• Title/Summary/Keyword: Reintermediation

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Factors That Enable Reintermediation

  • Kwon, Sun-Ok;Lee, Hong-Kyu
    • 한국경영정보학회:학술대회논문집
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    • 2007.06a
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    • pp.378-381
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    • 2007
  • Traditional intermediaries refer to service providers such as travel agents, real estate brokers, job agencies and insurance agents which matching services for buyers and suppliers in a traditional market. The introduction of Electronic commerce resulted in the automation of many tasks provided by intermediaries and seemed to eliminate the role of many traditional intermediaries, which is called disintermediation. However, depending on their market power, traditional intermediaries either will be disintermediated or fill new roles by providing added value and assistance, which is called reintermediation. According to the research of Alina M. Chircu et al. there are three conditions for reintermediation for traditional intermediaries. Three conditions are weak appropriability of EC innovations, ownership of co-specialized assets for both market intermediation and EC innovations and economies of scale. Besides these three reintermediation conditions, we hypothesize that leveraging BPO can be a suitable strategy for traditional intermediaries to be transformed into reintermediaries. Business Process Outsourcing (BPO) is the leveraging of technology or specialist process vendors to provide and manage an organization's critical and/or non-critical enterprise processes and applications. This paper will investigate the relationship between above reintermediation conditions including BPO and reintermediation.

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Dynamic Growth of On-Line Shopping and its Implication on the Channel Policy: The Case of South Korea (온라인 쇼핑의 동태적 성장과 유통정책에 대한 함의)

  • Lee, Dong-Il;Suh, Yong-Gu
    • Journal of Distribution Research
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    • v.15 no.5
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    • pp.127-153
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    • 2010
  • This study explores the locomotives of the growth in the Korean online shopping industry upon the theoretical basis based on the last 10 years' rapid changing environment. This attempt reveals the counter-arguments against preemtive effects based on the observation of reintermediation process in the online industry. We reviewed the NEBIC model proposed by Wheeler(2002) and propose the growth model, double helix framework based on the dynamic capability view. Furthermore the relevance of the proposed framework was validated with the review of last 10 years' sales and market share data in the online shopping industry. Meanwhile we found the limits of online market growth with the open market domination. So future of the online shopping retailers is depending on the development of the channel functions and merchandising on the basis of self-capability. Based on the tentative conclusion, we also suggest implications for the policy makers. Firstly policy facilitating the specialization of the power sellers incubased in the open market is necessary for the sustainable online market growth. And the establishment of the control tower is suggested to coordinate the consistency of the policies and regulations. And the device of the incentive is also proposed to strengthen the open markets' function to facilitate the small and medium online merchants.

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Reconstruction of and Classical literature contents (<심청전>의 재구와 고전 콘텐츠 - <심청전을 짓다: 심청이 제삿날 밤에>를 대상으로 -)

  • Kim, Sun-hyun
    • (The) Research of the performance art and culture
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    • no.36
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    • pp.45-73
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    • 2018
  • In this paper, I examine how the voice of Simcheong is reproduced and the meaning of it by examining the reconstruction method and characteristics of . And I tried to explore the possibilities and directions of contents based on classical literature by exploring the way in which this text reintermediation, and recreates the narrative of . This work deals with the story of ShimChung, and sees the problematic aspects of ShimChung's sacrifice and death through the gaze of the surrounding people such as the Namkyeong merchant and Guideok's mother while excluding the central characters Shimcheong and Shimbongsa. In the process, the voice of Simcheong was discovered as a victim and social hit. And It connects this with the discourse of filial duty and virtuous woman which regulates the life of women in the patriarchal society and establishes the place of social public opinion about the life of the women of the Joseon era. In this way, is presented the possibility of a new interpretation of . Also readers and audiences of present-day have an opportunity to reconsider the 'sacrifice' of social subordinate based on deep understanding of .