• Title/Summary/Keyword: Quality-of-Service Management

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Study on Service Quality System through the SERQUAL model (SERVQUAL 모델을 통한 서비스품질 시스템에 관한 연구)

  • Kim, Su-Yeon;Lee, Sang-Bok
    • Proceedings of the Korean Society for Quality Management Conference
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    • 2006.11a
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    • pp.73-78
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    • 2006
  • In Modern Industrial Society, Service industry are became more important and larger. It is necessary in Serve industry that Service Quality system(SQS) which is as like Total Quality Management system. In this appaer, we propose Service Quality System Model which is compose Monitoring-Analysis-Validate-Improve-Control(MAVIC). Specially Monitoring-Analysis are measured and analysis by using SERVQUAL model.

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The Relationship between Employees' ESG Perception and Service Quality: A Multi-level Analysis in the Korean Parcel Delivery Industry (조직 구성원의 기업 ESG 인식과 서비스 품질: 택배 서비스를 대상으로 한 다수준 분석)

  • Lee, Su-Yol;Park, JaeHeum
    • Journal of Korean Society for Quality Management
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    • v.50 no.3
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    • pp.407-424
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    • 2022
  • Purpose: This study examines the relationship between the environment, society, and governance (ESG) perception of service providers and service quality by considering job satisfaction as a mediator in the Korean parcel delivery context. Methods: This study uses a multi-level analysis by incorporating organizational and individual levels of analysis. It employs a survey method for measuring the ESG perception of parcel delivery persons and service quality ratings from the Korean government. A hierarch regression analysis with 241 responses was used to test hypotheses. Results: The results of this study provide evidence that the ESG perception, particularly its social dimension, of parcel delivery persons is positively associated with service quality. This study also finds the positive effect of the ESG perception on job satisfaction. However, the mediating effect of job satisfaction between the ESG perception and service quality was not confirmed. Conclusion: This study presents significant implications for scholars and practitioners. Parcel delivery companies should implement relevant ESG activities and communicate them with their service persons to improve delivery service quality. The ESG perception of employees plays a critical role in the moment of truth in parcel service delivery to enhance customer satisfaction and service quality.

A Study on Measuring Service Quality in Automobile Service Industry (자동차 애프터서비스 업계의 서비스품질 측정에 관한 연구)

  • 유연성;임호순;김연성
    • Journal of Korean Society for Quality Management
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    • v.29 no.1
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    • pp.173-183
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    • 2001
  • This paper investigates service quality in the automobile service industry. The model used to study service quality in the domestic automobile industry is "SERVQUAL", introduced by Parasuraman, Zeithaml and Berry. Using this model, we survey consumer′s expected and perceived service qualities. The gap between these qualities is analyzed in five quality dimensions. We test whether these gap scores are different depending on the service providing company.

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Service Quality Improvement and the Effective Use of Women Employees in Korean Service Industries (서비스산업의 품질향상과 여성인력의 활용에 관한 연구)

  • 박재흥;박성연;홍부길
    • Journal of Korean Society for Quality Management
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    • v.27 no.4
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    • pp.1-19
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    • 1999
  • This study examines the service quality management and the use of women employees for the productivity improvement in Korean service industry. Five service industries, bank, hotel, PCS(Personal Communication Service), department store, and hospital industry were chosen for this study. The results indicate that the five industries show different characteristics. It was found that department stores made the most effort to improve service quality among the five industries and that hospitals did the least effort. In the use of women employees, the proportion of women in service industry is much higher than that in the manufacturing industry, but the proportion of women in management level is still very low. Women employees do not feel high degree of sexual discrimination. But they feel unfairness in promotion and payment, and low degree of job satisfaction.

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A Study on the Measurement of Service Quality in High-Speed Internet Access Service: Scale Development and Effect Analysis (초고속인터넷서비스 서비스 품질 측정에 관한 연구: 척도개발 및 효과분석)

  • 조호현;홍성태
    • Journal of Korean Society for Quality Management
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    • v.30 no.2
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    • pp.160-180
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    • 2002
  • This is an exploratory research to examine the high-speed Internet access service's quality There are relatively scanty studies on telecommunication service quality such as the high-speed Internet access service. It has long been considered that service qualify are composed of process quality and outcome quality. Conducting an empirical research, we proposed that traditional outcome quality should be segmented with technical quality and outcome quality. Outcome quality is related to meeting consumer's needs to seek terminal value. In this paper, we explore to diagnose the well-known SERVQUAL's applicability to telecommunication industry and suggest some strategic and practical implications.

A Study for the Service Quality Audit System Development based on the Analysis of Airline Cabin Service Process (항공사 기내서비스 프로세스분석에 근거한 서비스품질 감사시스템개발에 관한 연구)

  • Lee, Chi-Min;Kim, Youn-Sung
    • Journal of Korean Society for Quality Management
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    • v.40 no.3
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    • pp.406-414
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    • 2012
  • Purpose: In this study, we developed a service quality audit system through analyzing service processes of airlines' cabin service. Methods: Applying the qualitative approach to service processes analysis; 'service blueprint' methodology was developed, providing airlines a blueprint for cabin service and applying the quantitative service quality audit approach called 'walk-through audit', an audit methodology tailored to airline cabin service called PCPA (Passenger Cabin Patrol Audit) was developed. Results: This study tried to apply both the qualitative and the quantitative methodologies to develop service quality audit checklist and tried to develop details to systemize them into a new methodology. Conclusion: This study will be helpful for Airline services improvement by providing 'service quality audit model', so as to find out the problems and share those with the stakeholders.

Assessment of Main Management Components for Successful University Foodservice Operations By Using SERVQUAL Model (대학 급식소의 성공적인 운영을 위한 필수관리요소 평가 : 서브퀄모델을 활용한 서비스품질관리 활동 평가)

  • Gwak, Dong-Gyeong;Jang, Hye-Ja
    • Journal of the Korean Dietetic Association
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    • v.3 no.2
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    • pp.123-140
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    • 1997
  • The purpose of this study were to assess main management components that can lead to successful university foodservice operations. Specifically, it was intended to develop the tool which assesses the service quality, management, to assess the difference between customer importance from and perceptions of service quality, to compare management perceptions of customer importances with actual service delivery, and to identify internal problems which affect service quality with the use of gap model. Three types of questionnaires were developed and implemented for customers, foodservice personals and foodservice manager. Assessment tools were developed based on the literature review, SERVQUAL, GAP model, and the pilot study. Through the validity and reliability test, the questionnaires were revised. Questionnaires were distributed to 900 university students, 207 foodservice personnels, and 54 foodservice manager respectively. 831 university students, 177 foodservice personnels, and 48 foodservice manager were responded with a response rate of 92.3%, 85.5%, and 88.8% respectively. Statistical data analysis was completed using the SPSS programs for descriptive analysis, ANOVA. and SNK test. The results of this study can be summarized as follows : 1. In quality service management components, 31 quality service attributes were categorized and named into primary quality, secondary quality, hygiene, empathy, tangibles, reliability, responsiveness, and price by the factor analysis. 2. Importance mean score of customers was 4.02 out of 5, but perception mean score of customers was 2.55. So there was a relative big gap(1.47) between importance and perception scores, especially in three dimensions of responsiveness, primary quality, and hygiene. 3. It showed that customers' mean scores of perceived service quality by dimensions were the following order : price > reliability > secondary quality > hygiene > tangibles > primary quality > responsiveness > empathy. And the perception mean score of rented(2.59) or contracted(2.58) management was significantly higher than that of self-operated(2.48). 4. Customers' importances mean score which internal customers recognize was 4.23 out of 5, but service delivery mean score was 3.85. So there was a little gap(0.39) between management perceptions of customer importances and actual service delivery. 5. In gap model, SERVQUAL score showed -1.47, Gap 1 positive 0.15, gap 2 negative 0.61, and gap 3 was positive 0.19. 6. The internal problems were as follows : (1) The managers of University foodservice perceived well enough the customers' expectation value but their management competency was lacked in terms of responding customer needs, (2) The foodservice staff perceived service performance more highly than service quality specifications.

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The Effects of Service Quality on Positive Emotion, Brand Affection, and Brand Loyalty in Restaurant Sector (외식기업의 서비스 품질이 긍정적 감정, 브랜드 애정, 그리고 브랜드 충성도에 미치는 영향)

  • Eun-Jung KIM;Sung-Hun KIM
    • The Korean Journal of Franchise Management
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    • v.15 no.2
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    • pp.1-15
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    • 2024
  • Purpose: Service quality plays an important role in the credibility of consumer behavior as it enhances brand loyality in hospitality business. The objective of this study is to determine the effects of service quality, positive emotion, brand affection, and brand loyalty in restaurant sector by applying the S-O-R model. The study also introduces a new integrated structural model that combines service quality's dimensions of physical quality, interaction quality, and outcome quality. Research design, data, and methodology: This study was analyzed in a quantitative way using the survey results of 395 customers who had experience of visiting restaurants. All constructs were measured with multiple items developed and validated in prior studies. In this study, SmartPLS 4.0 was used to evaluate the research model. The reliability, convergent validity, and discriminant validity of the measurement tool were verified. Result: Result was found that service quality(physical quality, interaction quality, outcome quality) had a positive effect on positive emotion and brand affection. Also both of positive emotion and brand affection had a positive effect on brand loyalty. This study contributes to the service quality literature and has practical managerial implications.

Research on the Relationship between the Service Discretion Acts of Customer-encountering Employees and Trust Management (호텔 고객 접점 종업원의 서비스 재량 행위와 신뢰 경영간의 관계에 관한 연구)

  • Cho, Nam-Jae;Lee, Sang-Jung
    • Culinary science and hospitality research
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    • v.12 no.3 s.30
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    • pp.201-218
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    • 2006
  • This research has attempted to asses the relationship between trust management, the element of service discretion act, and the quality of the service. The research model and assumption have been set up based on such a theoretical research and the demonstrative analysis of the customer-encountering employees of five-star hotels in Seoul. The results of the study are as follows; First, the rationalization of management can be achieved by improving the service through having a command of trust management as a management strategy. Second, there has been significant differences between variables such as the degree of importance and accomplishment of trust management. And it tells us that it is necessary to improve the range of service discretion acts up to the level where the difference between importance and accomplishment is not in existence. Third, the variable changes according to demographic characteristics show us the necessity of providing individualized education by recognizing the differences among groups. Fourth, the trust management has a considerable effect on the quality of the service, and this indicates that the quality of the service can be improved through expanding the range of service discretion acts of customer-encountering employees.

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