• 제목/요약/키워드: Quality of Tourism

검색결과 801건 처리시간 0.029초

Exploring the relationship between demographics of cycle tourists and the quality of life

  • Seo, Won-Jae;Jang, Joo-Young;Kim, Yong-Eun;Han, Seung-JIn
    • Journal of Sport and Applied Science
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    • 제2권1호
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    • pp.25-38
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    • 2018
  • One of the largest and fastest growing segments of the tourism industry, sport tourism refers to travel to play sports, watch sports, or to visit a sport attraction including both competitive and non-competitive activities. In this respect, cycling can be considered as not only a form of physical exercise but also a form of tourism in which cycling is a usual tourism-related activity, heading to a particular destination. The purpose of this study is to examine how demographical differences of cycle tourists are related to the quality of their life. An online survey was conducted and data was analyzed using frequency, reliability, and one - way ANOVA using SPSS 22.0. First, we found that there was no significant difference on the quality of physical life based on demographical characteristics. Second, the analysis of the relationship between demographical characteristics and the quality of mental life showed that income level affects their quality of mental life. Third, the analysis of the relationship between socio demographic characteristics and the quality of social life showed that marital status affects the quality of social life. Fourth, no statistically significant difference was found between the demographical characteristics and the quality of environmental life. Further implications were discussed.

Evaluating the Smartness of Tourism Destinations? Evidence from Iran's Urban Tourism Destinations

  • Ali Delshad
    • Journal of Smart Tourism
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    • 제4권2호
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    • pp.15-23
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    • 2024
  • This study aims to present a framework involving smartness components and indicators of tourism destinations. This work had three phases. The first phase extracted the components and indicators of smartness evaluation in tourism destinations and validated them by experts' opinions. The second phase determined the effectiveness of each element of smartness using an online questionnaire tool, a survey of 320 tourism experts at the level of 12 selected urban tourism destinations, and a factor analysis method, in addition to measuring the level of their smartness. The third phase of the research analyzed the difference between the smartness of the selected urban tourism destinations using a One-Way Analysis of Variance and the Tukey Test. The results indicated six components and fifty-seven indicators. Also, a substantial difference between the smartness of urban tourism destinations was proved. This study substantially contributes to the existing body of knowledge by offering the smartness indicators within a detailed package of six components with a systemic, holistic, and integrated perspective. The results help policymakers and decision-makers evaluate and improve the smartness of tourism destinations. As a result, it is possible to achieve the goals of smartness of urban tourism destinations, including equality, livability, sustainability, and effectiveness of resource management by using different technologies, especially with the emphasis on two aspects: (1) increasing the quality of the tourism experience, and (2) improving the residents' quality of life.

Relevant Analysis on User Choice Tendency of Intelligent Tourism Platform under the Background of Text mining

  • Liu, Zi-Yang;Liao, Kai;Guo, Zi-Han
    • 한국컴퓨터정보학회논문지
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    • 제24권9호
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    • pp.119-125
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    • 2019
  • The purpose of this study is to find out the relevant factors of the choice tendency of tourism users to Intelligent Tourism platform through big data analysis, which will help enterprises to make accurate positioning and improvement according to user information feedback in the tourism market in the future, so as to gain the favor of users' choice and achieve long-term market competitiveness. This study takes the Intelligent Tourism platform as the independent variable and the user choice tendency as the dependent variable, and explores the related factors between the Intelligent Tourism platform and the user choice tendency. This study make use of text mining and R language text analysis, and uses SPSS and AMOS statistical analysis tools to carry out empirical analysis. According to the analysis results, the conclusions are as follows: service quality has a significant positive correlation with user choice tendency; service quality has a significant positive correlation with tourism trust; Tourism Trust has a significant positive correlation with user choice tendency; service quality has a significant positive correlation with user experience; user experience has a significant positive correlation with user choice tendency Positive correlation effect.

한국의료관광에 영향을 미치는 요인에 대한 연구 - 중국인 의료관광객을 중심으로 (A Study on the Influential Factors Affecting Korean Medical Tourism - Focusing on Chinese K-Medical Tourists)

  • 김유미;김상숙
    • 융합정보논문지
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    • 제9권8호
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    • pp.102-109
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    • 2019
  • 국내 의료관광은 태국이나 싱가폴, 인도 등 정부가 주도하는 의료관광 선진국에 비해 성장이 저조한 편이며, 이에 따라 국내의료관광 활성화를 위한 많은 정책들이 시도되고 있음에도 불구하고 의료관광만족에 영향을 미치는 의료관광속성에 관한 연구는 부족한 실정이다. 더욱이 의료관광속성을 의료품질과 관광품질, 그리고 비용 및 접근성 등으로 다차원적인 접근을 통하여 연구해 볼 필요가 있다고 판단되며, 따라서 본 연구는 중국의료관광객의 한국 의료관광에 있어 의료품질, 접근성, 비용적정성, 관광품질이 관광객만족과 재방문의도에 미치는 영향을 검정하였다. 실증분석을 위하여 의료관광을 목적으로 한국을 방문한 경험이 있는 중국인을 대상으로 설문조사를 실시하였으며, 회수된 설문지를 이용하여 구조방정식 모형으로 분석하였다. 연구결과 첫째, 의료서비스품질, 가격적정성, 관광품질은 의료관광객만족에 정(+)의 영향을 미치는 것으로 나타났으며, 둘째, 관광객만족은 재방문의도에 정(+)의 영향을 미치는 것으로 나타났다. 이를 바탕으로 이론적 실무적 시사점을 제시하고자 한다.

국내 품질개선 소집단 활동과 품질개선기법에 대한 실증적 연구 (An Empirical Study on Domestic Small Group Activities of Quality Improvement And Quality Improvement Tools)

  • 김창준;문영길;서순근
    • 품질경영학회지
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    • 제36권3호
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    • pp.22-33
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    • 2008
  • In this paper, first of all, the driving performance of QCCs(Quality Control Circles) that are stagnant during 10 years are reviewed. And the usage realities and utilization degree of quality improvement tools in the domestic activities of QCCs are empirically analyzed into size of company and type of business. Thus, this empirical study compares the results of past period in 1997${\sim}$1999 with the results of 6 sigma non-adapting period in 2000${\sim}$2003 through examining the collections of presentation for Korea Quality Control Circle Meetings. Also, according to the introduction of 6 sigma in QCCs activities the difference of utilization degree for quality improvement tools are analyzed to compare the results of 6 sigma non-adapting period in 2000${\sim}$2003 with the results of 6 sigma adapting period in 2004${\sim}$2006. Finally, the utilization degree of 6 sigma tools which follow the driving steps of 6 sigma, DMAIC, are analyzed.

포항 향토음식의 품질속성과 대중화 및 관광상품화 방안의 중요도와 만족도 분석연구 (Analysis of Importance and Satisfaction of Quality Attribute, Popularization and Tourism Commercialization Strategy of Pohang Local Food)

  • 백서영;이연정
    • 한국조리학회지
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    • 제23권3호
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    • pp.227-241
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    • 2017
  • This study was conducted to examine the importance and satisfaction of quality attribute, popularization and tourism commercialization of Pohang local food. The purpose of this study was to provide useful information for establishing efficient marketing direction that serves the popularization and the activation of the Pohang local food. On the prospects and improvement of Pohang local foods and its use, 86.1% of subjects stated that the status quo was being maintained or only a portion of the foods was being transmitted. On the dissemination of local foods as world foods, subjects stated 'cooking methods' and 'simplified cooking methods' were required. In the IPA result of Pohang local food quality attributes, it is important to continuously keep 'health', 'nutrition', 'hygiene', 'preference (taste)', 'freshness', and 'credibility toward the ingredients', while 'service' needs to do intensive care and operation. The importance and satisfaction of attributes regarding plans for popularizing local foods and commercializing tourism differed, with importance and satisfaction on average being high, although attributes on plans for popularizing local foods and commercializing tourism was lower than the expectation of customers. Such results mean that residents have high expectations for Pohang local foods, on the other hand, the quality of local foods fails to satisfy the expectations of residents. Therefore, it is important to improve the quality of local foods overall.

농촌관광개발에서 사회적 자본과 주민지각과의 관계 - 집단적 측면에서 삶의 질과 태도에 미치는 영향- (Social Capital and Residents' Perception in Rural Tourism Development: Influence on Quality of life and Residents' attitude as a Collective Aspects)

  • 박용순;제상호
    • 농촌계획
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    • 제21권3호
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    • pp.85-99
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    • 2015
  • This study explores influences of the relationship between social capital and residents' perception in a collective aspects, and also explores the differences of influence between two groups in 10 rural communities. This study conducts regression analysis with residents questionnaires, and analyzes the relationship of influence among the latent factors, and differences between the two groups. As a results, associational network and social trust factors of social capital are identified as the most important factor in the quality of life and residents' attitudes. In addition, the differences in socio-cultural factor of quality of life and residents' attitude between two groups are identified by comparison with the relationship between two groups, although the explanatory power of both groups is not high. To achieve a successful rural tourism based on the result of this study, rural tourism should consider the regional and demographic characteristics, such as age, occupations and education and so on. The major contribution of this study is to confirm that the impact of social capital on the residents' perception would be different by regions in comparison with two groups, and it will be able to provide useful implication for the rural tourism development in the future.

SNS 관광정보 서비스품질과 정보공유의도 간 영향관계 (The Effect Relationship between SNS Tourism Information Service Quality and Information Sharing Intention)

  • 곽대영
    • 한국전자통신학회논문지
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    • 제11권2호
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    • pp.229-236
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    • 2016
  • 본 연구는 SNS 관광정보 경험자들을 대상으로 SNS 관광정보 서비스품질과 정보공유의도 간 영향관계 및 그 영향정도를 조사, 분석함으로써, SNS 관광정보 서비스 운영자들에게 시사점을 제공하고자 하였다. 이를 위해 문헌연구를 통해 SNS 관광정보 서비스품질, 정보공유의도에 대한 선행연구들을 조사하고, 표본조사법을 통해 SNS 관광정보 이용경험자들의 의견을 수집, 통계적 분석을 실시하였다. 분석결과, SNS 관광정보 서비스의 품질요인 중 획득용이성과 상호작용성이 사용자의 정보공유의도에 영향을 미치는 것으로 나타나 서비스 운영자들에게 이용자들의 정보수집의 편의성 및 다른 이용자들과의 상호소통에 편리한 기능들의 서비스 수준제고에 대한 필요성을 제시하였다.

Understanding Senior Tourists' Well-Being: The Moderating Effect of Travel Patterns

  • Kim, Hyelin (Lina)
    • 아태비즈니스연구
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    • 제9권4호
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    • pp.1-11
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    • 2018
  • Retiring from work is a major personal and professional transition and has a major influence on one's life. Tourism researchers have been aware of the importance of seniors' tourism and leisure activities to enhance their well-being. The study examines the effect of tourism experience on leisure life domain, which in turn influences overall quality of life. Moreover, the moderating effect of travel patterns is also tested. A final sample of 328 was used for data analysis including Structural equation modeling (SEM) and multi-group analysis to test the hypotheses. The findings revealed that tourism experience positively influences satisfaction with leisure life domain and overall quality of life. Findings also indicated that there are moderating effects of the travel patterns on the relationship between satisfaction with leisure life domains and overall quality of life. The study also provided managerial implications for tourism marketers and destination managers.

Overtourism in Jeju Island: The Influencing Factors and Mediating Role of Quality of Life

  • KIM, Mincheol;CHOI, Kwang-Woong;CHANG, Mona;LEE, Chang-Hun
    • The Journal of Asian Finance, Economics and Business
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    • 제7권5호
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    • pp.145-154
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    • 2020
  • The purpose of this study is to analyze how the problems caused by overtourism affect the quality of life of Jeju residents and their perceptions of the overtourism phenomenon by exploring related factors for future policy implications. In the research model, each independent factor related to tourists affects the quality of life of residents, and the mediation variable (QoL) ultimately agrees with overtourism. This study uses Partial Least Squares-Structural Equation Modeling (PLS-SEM), which is less influenced by the sample size. The research is based on 360 questionnaires. The test results showed that cultural factors affected the QoL statistically at 1% significance level, and economic factors were significant at 5%. The quality of life variable affects the agreement of overtourism (p-value 1% significance level). An indirect effect analysis on whether each independent factor affects the overtourism factor through the parameter of the QoL of the residents showed that the cultural factor at 5% level statistically affected it, and economic factors were significant at 10%. In conclusion, we recommend implementing both economic and cultural factors to reduce the negative perception of overtourism for the policy planning. Further research in multiple aspects should be continued to overcome the vulnerability of the Island destination tourism.