is to evaluate the value of smart home service using contingent valuation method that is the method evaluating the value of service which will be provided in the future. Using this method, this study suggests proper price and market value of smart home service through figuring out customer's willingness to pay. Methods: To estimate willingness to pay for smart home service, this study uses double bounded dichotomous choice question. The survey was conducted for 2 months from December in 2015 to February in 2016. A total of 269 copies were used to estimate through R-programming. Results: The results of this study are as follows; Gender(especially woman), income, proposed price are the factors which affecting willingness to pay. As the result of this study, average price of willingness to pay for smart home service estimates as \29,653. Comparing with high-speed internet bundling service fee, this estimated price for smart home service is appropriate level for customers to accept. Conclusion: This study estimates consumer's willingness to pay for smart home service which is in the market entry stage. In corporate side, this study might be meaningful for estimating investment scale and profit. Also it could provide basis for establishing strategic policy to develop smart home service market in government side.

• 한국콘텐츠학회논문지
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• 제21권2호
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• pp.587-593
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• 2021

본 논문에서는 나날이 발전하는 대규모 서비스거부공격에 대해 고전적인 방식의 DDoS 대응시스템에서 벗어나, 4차 혁명 시대의 핵심기술 중의 하나인 인공지능 기반의 기술을 활용해 지능화된 서비스거부공격을 효율적으로 감내 할 수 있는 서비스모델 개발방안을 제안하였다. 즉, 다수의 보안장비, 웹서버로부터 수집된 다량의 데이터를 대상으로 머신러닝 인공지능 학습을 통해 서비스거부공격을 탐지하고 피해를 최소화할 수 있는 방안을 제안하였다. 특히, 인공지능기술을 활용하기 위한 모델을 개발은 일정한 트래픽 변화를 반복하며 안정적 흐름의 데이터를 전송이 이루어지다가 서비스거부공격이 발생하면 다른 양상의 데이터 흐름을 보인다는 점에 착안하여 서비스서부공격 탐지에 인공지능기술을 활용하였다. 서비스거부공격이 발생하면 확률기반의 실제 트래픽과 예측값과의 편차가 발생하기 때문에 공격성 데이터로 판단하여 대응이 가능하다. 이 논문에서는 보안장비나 서버에서 발생하는 로그를 기반으로 데이터를 분석하여 서비스거부공격 탐지모델을 설명하였다.

• 한국노년학
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• 제29권3호
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• pp.1063-1085
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• 2009

본 연구는 시간이 경과함에 따른 노인들의 복지서비스 이용경험의 변화를 살펴보고, Andersen과 Newman(1973)의 행동주의 모델을 적용하여 서비스 이용경험에 영향을 미치는 요인들을 밝힘과 동시에 지속적으로 영향을 미치는 요인을 밝히고자 시도되었다. 이를 위해 2003년부터 2007년까지 세 차례에 걸쳐 수집된 한림고령자패널자료 중 60세 이상 노인을 분석대상으로 경로우대서비스, 여가서비스, 재가복지서비스 이용경험과 Andersen과 Newman(1973)의 모델에서 제시된 선행요인(성, 연령, 교육수준), 가능성요인(거주지역, 배우자유무, 월 용돈, 서비스 인지수준), 욕구요인(일상생활동작수행능력)에 해당하는 문항들을 분석하였다. 연구문제를 해결하기 위해 자귀회귀모형과 회귀분석을 결합한 모형을 만들고 이를 구조방정식 모형을 이용하여 분석하였다. 분석결과 첫째, 시간이 흐름에 따라 노인들은 경로우대서비스를 점차 보편적으로 이용하게 되었지만 여가서비스와 재가복지서비스를 이용함에 있어서는 아직까지 제한적이었다. 둘째, 경로우대서비스와 여가서비스에 대한 이용경험은 다음의 서비스 이용경험에 정적인 영향을 미치고 있었다. 셋째, 서비스 이용경험에 영향을 미친 요인들이 조사시점마다 달라졌지만, 경로우대서비스 이용에는 선행요인인 연령과 가능성요인인 거주지역, 여가서비스 이용에는 가능성요인인 거주지역과 배우자유무, 그리고 재가복지서비스 이용에는 선행요인인 교육수준과 가능성요인인 서비스 인지수준이 5년 동안 지속적으로 영향을 미치는 것으로 나타났다. 특히 선행연구들에서 서비스 이용에 욕구요인이 중요한 요인으로 지목되어온 것과는 달리 본 연구에서는 가능성요인이 중요하게 부각되었다. 이러한 결과를 통해 노인 개인이나 가족의 특성보다는 서비스를 공급하는 지역의 복지환경이 노인의 서비스 이용에 더 영향을 미침을 확인하였다. 따라서 노인의 노인복지서비스 이용을 확대하기 위해서는 경로우대서비스와 여가서비스에 대한 복지자원과 재정에 있어서의 지역 간 격차를 줄이고 재가복지서비스에 대한 홍보를 체계화하는 노력이 요구되었다.