• 제목/요약/키워드: Quantitative Methodology

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Analysis of Digitalization Strategies for Tourism Industry in South Korea

  • Ji Young JEONG;Mamurbek KARIMOV;Mamta BHATT;Ji Young HAN;Yong Geun KIM
    • The Journal of Economics, Marketing and Management
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    • v.12 no.1
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    • pp.17-28
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    • 2024
  • Purpose: This paper is designed to deliver a deeper understanding of the implications of digitalization strategies in the tourism industry, exploring the opportunities and challenges in South Korea. Research design, data and methodology: To identify effective strategies, an integrated approach is employed in the research that encompasses the Glocal RPM analysis and SANEL HERMES model, as well as the examination of digital tourism factors within the DIANA economy. The data used for this study were derived from multiple sources, including literature review, participation interview, tourist survey and expert questionnaire. By conducting a tourist survey using questionnaires in this research, Glocal RPM and SANEL HERMES hybrid method is used identifying and classifying influencing factors limiting digitalization in tourism. As a final step, experts use a Quantitative Strategic Planning Matrix to propose, assess, and rank a number of digitalization strategies. Results: According to the analysis, the study revealed that combining both tools contributes to a more holistic understanding of the environment, uncovering the positives and negatives from diverse perspectives. The average satisfaction percentage of experts was determined to be 38%, indicating anatal level of digitalization for tourism industry in South Korea. Conclusions: These results can serve as a valuable guide for policymakers and stakeholders in formulating targeted strategies to enhance glocalization, rationality, professionalism, and morality within the digitalization context.

Social Media Stickiness in the Z Generation: A Study Based on the Uses and Gratifications Theory

  • Saiful Hoque;Md. Alamgir Hossain
    • Journal of Information Science Theory and Practice
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    • v.11 no.4
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    • pp.90-108
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    • 2023
  • The purpose of this study is to investigate how uses and gratifications motivations increase social media stickiness, with a special focus on media engagement as a key mediator. Data were gathered via a survey questionnaire from Bangladeshi Z Generation social media users, which was quantitative in nature. For the analysis of 258 survey samples, structural equation modeling methodology was used. The results show that social media engagement and social media stickiness are positively impacted by uses and gratifications motivations such as social interaction, information, convenience, and entertainment. The study also found evidence of a relationship between uses and gratification motivations and social media stickiness, which is also mediated by emotional attachment. Understanding the motivations and gratifications sought by Z Generation users on social media platforms can help design strategies to enhance engagement and loyalty, ultimately leading to improved user retention and platform success. By identifying and addressing the specific needs and desires of the Z Generation, social media platforms can tailor their features, content, and user experiences to foster a stronger sense of connection and satisfaction, resulting in increased user engagement and prolonged usage.

A Comparative Study on the Types and its Importance of Trade Claims between China and the United States: Using Text Mining Techniques (중국과 미국의 무역클레임 유형과 중요도 비교 연구 : 텍스트 마이닝 기법을 활용하여)

  • Cheon Yu;Yun-Seop Hwang
    • Korea Trade Review
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    • v.47 no.3
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    • pp.177-190
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    • 2022
  • This study is designed to identify the differences in the types and importance of trade claims at the national level. For analysis data, abstracts of arbitration and court judgments published on the website of the United Nations Commission on International Trade Law are collected and used. The target countries are China and the United States, with 102 cases from China and 59 cases from the United States. By applying topic modeling techniques to the collection decisions of China and the United States, trade claims are categorized, and the importance of each type is identified using the network centrality index derived through semantic network analysis. The analysis results are as follows. First, the main types of trade claims were the same for both the United States and China: product nonconformity, delivery issues, and payments. However, in China, the order of product nonconformity > delivery issues > payments was important, and in the United States, payments > product nonconformity > delivery issues were found to be important. This study is significant in that it presents a strategic trade claim management plan using a quantitative methodology.

A Study on the Estimation of Required Seaborne Trade Volume and Carrier Volume of Each Vessel Type in Case of Emergency (우리나라 비상사태시 소요물동량 및 선종별 소요선대 추정 연구)

  • Young-Gyun Ahn
    • Korea Trade Review
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    • v.45 no.1
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    • pp.1-11
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    • 2020
  • The maritime industry is important for Korean international trade, as more than 99 percent of its imports and exports are moved by maritime transportation. However, if maritime transportation is stopped in the event of an emergency, such as war or natural disaster, there is a danger that imports and exports may cease abruptly. Coping with this risk is why the Ministry of Oceans and Fisheries, manages the 'National Necessary Shipping System.' This system requires that the government estimates the size of ships necessary in the case of an emergency, and the ships designated as National Necessary Vessels should transport goods in the case of actual emergencies. This study seeks to estimate the appropriate size of ships required in an emergency using the latest data and applying a quantitative methodology. This study provides useful reference materials for policy authorities. In particular, it is meaningful that this study estimates the required number of ships of each vessel type, reflecting the recent trend of large-scale ships and expanding global trade.

Regional Seismic Risk Assessment for Structural Damage to Buildings in Korea (국내 건축물 지진피해 위험도의 지역단위 평가)

  • Ahn, Sook-Jin;Park, Ji-Hun;Kim, Hye-Won
    • Journal of the Earthquake Engineering Society of Korea
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    • v.27 no.6
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    • pp.265-273
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    • 2023
  • This study proposes a methodology for the regional seismic risk assessment of structural damage to buildings in Korea based on evaluating individual buildings, considering inconsistency between the administrative district border and grid lines to define seismic hazard. The accuracy of seismic hazards was enhanced by subdividing the current 2km-sized grids into ones with a smaller size. Considering the enhancement of the Korean seismic design code in 2005, existing seismic fragility functions for seismically designed buildings are revised by modifying the capacity spectrum according to the changes in seismic design load. A seismic risk index in building damage is defined using the total damaged floor area considering building size differences. The proposed seismic risk index was calculated for buildings in 29 administrative districts in 'A' city in Korea to validate the proposed assessment algorithm and risk index. In the validation procedure, sensitivity analysis was performed on the grid size, quantitative building damage measure, and seismic fragility function update.

The Effect of Teacher's Business Knowledge Distributions on School's Academic Achievement

  • Subramaniam KOLANDAN;Kingston PALTHAMBURAJ;R Kalai Vilanggum Kanimoli RETNAM;Azizul Qayyum BASRI;Ahmad Shah Hizam MD YASIR5
    • Journal of Distribution Science
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    • v.21 no.12
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    • pp.15-22
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    • 2023
  • Purpose: Business education is in high demand whereas knowledge is critical for an individual's professional development in general, and for teachers in particular. In this research, the effect of the distributions of teachers' business knowledge on schools' achievement were investigated. Research design, data and methodology: This study employs a quantitative method to investigate the level of business knowledge distributions of teachers on schools' achievement. 155 business studies subject teachers were categorised into 66 respective schools to measure the correlation and regression between teachers' business knowledge distribution and schools' achievement. Results: The results of the study show that there is a significant relationship between school achievement from the aspect of teachers' business knowledge distributions, with the score of, r = 0.345, p < 0.05. The value of R2 shows a moderate relationship between the teachers' knowledge distributions on school achievement but still plays a role in determining the measurement of the school's level of achievement. Conclusions: It is concluded that the relationship between teacher's business knowledge and school achievement in the subject of Business Studies is significant. This study proves that the teacher's knowledge about business is very important in guaranteeing the success of students who took this subject.

Civil Servant Commitment on Giving Cash Waqf: Does Trust Matter?

  • Rifadli D. KADIR;Hilmy BAROROH;Luqmanul Hakiem AJUNA;Wiwin KONI;Supandi RAHMAN;Sri Apriyanti HUSAIN
    • Journal of Distribution Science
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    • v.21 no.12
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    • pp.35-45
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    • 2023
  • Purpose: This study analyzes civil servants' trust in cash waqf institution and their relationship with commitment. We use Key Mediating Variables (KMV) Theory with variables such as board benevolence, board integrity, board ability, board opportunism, communication, and accountability to predict the trust and commitment of civil servants in providing cash waqf. Research design, data and methodology: We used a quantitative research approach and an online questionnaire distributed to civil servants in Gorontalo Province; 410 respondents were obtained. Structural Equation Modeling (SEM) was used, utilizing the SEM-PLS software to analyze the data. Result: This study found that the variables board benevolence, board ability, board integrity, board opportunism, communication, and accountability affected trust. As for the variable of accountability, the hypothesis was rejected Conclusion: The communication variable of cash waqf institutions has a strong influence in increasing the confidence of civil servants in providing cash endowments. However, trust in waqf institutions may diminish due to low accountability and poor governance of cash waqf institutions. The trust of civil servants in cash waqf institutions in the future will increase their commitment to waqf.

QRIS as a Drivers of Product Distribution Flows in Indonesia: Factors of Consumer Purchasing Behavior in the Use of Fintech Payments

  • Ariani BAKHITAH;Ricardo INDRA;Wandy HALIM;Vicky FERBIAN;Zinggara HIDAYAT
    • Journal of Distribution Science
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    • v.21 no.12
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    • pp.59-69
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    • 2023
  • Purpose: Consumers can experience better service for distribution of products with payment technology such as QRIS (Quick Response Code Indonesian Standard) compared to conventional purchase methods. This research aims to determine the experience of QRIS service users in Indonesia. Perceived Usefulness, Ease of Use, and Perceived Security were independent factors. Behavioral Intention to Use is the dependent variable. Furthermore, Word of Mouth Attitude is an intervening variable. Research Design, Data, and Methodology: Involving active QRIS users in a survey-based quantitative study in Indonesia. A survey sample of 400 people was taken from data records of 30.87 million QRIS users in Indonesia. Data were analyzed using SEM-PLS. Results: Show that Perceived Usefulness and Perceived Ease of Use significantly impact Attitudes Word of Mouth, and Behavioral Intention to Use. This research also found that Behavioral Intention to Use does not significantly impact Perceived Security. Conclusion: QRIS, as a revolutionary innovation, offers faster payments than previous methods, with a payment time of no more than one minute. QRIS is seen as valuable, simple, and safe, disseminating information to the public and continuing to use QRIS. The implications of this research are very significant in accelerating the flow of distribution of goods and services and facilitating transactions.

Exploring Technology Cooperation Performance Using co-patent Information and Formal Concept Analysis (공동 출원 특허정보와 정형적 개념분석을 활용한 기술협력 성과 분석 연구)

  • Chan-Ho Park;Heejung Lee
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.46 no.spc
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    • pp.39-53
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    • 2023
  • Recently, the market competition has been fiercer due to the acceleration of technological change and the launch of intelligent products. In this situation, technology cooperation activities through networks rather than independent technological innovation activities of a single company or institution are recognized as a crucial strategy to gain competitiveness. Technology cooperation can take various forms depending on the target technology, and researchers have conducted performance analyses of technology cooperation types. However, there have not been data-based quantitative studies on the types and trends of technology cooperation for the target technology. In this paper, we explored the difference between the technology cooperation types by technology and time using the formal concept analysis method and co-patent information. In particular, the proposed methodology has been verified through the case study of electric vehicles, and it is intended to suggest the direction of technological cooperation according to specific technologies and cooperation targets in the future

Investigating the Role of Memorable Tourism Experience towards Revisit Intention and Electronic Word of Mouth: A Study on Beach Tourists

  • Van Vien VU;Van Hao HOANG;Lan Huong VU
    • Journal of Distribution Science
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    • v.22 no.2
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    • pp.83-93
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    • 2024
  • Purpose: Although many studies have addressed destination marketing concepts, the relationship between beach tourists' memorable tourism experience (MTE), revisit intention and electronic word of mouth (eWOM) remains unknown. To address this issue, the authors established a model to investigate the effects of MTE's dimensions on revisit intention and eWOM. Research design, data and methodology: Drawing on 581 questionnaires from domestic beach tourists in Vietnam, a quantitative study approach was administered to empirically analyze a partial least squares path model in PLS-SEM. Results: The findings revealed that four dimensions of MTE including hedonism, local culture, meaningfulness and involvement have positive influence on beach tourists' revisit intention. Besides, meaningfulness and knowledge directly affect eWOM. It is worth noting that beach tourists' revisit intention significantly and directly influence their eWOM. The findings also confirm the indirect effects of hedonism, local culture, meaningfulness and involvement on eWOM through the mediating role of revisit intention. Conclusions: This study will be important to determine beach tourists' behavior through each dimension of MTE. This study also emphasizes on the direct effect of beach tourists' revisit intention on eWOM, as well as confirms its mediating role in the relation between MTE and eWOM. The findings will assist policymakers and destination marketers with strategies and effective future actions.