• Journal of the Korean Graphic Arts Communication Society
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• v.30 no.3
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• pp.89-114
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• 2012

For as to world, the concern about the environment problem is enhanced than any other time in the past because of being 21 century. And the environment problem is highlighted as the world-wide issue. The time of the environment problem intimidates the alive of the mankind and presence of an earth over the time. It becomes the essentiality not being selection in the personal living or the economical viewpoint now to prepare for the climatic modification. As to the company management, the green growth period which it excludes the environment management considering an environment, cannot carry on the company the continued management comes. That is, in the change center of the management paradigm, there is the environment management. Nearly, the greenhouse gas which the publication industry is the environmental toxic material like all industries is generated. The greenhouse gas is ejected in the process of running the manufacturing process and print shop of the various kinds material used as the raw material of the book. Particularly, the tree felling for getting the material of the paper is known to reach the direct influence on the global warming. This study does according to an object it considers and organizes the environment parameter based on this kind of fact as to the publication industry. And it is determined as the reference which is used as the basic materials preparing the case that carbon exhaust right transaction(CAP and TRADE) drawing are enforced in all industries and is sustainable the management of the publication industry and reduces the environmental risk among the company many risk management elements and plans and enforces the publication related policy that there is a value. In the printing publication industry, this study tried to inquire into elements discharging the environmental pollutant or the greenhouse gas. Additionally, in the printed publication production process, it tried to inquire into the effort for an environment-friendly and necessity at the printing paper and the printers ink, regarded as the element discharging the greenhouse gas all kinds of the printing materials, operation of the print shop and all kinds of the machines and recycle process, and etc. These considerations make these industrial field employees aware of the significance about a conservation and environmental protection. They try to give a help in the subsequent study producing quantitatively each environmental parameter emission of green house gas. This makes the calculation of the relative $CO_2$ output reproached ultimately possible. Meanwhile, in a sense, many research protects and improving an environment in connection with the contents of research at the printing publication industrial field is in progress. There will be the voluntary human face that it has to protect an environment but this can not do by the outside factor according to all kinds of environment related law and regulation. Anyway, because of acting on company management as the factor of oppression, the increase of this environment-related correspondence cost could know that the research that the environment loading relates with a procurement and development, environment management system introduction, quality control standard, including, normalizing including a material, and etc. through the part of the effort to reduce the cost low was actively in progress. As to the green growth era, as follows, this paper prescribed the subject and alternative of the print publication industry. It is surrounded by the firstly new digital environment and the generation of the subject. And secondly the printing industry is caused by the point of time when the green growth leaves by the topic which is largest in the global industry and it increases. The printing publication industry has to prepare the bridgehead for the environment-friendly green growth as the alternative for this resolution with first. The support blown in each industry becomes the obligation not being selection. Prestek in which the print publishing was exposed to spend many energies and which is known as the practice of the sustainable print publishing insisted that it mentioned importance of the green printing through the white pages in 2008 and a company had to be the green growth comprised through the environment-friendly activity. The core management for the sustainable printing publication industry presented from Presstack white pages is compacted to 4 words that it is a remove, reduce, recover, and recycle. Second, positively the digital printing(POD) system should be utilized. In the worldwide print out market, the digital printing area stops at the level of 10% or so but the change over and growth of the market of an analog-to-digital will increase rapidly in the future. As to the CEO Jeff Hayes of the Infoland, the offset print referred to that it of the traditional method got old and infirm with the minor phase of the new printing application like the customer to be wanted publication and the print of the digital method led the market. In conclusion, print publishers have to grasp well the market flow in the situation where a digitalization cannot be generalized and a support cannot avoid. And it keeps pace with the flow of the digital age and the recognition about the effort for the development and environment problem have to be raised. Particularly, the active green strategy is employed for the active green strategy.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.12
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• pp.4766-4773
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• 2010

Electronic book(E-book) is a digitalized content which provides online service and digitalized text-based information that has been distributed in the form of Paper-book. E-book has been attracting people's attention in earnest since the Steven King's novel, 'Riding the Bullet' was published as a form of E-book in 2000. Since then, customers have paid attention to E-book, and the scale of E-book market has been growing sharply in Europe, China, Japan and Korea as well as the US. The purpose of this study is for actual analysis how Paper-book and E-book market compete with each other and expand into the world publication market. The relationship between Paper-book and E-book is modeled by the Lotka-Volterra Model designed for competitive relationships and estimate spreading curves. Also, competition patterns between Paper-book and E-book are analyzed by estimating coefficient of curve expression. This study shows the change of customers' demand which has been created since E-book was introduced to the publication market.

• Journal of Research and Publication Ethics
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• v.4 no.1
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• pp.23-29
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• 2023

Purpose: While prior research has identified ethical issues in marketing research, more research needs to identify specific ethical behaviors that marketing researchers should adopt. This research addresses this gap by identifying a few ethical behaviors that marketing researchers should consider. Research design, data and methodology: The present study has a justification to collect adequate textual data in the current literature using screening process based on the marketing ethics topics and themes, and ethical behaviors of marketing researchers. Results: Based on the literature analysis, a marketing ethics model, which included the principles of fairness, honesty, responsibility, and respect for stakeholders. Since the rise of e-commerce and technology, a growing demand for a method to analyze website user behavior has been growing. Researchers in the field of marketing are responding to this demand by creating innovative interactive platforms. Conclusions: The term "ethical practices in market research" refers to a collection of best practices that, when followed, increase the likelihood that the research carries out is ethical, fair, and accurate. Because there needs to be more theoretical work done on the topic, there should be more empirical studies on ethical behaviors in marketing research.

• Journal of the Korean Graphic Arts Communication Society
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• v.31 no.1
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• pp.51-64
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• 2013

When it comes to current growth trend for the printing process in Asia printing market, offset printing, gravure printing and screen printing are reduced respectively -4%, -19%, -55%. In judging from the fact, the change in the printing production system from mass production on small amount to small production on mass amount is the biggest issue. For this reason, digital printing shows the significant growth. According to the increase of the growth 78% for electro photography way and 67% for ink-jet, it's not enough to catch up with digital printing which is increasing as time goes by to equip with hardware like as digital press. There's been necessary to install the BOD(Book on Demand) system which is the advanced and regular publication edit solution based on web-to-print model in the prepress, and it has made the BOD system be considered in relation to maximization of efficiency and production. Therefore, this research tries to step forward from the POD concept, which is refired to "Print along with the ordered quantities, the ordered appropriate time and the demanded place", so that it could expand the range of the printing/publishing environment using the BOD system, the order-made publication based on automatically operating template. And it tried to make the relation to digital web press on ink-jet method which is adequate to "mass production on small amount" with such advanced concept. This research also aims to use actively BOD solution model to promote the productivity of labor, and then to produce the printings across all related industries, which means to manufacture maximally the products on the shortest time at minimum place through PC equipments.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.13 no.4
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• pp.1541-1550
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• 2012

The study examines entrepreneurial motivation and maintenance factors of independent publication, a rising business in the current digital era. Focusing on a case of independent publication which has been successful, this research discloses that personal attributes and backgrounds of individuals are the main factors to motivate them to establish businesses. Personal attributes include desire for achievement, self-control, risk-taking inclination, and etc., and personal backgrounds contain educational background, work experiences in the same line of business, social network, and etc. Moreover, this research also discovers that both intrinsic reward indicating the belief that the individuals will be able to publish the books which they want, and extrinsic reward as market profits are the main maintenance factors. This case study will contribute to developing the education and consulting programs for independent publication entrepreneurship and the related policies.

• Journal of the Semiconductor & Display Technology
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• v.17 no.3
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• pp.75-84
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• 2018

According to IHS, the overall display market is expected to grow at an average annual rate of 6% from $ 104 billion in 2016, to $ 138 billion in 2021. Among them, the OLED display panel will grow from $ 15 billion to $ 41 billion over the same period, forecasting a high annual growth rate of 22%. However, the refraction index, light leakage, bubble generation, adhesion deterioration, peeling phenomenon, moisture resistance, light transmittance, low turbidity. OCA (optically clear adhesive), which solves problems such as improving the resistance of the conductive film, is largely dependent on imported products. In addition, in 2016, the world market is worth KRW4.3 trillion, and the adhesive market has a large market effect. In this study, we tried to analyze the technical competitiveness of patent and thesis by classifying OCA (optically clear adhesive, optical adhesive) for display panel by curing method. As a result of the study, the amount of patents and papers in Korea was found to be superior to other competitors, but the quality level was low. In particular, it was found that the achievements of the papers in the hot melt field are lacking and the government should expand its support.

• International Journal of Costume and Fashion
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• v.11 no.2
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• pp.1-12
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• 2011

As fashion magazines are important socialization influences, our purpose was to examine the content of articles in two teen magazines: one with a long publication history (Seventeen) and one relatively new market entry (Teen Vogue). We addressed the following questions: (1) What are the patterns of content of the feature articles? (2) How frequently is this content related to appearance management or fashion consumption? and (3) What, if any, differences exist in contents between the traditional teen magazine and the new market entry? A content analysis of 1,191 articles published during 2008 and 2009 revealed the largest percentage of content in both magazines was fashion. Other than the topic of fashion, Seventeen concentrated on teen life issues whereas Teen Vogue focused on celebrities. Understanding these are fashion publications, we suggest there are opportunities for both magazines to allocate further attention to other issues in the lives of teens in addition to beauty and consumption.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.42 no.5
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• pp.959-966
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• 2017

Currently, the market of digital contents such as e-books, cartoons and webtoons is growing up, but the copyrights infringement are serious issue due to their distribution through illegal ways. However, the technologies for copyright protection are not developed enough. Therefore, in this paper, we propose the NSS-based publication classification method for copyright protection. Using histogram calculated by NSS, we propose classification method for digital contents using SVM. The proposed algorithm will be useful for copyright protection because it lets us distinguish illegal distributed digital contents more easily.

• Journal of Distribution Science
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• v.14 no.4
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• pp.5-11
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• 2016

Purpose - The Education Ministry has plans to select top 10 percent academic journals among the domestic registration journals in NRF(National Research Foundation of Korea), and designate them as outstanding academic journals. To reflect this trend, KODISA has set its sights on paper publication rate and citation index with pushing forward globalism. First, this study will arrange the process of globalism and the current state of paper submission, and propose the direction of improvement in academic journals through understanding the characteristics of each major field. Research design, data, and methodology - KODISA has preceeded in examining and publishing research papers related to distribution field through indirectly or stimulating academic advancement. KODISA covers the whole fields in social science as well as in business administration and economics that associated with distribution field not limiting only within the range of distribution field. That is, the new subject that contributes to the progress in distribution field with original research can be a priority criteria in KODISA journal publication. Results - The major fields in papers published in KODISA can be categorized broadly as distribution field with economic and business administration point of view. Therefore, the distribution field with economic point of view includes the issues such as regulations, system, industry, market environment, distribution system, trade, and macroeconomics, etc. The business administration point of view in distribution includes distribution strategy, distribution organization, and distribution channel from the perspectives of the firm, etc. Conclusions - The aim of KODISA in 2020 is to be a global academic journal as SCI level of each journal in KODISA, JDS(Registration journal), IJIDB(Registration candidate), EAJBM(Registration candidate), JAFEB(Cabell's Registration journal). The KODISA journals have already settled as the largest academic society and journals of Korea in 2016 currently from humanities and social sciences area by the most gross in publication circulation, volumes, and types. Hereafter, KODISA will focus on the improvement for the objective indicators such as Impact Factor and Centrality index as qualitative growth as well as quantitative expansion. By doing so, KODISA will be a forum for developmental academic debate with attracting the world's greatest scholars' papers. Furthermore, they will be recognized journals and grow as the first-rate academic journals inside and outside of Korea.

• Journal of the FoodService Safety
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• v.3 no.1
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• pp.28-37
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• 2022

With the increased development of the dining sector, several restaurants have emerged and are becoming more advanced. Since the Michelin Guide Seoul publication in Korea, the fine-dining market has attracted attention from guests. Moreover, the number of customers visiting fine-dining restaurants has increased comparatively. However, it has been a mere 6 years since the publication of the Michelin Guide Seoul, and domestic materials and research related to the Michelin Guide are insufficient. Therefore, this research examines the factors responsible for restaurants to gain Michelin stars, and the effect of the Michelin guide on customers to select restaurants. Customers who have visited and experienced the star restaurants were interviewed, as well as the owner chefs and personnel managing the restaurant. The interviews were conducted from August to September 2020 using the Colaizzi method. The survey was designed to extract meaningful sentences or phrases from the participant interviews, categorize general and abstract statements into topic clusters, and describe the essential experience. This research aimed to determine the effect of the Michelin guide on customers for a selection of the restaurants and star restaurants. It is important to understand the development of Michelin restaurants and the effective factors which make customers choose the restaurants. Also, results of this study will be a future guide for the possibility of developing domestic fine-dining restaurants, normal restaurants, and the food service industry.