• 제목/요약/키워드: Public Corporate

검색결과 423건 처리시간 0.024초

기업사옥 저층부의 공공성을 위한 계획특성 경향 분석 (Analysis of Trend on the Planning Characteristics for Publicity of the Low Level Area in the Headquarter Office Buildings)

  • 강선경;송병준;주범
    • 한국실내디자인학회논문집
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    • 제23권6호
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    • pp.178-186
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    • 2014
  • Recently, a lower levels space has turned into a mediating space where people can experience urban spaces directly and it has revitalized communication between the city and company and also it has changed itself newly. In addition, this space which is connecting interior and exterior spaces of company's buildings can attract people living in the downtown as shock-absorbing and transitional space and it is getting more important part in urban context these days. Through case studies of corporate office space planning characteristics derived lower levels and to provide direction for the lower levels of the corporate office space planning purposes of the present study. Therefore, I establish the concept of the public good corporate office space and transition space, the concept of transition through the first Theoretical Methods. I investigate the properties of the transition area is used as the target for completion of the current construction culture destination since 2000, winning the corporate office, I have been talking about the characteristics of the corporate office along the lower part of the last PPS assessment criteria to apply to the building. PPS by applying an assessment factor can be derived for building enterprise case studies and analysis of the results the following conclusions about the use of publicity and transition space. First, lower levels of corporate office space had been applied to the use and activity in a very important project characteristics. Second, corporate office space, lower levels of access and linkages are important. Finally, in terms of public characteristics transition space is a important characteristic for low-rise space of headquarter buildings.

Qualitative Text Analysis: The Role of the Government to Spread Corporate Green IT

  • KIM, Tae-Hi;KANG, Sungmin
    • 동아시아경상학회지
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    • 제10권2호
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    • pp.81-91
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    • 2022
  • Purpose - This study explores the role played by the government in spreading corporate green IT. Indeed, a lot of evidence is emerging that governments acting independently are not in a position of attaining the far end economic and social changes need for the realization of green IT. As much as matters about green IT was initiated by many governments. Research design, Data, and methodology - This study selected the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) as a research design. The PRISMA is recognized for its standard evidence reporting system and can provide adequate systematic review among previous studies. Result - A lot of consensus leads to the acquisition of the value of corporate green IT concerning the effectiveness of the collaboration. This study could obtain six suggestions from the systematic review, such as 'Rebalancing Government and Public Duties', 'Direct Regulation', 'Marketing Tools and Fiscal or Economic Measures', 'VNRP', 'Education for Decision Making', 'Latest Policy Trends within the G8 Nations'. Conclusion - The most challenging aspect when it comes to ensuring corporate green IT is the separation of economic growth from the perspectives regarding life qualities. According to the study (Falcone, 2020), this needs a second policy-oriented wedge concerning re-socialization with the desire of encouraging the development of the culture associated with the corporate green IT.

공공기관의 사내벤처제도 개선방안;A사 사례연구 (Study on Internal Corporate Venture Business in Public Companies;Based on A Public Company)

  • 이종건;임찬수
    • 한국벤처창업학회:학술대회논문집
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    • 한국벤처창업학회 2007년도 추계학술대회
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    • pp.111-140
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    • 2007
  • 본 논문은 공공기관의 사내벤처제도 개선방안에 대하여 분석하여 보았다. 연구방법은 문헌조사, 국내외 기업 사례조사 및 A공사의 사내벤처제도 운영실태에 대한 종업원의 설문조사와 인터뷰조사 방법을 사용하였다. 분석결과 A공사의 사내벤처제도 문제점은 다음과 같다. 첫째, 사내벤처제도에 대한 CEO의 강력한 추진의지와 이를 수행할 수 있는 조직분위기 형성의 지속성이 미흡하다. 둘째, 실제 사업을 수행할 종업원의 역량개발 노력이 부족하다. 셋째, 사업아이템 발굴 및 타당성 평가에 있어 종업원의 수용성과 객관성 제고가 필요하다. 넷째, 사내벤처팀의 성과측정을 위한 명확한 기준 및 측정시스템이 미흡하다. 다섯째, 성과에 비례한 보상이 제한적인 범위 내에서 이루어진다. 마지막으로, 사내벤처팀이 별도법인으로 분사 시 모기업의 지분 출자 및 자금지원이 이루어 지지 못하고 있다. 이러한 문제점에 대한 개선방안은 다음과 같다. 첫째, CEO의 강력하고도 일관성 있는 제도 후원 의지 천명과 함께 종업원들이 주도가 된 도전적이고 창의적인 조직문화의 확산이 필요하다. 둘째, 공사는 종업원의 역량제고를 위하여 창업관련 지식 및 개인의 역량개발 프로그램 제공과 이를 공유할 수 있는 정보공유 시스템을 갖추어야 한다. 셋째, 사업아이템 발굴 및 타당성 평가에 있어 외부 전문가의 컨설팅 제공 및 타당성 평가결과에 대한 명확한 feed-back을 통하여 수용성 제고와 함께 종업원의 참여의지를 제고하여야 한다. 넷째, 사내벤처팀의 성과측정을 위하여 자율성과 독립성을 전제로 한 명확한 목표부여 및 벤처팀 특성에 맞는 세부 평가시스템을 마련하여야 한다. 다섯째, 사내벤처 참여자에 대하여 성과에 비례하는 보상을 강화하여 실질적인 동기부여가 될 수 있도록 하여야 한다. 마지막으로, A공사는 벤처사업에 대한 사후관리 강화 차원에서 기존의 기술개발과제 지원제도 활용 및 중소기업 창업투자조합 결성을 통하여 분사하는 사내벤처팀에 대한 지분 출자 및 자금지원을 할 수 있도록 하여야한다.

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The Influence of CEO's Scandal on Consumers' Product Purchase

  • CHOI, Ji-Eun
    • 산경연구논집
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    • 제11권4호
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    • pp.47-56
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    • 2020
  • Purpose: This study aims to explore how consumers respond to the immoral actions of a CEO. More specifically, this research focuses on the moral reasoning processes used by consumers in order to maintain support for the CEO despite the immoral action. In addition, this research suggests that support for the CEO would improve product purchase intention. Research design, data, and methodology: To test the hypotheses presented, an online research company was hired and online survey was conducted with adult participants. Online research company sent an email to the potential subjects asking their participation in an online survey. Subjects were able to participate in the online survey by clicking a link to the survey. When the participants clicked the link, they were instructed to read a fictitious newspaper article on a CEO's immoral action. And then, they were asked to answer several questions online. Responses were obtained from 336 adults participants and data were analyzed using SPSS Hayes Macro for a moderation effect and AMOS for a structural equation model. Result: Moral reasoning processes were divided into moral decoupling and moral rationalization and analyzed to determine their influence on product purchase. Also in this study, we suggest the public self-consciousness of consumers as an antecedent of moral reasoning processes, and argue that consumers with high public self-consciousness are more likely to engage in moral decoupling than moral rationalization. Conclusions: Our results showed that moral decoupling and moral rationalization improved the consumer's perception of corporate ethicality, which increased product purchase intention. In addition, consumers with high public self-consciousness were more likely to engage in moral decoupling than in moral rationalization. In addition, this research suggested that severity of the scandal would moderate the impact of public self-consciousness on moral decoupling. However, this hypothesis was not supported statistically since most participants perceived the scandal to be a highly severe incident, that may lead to an insignificant interaction effect between severity of the scandal and public self-consciousness. This research expands the scope of available research on corporate ethics and consumer responses to negative information involving celebrities and provides practical implications for corporate crisis management.

기업 이미지 특성을 표현한 국내 사옥 파사드 디자인에 관한 연구 (A Study on the Facade Design of Domestic Company Buildings that have Expressed the Characteristics of Corporate Images)

  • 김현신;최상헌
    • 한국실내디자인학회논문집
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    • 제23권6호
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    • pp.187-194
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    • 2014
  • Corporate images are created inside the corporate and then peppered throughout the public such as consumers, communities, countries, etc. who are outside the corporate. Therefore, corporations express their corporate images through such visible images as CI, products, brands, advertisements, company buildings, etc. in order to form a favorable corporate image for the public. Therefore, many corporations have begun to express various visual factors in order to form their images. So, the purpose of this study is to determined the connectivities of corporate images and facade design of company buildings, and to elicit the findings of whether corporate images are applied to the facade design of company buildings, and of what expressive factors are applied to the design, if so. The conclusions are as follows: First, an examination of the degree that the characteristics of corporate images and design components of the facade design of company buildings have been expressed showed that corporations preferred the design of company buildings on which a lot of components have been expressed. Second, it also showed that they preferred determinants of the facade design of company buildings in the order of architectural factors > visual factors > decorative factors. Third, it indicated that the corporations on which the design components of the facade design of company buildings have been reflected most were in the order of C > B, D > A, E > G > F, J > H, I. Fourth, it further showed that most of the corporations have used curtain walls as materials of the facade design.

Ethics in the State-Owned Companies (SOC) in the public sector: A thin line between corporate governance and ethical leadership.

  • Nevondwe, Lufuno;Nembambula, Phophi;Mangammbi, Mafanywa Jeffrey
    • 동아시아경상학회지
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    • 제3권1호
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    • pp.1-7
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    • 2015
  • Ethics suggest that all persons are by nature moral, as it would not be possible for humans to exist collectively or even individually without an innate ethical sense. In order for the public sector to thrive in business, the board of directors needs to be guided by ethics and take into account the abiding interests of humanity and public good. It is argued in this paper that the abuse of power in the public sector has often been associated with unethical leadership and conducts which undermines the ubuntu notion. The irregularities which often arise in the awarding of tenders in the state-owned companies are some of the challenges that are prone to the public sector. In order to address these challenges and promote a flourishing democracy it is argued that ethical leadership as envisaged in the King III Report needs to be adhered to by the boards of directors. This paper concludes that the direction and control of ethics in any organisation is vital especially where the line between corporate governance and ethical leadership has become blurred.

Ethics in the State-Owned Companies (SOC) in the public sector: A thin line between corporate governance and ethical leadership.

  • Nevondwe, Lufuno;Nembambula, Phophi;Mangammbi, Mafanywa Jeffrey
    • 동아시아경상학회지
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    • 제2권3호
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    • pp.18-22
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    • 2014
  • Ethics suggest that all persons are by nature moral, as it would not be possible for humans to exist collectively or even individually without an innate ethical sense. In order for the public sector to thrive in business, the board of directors needs to be guided by ethics and take into account the abiding interests of humanity and public good. It is argued in this paper that the abuse of power in the public sector has often been associated with unethical leadership and conducts which undermines the ubuntu notion. The irregularities which often arise in the awarding of tenders in the state-owned companies are some of the challenges that are prone to the public sector. In order to address these challenges and promote a flourishing democracy it is argued that ethical leadership as envisaged in the King III Report needs to be adhered to by the boards of directors. This paper concludes that the direction and control of ethics in any organisation is vital especially where the line between corporate governance and ethical leadership has become blurred.

기업 이미지 커뮤니케이션과 기업관 계획에 관한 연구 (A Study on the Corporate Pavilion Planning and Design as Means of Image Communication)

  • 김양희
    • 디자인학연구
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    • 제21권
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    • pp.161-170
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    • 1997
  • 본 연구는 기업이미지 향상 및 제고를 목적으로, 대규모 국제 이벤트인 박람회에 참가하기 위하여 계획되어지는 기업 마케팅 커뮤니케이션 수단으로서의 전시/홍보 관 계획과 디자인에 관한 연구이다. 이상고 같은 본 연구는 다음과 같은 과정으로 진행되었다.·박람회의 기업관 계획을 위하여 요구되어지는 이론적 접근을 통해, 본 연구의 타당성을 인식하였다.·전시/홍보 관에 접근하기 위해 기업에 있어서 이미지 커뮤니케이션의 중요성과 그 형성과정을 제시하고 이미지 커뮤니케이션 매체로서 기업홍보에 대해 이해하였다.·박람회에 참가하기 위한 기업의 이미지 동일화의 중요성과 그 분석방법을 기초 이미지와 서브 이미지의 단계별로 정리하였으며 기업이 박람회에 참여하기 시작해서 기업관의 계획을 진행해 가는 일반적인 과정을 조사, 분석 단계와 디자인 단계로 분류하여 모델로 제시하였다.·기업을 대상으로 하여 그 계획과 디자인 과정을 조사, 분석 단계아 디자인 단계로 분류하여 진행하는데 조사, 분석 단계에서는 환경 적 요소, 대상물 요소, 시간적 요소, 관람객 요소를 중심으로 분석하며, 디자인 단계에서는 대상물 요소에서 진행되어온 기업 이미지 분석을 기초로 디자인 기준을 설정하여 그에 따른 건축 적 형태와 실내 환경 디자인을 발전시켰다.

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기업 명성과 기업의 사회적 책임 활동의 동기와 적합성이 위기 시 기업 정당성 인식에 미치는 영향 - 삼성중공업 기름유출 사례를 중심으로 (A Study on the Effect of the Corporate Reputation, Perceived Motivation and Perceived Fit of Corporate Social Responsibility on the Recognition of Corporate Legitimacy in Crisis - Based on the Oil Spill Incidence of Samsung Heavy Industries)

  • 박수정;차희원
    • 한국언론정보학보
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    • 제45권
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    • pp.496-532
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    • 2009
  • 본 연구는 기업의 존폐가 갈리는 위기상황에서 기업이 필요한 것은 기업의 정당성이라 가정하고, 평상 시 기업의 명성 관리와 사회적 책임 활동 수행이 위기 시 기업의 정당성 확보에 어떠한 영향을 미치는가를 알아보기 위한 목적으로 이루어졌다. 이러한 연구 목적을 달성하기 위해서, 삼성중공업의 기름유출 사건과 이 위기를 극복하기 위해 삼성중공업이 발표한 지원대책을 분석사례로 선정하여 성인 320명을 대상으로 실험연구를 진행하였다. 이를 통해 첫째, 기업 명성이 기업의 정당성에 미치는 영향, 둘째, 기업의 사회적 책임 활동의 동기와 적합성이 기업 정당성에 미치는 영향, 그리고 기업 명성과 사회적 책임 활동에 대한 인식 간 상호작용이 기업 정당성에 미치는 영향을 밝히고자 했다. 연구 결과, 삼성중공업의 기업 명성은 위기 시 기업의 제도적 정당성에는 영향을 미치지 않지만 행동적 정당성 인식에 영향을 미치고 있는 것으로 나타났다. 또한 기업의 정당성에 사회적 책임 활동의 적합성은 영향을 미치는 반면, 사회적 책임 활동의 동기는 영향을 미치지 않는 것으로 밝혀졌다. 마지막으로, 변인 간 상호작용 효과를 살펴본 결과, 기업 명성과 사회적 책임 활동의 동기 간의 상호작용 효과는 나타나지 않았고, 명성과 사회적 책임 활동의 적합성 간 상호작용 효과는 유의한 것으로 밝혀졌다. 기업 명성, 사회적 책임 활동의 동기, 사회적 책임 활동의 책임성간의 관계를 살펴본 결과, 기업의 실용적 차원 정당성에 대한 3요인 간의 상호작용효과가 나타났다. 이상의 연구 결과를 통해, 평소 명성 관리와 사회적 책임의 이행으로 공중의 요구를 충족시킨 기업의 경우 위기 상황에서도 기업 자체의 존재와 기업의 행동을 지지하고 인정하는 기업 정당성을 더 쉽게 부여받을 수 있다는 사실을 확인하였다. 즉, 기업이 위기 상황에서 기업 존재가치와 기업행위의 정당성을 확보하여 효과적으로 위기를 극복하기 위해서는 평소 꾸준한 명성 및 관계 관리와 적극적인 사회적 책임 이행이 중요하다는 것을 보여주었다.

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Reciprocal Capital Structure and Liquidity Policy: Implementation of Corporate Governance toward Corporate Performance

  • SUMANI, Sumani;ROZIQ, Ahmad
    • The Journal of Asian Finance, Economics and Business
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    • 제7권9호
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    • pp.85-93
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    • 2020
  • The research objective examines the effect of corporate governance on capital structure and its effect on liquidity policy and corporate performance. It tests the effect of capital structure and liquidity policy on corporate governance. It also examines the effect of liquidity policy on capital structure and the effect of capital structure on liquidity policy. The study population is all manufacturing companies that went public on the Indonesia Stock Exchange in the period 2010-2019. The research population is 182 manufacturing companies. The Judgment Sampling was used and 109 companies meet the research criteria. The study used panel data for ten years so that the amount of data observed was 1090 observations. The analysis tool uses Warp Partial Least Square (WarpPLS). The results showed that corporate governance had a significant positive effect on capital structure, but corporate governance had a significant adverse effect on liquidity policy, and corporate governance had a significant positive effect on corporate performance. Furthermore, capital structure has a significant negative effect on corporate performance, but liquidity policy has no significant effect on corporate performance. Capital structure and liquidity policy are proven to be reciprocally significant positive correlations for manufacturing companies in Indonesia.