• Journal of Korean Society of Rural Planning
• /
• v.2 no.1
• /
• pp.57-68
• /
• 1996

Village Renewal(Dorferneuerung) Policy Program in Germany, directly originated from Rural Beutification Movement between mid 18C and mid 19C, has several characteristics as follows. First, we can find out the planned approach in land use and settlement reorganization of Pillage Renewal Program. There are three ways to designate the planning area of the village rearrangement project in countryside. One is to designate the detailed B-plan district by urban plan for the village over some size defined legally. Another is to have a living space of settlement be contained in land allotment project area. In this case, residential areas of several villages related to agricultural land consolidation should be simultaneously designated as the project area. The last is only for the built environment focused on the living space. Second, the emphasis in German village encouragement program can be made on the integral approach through which sets of policy programs of the land allotment, the living environment improvement, the physical landscape management and the cultural resources conservation are intensively implemented together. Third, the bottom-up and community participation approach can be greatly stressed on the planning and implementation process, Community participation, subsidy application to local government by residents themselves, community consensus on architectural style and outdoor spatial form, etc. have been recognized as an effective strategy to accomplish the task of village activity promotion.

• Journal of Korean Library and Information Science Society
• /
• v.43 no.4
• /
• pp.317-346
• /
• 2012

The purpose of this article is to discuss about the progress and problems in Korean academic library policies. The emphasis is on identifying both contents and limitations in national plans for developing academic libraries, and investigating the current status and characteristics of major policy driving forces such as national library policy committees, government organizations, and professional associations. Also investigated is the current status and unique features of legal foundations, especially the present Korean Library Act and a tentatively named Korean University Library Promotion Act, which is being prepared for legislation. Finally this article suggests both direction and strategy for a healthy development of Korean academic library policies at national level.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
• /
• 2012.06a
• /
• pp.98-99
• /
• 2012

The development of e-navigation implementation strategy plan has been conducting by IMO NAV sub-committee. By the result of gap analysis, software technique would be a part of solution to fill the gap. This paper insists that software quality concept has to be considered to make reliable to e-navigation software. The work of integrating or connecting with existed equipment or devices would depend on software mostly. This paper conduct surveys on introducing software quality concept to e-navigation.

• Journal of the Korean Society of Clothing and Textiles
• /
• v.37 no.7
• /
• pp.935-951
• /
• 2013

The recent entry and heated competition of numerous fashion brands in the luxury fashion market have all compelled luxury businesses to change. The issue of brand equity has emerged as one of the most critical areas for luxury marketing management. Despite strong interest in the subject, there is little evidence of how brand equity is created by marketing activities and what their effects are. This study identifies the effects of luxury marketing activities on the brand equity of luxury items, utilizing Keller's (2001) 'CBBE (Customer Based Brand Equity) Model' as a theoretical framework. Based on literature review, a conceptual model for brand signature, heritage, premium price, controlled distribution, and promotion on customers' view on brand equity was tested. To test the hypothesized building paths of luxury brand equity, statistical analysis were performed with an AMOS 7.0 program using a confirmatory factor analysis and structural equation model. The results were: First, luxury brand equity was defined in terms of four components (brand awareness/association, customer judgment, customer feeling, and customer-brand resonance). Second, the proposed conceptual framework of this study was partially significant. We can provide an effectiveness of Keller's CBBE model to conceptualize the building process of luxury brand equity; subsequently, marketers should develop core elements to position a brand strategy to create a competitive advantage.

• Journal of Distribution Science
• /
• v.15 no.2
• /
• pp.47-51
• /
• 2017

Purpose - The purpose of the study was to find out factors having influence upon management of franchise convenience stores being distribution business by interview with franchisees in accordance with Delphi method and to investigate marketing strategy of increase income. Research design, data, and methodology - This study investigated not only franchisees but also head office's franchise consultants of convenience stores carefully by Delta technique to suggest actual solutions of practice and to be different from precedent studies. Delphi method's interview and questionnaire were used to investigate performance of franchisees. 120 franchisees were interviewed to consist of men and women. Results - FC visited franchise stores to investigate: Franchisees thought of keeping of exact information on commodity information and sales promotion events, and admitted of franchiser's effort of growth and development of stores and improper visit frequency of stores and low effort of solving of difficulty of franchisees. Conclusions - More than 80% of the franchisees cognized more than 70% of performance upon request of ordering from headquarters: Not only franchisees but also headquarters need to lessen gap of difference of cognition. Franchise headquarters was thought to give services below than common level, and service manual and operation manual were thought to be high. Headquarters need to give practical support service.

• Journal of Distribution Science
• /
• v.16 no.5
• /
• pp.61-70
• /
• 2018

Purpose - These days, an individual user, private entity, hears everyday news of hacking and personal information leakage in the era of a most-connected society. This study investigates cyber attack, cyber insurance and distribution channels for insurance goods in South Korea by analyzing various cases of cyber attacks in domestic and overseas case. Research design, data and methodology - This study adopted various study cases instead of the one large case for deep quality analysis, and focused on various cases of domestic and overseas cyber attacks with insurance. Result - As a result of analyzing the cases that were hacked, types of massive losses and damages arising out of internet blackout due to cyber risks are paralyzation of public and private website and portal, electronic administrative system, public infrastructure, and consequently a normal operation of nation is impossible. These losses and damages however can be coverable under cyber insurance. Conclusions - This paper suggests insurance carriers, as suppliers, should provide multiple channels to sell to the customer and should expand the strategy of advertisement and promotion in order for them to change their mind and compare the price and value of the information of individual users and private entity in view of cost savings.

• Journal of Distribution Science
• /
• v.15 no.2
• /
• pp.53-58
• /
• 2017

Purpose - The world economy is changing with FTA. Lots of FTAs are going on between countries and economic blocs in the world economy as the battle field of FTA. This study is aims to suggest a practical data about Korea-China FTA by analyzing an economic ripple effect and main issues on Korea-China FTA negotiation. Research design, data, and methodology - This study analyzes the economic impact and major issues expected during the promotion period of Korea-China FTA, and promoted the purpose of this research with literature review and comparative analysis. Result - FTA agreement with China is expected to contribute to Korean economic growth by bringing effectiveness of securing and resolving mutual trade conflict, and one-sided trade protection control of Chinese domestic demand market. The potentiality between United States and Korea is also very important issue. Conclusions - To minimize the adverse effects of FTA and to maximize the positive effects on the logistics industry, the Correspondence strategy is suggested based on the effects of FTA after analyzing the entire situation of the logistics. Especially, this article places emphasis on a close cooperation system between the government agencies to get a good conclusion from the negotiation even if the e-Commerce issue to be a critical point under Korea-China FTA.

• Journal of Nutrition and Health
• /
• v.34 no.8
• /
• pp.946-955
• /
• 2001

This study was performed to investigate the dietary supplement use and related factors by college students attending in web class. One thousand four hundred college students(male: 632, female: 768) were participated in this study. The questionnaire about dietary supplements use, demographic characteristics, eating behavior, health-related lifestyles, nutrient intake was self-administered and the data were obtained via internet or mail. Dietary supplements were taken by 63.6%(male : 62.2%, female : 64.2%) of subjects. The higher concern about nutrition and health, the higher the incidence of dietary supplements taking was(p < 0.05). Dietary supplement users were satisfied more than non-users about meal served(p < 0.05). Supplements used by most male students were lactic acid beverage, Chinese medicine, geigogi geisoju and multivitamin, Chinese medicine, fiber-processed flood for female students. Most of dietary supplement users answered that the sources of information on supplements were 'friend, family or relatives' and 'TV or radio'. Dietary supplement users were taking significantly more nutrients compared to non-use. Therefore, it may be necessary to provide nutrition information and education which show that balanced diet is the best nutritional strategy for health promotion and diet supplements can be helpful in deficient state nutrients.

• Journal of the Korean Society of Systems Engineering
• /
• v.9 no.2
• /
• pp.1-6
• /
• 2013

Developing Build-Own (or Operate)-Transfer (BOT) nuclear power project carrying large capital in the long term requires initially well-made multi-decision which it prevents sorts of risks from unexpected situation of target countries. In order to analyze the feasibility of project country, the Analytic Hierarchy Process is adopted. Firstly, the factors influencing the success of BOT nuclear power project in overseas countries were investigated through the literature survey for the country risk and were evaluated by expert interview for estimating comparative weight through pairwise comparison between such factors. Finally, it is developed comparative database of alternate countries with respect to each factor. This analytic method enables the developer to select and focus on the country which has preferable circumstance so that it enhances the efficiency of the project promotion. Also, it enables the developer to quantify the qualitative factors so that it diversifies the project success strategy and policy for the target country.

• Journal of Korean Society of Rural Planning
• /
• v.21 no.3
• /
• pp.47-58
• /
• 2015

This study aimed to explore how to lead locals to join rural downtown regeneration projects on the basis of the downtown of Obuse Town located in Nagano Prefecture in Japan. What well depicts the outcome of Obuse Town Project joined by residents are revitalized downtown districts and open gardens. Actors that facilitated residents' participation are administration, "a-la Obuse Co. Ltd. and "Machizukuri Institude of TUS and Obuse Town". "a-la- Obuse Co. Ltd." is a middle support organization in the form of community business and "Machizukuri Institute of TUS and Obuse Town" is a professional research institute set by Tokyo University of Science and Obuse Town. This study presented activities, types and roles of residents' participation in the rural town activation project that started in 2015 by researching the activities of residents, shop owners and students with regard to Obuse Town Project, administrative actions for their participation and activities of middle-level supportive institutions, which are exports' research groups.