• Title/Summary/Keyword: Recency effect

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S/W Developer's IT Project Participation: Focusing on the Moderating Role of Regulatory Focus on the Effect of Technology Recency on Participation Intention (S/W개발자의 IT 프로젝트 참여 의도 연구: 조절초점에 따른 프로젝트 기술 최신성의 효과를 중심으로)

  • Park, Yohan;Park, Do-Hyung
    • Knowledge Management Research
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    • v.18 no.2
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    • pp.45-63
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    • 2017
  • In the success of an IT project, the role of S/W developer in carrying out the project is critical and crucial. However, compared to its importance, there is only a few studies on the role of human resources in software engineering field, mainly focusing on technology. Based on regulatory focus theory, this study examines how the effect of technology recency on developer's intention to participate in the IT project changes depending on the regulatory focus of the software developer. As a result of the experiment, it was confirmed that there is a difference in the effect of technology recency on project participation intention according to the condition of developer's regulatory focus. This study is meaningful because it extends regulatory focus theory to software engineering field and made theoretical contribution to the research field of behavioral software engineering. In practical, it was possible to suggest a way to improve the intention of the developer to participate in the project, by understanding the software developer in the IT project, considering the software developer propensity and project characteristics.

VoIP Call Quality Assessment Model for Ubiquitous Environment (유비쿼터스 환경에 적합한 VoIP 통화 품질 측정 모델)

  • Choi Seoung-Kwon;Song Jong-Myoung;Kim Song-Young;Lee Byung-Rok;Cho Yong-Hwan
    • Proceedings of the Korea Contents Association Conference
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    • 2005.05a
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    • pp.487-490
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    • 2005
  • In this paper, proposed VoIP call quality Assessment model for Ubiquitous environment that apply the recency Effect and bust packet loss model. It is model that improved E-Model's problems for elaborate and reliable assessment. A new model makes the accurate VoIP call quality assessment possible by applying the burst packet loss and recency effect. Advanced E-model apply bust packet loss model potentialized elaborate and reliable assessment.

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A Study of Effect of SNS News Consumption on Social Engagement and Government Transparency in Cambodia

  • Chhaya, PhalPheaktra;Cho, Wan-Sup;Kwon, Sun-Dong
    • Journal of Information Technology Applications and Management
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    • v.22 no.3
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    • pp.19-33
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    • 2015
  • SNS is perceived as an effective tool for sharing news and enabling news content to reach many more users than before. And some users think that SNS is an important source to get news. This study's purpose is to understand the key factors contributing to behavior of news consumption on social network sites in Cambodia and its influence. We identified three key factors including convenience, recency, and variety; however, recency showed less significant effect on news consumption on SNS. Besides the key factors, it also seeks to understand the impact of news consumption on social engagement and government's transparency in Cambodia. The analytical results achieved through the Partial Least Squares (PLS) approach.

Suitable IP Currency Quality Measurement Model in Ubiquitous Environment (유비쿼터스 환경에 적합한 IP 통화품질 측정 모델)

  • Choi Seung-Kwon;Lee Byeong-Rok;Sin Byung-Gok;Kim Sun-Chul;Cho Young-Hwan
    • The Journal of the Korea Contents Association
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    • v.6 no.8
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    • pp.20-29
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    • 2006
  • This paper proposes a quality measurement model for video phone service over IP environment. Proposed model enhances conventional E-Model by using quality analysis and this model is suitable for ubiquitous environment. This research measures video phone quality by applying bust packet loss and recency effect. It uses delay and recency effect for compensating actual quality and recognized quality of user using NR and UR factor. Simulation results show that this model can provide more precise results than conventional model by considering recency effect of video phone service quality measurement model.

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An Investigation on the Continuous Use of Carsharing: Evidence from RFMC Model (RFMC 모델 기반의 카 셰어링 지속 사용에 관한 연구)

  • HanByeol Stella Choi;Chanhee Kwak;Junyeong Lee
    • Information Systems Review
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    • v.25 no.1
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    • pp.75-91
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    • 2023
  • Thanks to information technologies, sharing economy services offer a new way of consumption. Carsharing appeared as a novel type of service that transformed the conventional way of personal transportation, from owning a vehicle to using an on-demand service. Allowing users to use a vehicle without owning a car, carsharing provides various social benefits such as the reduction of resource allocation inefficiencies and the alleviation of transportation problems. To strengthen such positive aspects of carsharing service, it is essential to understand an individual's service usage pattern and reveal factors that affect users' reuse behavior. This study investigates the factors that have an influence on carsharing reuse of users applying RFMC (Recency, Frequency, Monetary, and Clumpiness) model, the popular model for understanding the reuse likelihood of customers. Using data from a leading carsharing service provider in South Korea, we empirically analyze the effect of RFMC on carsharing reuse behavior. The findings show that recency and monetary values are negatively related to reuse while frequency is positively related to carsharing service reuse. Moreover, the impact of recency and monetary value are more salient whereas the impact of frequency is smaller among users with higher clumpiness. Based on these findings, this study elaborates on theoretical and practical implications.

Different Types of Encoding and Processing in Auditory Sensory Memory according to Stimulus Modality (자극양식에 따른 청감각기억에서의 여러가지 부호화방식과 처리방식)

  • Kim, Jeong-Hwan;Lee, Man-Young
    • The Journal of the Acoustical Society of Korea
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    • v.9 no.4
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    • pp.77-85
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    • 1990
  • This study investigated Greene and Corwder(1984)'s modified PAS model, according to which, in a short-term memory recall task, the recency and suffix effects existing in auditory and visual conditions are mediated by the same mechanisms. It also investigated whether the auditory information and mouthed information are encoded by the same codes. Though the experimental manipulation of the phonological nature, the presence of differential recall effect of consonant-and vowel-varied stimuli in auditory and mouthing conditions which has been supposed to interact with the recency and suffix effects, was investigated. The result shows that differential recall effect between consonant and vowel exists only in the auditory condition, but not in the mouthing condition. Thus, this result supported Turner.

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Effects of the Service Quality and Information Quality of ChatGPT on Purchase Intention and Word of Mouth Intention for Fashion Products (챗GPT의 서비스 품질과 정보 품질이 패션 제품의 구매의도와 구전의도에 미치는 영향)

  • Hyeonhye Park;Yoonsun Lee;Eunjeong Shin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.47 no.6
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    • pp.1038-1056
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    • 2023
  • This study investigates the effects of ChatGPT's quality characteristics (service and information) on purchase intention and word of mouth intention. We distributed questionnaires among domestic men and women aged in their 20s and 30s who had experience of using ChatGPT. A total of 222 responses were subjected to frequency analysis, factor analysis, correlation analysis, and multiple linear regression analysis using the IBM SPSS statistical program version 26. The major findings were as follows: (1) The factors of service quality were categorized as Tangibility, Reliability, Empathy, and Assurance, while the factors of information quality were categorized as Recency, Accuracy, and Usefulness. (2) Among the service quality factors of ChatGPT, two factors (Reliability and Empathy) significantly impacted purchase intention, and three factors (Tangibility, Reliability, and Empathy) significantly affected word of mouth intention. (3) Among ChatGPT's information quality factors, two factors (Usefulness and Recency) had a significant effect on purchase intention, and two factors (Usefulness and Accuracy) exerted a significant influence on word of mouth intention. (4) Purchase intention had a significant effect on word of mouth intention.

Comparison of the Serial Position Effect in Alzheimer's Disease, Vascular Dementia, Elderly Depression, and in Normal Group: Using the CERAD-K's Word List Memory Test (CERAD-K의 단어목록기억검사를 통해 알아본 알츠하이머형 치매, 혈관성 치매, 노년기 우울, 정상 집단의 계열위치효과 비교 연구)

  • Park, Jeongran;Lee, Seokbum
    • Journal of Oriental Neuropsychiatry
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    • v.28 no.4
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    • pp.401-408
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    • 2017
  • Objectives: The purpose of this study is to obtain the differential variable and learning effect of the serial position effect, targeting individuals aged 60 years and over. A total of 89 individuals were categorized into the following groups: Alzheimer's group, vascular dementia group, elderly depression group, and normal group. Methods: Considering the size of the groups used for comparison, of the total 89 participants, 28 were in the Alzheimer's group, 24 in the vascular dementia group, 16 in the elderly depression group, and 21 were randomly chosen for the normal group. In the CERAD-K word list memory test, 10 words were shown to the subjects. We then asked them to freely recall the words. After changing the order of the words three times, the same process was followed. Results: First, a significant difference was observed among the groups in terms of word recalling rate. The analysis conducted afterward showed that, as predicted, the depressed group showed significantly better performance in recalling the words. Second, the vascular dementia patients and the Alzheimer's patients showed, as predicted, better recall of the largest recency region of words shown. Third, the normal group and the elderly depressed group showed a high-performance rate, proving that the reiterative method can contribute to the recalling process. Thus, we demonstrated that the Alzheimer's group showed the deterioration of short memory recalling skills and the elderly depressed showed deteriorated output performance skill.

A Study on the Factors Influencing the Satisfaction and Continued Use Intention of the Subscription Economy Service: Focusing on Use Motivations, Platform & Service Characteristics (구독경제 서비스 만족과 지속사용의도에 영향을 미치는 요인 연구: 이용동기와 플랫폼, 서비스 특성요인을 중심으로)

  • Minjung Kim;Tae-eun Kim
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.535-542
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    • 2023
  • This study attempted to identify various variables that affect satisfaction and continued use intention of the subscription economy services. Through previous research studies, individual characteristics and service characteristic variables were considered together. Finally, use motivation, platform characteristic factors, and product and service characteristic factors were classified and examined. As a result of the study, the motive for using the service that affects the satisfaction of the subscription economy service was found to be functional hedonic, and economic motive, and platform recency and convenience, economic utility, and perceived personalization had a positive effect. Functional and hedonic motives and convenience showed positive influences on continued use intention, while social motives showed negative influences. In addition, it was confirmed that economic motivation, platform recency, economic utility, and perceived personalization showed a positive influence on the intention to continued use intention by mediating satisfaction with subscription economy services.

The Order Effect on Impressions Formed by the Function of Clothing Style (의복 스타일에 따른 인상 형성에서의 순서효과)

  • 김경원;탁혜령;고애란
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.7
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    • pp.995-1006
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    • 2004
  • This study examines the effects of clothing style and the order effect on impression formation. The instrument of this study consisted of response scales and stimuli. Fifty-one items of 7-point semantic differential scales, 9 items of demographic traits, and 4 items of subjective evaluation scales were developed. Stimuli were color pictures of a model wearing each of two clothing styles(mannish style, feminine style). The sample include 56 male and female subjects in their twenties and thirties. The experimental design was within-subject design and the half of the sample responded to the mannish style first and the other half responded to the feminine style first. Responses to the semantic differential scales were factor analyzed, and seven factors were identified: intellectuality, sensibility, activity, modesty, competence, display, keenness. There were significant differences between mannish style and feminine style in impression of wearer's age, job, and physical attractiveness as well as wearer's intellectuality and sensibility. It was revealed that the first impression and second impression of wearer's intellectuality, sensibility, modesty, competence, display were differed by the function of the order of stimuli shown to the subjects. Both primacy effect and recency effect of order effect were confirmed, and especially negativity effect was influenced prominently on impression formation.