• 경영과학
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• 제27권3호
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• pp.149-160
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• 2010

This paper focuses on frequent flyer programs (FFPs), which have long been used by most airlines as a powerful marketing tool. Since the preference for FFPs reward services and the customer perceived values of mileage points differ among FFPs members, airlines should design a customer-oriented reward service based on customer preference to motivate the use of mileage points. The intention for using mileage points is affected by various kinds of attributes such as reword items, consuming mileage points for rewards and time of usage. In this paper, we focus on evaluating customer perceived values of attributes of FFPs reward services. A conjoint analysis model is applied to get the preference value of each attribute. Some empirical experiments are conducted in relation to Korean customers. From the empirical survey, the preference values of attributes are evaluated for different scenarios with respect to the number of mileage points. With the preference values of attributes, we can find several implications for airlines regarding the development of various FFPs strategies.

• International Journal of Fuzzy Logic and Intelligent Systems
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• 제9권3호
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• pp.219-223
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• 2009

Recently, Zhao et al. [Fuzzy Optimization and Decision Making (2007) 6, 279-295] characterized the interarrival times as fuzzy random variables and presented a fuzzy random elementary renewal theorem on the limit value of the expected renewal rate of the process in the fuzzy random renewal process. They also depicted both the interarrival times and rewards are depicted as fuzzy random variables and provided fuzzy random renewal reward theorem on the limit value of the long run expected reward per unit time in the fuzzy random renewal reward process. In this note, we simplify the proofs of two main results of the paper.

• 감성과학
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• 제20권4호
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• pp.101-112
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• 2017

We investigated the neural representation of reward probability recognition and its neural connectivity with other regions of the brain. Using functional magnetic resonance imaging (fMRI), we used a simple guessing task with different probabilities of obtaining rewards across trials to assay local and global regions processing reward probability. The results of whole brain analysis demonstrated that lateral prefrontal cortex, inferior parietal lobe, and postcentral gyrus were activated during probability-based decision making. Specifically, the higher the expected value was, the more these regions were activated. Fronto-parietal connectivity, comprising inferior parietal regions and right lateral prefrontal cortex, conjointly engaged during high reward probability recognition compared to low reward condition, regardless of whether the reward information was extrinsically presented. Finally, the result of a regression analysis identified that cortico-subcortical connectivity was strengthened during the high reward anticipation for the subjects with higher cognitive impulsivity. Our findings demonstrate that interregional functional involvement is involved in valuation based on reward probability and that personality trait such as cognitive impulsivity plays a role in modulating the connectivity among different brain regions.

• 경영과정보연구
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• 제30권3호
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• pp.133-151
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• 2011

본 연구는 이동통신사의 멤버십카드를 소지한 고객을 대상으로 이동통신사가 제공하는 보상이 통신사만족에 영향을 미치는데 있어 고객유형의 조절효과를 확인하는 연구로서, AMOS의 개별모수 차이검증을 통해 보상프로그램 가치와 통신사 만족간의 관계에서 고객유형별(거래지향형/촉진둔감형) 차이가 있는 지를 밝히고 보상프로그램 가치들 간의 상대적 영향력의 차이를 비교하였다. 분석결과 먼저, 보상 실용성과 통신사 만족, 보상 쾌락성과 통신사 만족 간의 경로계수값이 유의한 차이를 보이지 않아 고객유형이 조절효과를 가지고 있다라고 보기는 어려웠다. 그러나 보상프로그램 가치들 간의 상대적 영향력에서 있어서 거래지향형 고객과 촉진둔감형 고객 둘 다 보상 실용성이 보상 쾌락성보다 더 크게 영향을 미쳤고, 보상 실용성의 경우 촉진둔감형 고객이 거래지향형 고객보다 더 큰 영향을 미침을 확인하였다.

• 한국게임학회 논문지
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• 제18권1호
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• pp.51-62
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• 2018

최근 청소년의 확률형 아이템 게임 이용이 게임 과몰입을 심화하거나 심리사회적 문제를 야기할 수 있다는 사회적 우려가 증가하고 있다. 이에 본고는 1년에 걸친 설문조사 데이터를 바탕으로 두 가지 연구 문제를 제시했다. 첫 번째, 확률형 아이템 게임 이용이 1년 후 청소년의 심리사회적 변인(자존감, 우울감, 자기통제력, 물질가치 등)과 게임 과몰입에 미치는 효과를 검증하고자 하였다. 두 번째, 확률형 아이템 게임 이용 유무에 따라 청소년의 게임 과몰입에 미치는 심리사회적 변인의 영향력이 차이를 보이는지 확인해보았다. 분석 결과, 확률형 아이템 게임 이용 집단은 비이용 집단보다 자존감이 낮았으나 게임 과몰입과 물질가치는 더 높은 것으로 확인되었다. 또한 확룰형 아이템 이용 집단은 비이용 집단과 달리 자존감과 물질가치가 게임 과몰입에 유효한 영향을 미치는 것으로 나타났다. 이후 그 결과를 분석하였다.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2009년도 추계학술대회
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• pp.228-231
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• 2009

Recent studies have focused on human empathic behavior regarding to physical, cognitive, and emotional aspects. Especially empathy is considered as a multidisciplinary study because of its wide application. However, majority of the studies have been focusing on empathy induced by negative emotion and physical pain. As a result, the purpose of this study, based on Loggia et al. (2008), is to investigate if empathy could be induced by positive events, and consequently if the positive empathy could increase subjective value of reward. According to the result of experiment which involved eight participants, we could confirm the inducement of empathy by positive events significantly; its power is not so strong though. However there was no interaction between empathy type (positive and no empathy) and whether the target received the reward or not. But if we would recruit more participants and additionally analyze correlation among trait/empathic state questionnaire, subjective ratings of the reward and emotion of the target, we suggest that this study would be valuable in that it could expand the empathy studies.

• 한국직업건강간호학회지
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• 제31권2호
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• pp.77-85
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• 2022

Purpose: This study aimed to identify the influence of effort-reward imbalance and job satisfaction on turnover intention among hospital nurses. Methods: Data were collected from January 28 to February 10, 2022, from 237 nurses from five hospitals including clinics, general hospitals, and tertiary care hospitals located in B city. The collected data were analyzed using descriptive statistics, t-test, ANOVA, the Scheffe test, Pearson's correlation coefficients, and multiple linear regression analysis, using SPSS/WIN 26.0. Results: The average of the effort-reward ratio, an indicator of effort-reward imbalance, was 1.67±0.66, and 86.5% of the participants had a value of 1 or more. The mean job satisfaction and turnover intention were 3.32±0.48 and 3.69±0.89 on a 5-point scale, respectively. Multiple regression revealed that factors affecting turnover intention among hospital nurses included effort-reward imbalance (β=.30, p<.001) and job satisfaction (β=-.32, p<.001), and these variables explained 29.0% of turnover intention. Conclusion: These findings indicate that effort-reward imbalance and job satisfaction are associated with turnover intention. Therefore, to decrease the turnover intention of hospital nurses, interventions and policies should be prepared to resolve the nurse's effort-reward imbalance and increase job satisfaction at regional or national level hospitals.

• 한국조리학회지
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• 제19권3호
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• pp.291-304
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• 2013

본 연구는 호텔산업에서 종업원이 차지하는 중요성에 기초하여, 기업의 제안된 직원가치(EVP: Employee Value Proposition)와 직무순환의 중요도가 주관적 경력성공에 미치는 영향을 분석하였다. 본 연구의 설문조사는 서울 지역 특 1, 2급 호텔에 근무하는 종업원을 대상으로 편의표본추출을 하였고, 유효표본 379명의 자료가 실증분석에 사용되었다. 요인분석결과, EVP의 요인으로 '성장개발,' '상호신뢰,' '근무환경,' '역량인정' '급여와 보상' 등 5개 요인이, 직무순환의 요인으로 '개인의 발전과 효용성,' '운영절차,' '경력관리' 등 3개 요인이 각각 도출되었다. EVP와 주관적 경력성공에 대한 가설검증 결과 EVP의 5개 요인 중 '급여와 보상'을 제외한 모든 요인이 주관적 경력성공에 영향을 미치는 것으로 나타났다. 또한 EVP가 직무순환에 미치는 영향을 조사한 결과도 '급여와 보상'을 제외한 EVP의 요인이 주관적 경력성공에 유의한 영향을 미치는 것으로 나타났다. 마지막으로, 직무순환이 주관적 경력성공에 미치는 영향을 파악한 결과, 직무순환의 하위 요소인 '개인의 발전과 효용성', '운영절차', '경력관리' 모두 주관적 경력 성공에 영향을 미치는 것으로 나타났다. 이러한 연구결과는 주관적 경력성공 및 직무순환의 인식에 있어 종업원들은 금전적인 보상 보다는 비금전적 보상에 의해 영향을 받는다는 것을 의미한다. 연구결과를 바탕으로 연구결과가 갖는 학문적, 실무적 시사점(예, 조직문화의 창출)이 결론 부분에 제시되었다.

• 한국경영과학회:학술대회논문집
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• 대한산업공학회/한국경영과학회 1996년도 춘계공동학술대회논문집; 공군사관학교, 청주; 26-27 Apr. 1996
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• pp.438-441
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• 1996

The objective of this study is to select reward measure of improved business results. Grain sharing is defined as a compensation system that is designed to provide for variable compensation and to support an employee involvement process by rewarding the members of a group or organization for improvements in organizational performance. Gains, as measured by a predetermined formula, are shared with all eligible employees, typically through the payment of cash bonuses. Generally sales, profit, value-added, cost reduction portion and otherthings have been used as gains, otherwise improved business results, without any proof which is correlated to productivity improvement. This paper suggests which business result is fit reward measure for each business types and sizes.

• 산업경영시스템학회지
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• 제19권37호
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• pp.117-125
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• 1996

The objective of this study is to select reward measure of improved business results. Ga-in sharing is defined as a compensation system that is designed In provide for variable compensation and to support an employee involvement process by rewarding the members of a group or organization for improvements in organizational performance. Gains, as measured by a predetermined formula, are shared with all eligible employees, typically through the payment of cash bonuses. Generally sales, profit value-added, cost reduction portion and otherthings have been used as gains, otherwise improved business results, without any proof which is correlated to productivity improvement. This paper suggests which business result is fit reward measure for each business types and sizes.