• Title/Summary/Keyword: Public benefits

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Brand Public Benefits and Consumer Engagement

  • CHOI, Nak-Hwan;WANG, Jing;CHEN, Chang
    • The Journal of Asian Finance, Economics and Business
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    • v.6 no.2
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    • pp.147-160
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    • 2019
  • Compared with the research on consumer engagement in brand community, the research on consumer engagement in brand public has been relatively less. This research aimed at exploring how brand public characteristics such as information variety, various communications and no limitation in expressing self affect the brand public engagement. 274 questionnaires answered by Chinese consumers are used to conduct analysis. Principal component analysis is used to test the reliability and validity of each construct, and structural equation model is used to test hypotheses. The study finds the positive effects of information variety on information benefits, those of various communications on social benefits, and also positive roles of no limitation in expressing self to brand-related self-expression motivation. And each of the information benefits, social benefits and brand-related self-expression motivation is proved to positively affect brand public engagement. The study implies that marketers should give attention to characteristics of brand public, and provide the ways by which members of brand public engage the brand. Additionally, marketers should pay more attention to both direct and indirect engagement activities of consumers toward brand public in social media to better understand their target consumers.

The Evaluation of Agricultural Functions for Public Benefits by Delphi Method (델파이기법을 통한 농촌의 공익적 기능 평가)

  • Kim, Eun-Ja;Lee, Han-Ki;Youn, Yeo-Chang
    • Journal of Korean Society of Rural Planning
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    • v.7 no.2 s.14
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    • pp.55-64
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    • 2001
  • The objectives of this study were 1) to evaluate the environmental and social cultural public benefits but a food supply, 2) to revalue the importance of rural and rural living, This study was carried out through review of literature, a delphi technique, a case study. It was mainly used the delphi technique by expert group. Major findings were as follows ; 1. The public benefits in rural were classified into three categories:(1) social culture (2) natural environment (3) economic & etc. 2. To evaluate the values for public benefits, questionaries were developed by expert group, and the total number of items were 30. 3. There were picked out 12 items on social culture, 10 items on natural environment, and 8 items on economic & etc of public benefits in rural. 4. In the public benefits, a food supply was highest in total 30 items, and water resources contain, emotional-psychological rest, place of environment education, beautiful view, etc were followed in order.

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Development and Validation of the Measurement Tool of Public Benefits in Regional Cardiocerebrovascular Center (권역심뇌혈관질환센터의 공익성 측정도구 개발)

  • Lee, Kunsei;Shin, Eunyoung;Jeong, Hyoseon;Lee, Jung-Hyun;Kim, Hee-Sook;Lim, Young Sil;Kim, Young Taek
    • Health Policy and Management
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    • v.23 no.4
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    • pp.434-444
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    • 2013
  • Background: Regional Cardiocerebrovascular Centers (RCC) were established for the prevention and treatment of cardiocerebrovascular disease and funded by the Ministry of Health and Welfare. The purpose of this study was to develop and validate the measurement tool of public benefits in RCC. Methods: Through the intensive literature review, experts surveys and their repetitive feedback, we selected the 46 items about the public benefits in RCC. Development of measurement tool involved content validity test using Content Validity Index (CVI), construct validity test through factor analysis and reliability test. Results: Thirty-five items were selected by content validity test, which CVI was 0.08 or higher. Through the construct validity test, 32 items in 7 factors were derived. And Cronbach's alpha was 0.951. Finally, public benefits measurement tool is composed of 32 items in 7 factors which are comprehensiveness of health care services, market complement, emergency care, cost, governance, quality improvement, and government control. Conclusion: Though we developed the measurement tool of public benefits in RCC, it would be utilized to measure the public benefits of various health agencies.

A Study on Measuring the Benefits of Public Libraries (공공도서관 이용자의 혜택 측정에 관한 연구)

  • Pyo, Soon-Hee
    • Journal of the Korean Society for Library and Information Science
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    • v.48 no.2
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    • pp.307-329
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    • 2014
  • The purpose of this study is to explain the benefits of public libraries in Korea. While many studies had focused on measuring the economic value, this study sought to investigate how do user benefits from public library service and how are these benefits associated with major demographic factors. The questionnaire was developed by two question formats, which is open-ended and 5 Likert scale on 'enjoyment indicators' in earlier studies. Total 313 responses data were collected in S public library in Seoul. As a result, respondents most frequently perceived benefits from library services is reading, saving the money and relaxation. Also, user's benefits level had measured based on the 'enjoyment indicators'. According to the analysis, respondents perceived benefits from library for reading (4.31) and saving the money (4.14). The results show the public libraries' benefits differ in age and careers in 'family relations', 'reading of children', 'cultural life', 'career improvement', and 'saving the money'.

A Study on Choice Motives and Job Satisfaction about Nurses who Changed Jobs to Public Hospitals (공공병원으로 이직한 경력간호사의 병원선택 동기, 직무만족에 관한 연구)

  • Jeon, Eun Jeong;Lee, Gun Jeong
    • Korean Journal of Occupational Health Nursing
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    • v.26 no.1
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    • pp.55-64
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    • 2017
  • Purpose: This study was performed for the effective management of nursing organization as surveyed choice motives and job satisfaction about nurses who changed to public hospitals. Methods: This study is a descriptive study. This study surveyed 214 nurses who changed jobs to public hospital in six Gyeonggi-do hospitals from October 23 to November 20, 2015. The collected data were analyzed for descriptive statistics, t-test, one-way ANOVA, sheffe test, multiple linear regression analysis using the SPSS/WIN 21.0 program. Results: Most of the nurses chose public hospitals due to benefits correspond to public officials. They had worked in general hospitals located on provinces and changed jobs due to a heavy workload and low benefits. Of the participants 84.1% were satisfied with changing jobs to public hospitals and the advantages of public hospitals of their choice were job stability and good employee benefits(guaranteed maternity and paternity leave, etc). On the other hand there were complaints about low salaries compared to the workload after changing jobs to public hospitals. Conclusion: Hospitals need to enhance job stability and provide nurses with good employee benefits to reduce turnover rate.

International Comparison of the Non-benefits Management Policies for Public and Private Health Insurance (공공 및 민영의료보험의 비급여 관리정책에 대한 국가별 비교)

  • Kim, Ha Yun;Chang, Chong Won
    • Health Policy and Management
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    • v.32 no.2
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    • pp.137-153
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    • 2022
  • In the process of promoting policies to strengthen health insurance coverage, the relationship between public health insurance and private health insurance, along with the management of non-benefit, is also emphasized as a policy issue. First, the concept and scope of non-benefit were comparatively analyzed by country. Second, the interaction between the public and private health insurance was classified as 'large or small,' and the government's regulation and management policy on private health insurance was classified as 'strong or weak.' Korea has relatively smaller benefits covered by public health insurance, higher copayment expenses, and more areas and scope of non-benefits. In countries where the interaction between public and private health insurance is small, private health insurance-related policies are weak. And in countries with large interactions had public-private partnerships and the government's management policies were also strong. On the other hand, Korea has a large interaction, but the actual structure of cooperation between public and private insurance and management policies were weak. Because the non-benefit sector in Korea is relatively wide, it is difficult to manage compared to other countries where the concept of non-benefit is limited. In addition, the health authorities rarely perform the role of supervision over private health insurance, and they have so few linkages and cooperation for public-private insurance. Therefore, practical policy enforcement is necessary to achieve the easing of the burden of national medical expenses through linkage and cooperation of public-private health insurance with reference to relevant other countries' cases.

Economic Analysis on the Small & Medium Business Public e-Procurement Information System Project (중소기업 공공구매 판로지원 종합정보시스템 구축사업의 경제성 분석)

  • Jeong, Hoon;Ahn, Jaekyoung
    • Journal of Information Technology Services
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    • v.17 no.2
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    • pp.69-81
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    • 2018
  • This study performed an economic analysis and tested the viability of a public computerization project to create a comprehensive information system for public e-procurement for small and medium-sized businesses (SMBs). The study found that the estimated costs of the project included 4.3 billion won to build the system and 710 million won per year to maintain the system once it is built. The project's estimated total benefits amounted to 6.66 billion won per year, including 5.871 billion won per year in increased convenience for SMBs that use the system, 406 million won per year in benefits for public institutions, and 383 million won per year in benefits for the institution "A" to adopt the system. We used the contingent valuation method (CVM) to estimate the benefits to SMBs, which would be the main participants of the project. The survey found that the SMBs were willing to pay an average fee of 170,136 won. we conducted an economic analysis by applying a 5.5% social discount rate over an analysis period of 10 years and found a benefit-cost ratio of 5.02 and a net present value of 40.201 billion won, which indicated a very high economic viability of the project. The results of this study can be an important reference when deciding whether to pursue computerization projects in the public sector.

Evaluation of Health Benefit from the Environmental Health Action Program Based on the Environmental Burden of Disease (환경성 질병부담을 활용한 생활공감 환경보건기술개발사업 건강 편익 평가 및 제언)

  • Choi, Yongsoo;Byun, Garam;Lee, Jong-Tae
    • Journal of Environmental Health Sciences
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    • v.48 no.2
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    • pp.123-129
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    • 2022
  • Background: The Environmental Health Action Program was a national project carried out from 2012~2021. It was aimed at developing public technologies to protect people's health from various environmental hazards. Objectives: One of the final goals of the project was "creating health benefits worth more than 179.2 billion won by reducing the environmental burden of disease." This study aims to evaluate whether the program sufficiently achieved the planned benefits. Methods: In order to secure consistency in evaluation, we applied the same equation used in the goal-setting process. It is comprised of six parameters to estimate the benefit: 1. The amount of medical expenses for environmental diseases; 2. The attributable proportion of environmental risk factors' 3. The rate of reduction in medical expenses for environmental diseases; 4. R&D project contribution; 5. The proportion of successful policy reflection; and 6. The contributions of the project. The corresponding variables were estimated at the end of the project, and the health benefits of the project were recalculated using the newly estimated variables. Results: It was estimated that a total of 195 billion won in health benefits occurred or will occur from 2015 to 2026. The main contributors for achieving the target were an increase in medical expenses for environmental diseases, a high score in the R&D project contribution, and the proportion of successful policy reflection. Conclusions: Technically, the equation used in the project is about medical expenses for environmental diseases rather than about the environmental burden of disease. There are several benefits of using the environmental burden of disease in the evaluation of public health policies. In further studies, developing a policy evaluation framework using indicators such as population attributable fraction would be needed.

Estimating the Benefits of the Korean Public Housing Program for Low-Income Families Under Non-Homothetic Preference (비동조적 선호체계를 이용한 우리나라 공공임대주택의 편익 추정)

  • Song, Joonhyuk
    • KDI Journal of Economic Policy
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    • v.29 no.2
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    • pp.159-175
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    • 2007
  • It is widely accepted that public rental housing programs affect both the allocation of resources and the distribution of welfare. This paper explains institutional arrangements of public housing program in Korea and assesses the benefits of the program. In contrast to the previous studies which employed homothetic preferences, the benefits of the public housing were estimated based on non-homothetic preferences to allow for different income effects across households. Empirical results suggest that average benefit-cost ratio of public housing program is 0.91, and hence, the deadweight loss seems to be well-contained in Korean public housing program compared to other countries. However, the distribution of the benefits reveals that the transmission of the benefits should be improved to achieve the desired goals of residential welfare for low income families.

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The Study on the Present Status and Implications of Public Benefits linkage in Assistive Technology Center (장애인보조기구센터의 공적급여 연계 현황과 시사점 연구)

  • Lee, J.H.
    • Journal of rehabilitation welfare engineering & assistive technology
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    • v.8 no.3
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    • pp.221-226
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    • 2014
  • The purpose of this study is to suggest improvement directions and analysis of assistive technology service linkage on public benefits in local assistive technology center. The service steps and the main program parts of public benefits linkage in local assistive technology center was identified, and the present status of associated repair works and contact suppliers of assistive technology device in local community was investigated. The result showed the most common level of associated status to provide information of assistive technology devices in public benefits. All the centers provided repair service, and it was typically performed to light maintenance. The centers offered with associated professional repair service supplier for high maintenance service. The connection with assistive technology device supplier appeared a lot of regional difference. Henceforth, the centers will be required to distribute more various assistive technology devices, it is necessary upgrading the quality of information and interaction with the public benefits supporting organizations through its expansion, and it is need to ensure based on policy through the analysis of the effectiveness about linkage.

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