• 제목/요약/키워드: Product Development Period

검색결과 357건 처리시간 0.038초

기업가 특성이 소프트웨어 혁신성 및 기업성과에 미치는 영향과 제도적 압력의 조절효과 (Effects of Entrepreneur Characteristics and Software Innovativeness on Performance of Software Company: The Moderating Effects of Institutional Pressure)

  • 최문종;이동만
    • 한국정보시스템학회지:정보시스템연구
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    • 제22권4호
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    • pp.23-48
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    • 2013
  • This study shows that a sustainable competitive advantage and entrepreneurial characteristics are necessary for a software company to achieve competitive innovation and growth. This study investigates various software company characteristics and the effects of various company factors as its main research objectives. The data used in this research model were collected from software companies in South Korea. A total of 211 questionnaires were collected over a period of two months in 2013. EXCEL, AMOS, and SPSS were used to derive the study results. The hypothesis testing results of this study are as follows. First, a software company's entrepreneurial innovativeness and risk-taking behaviors have a positive influence on software innovativeness. A greater sense of innovativeness and entrepreneurial orientation leads to a higher propensity to take risks in software development. Second, the characteristics of software innovativeness, and flexibility have a significant influence on software company performance. Innovation during the initial periods of software usage can create a high demand for improvements and new features, requiring a flexible software design. Finally, this study analyzes the software features of entrepreneurial characteristics and the influence of institutional factors on the characteristics of individual innovativeness and software development. Entrepreneurial characteristics can affect governmental or institutional support, policies, and legal frameworks to promote the role of software innovativeness. The results of this study imply that software companies can adopt an entrepreneurial approach to promote technology development and product development for achieving a competitive advantage in the industry. This study also analyzes the environmental factors that affect the software industry and their implications for policy makers.

Characteristics of Hydraulic Lime using Low-grade Dolomitic Limestone

  • Moon, Ki-Yeon;Choi, Moon-Kwan;Cho, Jin-Sang;Cho, Kye-Hong;Ahn, Ji-Whan
    • 한국세라믹학회지
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    • 제53권2호
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    • pp.206-214
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    • 2016
  • This study aims to produce dolomitic hydraulic lime (D-NHL) using domestic low grade dolomitic limestone and to determine the effect of adding blast furnace slag (BFS) and gypsum as part of an investigation of the hydration properties of D-NHL to increase the mechanical properties. The main mineral phases of D-NHL as a hydraulic lime binder were $Ca(OH)_2$, $Mg(OH)_2$, $C_2S$, $C_3S$, and MgO residues. $Ca(OH)_2$ transformed into $CaCO_3$ in D-NHL paste over the period of 28 days, but the carbonation of $Mg(OH)_2$ and the hydration of $C_2S$ did not occur until hydration, after 28 days. Through an investigation of the hydration properties of D-NHL pastes mixed with BFS and gypsum, Al-based compounds such as calcium aluminate hydrates ($C_4AH_{13}$) and ettringite were observed at early hydration time. The compressive strength was improved due to the increased quantities of these hydration products. These results show that good performance results from the application of dolomitic hydraulic lime and that a high value product can be made from domestic waste materials.

기술창업시 전략적 지향성이 창업성과에 미치는 영향 (A Study of the Impacts of Strategic Orientation on the Performance in Technology-based Start-ups)

  • 장동관;송인암;황희중
    • 유통과학연구
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    • 제11권10호
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    • pp.37-45
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    • 2013
  • Purpose - Appropriate response to the fast changing economic environment determines SMEs' competiveness in the era of globalization and open market and, therefore, government policies to strengthen SME's competitiveness will be very important in the future. It is time to investigate the element of strategic orientation that is necessary for strengthening the competitiveness of SMEs, and its effect on the success of a business start-up. This study analyzes the network orientation in addition to existing strategic orientation, and focuses on price and quality management capability as mediators for strategic orientation and outcomes of business start-ups. Research design/data/methodology - The orientations of technology-based business founders were classified into market, technology, network, and entrepreneurial orientation. We then investigated the effect of these orientations on product price and quality management capability, as well as the influence of price and quality management capability on the outcome of a business start-up. This study is based on the nation-wide survey of the founders and members of technology-based business establishments. The survey was administered to 300 selected companies via email for a period of one month, at the end of which 175 companies replied with valid answers. Further, for effective and objective research, we used SPSS 14.0 and Amos 7.0 for structural equation modeling assumptions and hypothesis verification. Results - Except for entrepreneurial orientation, the other three orientations, namely, technology, market, and network orientations, affect the price management capability according to our results. The price management capability relates significantly with the sales and customer satisfaction. Especially, technology orientation is the core competency of start-ups that affects price and quality management capabilities. However, technology and entrepreneurial orientation do not influence the outcome of business start-ups, but affect their quality management capabilities. Conclusions - This study confirms that the strategic orientation affects product price as well as quality management capabilities, to introduce new products and achieve successful outcomes. In conclusion, new business founders face the dilemma of trade-off between price and quality in the planning stage of new product development. In particular, price management capability directly affects the outcome. Therefore, price management is more important for a successful start-up than quality management. Especially, during the initial stages of starting up a new business, price management capability entails following the market-leading company, or price penetration strategy. In this stage, price management is dependent on the information from outside rather than on the founder's decision, and it directly affects sales performance and customer satisfaction. In contrast, quality management capability is directly related to the technology capability and market experience of founders. In this case, subjective and proactive decision making is required for differentiation and development of demand in the niche market, which does not directly influence the sales performance and customer satisfaction.

TONYMOLY Cosmetic Company: A Small but Smart Marketing Player

  • Song, Ji-Hee;Lee, Sungho
    • Asia Marketing Journal
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    • 제15권1호
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    • pp.169-188
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    • 2013
  • Established in 2006 as the forward integration effort by Taesung Industry, the major cosmetic packaging company, TONYMOLY has phenomenally grown to one of the major cosmetic brand companies in the submarket called, 'one brand-shop' of cosmetic market since 2008, after overcoming the crisis of 'going out of business' in a couple of early years. Within a relatively short period of time, TONYMOLY's performances have dramatically improved in terms of metrics such as growth in sales revenue, the number of stores, the average sales per store, transaction value per customer, the number of monthly transactions, the number of membership-based customers, and overseas sales. In this case study, we have examined TONYMOLY's recent marketing activities which may explain the plausible reasons behind the substantial growth of a small but smart cosmetic company. Above all, the first key success factor of TONYMOLY would be found in its adherence to the clear philosophy of the customer value proposition and/or the differentiated position of TONYMOLY as a brand of providing value. Second, this brand concept of value was first penetrated and welcomed among the foothold customer target group of mid and late teens with appropriate products, while the target groups were later expanded into the age group of twenties along with expansion of relevant products. Third, its differentiation efforts have been concrete and meaningful by utilizing unique ingredients in its product development and marketing efforts, unique fun packaging, and continuously introducing new hit-selling products as well as managing steady-selling products. Fourth, TONYMOLY has been smart enough to use its limited marketing money efficiently and effectively in its marketing communication activities. Viral marketing, PPL, and concentrated media planning and execution turned out to produce effective and efficient market-based performances such as awareness, word-of-mouth, and sales. Lastly, the marketing leadership of CEO and top management, emphasizing communications and interactions, was confirmed in the relationship quality with and trust level of its franchisees and internal employees. These key success factors may explain the recent phenomenal market performances of TONYMOLY. Despite recent successes, the major issues are presented for TONYMOLY to consider for maintaining its sustainable advantages and growth. The first issue concerns TONYMOLY's choice of growth philosophy between product/brand-centric marketing and customer-centric marketing. The second challenging issue relates to how TONYMOLY can cope with 'growing pains' plausibly accompanied with the rapid growth.

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발효 마늘 및 양파 부산물의 급여가 육계 생산성, 혈액성상 및 장내 미생물에 미치는 영향 (Effect of Dietary Supplementation of Fermented By-products of Garlic and Onion on Production Performance, Blood Components and Cecal Microflora in Broiler Chicks)

  • 강환구;서옥석;최희철;채현석;나재천;방한태;김동욱;박성복;김민지
    • 한국가금학회지
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    • 제37권4호
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    • pp.433-438
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    • 2010
  • 본 시험은 육계 사료 내 발효 마늘 및 양파 부산물을 첨가 급여하였을 때 생산성, 혈액 성상 및 장내 미생물에 미치는 영향을 알아보고자 시험을 실시하였다. 육계(Ross) 초생추총 480수를 공시하여 4처리 4반복, 반복 당 30수씩 공시하여 5주간 시험을 실시하였다. 처리구로는 항생제를 첨가하지 않은 처리구(NC, negative control), 항생제 처리구(PC, positive control), 발효 양파 부산물 1.0% 첨가구 (T1), 그리고 발효 마늘 부산물 1.0% 첨가구 (T2)로 나누어 실험을 실시하였다. 종료 체중은 발효 마늘 부산물 첨가구에서 1,752 g으로 다른 처리구와 비교 시 가장 높게 나타났으며(P<0.05), 무항생제 처리구에서 1,606 g으로 가장 낮았다. 증체량에서 역시 발효 마늘 부산물 처리구에서 무항생제 처리구 및 항생제 처리구보다 각각 9%와 5% 이상 높게 나타났다(P<0.05). 발효양파 발효물 첨가구에서는 무항생제 처리구와 비교 시 유의적으로 높게 나타났으나, 항생제 첨가구와 비교하였을 때는 처리 간 유의성이 인정되지 않았다. 5주간 사양 실험 후 혈구 분석 및 혈액 생화학 분석 결과, 무항생제 처리구를 비롯한 모든 처리구에서 유의적인 차이는 없었다. 육계 맹장 내유산균 수는 발효 마늘 부산물 첨가구에서 다른 처리구와 비교 시 가장 높았으며(P<0.05), 발효 양파 부산물, 항생제 첨가구에서는, 그리고 무항생제 처리구에서는 통계적 차이가 나타나지 않았다. 또한 대장균수와 살모넬라에서는 무항생제 처리구와 비교 시 항생제 처리구와 발효 마늘 및 양파 부산물 첨가구에서 낮은 경향을 나타냈으나 통계적인 차이는 없었다. 결과적으로 육계 사료 내 발효 양파 및 마늘 부산물의 첨가 급여는 장내 균총에 효과적이며, 결과적으로 생산성을 개선시키는 것으로 나타났다. 하지만 현재까지 발효 농산 부산물에 대한 연구가 부족하다는 점을 감안할 때 향후 더 많은 연구가 필요할 것으로 사료된다.

할인점의 의류PB 상품전략에 관한 연구 (A Research on Private apparel Brand's Product Strategy in Discounted Stores.)

  • 최성식;김판진;이상윤
    • 산경연구논집
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    • 제2권2호
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    • pp.25-38
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    • 2011
  • 외환위기 이후 급격한 출점과 성장을 해온 대형마트 점포수가 이미 포화상태에 이르렀다는 우려의 목소리도 있지만 신규 출점은 계속적으로 지속될 전망이고 향후 대형마트 성장세는 둔화되나 점포수 등 외형적 성장은 계속되는 가운데 상품 차별화 추구, 고객니즈부응, 고마진획득 등이 지속적으로 가능해져 PB상품 개발이 불황 국면 극복을 위한 저성장 시대의 마케팅 전략의 하나로 자리 잡을 것으로 전망 된다. 또한 국내 3대 대형마트가 의류PB 브랜드를 계속적으로 출시, 확장하고 있는 상황과 운영전략에 대해 연구하고 이를 바탕으로 국내 대형마트의 PB의 성공사례와 문제점을 도출하여 PB의 필요성에 대해 차별화와 고이익 창출을 위한 성공적 전략 방안을 논의 하고자 한다. 본 연구는 대형 마트 PB의 개념과 전략 방안 및 성공사례와 전망을 살펴보고, 현재 전 세계적으로 빠른 성장을 보이는 PB를 단순히 유통업체가 상품을 유통시키면 된다는 제한된 역할 수행에서 벗어나, 제조업체가 지닌 유통 채널에 대한 지배력을 얻을 수 있다는 것을 의미 확장하여 설명하고자 한다. 이미 세계 주요 선진유통업체들은 자사의 상품차별화와 수익성향상을 위해 PB상품 개발에 많은 노력을 쏟고 있으며, 이를 통해 다국적전략 및 외형적 확장, 더불어 높은 재무성과를 창출하고 있는 좋은 사례는 쉽게 접할 수 있다. 따라서 본 연구는 국내 할인점의 포화에 따른 새로운 대안을 위해서는 차별화된 PB운영 전략이 필요함을 국내3개 주요할인점 사례를 통해 제시하였다. 특히 의류 PB상품은 철저한 시장분석과 디자인트렌드 및 고객니즈를 반영한 상품개발로 차별화된 상품력 및 고마진 획득을 통해 출점 정체된 대형마트 지속성장에 새로운 돌파구를 마련하는 좋은 계기를 줄 수 있는 시사점을 제공하여 할인점 출점 한계에 따른 새로운 상품전략 방안을 제시하였다. 본 연구는 할인점 주요 3개사의 경영실적과 세계 몇 개국의 대표적인 PB성공사례를 중심으로 연구하여 국내 전체 소매 산업에 일반화하기에는 다소 무리가 있다. 향후에는 국내에 입점된 다국적 SPA 브랜드와 국내 할인점 PB를 중심으로 비교분석하여 가치를 극대화한 의류PB 확대전략에 대한 추가연구가 필요하다.

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참치 가공부산물로부터 단백질 분해효소를 이용한 기능성 천연조미료 제재의 개발 3. 분말 참치 가수분해물의 저장중 품질안정성 (Development of Functional Seasoning Agents from Skipjack Processing By-product with Commercial Pretenses 3. Storage Stability of Powdered Skipjack Hydrolysate)

  • 차용준;김은정;김훈
    • 한국식품영양과학회지
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    • 제25권4호
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    • pp.627-631
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    • 1996
  • 참치 가수분해물을 항산화제인 BHT 0.02% 첨가구와 rosemary 0.01% 및 0.02%를 첨가한 제품을 대조구와 함께 $30^{\circ}C에서$ 저장하면서 검사한 결과 색도에서 대조구 및 항산화제 처리한 4제품 모두 명도는 감소하는 반면에 적색도는 증가하는 경향이었다. 그리고 수용성 갈변물질이 지용성 갈변물질 보다 함량이 많았으며 저장 중 증가폭도 컸다. 지방산화 억제능에서는 0.02% BHT 첨가구 보다 0.02% rosemary 첨가구에서 효과가 있었고, ACE 저해능에서는 생시료에서 3% 미만의 낮은 효율을 보인 반면에 가수분해물에서는 72.2%를 나타내었으며, $IC_{50}$/은 1.124mg이었다.

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LCD 제품의 광학 성능 향상을 위한 백라이트 유닛용 도광판의 최적설계 (An integrated design approach for Light Guide Panel(LGP) of Back Light Unit(BLU) to improve the Optical Performance of Liquid Crystal Display(LCD))

  • 이갑성;정재호;윤상준;최동훈
    • 대한기계학회:학술대회논문집
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    • 대한기계학회 2008년도 추계학술대회A
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    • pp.1048-1052
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    • 2008
  • Difficulties in developing process of Liquid Crystal Display(LCD) products such as frequent design modifications, various design requirements, and short-term development period bring on the need of integrated design approach that is efficient and easy to handle. Back Light Unit(BLU) of the LCD, which drastically affects the optical performance of LCD products, is divided into in-coupling part and out-coupling part. Serration of the in-coupling part flattens the light received from point light sources and dot pattern of the out-coupling part regularizes the light sent to screen. Therefore, the optical performance of a LCD product is largely influenced by the shape of serration and the arrangement of dot pattern. In this research, a new design approach which enables to improve the optical performance of LCD products and overcome the prementioned difficulties in developing process of LCD products is proposed. The shape of serration is parameterized to 3 parameters and out-coupling part is partitioned into 10 partitions to apply the optimization technique to this problem. 3 parameters for the shape of serration and densities of 10 partitions are used as design variables in the design optimization. Optical simulation tool named SPEOS is used to evaluate the optical performance of the LCD product. Since the optical simulation uses the random ray tracing technique, numerical noise may possibly be included in the simulation process. To solve the problem caused by numerical noise, the PQRSM which can stably find the solution of the noise problem is used in this research.

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자동차부품기업의 UML기반 자재관리시스템 설계 및 구현 (Design and Implementation of UML-Based Material Management System for Automotive Part Company)

  • 박정혁;서기철;문태수
    • 한국정보시스템학회지:정보시스템연구
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    • 제12권2호
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    • pp.129-149
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    • 2003
  • One of the important applications in Enterprise Resource Planning(ERP) systems is the Manufacturing Resource Planning(MRPII) system using Bill of Material(BOM). The manufacturing resource planning determines the quantity and timing of the production or purchase of subassemblies and raw materials needed to support the Master Production Scheduling(MPS). The bill of material is the recipe, a list of the materials needed to make a product. This paper intends to suggest a component-based materials management system using Unified Modeling Language(UML), as an application system for automobile part industry. Applying component based materials management systems designed with UML methodology, we analyzed the workflow and the document on materials management process from production planning to inventory management, and implemented a prototype of efficient materials management system, as a surrogate of existing material requirement planning(MRPI) system. To produce many other assemblies for a automobile part firm, component parts are assembled into subassemblies that are joined to assemble the finished product. Through the system suggested in this study, the level of inventory has cut down and the cost of inventory management has decreased. Also, the development method using UML makes the analysis and design phase to shorten in implementation period of MRPII system. The implementation of materials management system using CBD shows the ease of use in software reuse and the interoperability with corporate Internal information system. The result of applying object-oriented CBD technique is to minimize the risk of life cycle and facilitate the reuse of software as mentioned to limitation of information engineering methodology.

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전주 수원백씨인재공파 종가 학인당의 '모심상' 상품화 연구 (Development of Mosim Dining Table's Menu for Head House of Suwon Baek Clan and Injaegong Group in Jeonju)

  • 김미혜;정혜경
    • 한국식생활문화학회지
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    • 제29권6호
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    • pp.477-487
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    • 2014
  • This study aimed to develop a new commercialization model for theindustrialization of head family food as a gentry families' complex food culture product. We tried to develop a head family food and propose a city sightseeing style's head family product by interviews with 'Hakindang' as the center, the head house of the Suwon Baek clan, and Injaegong group in Jeonjoo. Hakindang (in Jeonju) was confirmed as an improved model Korean-style house in the enlightenment period and the twentieth style modern head family as emerging capitalist. Hakindangsupported independence war funds in the Japanese colonial era and was widely known as gate of filial piety in Jeonju. Representative seasonal foods of Hakindang include pan-fried sweet rice cake with flower petals in the spring, hot spicy meat stew and polypus variabilis in summer, hanchae in autumn, and napa cabbage kimchi with salted flatfish seafood in the winter. When parents-in-law had a birthday, there were party noodles, sliced abalone stuffed with pine nuts, brass chafing dish, fish eggs, slices of blilde meat, and matnaji. Daily, there were mainly salted seafood, slices of raw fish, grilled short rib patties, braised fish, baked fish, syruped chestnut, grilled deodeok root, bean sprouts, radish preserved with salt, dongchimi, soy sauce-marinated horseshoe crab, butterbur, perilla seed stew, salted clams, raw bamboo shoot, agar, fried kelp, etc. The most basic virtue of the head family is filial duty, and they developed mosim dining as a representative food of Hakingdang's head family. The mosim menu is composed of 65% carbohydrates, 20% protein, and 15% fat because it is table for parents-in-law like more than 75 years old. The sensory evaluation showed a chewy texture that is easily swallowed.