• 한국콘텐츠학회논문지
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• 제12권10호
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• pp.82-92
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• 2012

본 연구는 국내에서 유통되고 있는 100 여종의 남성용 헬멧 제품을 대상으로 색채표현에 관한 고찰을 위해 구매 선호도가 높은 제품을 대상으로 색채의 이미지 스케일, PCCS 색체계를 적용한 색채분석, 그리고 제품 구매결정시 색채의 영향력을 고찰하였다. 연구대상이 되는 헬멧 제품은 자전거 탑승시에 사용되고 있는 남성용 헬멧으로 헬멧의 종류를 구분하지 않고 국내에서 유통되고 있는 전제품으로 설정하였다. 국내에서 유통 중인 남성용 헬멧에 대하여 일괄적으로 색채에 따라 이미지 스케일을 4영역(Soft, Hard, Dynamic, Static)으로 고찰하였으며, 또한 설문조사 결과 구매 빈도수가 상위 10위내의 제품이 갖는 색채의 이미지 스케일을 분석하였다. 그리고 이들 제품에 대하여 각각 PCCS 색체계에 의한 분석을 실시하였다. 마지막으로 실증분석으로 헬멧 제품 구입시 색채가 구매결정에 미치는 영향력을 분석하기 위해 설문조사를 실시하였다. 설문조사는 서울지역 S 대리점에 소속된 18개 자전거 동호회에 가입된 20~50대 남성을 대상으로 실시하였고, 수집된 설문의 총 자료수는 422개 파악되었으나 내용이 불충분한 8개를 제외한 414개를 최종 자료로 사용하였다. 결론을 크게 3부문으로 나눌 수 있다.

• 감성과학
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• 제11권2호
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• pp.173-180
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• 2008

현재 디자인 분야에서는 감성에 관한 강한 필요성을 바탕으로 오감각과 인간의 의식 속에 잠재되어 있는 감성적 요소를 디자인에 반영하려고 노력하고 있다. 그러나 그러한 감성적 의미를 표현하기 위한 체계적인 연구에는 아직 미흡한 점이 많으며, 특히 오감각 중 시각적 요소를 중심으로 한 디자인반영과 한정된 연구가 이루어지고 있다. 이러한 한계점을 극복하고 새로운 디자인과 감성적 이미지를 표현하기 위해서는 타 감각적 요소에 대한 깊이 있는 연구와 디자인에 접목시킬 수 있는 실증적 대안이 필요하다. 본 연구에서는 그러한 감성 이미지를 표현하기 위한 감각요소 중 촉각적 요소를 중심으로 연구를 진행하였으며, 현대인의 소비 행태에 있어서, 감성적 디자인 요소로서 촉각적 요인과 밀접하게 관련된 핸들 커버와 음료병 제품의 재질, Grip감, 형태 등이 선호요인으로 작용하는 정도를 알아보았다. 동시에 두 제품군의 각각 선호도와 제품의 촉각적 특성 관계를 비교한 결과 기능적 특성과 원인에 따라 디자인의 촉각적 선호요인의 차이를 보였고, 이는 디자인 시제품 카테고리별 선호 촉감 요소의 차별적 반영이 필요함을 알 수 있었다.

• 한국도서관정보학회지
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• 제40권3호
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• pp.97-117
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• 2009

장서개발정책은 도서관 및 정보센터에 있어서의 장서개발의 특징과 범주, 우선순위 등을 규정하는 장서관리 업무의 마스터플랜이다. 도서관은 장서개발정책을 통하여 수집대상 장서의 범위, 수집의 우선순위 및 구입 수준 등에 대한 명확한 원칙을 설정하여야 한다. 이 연구에서는 국가단위 디지털도서관 장서개발정책 수립의 전단계로서 국립디지털도서관의 디지털장서개발정책 기본모형을 연구하여, 국가적 디지털장서개발정책의 필수 요소들을 도출하고 향후 디지털장서개발정책의 일반적 지침을 정립하고자 하였다. 이를 위하여 국내외의 전자자원개발정책 사례들을 조사 분석하여 국가단위 디지털도서관에 적합한 독립형 장서개발정책의 설정을 제안하고, 국가단위 디지털도서관이 수집 대상으로 하는 정보자원의 유형과 범위, 수집의 우선순위를 제시하여, 구입 수준, 라이선스 등에 관한 내용에 대한 원칙과 국가적 디지털 정보자원 개발의 체계적 수행을 위한 필수요소들을 도출하였다.

• 대한지역사회영양학회지
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• 제16권5호
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• pp.602-612
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• 2011

The purpose of this study was to evaluate importance and performance of dietitian's task at long term care hospitals foodservices in the Busan Kyongnam area. The research was performed through using questionnaires and conducted from June 11 to July 16, 2010 for 186 dietitians at 141 long-term care hospitals. Seventy-two percent of hospitals had two dietitians and 69% of them had a dietitian's office. Fifty-two percent of dietitians has worked for less than 2 years at long term care hospital, and 37.1% of them worked additional tasks. Seventy-three percent of hospitals conducted a therapeutic diet program and the therapeutic diets frequently provided were diabetic diet > tube feeding diet > dysphasia diet > sodium controlled diet. Mean score for the importance (4.36/5.00) and performance (3.91/5.00) of dietitian's tasks were significantly different (p < 0.001). The importance and performance grid showed that the purchase-inspection management and sanitation-safety management were high scores to the importance and performance (doing great area), menu-foodservice management and cooking-working management were low scores to the importance and high scores to the importance (overdone area), and nutrition management was low scores to the importance and performance (low priority). Forty-three percent of dietitians agreed with the needs for role separation between foodservice dietitian and clinical dietitian.

• 동아시아식생활학회지
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• 제20권1호
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• pp.1-10
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• 2010

This was conducted to investigate the dietary assessment, food preferences, snack intake, priority order in food purchase, and knowledge of diet of full-time housewives and working housewives through the use of a questionnaire. The participants (127 working housewives and 86 housewives) were selected at random from Seoul and its vicinity. The predominant job reported by working housewives was saleswomen and specialized job (20.7%). The average monthly income of both housewives and working housewives ranged from 3,000,000 to 5,000,000 won. Forty percent of housewives consumed more meat, fish, eggs, beans, and tofu, while 50.0% of housewives ate vegetables other than kimchi at every meal, 51.2% of housewives consumed one serving of fruit and one cup of fruit juice, 45.3% of housewives consumed three regular meals, and 60.5% of housewives consumed a balanced diet when compared with working housewives (p<0.05). Working housewives consumed beverages, ice cream, milk, and dairy products, while housewives consumed breads, sweet potato, potato, and fruit as snacks. The preference that most often led to food selection was flavor among working housewives (67.7%) and housewives (64.0%). Both working housewives and housewives always confirmed the day of food production. Generally, housewives were more interested in learning about food, creating a dietary plan, nutrient loss during cooking and reducing waste food when compared with working housewives. Housewives appeared to have better dietary assessment and knowledge than working housewives. Accordingly, it is advisable to prepare more systemic education programs for working housewives.

• 한국병원경영학회지
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• 제5권1호
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• pp.156-175
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• 2000

This study was designed to find out the relations between the major investment decision-making behaviors and profitability of the hospital. A total of 57 hospitals were analyzed on this study. The major findings were as follows; 1. Among the types of the investment decision-making, major factors affecting the profitability were where the top management belongs among the defender, analyzer, prospector, and reactor type. Other factors were whether or not hospital analyzes which is more economical between the purchase by cash and lease of the medical equipment and whether or not hospital changes the decision before the actual investment. 2, Among the types of the investment decision-making, major factors affecting the financial structure and efficient operation of the assets were ranking of the priority and whether or not hospitals can get enough revenue and cash flow when hospitals have to borrow a big amount of fund from outside. 3. Among the financial indices regarding the financial stability, major factor affecting the profitability was fixed assets to long-tenn capital. Other factors affecting the financial structure and efficient operation of the assets were value added to medical equipment, normal profit to medical equipment, liability to total assets, current ratio, value added to payroll expenses. 4. Investment decision-making behaviors are partially influencing on the financial structure and efficient operation of the assets. However it was proved that the profitability was the most influencial factor than other factors related with the operation of the hospital. 5. To improve the irrational investment decision-making behaviors strategic management system should be introduced, and the top mamagement's investment decision-making style should be changed from reactor and analyser styles to prospector and reactor ones.

• 한국조리학회지
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• 제2권
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• pp.169-181
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• 1996

Today we are inclined to dine out more frequently according as the national income is increased and Women enter into the Social life, 'This tendency results in the universality of foodculture and the food made of fresh food stuff as well as the Pollution-free food is preferable as everyone warits to eat natural food or health food and escapes from the pollution. Moreover we have socail problems like fatress and adult disease which result from the small amount of activity or the food with high calory and high gat. under this circumstance. the most adeguate food seems to be Italian good. It stand in the spottight of food world and is most preferable for everyone today. The sphere of food and beverage has a low value-added-rate compartry to the high increasing rate of customers and profit, so, the efficient managing method for the cost of food and beverage and the operating skill in the kitchen are the principal factors leading to success or failure. Therefore, this research is to show some remedies as follows, pointing out the operating problems of an selected Italian restaurant at the top class hotel. First, most Italian restaurant at the hotel are located in the best place and investing the big capital, But they are open for only 8 hours through a day. This should be improved not to bring a enormous loss to the hotel The brealefast menus such as vegetables or fish food, pizza and pasta which modern man can easily enjoy should be developed open the restaurants for morning gours. Second, the business hours are not made continously. As a result, all the emplyees should stay in the company all day long without taking any advantage of the losed time, This will be the loss for both the company and the employees, By veloping the morning menus, employees shald be classified into morning and afternoon staffs and the opening and closing hour at 3 and 6 O'clock should be used so that minimum number of employees may operate the company. Third, the characteristic of Italian food is in the use of fresh food stuff, The proper purchase of food stuff and the simple distributing system will help Italian restaurant show its character istcc as a hzgh-grade restaurant. Fourth, the most popular Italian food such as pizza or pasta should be market with Priority.

• 대한가정학회지
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• 제45권3호
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• pp.43-56
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• 2007

The purpose of this study was to investigate the recognition differences between picture book makers(editors/writers) and picture book consumers(parents of young children/preschool teachers) about picture books. The study subjects were 69 children's book-editors(editors, designers), 72 children's book-writers, 78 parents of young children, and 79 preschool teachers. The results of this study were as follows. First, they differently recognized the effects of good picture books on children's development, and the contents and components of picture books. However, both groups preferred creative stories to traditional stories and agreed on the children's preferences of the book genre and characteristics. Second, picture book makers and consumers were differently aware of the quality of Korean picture books published in Korea but they agreed on the quality of foreign picture books. They thought that more picture books with better contents and formality on the imaginary, artistic, and real-life related themes needed to be published in Korea. Third, the book makers and consumers obtained information on the picture books in the book stores and libraries in most cases. The book makers were more interested than the consumer in the picture, writer, cover design, and publishing company of the books, whereas the consumers placed a higher priority in the purchase process. Both groups pointed out the non-professional editing and sales policy as the problems in the Korean publishing company.

• 한국의류산업학회지
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• 제16권5호
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• pp.756-765
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• 2014

Customer-company (C-C) identification is the perceived fit between the identities of a consumer and an organization. If a consumer identifies with a company that places a high priority on being socially responsible, a consumer who also values social responsibility may support and patronize that business because of the link between something that is important to both them and the company. Because C-C identification may explain the success of cause-related marketing (CRM) in the fashion industry, we investigated the effect of an image resulting from CRM on ratings of brand attributes (e.g., distinctiveness, credibility, attractiveness), identification with the brand, attitude toward the brand, and customer loyalty. Participants also responded to open-ended questions reflecting their rationale for their ratings of brand attributes. Data were collected from a convenience sample of undergraduates (n = 228) enrolled at Midwestern University in the U.S. Structural equation modeling revealed that as ratings of the social responsibility of the cause-related marketing effort increased so did perceptions of the brand's distinctiveness, credibility, and attractiveness. Participants identified with a brand when they rated the brand as attractive. Participants' identification with a brand had a significant impact on attitudes toward the brand and customer loyalty (e.g., purchase intention, willingness to spread positive word-of-mouth). Content analyses of open-ended responses supported the idea that brand images stemming from CRM exert an important influence on consumer's ratings of brand attributes. Fashion marketers interested in cause-related marketing will find success with efforts that increase customer identification.

• 디자인학연구
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• 제13권1호
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• pp.227-235
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• 2000

환경적인 측면에서 살펴보면, 외환위기로 인한 정부의 적극적인 외화유치 촉진책으로 외국 유통업체의 국내진출이 활발해지면서 소규모 업체의 도산이 이어지고 새로운 소비문화가 형성되고 있다. 경기침체, 감원, 정리해고 등으로 소규모 자본의 창업이 붐을 이루고 있으마 신규 유통개발이나 개선이라는 측면보다는 기존방식의 축소판이나 가맹점시스템이 대부분이다. 점포주의 경영과 관리가 미숙하며 시장조사나 상권분석이 제대로 이루어지지 않아 매출 목표달성을 하기가 매우 어려운 실정이다. 정보기술의 혁신으로 멀티커뮤니케이션이 이루어져 소비자의 구매형태가 빠르게 변화하고 점포의 적극적인 영업 체계가 필요함으로 점포주에게 소매점 변신의 필요성을 강조하고 상품디스플레이의 중요성을 인식시켜 구매력을 높이기 위한 제품이미지별 테마를 선정하여 정확히 연출하여야 한다. 이를 위해 귀금속점포를 사례로 디자인 설계안을 제시하여 점포클리닉을 추진할 수 있도록 하였으며 이를 통하여 점포경영의 선진화를 모색할 수 있다.