• Title/Summary/Keyword: Rural tourism

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Development of the Cooperative Tourism Model for Rural Experience Tourism Villages - Focused on the Cheongwon-gun, Chungbuk - (농촌체험관광마을의 협력관광 모델 개발 - 충북 청원군을 대상으로 -)

  • Rhee, Shin Ho;Yoon, Seong Soo;Song, Yi;Jeong, Dayeong;Min, Heunggi
    • Journal of The Korean Society of Agricultural Engineers
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    • v.54 no.6
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    • pp.1-8
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    • 2012
  • To increase the synergies of rural experience tourism and overcome the limitations rural tourism are study. A basic cooperative model and theme model have been set up and comprehensive cooperative tourism model has been offered. In order to the development of model example, experience resources has been investigated and problems and features for 7 rural experience tourism villages of Cheongwon have been identified. The basic cooperative model has been selected main line and part hub type. The theme model has been separated nature experience, history and character experience, traditional culture and theme experience, agriculture and rural area experience. Based on this, The thematic cooperative tourism model and the comprehensive cooperative tourism model, its a schedule have been exemplified.

Socio-Economic Factors and Rural Competitive Advantage: The Moderating Role of Economic Literacy

  • RUSTANTONO, Hendra;SOETJIPTO, Budi Eko;WAHJOEDI, Wahjoedi;SUNARYANTO, Sunaryanto
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.8
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    • pp.151-159
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    • 2020
  • This study aims to determine the factors influencing the community behavior in improving competitive rural tourism as well as understanding the role of economic literacy in mediating socio-economic indicators and rural competitive advantage. This research followed an explanatory research to examine the relationship between variables including socio-economic variables and rural tourism competitive advantage. The data was gathered by conducting observations and interviews with tourism businesses, stakeholders, and the local village government, and related agencies as respondents. Furthermore, the data were analyzed following inductive and descriptive statistics. The findings indicated that, from all variables used, solely the environmental impact variable did not affect economic literacy and the competitive advantage of rural tourism. The moderating variables showed that the economic literacy mediates the economic impact on rural tourism competitive advantage. In addition, socio-cultural impacts on rural competitive advantage tourism, and the stakeholder involvement affects rural competitive advantage tourism. However, economic literacy failed in mediating between environmental impacts on rural competitive advantage tourism. This is due to the increasing understanding of the economy of the community around the tourist attractions it will increase the business around the tourist attractions that have an impact on environmental damage around the tourist attractions.

Operation Management Appraisal and the Classification of Rural Tourism Villages - The Cases of Yang-Pyeong Rural Tourism Villages - (농촌체험휴양마을 운영관리 평가 및 유형화 - 양평 농촌체험휴양마을을 사례로 -)

  • Yi, Dong-Yoon;Um, Seo-Ho;Son, Yong-Hoon
    • Journal of Korean Society of Rural Planning
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    • v.27 no.2
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    • pp.23-34
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    • 2021
  • This study aims to understand why the sales volume and the number of visitors are different in each rural tourism village. The study considered that the management and operation of rural tourism villages is one of the major influencing factors. To prove this, the study determined what factors were related to the management and operation of villages and derived detailed items to evaluate them. In the study, the researchers conducted an in-depth interview and a literature review on the management and operation of rural tourism villages in Yangpyeong-gun. They also performed a case study on the Sumi village, one of the successfully managed and operated villages in Yangpyeong-gun, to determine the detailed items. As a result, seven factors were identified. These factors comprise operation entity, governance, shared vision, leadership, efficient role-playing, marketing efforts, and equity in profit distribution. Based on these seven factors, 85 of the evaluation items were developed. The management and operation scores of 85 items were measured and summed for each of the 21 rural tourism villages. First, 21 villages were divided into two groups by the sales figures to derive items to determine the difference in the mean value of the evaluation scores. Second, an independent sample t-test was conducted for each village at YangPyeong-gun. Third, the study divided the 21 villages into four groups using 46 evaluation items. Finally, the study's researchers clarified some challenges to solve and appropriate management and operation plans considering each type of rural tourism village.

Determinants of Rural Tourism Demand (농촌관광수요의 결정요인)

  • Eun-Ho Son;Jung-Dae Goo
    • Journal of Agricultural Extension & Community Development
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    • v.30 no.1
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    • pp.43-52
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    • 2023
  • This study aims to examine the effects of GDP as a proxy variable of income, consumer price index as a proxy variable of price, and foot-and-mouth disease and avian influenza as derby variables on rural tourism demand. The independent variables in this research were gross domestic product(GDP), consumer price index(CPI), and dummy variable(DM) such as food & mouth disease & highly pathogenic avian influenza. Results showed that GDP affected tourism demand positively whereas DM influenced negatively. The study suggested that it was important for policy-mconsider GDP and DM when making decision on strategic tourism management. In conclusion, first, gross domestic product was found to have a statistically significant effect on rural tourism demand. Second, avian influenza was found to have a statistically negative effect on rural tourism demand. The results of this study can be used to establish a reasonable rural tourism policy in the future economic dimension.

Restoration Experiences of Rural Healing Tourism (농촌 치유관광에서의 회복경험)

  • Kim, Kyung-Hee;Hwang, Dae Young
    • Journal of Agricultural Extension & Community Development
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    • v.26 no.3
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    • pp.113-126
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    • 2019
  • The healing tourism has been growing rapidly in Korea. This study examines the restoration experience of rural healing tourism by qualitative method. The restoration environment is based on nature, and rural areas are the representative places for nature-based tourism. Therefore, this study aims to explore the meaning of restoration experiences of rural healing tourism. An in-depth interview process was used as the primary qualitative research method for this study. Nine interviews were given and from a thematic analysis of the data, six themes of restoration environments were emerged. The restoration environment of the rural settings are as follows; being away, fascination, extent, compatibility, healing nature, and leisure activity. Attention restoration theory provides a model that helps explain the results of this study. The results of this study can be useful for establishing effective marketing strategies through understanding the restoration environment in rural healing tourism.

Development of Green-Tourism Potential Evaluation Method Considering Rural Amenity and Demand of Citizen (농촌어메니티 및 도시수요를 고려한 그린투어리즘 잠재력 평가기법 개발)

  • Bae, Seung-Jong
    • Journal of Korean Society of Rural Planning
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    • v.14 no.4
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    • pp.109-119
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    • 2008
  • The objectives of this study are to develop a green tourism potential evaluation method with rural amenity and demand of citizen. The new index which was named GPD(green tourism potential degree) is designed to propose the green tourism potential of rural areas using spatial analysis of geographic information system and spatial interaction of gravity model. And in order to evaluate the green tourism potential with supply side and demand side, two indices were defined; One is green tourism demand degree(GDD) which is developed to quantify a demand side potential by the analysis of urban population and urbanization index, and the other is green tourism attraction degree(GAD) which is developed to quantify a supply side potential by the analysis of rural amenity values using AHP algorithm, based on opinion of related experts. The developed method was applied to a part of Kyounggi province, Seoul and Incheon. All the study area's GAD, GDD and GPD were assessed and the proposed green tourism potential evaluation method could be used in developing rural development plans and green tourism policies considering spatial interaction with citizen and green tourism resources.

Development of Model for Estimation of Green-Tourism Revenue on Rural Village by Factor Analysis (요인분석에 의한 농촌마을의 그린투어리즘 수익 추정 모형 개발)

  • Um, Dae-Ho;Kim, Tai-Cheol;Gim, Uhn-Soon
    • Journal of Korean Society of Rural Planning
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    • v.12 no.4 s.33
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    • pp.23-32
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    • 2006
  • Recently, Owing to booming of leisure activities and national enforcement of 5-day workweek system, Korean government has been promoting rural tourism policy of which operating project's title is Green Rural Experience Village, Rural Traditional Theme Village, etc. In this study, ken investigation result on Green Rural Experience Village sites, an estimation model of returns by green-tourism activities was developed. The model was constructed through factor analysis and regression analysis method. Regression model developed can estimate green-tourism revenue by investment budget, homepage preengagement sales, homepage visitors, capacity of eating and drinking facilities, capacity of lodging facilities. The model developed was applied in sample villages. With these results, estimation revenue was recorded average 138.3% of survey revenue, and statistical significance was good(correlation coefficient $R^2$ = 0.8255, level of significance : 0.000), and the range of relative error was recorded largely from -7.1% to 158.6%, and average relative error was 38.3% and good. And, the model developed in this study have the critical point in aspects of insufficient data, but the results will be used in green-tourism policies and projects, and revenue estimation about each village in the present and future is limited, but in province or the whole country the application is good.

A Study on the Influx of Population by Rural Tourism in Rural Village (농촌마을의 농촌관광 시행에 따른 인구유입효과에 관한 연구)

  • Lee, Se-Hee;Jung, Nam-Su;Um, Dae-Ho
    • Journal of Korean Society of Rural Planning
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    • v.14 no.3
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    • pp.19-25
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    • 2008
  • Settlement problems in rural area are gradually becoming more intense due to decreasing agricultural income led by market globalization. Rural tourism is considered as one of alternatives for complementing agricultural income. In this study, we analyzed the relation of rural development project and the influx of population on green tourism villages. Results show that the influx of population in rural area is related with project cost, tourism income, visiting numbers, and ratio of labor population. With these results, we modified rural population model for estimating future rural population. Adapted result to Buraemi village by modified model showed that estimation error can be decreased from 7.23% to 0.95%.

A Study on the Activation Methods through the Investigation of the Rural Experience Tourism Village - A Case of Integrated Cheongju City - (농촌체험관광마을의 실태조사를 통한 활성화 방안 - 통합 청주시를 중심으로-)

  • Park, Jae-Pyeong
    • Journal of the Korean Institute of Rural Architecture
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    • v.17 no.2
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    • pp.17-26
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    • 2015
  • In this study the location condition and the management of the Rural Experience Tourism Villages located around unified Cheongju city has been surveyed or investigated. On the basis of the results of the survey or investigation this study is to suggest a way to make activate the Rural Experience Tourism Villages which have been inactive. The ways of the research include the understanding of what means the activation of rural areas and then this study is to find the problems with the Rural Experience Tourism Villages and to suggest final ways or plans after the field investigation of the condition of the location and management of the Villages. In this study I had full understanding of the concept of the activation for rural areas and the humanistic and geographical characteristics and then made a wide investigation and analysis of the location condition and the management of the Rural Experience Tourism Villages in this area. Based on the theory and the results of the actual investigation I made a suggestion of basic direction for the improvement of the Villages and the ways for activation of the Villages. I really expect these suggestions of mine to make active contribution to make the actual plan through the promotion of the Rural Experience Tourism Villages.

Determinants of Re-participation for Rural Responsible Tourism (농촌 공정관광의 재참여 결정요인)

  • Kim, Kyung-Hee;Lee, Sun-Min
    • The Korean Journal of Community Living Science
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    • v.27 no.1
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    • pp.67-81
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    • 2016
  • Responsible tourism has become an established area of the tourism industry. This study aims to identify the factors that influence re-participation in responsible tourism in rural Korea. On-site survey was conducted on 436 tourists by seven responsible tourism agencies in Korea. The motivation for responsible tourists was categorized into seven types: family togetherness, escape and relaxation, personal growth, social interaction, various experiences, learning, and natural experience. The estimation of a binary logistic regression model determined the characteristics of responsible tourists who are most likely to opt for re-participation in responsible tourism. Results indicated that important factors for re-participation in responsible tourism were 'age', 'educational level', 'accompany', 'length of stay', and 'motivation'. The results implied that tourists' internal and external factors are important for re-participation in responsible tourism. It is expected that this study will contribute to the market expansion of responsible tourism.