• Title/Summary/Keyword: Regional image

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An analysis of the local government character's image (농촌 군(郡)의 캐릭터에 대한 이미지 분석)

  • Kim, Dae-Hyun
    • Journal of Korean Society of Rural Planning
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    • v.15 no.2
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    • pp.59-68
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    • 2009
  • Nowadays, local governments have been developing an image to represent their regions' identity. These characters contain unlimited capabilities of utilization and advertising effect that adds to their high value. However, we must consider how effectively the image helps in representing its region because some characters have been produced upon timely basis without consistent long-term planning. This study is to investigate the image and motif of the local government characters from the consumer's perspective. The results are as follows: 1)The images employed by the local governments are not highly preferred and most regions select motifs from their local agricultural products and native plants. 2)The variables that affect the character of the local governments are such as beauty, identity, etc. In conclusion, in order to maximize the local government image, one must improve the design concepts, encourage advertisement of regional festivities and travel commercialization, and advocate the identity and beauty of the local area to the residents and other regional people.

Effect of Satisfaction with Service Quality of County Level Local Sport Event on Local Image and Re-Visit Intention (군단위 농촌지역의 스포츠이벤트에서 서비스품질 만족이 지역 이미지와 재방문의사에 미치는 영향)

  • Kim, Hyun-Sang;Park, Duk-Byeong;Kim, Sung-Rok
    • Journal of Agricultural Extension & Community Development
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    • v.24 no.2
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    • pp.117-125
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    • 2017
  • The service quality and image are a central factor in understanding tourists destination choice. Existing literature suggests that sport event and destination image could interact to influence tourism behaviours. The purpose of this study w as to identify the factors influencing local image and re-visit intention in the 68th Chungcheongnam-do Provincial Sport Event held in Yesan city. The results of the study are as follows; First, as a result of factor analysis on the satisfaction with the sports event composed of 17 items, three factors were categorized, which were 'event management', 'event facility' and 'supporting facilities'. Second, satisfaction with local event had a positive effect on local image. Especially, satisfaction with event management had greater effect on local image than event facilities and supporting facilities. Third, as satisfaction with local event had positive effect on re-visitation intention, satisfaction with sports event had positive effect on the success of the sport event itself and re-visitation intention for the region. Fourth, as local image had a positive effect on re-visitation intention, strategic approaches to linking factors of tourism are required to attract visitors in addition to sports events.

The Effects of Local Agricultural/special Products on the Intention for Tourists to Revisit the Yesan Area (지역 농특산물에 대한 구매의사가 여행자의 재방문 의도에 미치는 영향 - 충남 예산지역을 중심으로 -)

  • Yoon, Hei-Ryeo
    • Journal of the Korean Society of Food Culture
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    • v.25 no.6
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    • pp.746-754
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    • 2010
  • Rural tourism is primarily a domestic tourism activity with visitors traveling to non-urban areas. The development of local and regionally denominate food is a way to distinguish agricultural production and to promote rural tourism. Therefore, this study addressed how utilizing regional agricultural products results in increasing the intention of tourists to revisit an area. The purposes of this study were 1) to identify the image and motives for visiting Yesan, 2) to determine the importance of purchasing intention and the regional menu produced from local agricultural/special products, and 3) to identify the impact of purchasing local agricultural/special products and regional menus on the intention to revisit. A total of 202 usable questionnaires were collected at Ducksan Hotsprings and Suduck Temple in Yean area, which are known tourist attractions. The major findings obtained were as follows: First, Yesan was considered a relaxing place ($3.46{\pm}1.09$), which was the highest ranked image score for a tourist attraction. Second, the highest ranked motive for visiting Yesan was to rest ($3.77{\pm}1.18$). According to these findings, Yesan is a relaxing place, as it is a rural area with no known defined attractions. Third, most tourists (78.7%) recognized the apple as a local agricultural/special product. The intentions to purchase local agricultural/special products and the need for regional dishes in the local restaurant was higher than average. Tourists showed interests ($3.88{\pm}1.16$) in eating regional dishes made with local agricultural/special products at the restaurants. Fourth, a significant impact of purchasing local agricultural/special products and the regional menu was observed on the intention to revisit (p<0.000). The results indicate that it is very important to develop proper regional menus that concur with images of the location and the regional farming products.

A Study on Sound Design to Improve Regional Image -Focused on the Jeonju Area- (지역이미지 활성을 위한 사운드 디자인에 관한 연구)

  • Kim, Mee-Shuk;Chung, Sung-Whan;Hyoun, Sung-Eun
    • Science of Emotion and Sensibility
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    • v.10 no.4
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    • pp.613-622
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    • 2007
  • Recently, sound design is being made by corporations for the production as well as for marketing and web with consideration of image of productions and attributes to improve corporational image through the design of melody which would remain in users. And sound is becoming an important factor to establish the identity of each area such as life environment and public facilities. At present, our local governments are promoting active business like as CIP to improve urban image but there is a limit to establish identity as the result of its partial focus on visual sense or insufficient recognition about it. Jeonju, the place of sound, has many festivals and great meetings related with sound but it has not identity in the sense of sound. So the purpose of this study is to suggest the condition of sound which has the trait of Jeonju and to provide data for the trait to be used as a necessary element to establish identity in order to activate regional image. For the method of research, sampling Korean beautiful 100 sounds among the natural sounds of residents. most favorite as the samples of sound to search the sound of regional image. Selecting favorite samples among them and analyzed the factors through the questionnaire on the image of adjective in each sample. As the result of analysis, it has been shown that the factor of sound to reveal trait of Jeonju is the image of bright, delight, and cozy with consideration of harmony, dynamics, contrast, and culture. For this study is to provide data so it can be used to actively establish and identify the local image.

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DIGITAL IMAGE HANDLING BY FINITE ELEMENT RETINA FOR PLANT GROWTH MONITORING

  • Murase, Haruhiko;Nishiura, Yoshifumi
    • Proceedings of the Korean Society for Agricultural Machinery Conference
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    • 1996.06c
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    • pp.765-772
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    • 1996
  • Objectives of this study were to develop an application method of a numerical retina using the finite element model and to investigate the performance of image features extraction in comparison to the textural analysis. Using a plant community of radish sprouts, excellent resolution of the finite element retina was revealed. The sensitivity analysis of the finite element retina from engineering point of view was discussed. The importance of sensitivity analysis of the finite element retina was pointed out in terms of extraction of effective image features of plant community . Technical details of maximizing the sensitivity of the finite element retina to populated plant canopy were also discussed.

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Improved Minimum Spanning Tree based Image Segmentation with Guided Matting

  • Wang, Weixing;Tu, Angyan;Bergholm, Fredrik
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.16 no.1
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    • pp.211-230
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    • 2022
  • In image segmentation, for the condition that objects (targets) and background in an image are intertwined or their common boundaries are vague as well as their textures are similar, and the targets in images are greatly variable, the deep learning might be difficult to use. Hence, a new method based on graph theory and guided feathering is proposed. First, it uses a guided feathering algorithm to initially separate the objects from background roughly, then, the image is separated into two different images: foreground image and background image, subsequently, the two images are segmented accurately by using the improved graph-based algorithm respectively, and finally, the two segmented images are merged together as the final segmentation result. For the graph-based new algorithm, it is improved based on MST in three main aspects: (1) the differences between the functions of intra-regional and inter-regional; (2) the function of edge weight; and (3) re-merge mechanism after segmentation in graph mapping. Compared to the traditional algorithms such as region merging, ordinary MST and thresholding, the studied algorithm has the better segmentation accuracy and effect, therefore it has the significant superiority.

Face Recognition using Regional Gabor Wavelet and Neural Networks (Gabor wavelet과 신경망의 영역별 적용을 통한 얼굴 인식)

  • 최용준;이상현;정종률;최병욱
    • Proceedings of the IEEK Conference
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    • 2003.07e
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    • pp.2020-2023
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    • 2003
  • In this paper, our proposed system uses the regional Gabor wavelet and Neural Network to implement face recognition similar to human face recognition system, because the Gator wavelet expresses visual recognition system of human mathematically and the regional Neural Network is robust to white noise and partial illumination. This system consists of two stages of building database and recognizing face. One is composed by using the supervised learning of Neural Network. At this time, the Neural Network is applied to the upper and the lower part of face images respectively. The Backpropagation algorithm is used to learn Neural Network. Another consists of calibration of slope of face image, measurement of illumination variant using deviation with average face image and similarity comparison using Euclidean distance measure.

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Design Program for the Regional Development (지역진흥을 위한 디자인개발 프로그램)

  • 하상오
    • Archives of design research
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    • v.15 no.1
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    • pp.379-388
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    • 2002
  • Since policies of each local government toward regional development have been focusing on only development of the individual applied items such as a character merchandise, co-regional brand, and developing a speciality for the region, the adverse effects of design have been came out. So we carried out this research to minimize the adverse effect of design and also we would like to give the opportunity of thinking of a new way to activate local economy, to create regional identity and to develop local resources by applying the Cl program which have bean used as the way of business improvement coping with the conceptional change of competitiveness with a comprehensive view. Therefore, for design to play an important role in regional development, as standing on the basis of regional development it is necessary to attain the various goals such as activating administrative organization, improving the administrative image, and making the local in go unique. And also it is necessary to develop the communicational strategy as an innovative and expressive program which can consider human network development as an regional resource. To carry out this communicational strategy effectively, in particular, it is not only inevitable to operate the strategic and comprehensive programs promoting the regional development according to the of 6 stages design develop cent program which consists of region's self-verification and self-recognition, self-determination, development of self-innovation, visibility to unify the regional images, creating the design system, and carrying out and verifying the program, but also it is necessary to apply regional development system which can change the regional basic plan, aiming at regional development, into unique regional trait that has an future image by improving the program with constant management and feedback through verifying the design program.

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A Study on the Design Improvement of Recycling Architecture for Regional Revitalization (지역활성화를 위한 재활용 건축물의 디자인 개선에 관한 연구)

  • Cho, Ju-Yeon;Lee, Jung-Wook
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2008.05a
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    • pp.270-273
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    • 2008
  • Recycling of buildings is to purpose that confront the social structure and make a new development in the area and improve the local image for using specific location of local area and historic legacies, traditional culture, specialties and it is the element of the regional revitalization which is connected with the culture tour is able to provide a clue of remaking the local industry. In this study of regional revitalization, the purpose of this study is to analysis the case that succeed in recycling the building of the more useful tourist attractions, so, through the study, reach the event for the regional revitalization in our country and the effectively regional revitalization, then it considers the method of recycling design that raises a competitive power.

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Examining City Image from the Application of Country Image: The Case of Daegu City (국가이미지를 응용한 도시이미지 연구: 대구시를 중심으로)

  • Park, Kyung-Ae
    • Journal of the Korean association of regional geographers
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    • v.10 no.1
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    • pp.96-109
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    • 2004
  • Applying the construct of country image this study examined city image for Daegu in Korea. Study 1 measured the city image for Daegu and Seoul, identified the city image dimensions, and compared the images of the two cities. Study 2 confirmed the city image dimensions and examined the Daegu image by residency and demographic characteristics of respondents in Daegu and Seoul regions. The study extracted 4 dimensions of city image including economy, people, conservatism, and development capability. High conservatism and low economic prosper represented the image of Daegu while the opposite did of Seoul. Regardless of residency, single and Young respondents with high income and education had negative images for Daegu, and residents in Daegu rather than in Seoul had more negative images.

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