• Title/Summary/Keyword: Product Group

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Implementation of EXCEL-based BOM Management System for Automobile Part's Companies (자동차부품 제조업체를 위한 EXCEL 기반의 BOM 관리시스템 구현)

  • Jang, Gil-Sang;Kim, Jae-Do;Park, Chang-Kwon
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.28 no.4
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    • pp.28-40
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    • 2005
  • This paper focuses on a BOM(Bill of Materials) management problem for a small and medium manufacturing company that produce automobile parts. Automobile part's manufacturers produce various products due to various automobile characteristics such as types, colors, and the other options of car. These products are classified into product groups with common parts. And each product group is regarded as a product family. This paper proposes an efficient and effective EXCEL-based BOM management scheme using characteristics of the product family. And we have implemented the practical EXCEL-based BOM management system for real small and medium automobile part's manufacturing companies.

The Impact of Reference Groups and Product Familiarity on Indian Consumers' Product Purchases

  • Yu, Jong-Pil;Dutta, Payal Kaishap;Pysarchik, Dawn Thorndike
    • Journal of Global Scholars of Marketing Science
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    • v.17 no.2
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    • pp.75-97
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    • 2007
  • Less than 3% of India's food basket, consists of processed food, therefore processed food can be viewed as an innovation or new product to Indian consumers. This research investigates the effects of product familiarity and reference groups on Indian consumers' attitudes and purchase behavior of new processed food products. For the study, the model is developed by modifying Cambel and Goodstein's (2001) "Moderate Incongruity Effect" to include important cross-cultural influences on attitudes and purchase decisions among Indian consumers. Empirical analysis was conducted through structural equation modeling (SEM). SEM results indicated that reference group influence has a stronger positive effect on consumers' attitudes and actual purchase behavior of more familiar processed foods than of less familiar processed food. In addition, attitudes have a stronger positive effect on consumers' actual purchase of more familiar than of less familiar processed foods.

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Effect of Perceived Quality by Product Involvement and Age Group on Purchase Intention in Online Environments: A Moderating Role of Information Sources and Social Media Platform (온라인 구매환경에서 제품 관여도와 연령 집단에 따른 지각된 품질이 구매 의도에 미치는 영향: 정보원천과 소셜미디어 플랫폼 조절효과)

  • Lee, Dasol;Oh, Minjeong
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.44 no.3
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    • pp.262-275
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    • 2021
  • The expansion of the online market is expected to change the purchasing environment. The purpose of this study is to examine the difference in the moderating effect of each characteristic on perceived quality and purchase intention according to the group according to product involvement and purchaser age. The first step is to identify the characteristics of online information sources and social media platforms through a literature review. Next, when perceived quality affects purchase intention, we verify the moderating effect according to the characteristics of online information sources and social media platforms. The moderating effect is verified at the stage by dividing it into a group according to product involvement and a group according to age. The following results were confirmed throughout the study: First, perceived quality significantly affects purchase intention. Second, in the relationship between perceived quality and purchase intention, the influence of the moderating effect is different depending on the high-involvement product and the low-involvement product. Third, it was confirmed that there was a difference in the moderating effect of online information sources and social media platforms in the relationship between perceived quality and purchase intention according to age. This study intends to increase consumers' purchase intentions by identifying specific age groups and product groups of involvement and establishing strategies suitable for the characteristics of online information sources and social media platforms.

The Influence of the Suitability of the Chronic Regulatory Focus and the Advertising Message Type on the Evaluation of the Beauty Product (성향조절초점과 광고메시지유형의 적합성이 미용제품평가에 미치는 영향)

  • Ko, Sung-Hyun;Hwang, Sun-Jin
    • Journal of Fashion Business
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    • v.15 no.2
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    • pp.1-11
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    • 2011
  • The purpose of this study is to investigate the influence of the suitability of the chronic regulatory focus and the advertising message type on the evaluation of the beauty product. In addition, feeling right while and individual is reading an advertisement is measured to check the mechanism making the regulatory fit effect. The experimental design was designed with the mixed design of 2(chronic regulatory focus: promotion / prevention, between group) ${\times}$ 2(advertising message type: promotion /prevention, within a group). 100 female university student subjects in their twenties in Seoul and in the metropolitan area were asked to respond to questionnaires in the study. The reliability analysis, T-test, analysis of variance(ANOVA), and analysis of covariance (ANCOVA) on the collected data were done with SPSS WIN 12.0. The results of the study are as follows. First, the regulatory fit effect that when the individual chronic regulatory fit corresponds to the advertising message focus each other in the advertising of a new beauty product, the evaluation on the product is more positive could be checked. The promotion focus message of shampoo, the promotion focus group showed more positive response than the prevention focus group and as for the prevention focus message, the prevention focus group showed more positive results than the promotion focus group so that the effect of regulatory fit appeared. Second, when the regulatory fit effect appeared in the evaluation on the new beauty product, the fit effect on the individual chronic regulatory focus and on the advertising message focus also appeared in the measurement of feeling right. Hence, feeling right could be checked by using the mechanism of the regulatory fit effect.

To Conform or Not to Conform: Mixed Conformity Model

  • Han, Yongjee
    • Asia Marketing Journal
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    • v.19 no.1
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    • pp.55-67
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    • 2017
  • This study explores the influence of reference groups depending on the type (in-group versus out-group) and the size (an individual member versus a group as a whole) of reference groups. We propose a mixed conformity model, which suggests that people want to fit in with their in-group but at the same time they want to stand out within their in-group members. We found that in moderately identity-relevant product categories, people tend to diverge from individual members of their in-group while conforming to their in-group as a whole. However, in highly identity-relevant product categories, people conform to their in-group independent of the referent's size. Directions for future research are outlined in order to further establish and understand the proposed phenomenon.

Analyses of Expert Group on the 4th Industrial Revolution: The Perspective of Product Lifecycle Management (4차 산업혁명에 관한 전문가그룹 분석: 제품수명주기관리의 관점에서)

  • Wongeun Oh;Injai Kim
    • Journal of Service Research and Studies
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    • v.10 no.4
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    • pp.89-100
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    • 2020
  • The smart factory is an important axis of the 4th industrial revolution. Smart factory is a system that induces the maximum efficiency and effectiveness of production using the IoT and intelligent sensing systems. The product lifecycle management technique is a method that can actively reflect the consumer's requirements in the smart factory and manage the entire process from the consumer to the post management. There have been many studies on product lifecycle management, but studies on how to organize product lifecycle management knowledge domains in preparation for the era of the 4th industrial revolution were insufficient. This study analyzed the opinions of a group of experts preparing for the 4th industrial revolution in terms of product lifecycle management. The impact of the 4th industrial revolution on the detailed knowledge areas of product lifecycle management was investigated. The changes in product lifecycle management were summarized using a qualitative data analysis technique for a group of experts. Based on the opinions of experts, the product lifecycle management, which consists of a total of 30 detailed knowledge areas, was prepared to supplement or prepare for the 4th industrial revolution. This study investigates changes in product lifecycle management in preparation for the 4th industrial revolution in the knowledge domain of the existing defined product life cycle management. In future research, it is necessary to redefine the knowledge domain of product life cycle management suitable for the era of the 4th industrial revolution and investigate the perception of experts. Considering the social culture and technological change factors of the 4th industrial revolution, the scope and scope of product life cycle management can be newly defined.

GROUP ACTIONS ON KAC ALGEBRAS

  • Lee, Jung Rye
    • Korean Journal of Mathematics
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    • v.7 no.1
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    • pp.103-110
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    • 1999
  • For a group action ${\alpha}$ on a Kac algebra $\mathbb{K}$ with the crossed product Kac algebra $\mathbb{K}{\rtimes}_{\alpha}G$, we will show that ${\pi}_{\alpha}(\mathbb{K})$ is a sub-Kac algebra of $\mathbb{K}{\rtimes}_{\alpha}G$. We will also investigate the intrinsic group $G(\mathbb{K})$ of $\mathbb{K}$ and get a group action ${\beta}$ on a symmetric Kac algebra $\mathbb{K}_s(G(\mathbb{K})$ with the crossed product sub-Kac algebra $\mathbb{K}_s(G(\mathbb{K}){\rtimes}_{\beta}G$ of $\mathbb{K}{\rtimes}_{\alpha}G$.

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Formal Synthesis of Isocomene

  • Hyo Won Lee;Jae Hyun Lee;Ihl-Young Choi Lee
    • Bulletin of the Korean Chemical Society
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    • v.12 no.4
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    • pp.392-397
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    • 1991
  • A stereocontrolled synthesis of (${\pm}$)-isocomene (1) via selective monoketalization of tricyclo[6.3.0.$0^{1.5}$]undeca-4,7-dione(13) was reported. Grignard reaction of bicyclic enone 10, which was prepared from 2-methyl-1,3-cyclopentadione, gave the 1,4-addition product 11. The subsequent aldol condensation product 12 was converted to mesyl derivative 13. Transformation from 13 to the desired product 19 was achieved by a series of reactions, i.e., the selective monoketalization at C-4 carbonyl group, the elimination of a mesyl group, Birch alkylation, methylation at C-6, the reduction of carbonyl group, the dehydration of alcohol 18, and hydrolysis of the ketal group.

The Photochemical Reactivities of Benzenes Tethered to Haloarene

  • 박용태;김영희;황철균;성대동
    • Bulletin of the Korean Chemical Society
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    • v.17 no.6
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    • pp.506-510
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    • 1996
  • The syntheses and photoreactions of haloarenes, in which the aryl and haloaryl moieties are tethered by a simple alkyl group, were studied. For 2-benzyl-1-halobenzene, in which two aryl moieties were connected by methylene group, photoreduced product, diphenylmethane, was obtained along with the minor formation of the photocyclized product, fluorene, in acetonitrile solvent. For 1-halo-2-phenethylbenzene, in which two aryl moieties were connected by ethylene group, photocyclized products, 9,10-dihydrophenanthrene and phenanthrene, were obtained along with the minor formation of photoreduced product, bibenzyl, in acetonitrile solvent. The photoreaction selectivities in several solvent systems were studied: In cyclohexane, 2-benzyl-1-chlorobenzene was photoreduced more effective than 2-benzyl-1-bromobenzene; In the presence of NaOH, 1-halo-2-phenethylbenzenes gave 9,10-dihydrophenanthrene and, in the presence of toluene, they gave phenanthrene. A radical reaction mechanism is proposed for the explanation of the reactions. This study shows that the photoreaction of haloarene, in which haloaryl and aryl moieties are tethered by ethylene group, can be used for ring formation of 9,10-dihydrophenanthrene otherwise difficultly accessible.