• Title/Summary/Keyword: Poter's 4 Determination Factors of Competitiveness

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A Study on Success Factors of Coastal Fisheries in Busan Region (부산시 연안 어선어업 경영체의 성공요인에 관한 연구)

  • KWON, Hyeok-Seung;SONG, Jung-Hun
    • The Journal of Fisheries Business Administration
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    • v.46 no.2
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    • pp.1-11
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    • 2015
  • Due to the environmental changes such as decreasing and aging fishing population and increasing imported marine products, improvement of fishing business competitiveness has become one of important issues. This study aimed to analyze the coastal fishing business units in Busan region and compare their business performances in order to find out success factors. The logistic regression analysis between 4 determination factors of competitiveness and business performances showed that the ship tonnage in the factor conditions, catch of species of fishing types'kg per price in the demand conditions, cooperative sales ratio in the related & supporting industries, and net per cost in the firm strategy, and structure & rivalry had the positive(+) impacts on business performances.