• Title/Summary/Keyword: Psychological benefits

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Exploring Functional Differences of Perceived Benefits between Competitive Sport and Eco-Sport

  • Hyeong KANG;Won Jae SEO
    • Journal of Sport and Applied Science
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    • v.8 no.2
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    • pp.19-23
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    • 2024
  • Purpose: This study sought to explore theoretical knowledge of benefits that sport participants perceived. In specific, this study reviewed related literature to explore similarities and differences of perceived benefits between competitive sport and eco-sport. Research design, data, and methodology: This study employed an integrated literature review approach. A conceptual model is suggested by reviewing prior studies. The study collected relevant documents via online search engine including KCI and google scholar. The contents and results of collected data were analyzed and categorized into perceived benefits between competitive sport and eco-sport. Results: For results, summary of perceived benefits was presented. In specific, a total of twelve variables were derived from the literature analysis as physical benefits of sport participation, which include cardiorespiratory fitness and physical self-concept and so forth. Second, a total of six mental benefits were discovered by prior studies, including happiness, stress release, psychological health and so on. Third, in terms of socio-relational benefits, four variables were derived from previous literature, which are social support, trust, and social capital and so on. Conclusions: This study identified positive outcomes of physical activities. Furthermore, a variety of benefits were categorized into three major aspects such as physical, mental, and social benefits. The study needs to be conducted to explore the effects of perceived benefits on repeat participation. Further implications were discussed.

A study on characteristics affecting avatar benefits os avatar users (아바타 사용자의 행동분석에 따른 연구적 고찰)

  • Jeon Kyu-Lim
    • The Journal of Information Technology
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    • v.6 no.3
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    • pp.45-51
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    • 2003
  • The purposes of this study were to identify Avatar benefits and characteristics of Avatar users. Avatars are imaginary characters that people use to represent themselves in the Cyber. The number of Netizens who want to consume avatars is increasing. It is necessary to understand about the consumption behavior of the Netizens who use Avatars. These data comes from Pollever Research Company in Korea on Oct. 2003. The factor Analysis of the data resulted in five factors that contribute to Avatar Benefits: uniqueness, response, assurance, self-expression, proxy satisfaction and affirmative. And we have found out meaningful themes, showing psychological experiences, purchasing strategies and repurchasing behavior of Avatars in the process of the consumption. The results showed a significant affect on each factor of the benefits and multiful regression analysis. Affirmative response was affected by self-esteem, fashion leadership and conspicuous value. So many Netizens were using unlimited purchasing coupons, exchanging Avatars and buying-selling-buying. Strategies for obtaining involved purchasing Avatars in order to get game points. The reason why Hangame site was No.1 of Avatar site in Korea. We have found out that Netizens needed to repurchase Avatars. Because they wanted to maintain positive psychological experiences in Avatar consumption.

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Psychological Benefits of One-to-one Marketing in Apparel E-commerce: An Approach with Perceived Usefulness, Pleasure, Arousal, and Attitude toward the E-store

  • Lee, Eun-Jung;Kim, Han-Na;Noh, Mi-Jeong
    • Journal of the Korean Society of Clothing and Textiles
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    • v.35 no.6
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    • pp.646-658
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    • 2011
  • Wide-spread practitioner literature exists for the one-to-one marketing effect from a firm's perspective; however, limited research discusses the psychological effect of one-to-one marketing from a consumer's perspective. The authors test a model that integrates the level of consumer-perceived one-to-one marketing effort (OTO-E), instrumental (i.e., perceived usefulness) and affective benefits (Le., pleasure and arousal), and attitude toward the e-store (ATE). The analysis of an online survey (conducted with 195 U.S. undergraduates) confirms the positive effect of level of OTO-E on the benefits that influence ATE. In addition, it reveals the positive effect of the affective benefits on the instrumental benefit. The results expand the current research on the value of one-to-one marketing by presenting a consumer-oriented approach. As the study was conducted in the U.S. market with intense consumer demands for individuation of service, the results should provide useful managerial/ theoretical implications to Korean apparel e-tailers, concerning their future implementation of one-to-one marketing.

The Effects of Relational Benefits Between Fashion Retail Stores and Customers on Relationship Quality and Customer Satisfaction (패션점포와 고객간의 관계효익이 관계의 질과 고객만족에 미치는 영향)

  • 주성래;정명선
    • Journal of the Korean Society of Clothing and Textiles
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    • v.26 no.7
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    • pp.1043-1054
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    • 2002
  • The purposes of this study were to empirically examine the effect of relational benefits and relationship quality in the core variables of relationship marketing on customer satisfaction, to investigate the causal relationships among these variables. The questionnaires was administered to 417 women shopped in a fashion retail store in Gwang-ju city during January 14-18, 2002. For analysis of data, frequency, factor analysis, regression analysis, and path analysis were applied. The results were as follows: 1. The customers' perceived relational benefits were categorized as follow: 1) special treatment,2) social, and 3) psychological benefits. Relationship quality was categorized into two factors: trust and commitment 2. The relational benefits significantly influenced customer satisfaction. 3. The relational benefits significantly influenced relationship quality. 4. The relationship quality significantly influenced customer satisfaction. 5. The relational benefits had both direct and indirect effects on customer satisfaction mediated by relationship quality. The results indicated that causal relationship was existed among these three variables.

The Effect of Customer Satisfaction and Customer Loyalty with Relational Benefits on the Internet Shopping Mall (Part I) (인터넷 쇼핑몰에서의 관계혜택이 고객만족도와 고객충성도에 미치는 효과 (제1보))

  • Go, Eun-Ju;Yi, Soo-Kyung;Kim, Seon-Sook
    • Journal of the Korean Society of Clothing and Textiles
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    • v.33 no.3
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    • pp.467-476
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    • 2009
  • The purpose of this study is to investigate the effect of customer satisfaction and customer loyalty with relational benefits on the Internet shopping mall. For the study, utilizing the convenient sampling method, the sample of study was composed of female and male adults aged between 20 and 30 living in Seoul metropolitan area who had experienced purchase of fashion products on the web. Of 350 distributed, 311 useful questionnaires were returned. The survey research design was employed with structured questionnaire. For data analysis, descriptive statistics, factor analysis, reliability analysis, cluster analysis and multiple- regression analysis were used. The results of this study are as follows: Psychological benefits had higher influence than other relational benefits(social benefits, customization benefits, economic benefits) on the both customer satisfaction and customer loyalty positively. There was a high relationship between the customer satisfaction and the customer loyalty. The customer satisfaction had a positive influence on the customer loyalty. And social benefits had the least influence among the sub-factors of relational benefits on the customer satisfaction. Also, customization benefits had the least influence among the sub-factors of relational benefits on the customer loyalty.

A Study on the Relationship of Benefits, Quality, and Continuity Intention in Community Services (지역사회 서비스에서 관계혜택과 관계품질, 관계지속의도와의 관계연구)

  • Lee, Hyun-Ju;Huh, Moo-Yul
    • The Journal of Industrial Distribution & Business
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    • v.8 no.4
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    • pp.53-63
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    • 2017
  • Purpose - This study aims to examine the correlations between relationship benefits, quality, and continuity intention of community services. It further investigates the mediation effect of relationship quality operating on the association between relationship benefits and relationship continuity intention. Thus, this study will aim to elucidate the correlations between relationship benefits, quality and community services intention. Research design, data, and methodology - To achieve these objectives, this study executed a questionnaire from the users of the child․adolescent psychological support service which represents part of community services. The research framework that was utilized in this study was of three main factors. They were relationship quality, relationship benefits, and intention of relationship continuity. In relationship quality, factors such as trust and commitment was included in this section. For relationship benefits, factors such as society benefits and commitment benefits were the essence. The control variable in this study was gender, age, income, hours of service used, and the number of times service was used in community services. Results - The key research findings are as follows. First, this study found out that the more the social benefits was enhanced in the community services, the higher the relationship continuity intention was. Second, this study has found out that the higher the trust of community services, the higher the relationship continuity intention. Third, this study has shown that the more the relationship benefits was enhanced in the community services, the higher the recognition by the users' relationship quality was. Fourth, the trust in the community services played a mediating role between the relationship benefits and relationship continuity intention. Conclusions - Many associations could be discovered on the correlations between relationship benefits, quality, and community service continuality intention. These results will have important implications for the future of child and adolescent psychological support services. In terms of relationship marketing, the three factors; benefits, quality, and continuity intention in community services were proved to be pivotal. In order for the continuity intention in community services, the two factors of benefits and quality were the influential factors. From a policy maker's standpoint, the relationship continuity was the most important factor.

The Evaluation of Agricultural Functions for Public Benefits by Delphi Method (델파이기법을 통한 농촌의 공익적 기능 평가)

  • Kim, Eun-Ja;Lee, Han-Ki;Youn, Yeo-Chang
    • Journal of Korean Society of Rural Planning
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    • v.7 no.2 s.14
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    • pp.55-64
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    • 2001
  • The objectives of this study were 1) to evaluate the environmental and social cultural public benefits but a food supply, 2) to revalue the importance of rural and rural living, This study was carried out through review of literature, a delphi technique, a case study. It was mainly used the delphi technique by expert group. Major findings were as follows ; 1. The public benefits in rural were classified into three categories:(1) social culture (2) natural environment (3) economic & etc. 2. To evaluate the values for public benefits, questionaries were developed by expert group, and the total number of items were 30. 3. There were picked out 12 items on social culture, 10 items on natural environment, and 8 items on economic & etc of public benefits in rural. 4. In the public benefits, a food supply was highest in total 30 items, and water resources contain, emotional-psychological rest, place of environment education, beautiful view, etc were followed in order.

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The Benefits Sought for the Bedding and Consumers' Characteristics: Focus on the Lifestyle and Demographic Characteristics (침구의 추구혜택과 소비자 특성: 라이프스타일과 인구통계학적 변인을 중심으로)

  • Jin, Hyun-Jeong
    • Fashion & Textile Research Journal
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    • v.14 no.2
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    • pp.242-250
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    • 2012
  • This study investigates the benefits consumers seek in buying and using bedding, sub-dimensions of lifestyle, and the relationship between those of the benefits and the dimensions of lifestyle. This study conducted a survey to verify benefits consumers seek in buying bedding. A questionnaire was developed to collect data to measure lifestyle, benefits sought for the bedding, and demographic variables. Research was conducted on married women aged between 20 and 59. Total 294 responses were analyzed using factor analysis, correlation analysis, t-test, and one-way ANOVA with SPSS 18.0. A factor analysis identified three dimensions of benefits sought for the bedding: utilitarian benefits, social benefit, and aesthetic benefit. Lifestyle consists of five dimensions: health seeking, social symbol seeking, leisure/country-living seeking, aesthetics seeking, and economy seeking. All dimensions underlying benefits consumers seek in buying bedding and all dimensions of lifestyle were correlated. As consumers get older, they tend to seek more utilitarian and social/psychological benefits of bedding.

Evidence-based Field Research on Health Benefits of Urban Green Area (과학적 근거를 바탕으로 한 도시녹지의 건강편익에 관한 연구)

  • Lee, Ju-Young;Park, Kuen-Tae;Lee, Min-Sun;Park, Bum-Jin;Ku, Ja-Hyeong;Lee, Joon-Woo;Oh, Kyong-Ok;An, Ki-Wan;Miyazaki, Yoshifumi
    • Journal of the Korean Institute of Landscape Architecture
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    • v.39 no.5
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    • pp.111-118
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    • 2011
  • With increasing interest in health promotion and quality of life, growing attention has been focused on the beneficial effects of urban green area. However, very few evidence-based approaches have been conducted on the health-related benefits of urban greenery. Therefore, this study examined the health-related benefits of green areas using physiological and psychological indices to obtain evidence-based data on these benefits. Twenty male university students were selected as subjects. Data were collected when participants viewed landscapes in a green area or an urban area for fifteen minutes. This research was reviewed and approved by the Ethics Committee of School of Medicine, Chungnam National University. Physiological data in the green area revealed significantly decreased heart rates, significantly increased high-frequency value of heart rate variability, an index of parasympathetic activity, and reduced salivary cortisol concentration, a stress hormone, compared to the urban area. Psychological tests showed the green area significantly reduced the negative mood state and psychological symptoms, and significantly increased the positive mood state. Our data provided evidence for the health-related benefits of green areas, and the findings of this study support that green areas can play a critical role in health promotion for urban residents, by positively affecting autonomic nervous and endocrinal activities.

A Study on Purchase Intention Considering Perceived Risks and Perceived Benefits (지각된 위험과 지각된 편익이 구매의도에 미치는 영향 - 의료관광사업 중국잠재수요자 중심으로)

  • Lee, Ji-Eun;Zou, Yujie
    • Korea Journal of Hospital Management
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    • v.20 no.1
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    • pp.25-38
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    • 2015
  • China has a growing number of medical tourists to visit South Korea every year, with economic growth, and thus Korea's medical tourism is growing countries in the new growth engine industries and attracting attention. In this study, this time looking at the risks and benefits of medical tourism potential factors consumers feel the Chinese people for South Korea medical tourism, economic, based on existing research, functional, temporal, social, and psychological setting factors, risks and benefits conducted a study of the relationship between the purchase of your help. Risk factors identified through this study, we investigate expanding the overseas medical tourism market to visit Korea by managing the benefits and know the strategic implications that can achieve customer satisfaction by the service convenient for Chinese tourists.