• Title/Summary/Keyword: Retail's

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Impact of Review Characteristics on Female Consumer Perceptions of Review Usefulness and Patronage Intent of Online Stores Hosting the Reviews

  • Hong, Heesook;Kim, Hye-Shin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.40 no.6
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    • pp.994-1009
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    • 2016
  • Applying the S-O-R Model within an online context, a hypothesized model incorporates three review characteristics (perceived concreteness, exaggeration, and sufficient quantity of reviews) for apparel products in order to present their impact on consumer perceptions of review usefulness and consumer attitude toward and patronage intent for the online stores hosting the reviews. An online survey of Korean women (N=299) reported their experiences in purchasing apparel products online and reading apparel reviews on a regular basis. Testing of the hypothesized model showed the usefulness of reviews were determined by two review characteristics (S: perceived concreteness and sufficient quantity of reviews); however, the negative effect of exaggerated reviews were insignificant. In addition, the perceived usefulness of reviews (O-cognitive) hosted by an online store influenced online store attitude (O-affective) which subsequently led to online store patronage intent (R). This study systemically advances online retail literature by showing how the characteristics of online reviews (as a part of the online store environment) can influence attitude toward online stores and patronage intent for online stores. Long term relationships with consumers can be achieved through the building of mechanisms to enhance the perceived usefulness of reviews by employing the strategies of hosting concrete reviews and offering a sufficient quantity of reviews. This study addresses removes research gaps by testing an adapted the S-O-R Model that frames review information as an element of an online store environment using a large sample.

The Characteristics of the HafenCity Project - as a model for the European port city development - (유럽 해항도시 항만재개발 롤모델로서 하펜시티 함부르크의 특성에 관한 연구)

  • Chung, Chin-Sung Dury;Cho, Hyun-Chon
    • Journal of Navigation and Port Research
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    • v.35 no.6
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    • pp.539-550
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    • 2011
  • Hamburg is going with the HafenCity Project to create a new urban space for the city's bustling central district. HafenCity will add an additional 155 hectares to Hamburg's central urban area, increasing it's total area by some 40 percent. The qualities of the HafenCity are mainly marked through the location at the water, the river Elbe and the historically embossed milieu the Speicherstadt. A tightly mix of residential accommodation, offices, cultural and leisure amenities, retail facilities and restaurants manages diverse identities of quarters in a framework of an elaborate urban layout. This study is focusing on the purpose of the project goals, the task of the Hamburg authorities and GHS (Gesellschaft fur Hafen und Standortentwicklung) and an urban planning ideas competition (draft masterplan). Regarding of the new trend of the reurbanisation in Europe, the aim of this study is to find out, in which way HafenCity is trying to develope the new city district as a model for the European port city of the 21st century.

A Study of Effects of Interorganizational Relationship Factors on Technology Diffusion in Supply Chain Networks (공급사슬 네트워크에서 기업 간 관계 요인이 기술 확산에 미치는 영향)

  • Choi, Daeheon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.2
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    • pp.1006-1015
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    • 2015
  • This study proposed a model to examine the interorganizational relationship factors on the technology diffusion in supply chain networks whereby a firm's adoption decision is influenced by information from physical and social proximity with others as well as its own attributes. To test several hypotheses developed in this context, this paper analyzed the data set of US consumer packaged goods companies adopting an inventory tracking technology in a retail supply chain and found that a potential adopter's decision is largely influenced by the social proximity with prior adopters in a network over time, while a firm's likelihood of adoption at the initial period is mainly determined by its own attributes.

A Study on the Foreign Countries's cases of Strengthening the Qualifications of Franchisers - Based on the case study of USA, China, Australia, England - (해외사례를 바탕으로 프랜차이즈 가맹사업 자격 요건 강화 방안을 위한 제언 : 미국, 중국, 호주, 영국의 사례분석을 중심으로)

  • HAN, Sangho
    • The Korean Journal of Franchise Management
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    • v.10 no.3
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    • pp.7-12
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    • 2019
  • Purpose - This study examines the status of franchises and qualifications for franchising business, examines the franchising qualifications focusing on overseas cases, and suggests policy directions for strengthening the qualifications of franchising business. In order to achieve these purposes, the study reviewed the cases of USA, China, Australia, and United Kingdom franchising business law. Literature Review - According to the Fair Trade Commission, franchise is defined as a transactional relationship in which a franchiser provides certain support and education to franchisees in order to sell their goods and services more effectively. In addition, a franchise is a legally and financially independent business of franchisers and franchisees, and according to the concept of affiliates, it is necessary to define a franchise as a product and service marketing based on close and continuous collaboration. A franchiser can be defined as a company with the ability to develop a franchise system, create sustainable value based on it, and replicate "KNOW-HOW" to sellers. Case Study - This study examined the requirements for establishing a franchiser in the United States, China, Australia, and United Kingdom. In most countries, the requirements of franchisers must be operated for at least one year, which means that education, manual production, and continuity of stores should be checked. Suggestion - Based on Korea's population density and consumption sales index, we propose a screening system that registers through 2 + 1 systems, which require two stores to be operated for more than a year, by dividing Korea's commercial rights into two and a screening system instead of simple registration. In the case of a small franchisors, at least one franchsing retail store must be operated for at least one year, which should be applied to only one brand.

COVID-19 and changes in Korean consumers' dietary attitudes and behaviors

  • Rha, Jong-Youn;Lee, Bohan;Nam, Youngwon;Yoon, Jihyun
    • Nutrition Research and Practice
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    • v.15 no.sup1
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    • pp.94-109
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    • 2021
  • BACKGROUND/OBJECTIVES: The coronavirus disease 2019 (COVID-19) outbreak has dramatically changed nearly every aspect of our lives. Although Dietary lifestyle includes attitudes and behaviors to meet their most basic needs, but few studies have examined the pattern of changes in dietary lifestyle driven by COVID-19. This study explores changes in dietary attitudes and behaviors among Korean consumers after COVID-19. SUBJECTS/METHODS: An online survey was conducted with 549 Korean adults aged 20 and older to identify general demographics and changes in dietary attitudes and behaviors. Data were collected from Oct 12 to Oct 18, 2020. Frequency, percentage, and mean values were calculated and a K-means cluster analysis was performed to categorize consumers based on the 5S of dietary attitudes (i.e., savor-oriented, safety-oriented, sustainability-oriented, saving-oriented, and socializing-oriented). RESULTS: Findings indicate consumers considered safety, health, and freshness to be most important when choosing groceries and prepared meal such as home meal replacement and delivery food. Among the types of services, a large proportion of consumers increased their delivery and take-out services. Regarding retail channels, the increase in the use of online retailers was remarkable compared to offline retailers. Finally, consumers were classified into four segments based on changes in dietary attitudes: "most influenced," "seeking safety and sustainability," "abstaining from savor and socializing," and "least influenced." Each type of consumer exhibited statistically significant differences by sex, age, household composition, presence of disease, and perceived risk of COVID-19. CONCLUSIONS: This exploratory study provides initial insights for future research by identifying various aspects of dietary attitudes and behaviors among Korean consumers after COVID-19.

Survey on the Status of Microbial Contamination of Chicken Meats Collected from Poultry Processing Plants in Nationwide (우리나라 도계장 수거계육의 미생물학적 위생실태 조사)

  • Woo, Yong-Ku
    • Korean Journal of Microbiology
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    • v.43 no.3
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    • pp.186-192
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    • 2007
  • This study was conducted to survey the hygienic status of chicken meats on the microbial levels, which were collected from poultry processing plants located in the local provinces in nationwide including the JeJu island (n=15) in 1997. In particular, Salmonella spp., Campylobacter jejuni, and Listeria monocytogenes, which were retarded as one of the most important entero-pathogens relating to food home illness from poultry, were investigated on their isolation frequency including the other pathogens related on the food-borne illness. A total of 115 processed chickens were submitted on the present study. In general, the bacterial contamination frequency showed more or less lower $(10{\sim}100 cells)$ than those of sold on the retail and super markets and department stores because of lacking of cross-contamination incidences, depending on the total cells, Coliforms and Staphylococcal cells count. While, Salmonella species, Campylobacter jejuni, Listeria monocytogenes, and coagulase positive Staphylococcus aureus isolation frequency of chicken meats from slaughter houses were 58.3%, 37.4%, 43.5%, and 30.4%, in order. But the present microbial isolation data were a little lower levels than those of sold on the retail and super markets and famous department stores in Seoul and GyeongGi province at the same period. It seemed that the cross-contamination problems (including the human, environmental and instrumental factors) during the marketing stage (after the last processing procedure; rinsing step) had the major roles on the increasing of the microbial contamination frequency on the chicken meats after the slaughter houses.

Comparisons of Handling Practices of Culled Sheep Meat for Production of Mutton Curry

  • Mendiratta, S.K.;Kondaiah, N.;Anjaneyulu, A.S.R.;Sharma, B.D.
    • Asian-Australasian Journal of Animal Sciences
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    • v.21 no.5
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    • pp.738-744
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    • 2008
  • In most developing countries consumers purchase retail cuts from hot carcasses and prepare traditional meat products as per their convenience and requirements. In this study, effects of different post mortem handling practices on quality of meat curry from culled sheep meat have been studied. After slaughter, leg cuts were subjected to nine commonly prevalent handling conditions in India viz. deboning (boning out) and cooking within 2-3 h (1), deboning immediately and cooking after 5-6 h (2), deboning after 5-6 h and cooking (3), deboning immediately, storage at $4^{\circ}C$ for 24 h and cooking (4), chilling for 24 h at $4^{\circ}C$, deboning and cooking (5), deboning after 5-6 h, storage for 24 h at $4^{\circ}C$, and cooking (6), deboning after 5-6 h, storage for 48 h at 4??C and cooking (7), deboning after 5-6 h, freezing and cooking (8), deboning after 5-6 h, storage for 24 h at $4^{\circ}C$, freezing and cooking (9). Significant differences were observed in pH, water-holding capacity, cooking loss and shear force values. Sensory scores were significantly higher in conditions (1), (5) and (9), and significantly lower in conditions (4) and (6). From the results, it was concluded that, to have the best quality product, meat should be cooked either immediately after slaughter or should be deboned just before cooking. Storage of deboned meat at refrigerated temperature must be avoided.

Analysis of the Organization of Trading Area and Fashion Trend in Gumi based on the Observation of Fashion Brand Stores (패션 브랜드 지점 조사를 통한 구미시 상권 구조 및 패션 동향 분석)

  • Jeong Yoo Jene;Kim Dong In;Park Sang Jin;Chung Ihn Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.3_4 s.141
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    • pp.511-522
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    • 2005
  • The purpose of this study is to analyze the organization of trading area and fashion trend in Gumi based on the observation of fashion brand stores which had been undertaken on a regular basis from July 2001 through July 2004. Gumi has over 1,000 stores located in main trading streets, about $25\%$ of which was fashion retail stores. In July 2004, $64.6\%$ of them was selling branded products, and the number of unisex casual wear stores was the greatest, followed by women's casual wear stores, sportswear stores, and children's wear stores. On the main streets of Gumi, casual attires as well as casual wear stores can be easily observed because the population of eumi is young compared to that of other regions. Among casual wear brands, especially sensory, or trendy casual wear brands such like BNX, A6, Coax, Koolhaas, EXR, and Smex came into Gumi area in large numbers since fall of 2002. From the observation data, dynamic and systemic effects of economic state, population, seasonal elements, product characteristics, etc. on the organizations of trading area were identified.

Impact of Salespersons and Other Customers in a Fashion Store -Focus on Physical Attractiveness and Self-image Congruence- (패션 점포 내 판매원과 다른 고객에 대한 신체적 매력과 자기이미지 일치 효과)

  • Kim, Yunjeong;Lee, Yuri;Kim, Boram
    • Journal of the Korean Society of Clothing and Textiles
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    • v.38 no.6
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    • pp.783-795
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    • 2014
  • This study investigates how the physical attractiveness of salespeople and other customers and self-image congruence influence customer perception and brand attitude. As a result of a pretest, four types of pictorial stimuli were developed: physical attractiveness of salespeople (high/low) ${\times}$ that of other customers (high/low). Stimuli were developed using Photoshop CS. A total of 550 samples in two experiments were used and all respondents were women in their 20s and 30s. Data were analyzed using ANOVA and SEM. The result of analysis shows that the physical attractiveness of salesperson had a significant impact on perceived quality, but that of other customers did not. However, self-image congruence with other customers shows a significant effect on perceived quality; however, salespeople did not. The impact of the perceived product quality on brand attitude is higher than perceived service quality. This study adds to fashion retailing literature by demonstrating that physical attractiveness and self-image congruence can influence a customers' perception of product or service quality and brand attitude. It provides interesting insight into how retailers can use social factors as a strategic tool in a retail setting.

On Interfirm Power in the Department Store and Its' Women's Apparel Tenants in a Channel Distribution (백화점 입점 여성의류업체간 상호권력에 관한 연구)

  • Jung, Hyun-Ju
    • Journal of Global Scholars of Marketing Science
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    • v.7
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    • pp.375-390
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    • 2001
  • Currently the super power of department stores over their tenants has mentioned in Korean apparel newspapers very often. It may be the one that the government in fashion industry has not delved into the relationship between department stores and their tenants. The aim in here is to look at the conceptual framework of power based on the retail power oriented and to explain current issues with its theoretical backgrounds. Due to the inherent of retailer power oriented, this study involves not only in French and Raven's power sources but also in positioning power source that is the ability of allocating the location and adjusting size of the store. 235 samples are tested through Lisrel. The results of statistical analysis show that: The power of department store over that perceived by the tenant has negatively influenced countervailing power of the tenant upon department store. The coercive power sources of department store have positively influenced the power of department store over that perceived by the tenant while the non-coercive power sources have not significantly influenced on it. The countervailing power of the tenant has positively influenced the non-coercive power sources of department store perceived by the tenant. On the other hand, the countervailing power of the tenant has not significantly influenced the coercive power sources of department store perceived by the tenant. The implication of these results is that the retailer oriented power sources and its implements differs from the manufacturer oriented ones in the framework of power. A great deal more research is required in order that the relationship between department store and its tenants can be better understood.

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