• 웰빙융합연구
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• 제5권1호
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• pp.37-46
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• 2022

Purpose: This study examines the history of the evolution of MS analysis and intends to consider the future direction of technological development through the difference from the latest technology, SIFT-MS. Research design, data and methodology: A method of analysis will be described in detail at the below by SIFT-MS (Selected Ion Flow Mass Spectrometry), which is a technology developed by a company called SIFT Technologies. Results: The initial concept of mass spectrometry was begun in the late 1890s, and it continues to evolve even after the 21st century through the ripening stage of the 20th century. The development process of mass spectrometry by year has been described in detail in the Main text. Conclusions: Mass spectrometry, qualitative and quantitative analysis of substances plays a very important role in the research and medical fields. The development of these analytical methods is expected to continue in the future, and faster and more accurate qualitative analysis and mass spectrometry will be developed than the level currently reached. In addition, it is expected that hardware and software will be configured so that non-analysis experts can handle it easily, and it will be used as a technology that is more closely related to our lives.

• 유통과학연구
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• 제21권3호
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• pp.37-46
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• 2023

Purpose: The article focuses on studying the impact of brand anthropomorphism, and brand love, on brand advocacy, and at the same time the moderate role of brand self-connection in the process of customers' perception of the brand, especially the brand distribution. The survey subjects are customers with millennial consumers in Ho Chi Minh City, who have the behavior of buying brands in the smart mobile device industry many times with a specific brand in terms of brand distribution. Results: The findings show that Brand anthropomorphism and brand love are crucial factors to impact brand advocacy and the role of self-brand connection also is a confirmed positive effect on the relationship between brand anthropomorphism and brand love. Research design, data, and methodology: The article uses quantitative research to test the model and research hypotheses. The way to collect quantitative data is to use questionnaires with 1531 samples in Ho Chi Minh City, Vietnam. Conclusion: The research results can help businesses build a long-term brand strategy and expect to get new rewards and value from customers. They can also add to the theory about the relationship between brands and customers.

• International Journal of Computer Science & Network Security
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• 제22권11호
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• pp.184-188
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• 2022

The article considers the improved method and model of automated air situation assessment using a decision support system based on fuzzy networks of target installations. The advanced method of automated assessment of the air situation using the decision support system is based on the methodology of reflexive control of the first rank. With this approach, the process of assessing the air situation in the framework of the formulated task can be reduced to determining the purpose, probabilistic nature of actions and capabilities of the air target. The use of a homogeneous functional network for the formal presentation of air situation assessment processes will formally describe the process of determining classes of events during air situation assessment and the process of determining quantitative and qualitative characteristics of recognized air situation situations. To formalize the patterns of manifestation of the values of quantitative and symbolic information, it is proposed to use the mathematical apparatus of fuzzy sets.

• 아태비즈니스연구
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• 제13권2호
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• pp.197-207
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• 2022

Purpose - This study reestablished the concept of mixed emotions experienced in online and offline shopping environments, and structuralized emotional responses which manifest mixed emotions in each channel, and developed a method of measuring overall mixed emotions in consideration of the asymmetry of emotions. Design/methodology/approach - This study conducted a focus in-depth interview based on phenomenological research and exploratory preliminary survey using questionnaires. In addition, a survey was conducted as a quantitative survey. Findings - Qualitative and quantitative researches were conducted to derive major emotional responses items which manifest mixed emotions in online and offline shopping environments and determine differential emotional structure in each channel. As a result, it was confirmed that mixed emotions consisted of 5 factors in each channel and 21 emotional responses. In addition, a method of measuring overall mixed emotions considering the asymmetric of emotions was developed to prove the difference in behavioral responses. Research implications or Originality - This study is meaningful in that it helps companies efficiently manage and understand customer responses to their products by classifying and systemizing the emotional responses experienced by consumers in online and offline purchase and consumption situations according to the purchase environment.

• International Journal of Contents
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• 제18권1호
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• pp.40-55
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• 2022

Kung fu films stand out among many types of films and are sought after by a large number of loyal audiences. In order to explore the mystery, we use the theory of uses and gratifications theory to study kung fu films in order to explore the audience's viewing needs of kung fu films In the existing research, most scholars adopt qualitative research and Chinese culture contained in kung fu movies. Few people use quantitative research, and this area of research is almost blank. Therefore, we conducted a quantitative research on kung fu films based on the methodology of uses and gratifications. The questions revolve around: Can kung fu movies meet audiences' needs? What is the purpose of watching a kung fu movie? After analysis with SPSS, interesting results emerged. In the regression analysis, we found that the psychological need for compensation has a positive impact on Viewing satisfaction, while the social need has a significant negative impact on viewing intention. At the end of the article, we also put forward my own solutions. We also hope to provide better suggestions for the development of Chinese kung fu films through my research, so as to make kung fu films more perfect.

• 유통과학연구
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• 제22권7호
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• pp.73-82
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• 2024

Purpose: This study aims to identify the assessment criteria on textile and apparel supply chain management performance. Research design, data, and methodology: An integrated method of Delphi, quantitative survey, and ANP, in which Delphi with Kamet principle was applied to define the set of criteria, quantitative survey with reliability and validity test was utilized to ensure the match between the set of criteria and the whole textile and apparel industry, and ANP was used to derive weights of these criteria. Results: The set of supply chain management performance evaluation criteria composes of seven criteria namely order fulfillment quality, agility, costs, asset management, information sharing, innovation, and product development and 19 sub-criteria. Conclusions: This study theoretical contribution is the proposition of the set of evaluation criteria on supply chain performance. Regarding practical contribution, the study findings are guidelines for T&A companies in assessing and improving their supply chain capability. However, the findings are only for Vietnamese T&A context. Future research, therefore, may be expanded to other regions or countries' T&A industry. Additionally, future step to this study may be the utilization of other techniques of MCDM or methodological approaches like multiple regression, PLSSEM in defining weights of criteria or performance evaluation.

• 유통과학연구
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• 제22권7호
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• pp.13-22
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• 2024

Purpose: This research is a quantitative study aimed at determining the influence of brand experience and brand image on brand equity through brand loyalty in the distribution in Coworking Space industry. Research design, data and methodology: The analytical method employed in this research is Partial Least Squares Structural Equation Modeling (PLS-SEM). The study utilizes a quantitative approach, with data collected through online questionnaires distributed via Google Forms among Coworking Space users. A total of 68 respondents represent the research population.. The data was analyzed using PLS-SEM to examine the relationships between the variables under investigation. Results: The research findings indicate that brand experience significantly affects both brand loyalty and brand equity. Similarly, brand image significantly influences both brand loyalty and brand equity. Additionally, brand loyalty has a significant impact on brand equity Conclusions: The research findings indicate that brand experience has a significant effect on brand loyalty and brand equity. Brand image significantly affects both brand loyalty and brand equity.Additionally, brand loyalty significantly influences brand equity.

• Journal of International Society for Simulation Surgery
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• 제1권1호
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• pp.7-12
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• 2014

Purpose Surgical correction of various occular problems which do not have visual problem in plastic surgical area is to normalize the appearance of the face by restoring the normal position of orbit and eyeball. With development of surgical technique, the orbit can be restored exactly in trauma patient and can be moved totally in hypertelorism, as an example of congenital disease. All these surgeries are based on the hypothesis that the position of oclular glove moves in the plane in a quantitatively predictable reationship to osseous orbit movement. However, no studies have critically evaluated between the change of periorbital soft tissue and the outcome of the surgical correction, because there is no method of objective, quantitave evaluation of the periorbital soft tissue. Method Author suggest the methodology for quantitative assessment of ocular and periocular fat changes using the manipulation of digital images of computed tomographic scan. Results The method was allowed to evaluate inter-dacryon distance, inter-centroid distance, movement of the medial orbital wall, movement of the lateral orbital wall, alteration of thickness of the lateral periorbital fat as indicator of movement of the orbital wall and orbit in the patient with congenital periorbital anomaly and postoperative periorbital surgery. The goal of surgical correction of various occular problems which do not have visual problem in plastic surgical area is to normalize the appearance of the face by restoring the normal position of orbit and eyeball. With development of surgical technique, the orbit can be restored exactly in trauma patient and can be moved totally in hypertelorism, as an example of congenital disease. All these sugeries are based on the hypothesis that the position of oclular glove moves in the plane in a quantitatively predictable relationship to osseous orbit movement. However, no studies have critically evaluated between the change of periorbital soft tissue and the outcome of the surgical correction, because there is no method of objective, quantitave evaluation of the periorbital soft tissue. In this report, author suggest the methodology for quantitative assessment of ocular and periocular fat changes using the manipulation of digital images of computed tomographic scan. Conclusion The method suggested is objective and accurate method in measurement of the orbital contents. It takes time and is not easy to do, however, this kind of measurement for fine structures will be more easily available in near future.

• 한국환경복원기술학회지
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• 제17권4호
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• pp.57-67
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• 2014

The vigor condition of trees is an important indicator for the management of urban forested area. But difficulties in how to assess the tree vigor condition still remain. Previous efforts were limited in the 1) measurement of single indicator rather than using multiple indices, 2) purpose-oriented measurement such as for air-pollution effect or specific pathological symptom, and 3) ordinal-scale evaluations by field crews 4) despite human errors based on his/her experiences or prior knowledge. Therefore, this study attempted to develop a quantitative and objective methodology for assessing tree vigor condition, by measuring multiple modules and building the profile inventory. Furthermore, the possibility and limitations were discussed in terms of schematic frames describing tree vigor condition. The vigor condition of 56 flowering cherry plants in urban park were assessed by in-situ measurements of following eight items; growth of crown(Gc), growth of shoots, individual tree volume(Vol), plant area index, woody area index, leaf area index, leaf chlorophyll content(Lc) and leaf water content(Lw). For validation, these measurements were compared with the ranks of holistic tree vigor condition, which were visually assessed using a 4-point grading scale based on the expert's knowledge. As a result, the measures of each evaluation item successfully highlighted a variety of aspects in tree vigor condition, including the states of both photosynthetic and non-photosynthetic parts. The variation in the results depending on evaluated parts was shown within an individual tree, even though the broad agreement among the results was found. The result of correlation analysis between the tested measurements and 4-point visual assessment, demonstrated that the state of water-stressed foliage of the season (Lw) or the development of plant materials since sapling phase (Vol) could be better viewed from the outer appearance of trees than other symptoms. But only based on the visual assessment, it may be difficult to detect the quality of photosynthesis (Lc) or the recent trend in growth of trees (Gc). To make this methodology simplified for the broad-scale application, the tested eight measurements could be integrated into two components by principal component analysis, which was labelled with 'the amount of plant materials' and 'vigor trend', respectively. In addition, the use of these quantitative and multi-scale indicators underlies the importance of assessing various aspects of tree vigor condition, taking into account the response(s) on different time and spatial scale of pressure(s) shown in each evaluated module. Future study should be advanced for various species at diverse developing stages and environment, and the application to wide areas at a periodic manner.

• 한국전자거래학회지
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• 제25권3호
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• pp.63-76
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• 2020

21세기 들어 정보화는 국민 제반의 삶에 지대하게 작용하고 있다. 실제 정보화로 인해 일어나는 사회구조와 생활양식의 엄청난 변화를 몸소 체험하고 있다. 본 논문은 정보화로 인한 사회구조에 대한 논의보다 경제현상에 대해 관심을 둔다. 경제성장, 경기순환, 소득분배를 종합적으로 표현 가능한 Goodwin 모형이 정보화시대 한국경제에 적합한지를 확인한다. 한국경제의 시계열자료로부터 계수를 추정하는 계량경제방법론을 택하여 모형을 시뮬레이션한다. 시뮬레이션 결과 Goodwin 모형이 한국의 기능적 소득분배를 분석하는데 적절함을 확인하였다.