• Title/Summary/Keyword: Positive attitude

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A Study on Knowledge, Consciousness and Attitude about Middle School Students and Mothers' Environment-Friendly Life Resources Management (중학생 자녀와 어머니의 생활자원관리에 대한 친환경 지식과 의식 및 태도)

  • Im, Hae-Yeon;Park, Sun-Hee
    • Korean Journal of Human Ecology
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    • v.9 no.3
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    • pp.23-36
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    • 2006
  • The present study purposed to examine how the knowledge, consciousness and attitude affect life resources use of the subjects, first-year middle school students and their mothers, and ultimately, to provide basic materials for maximizing the effect of the education consciousness and attitude on environment-friendly life resource management in everyday living. The followings are the results of the analysis of the collected data. First, in the aspects of analysis of valiance in the general home environment factors of this research, there were some significance according to fathers and mothers' educational level, fathers' job, the type of a house about students and mothers' life resources use. Second, knowledge about middle school students' life resources use had negative correlations with attitude. But consciousness had positive correlations with attitude. Knowledge about their mothers' life resources use had negative correlations with attitude, but consciousness had positive correlations with attitude. The results of mothers were similar to those of middle school students. Mothers' consciousness and attitude had positive correlations with middle school students' consciousness and attitude.

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Adolescent′s attitude toward the elderly: Exploring the relations between adolescents′perception and behavioral attitude toward the elderly (청소년의 노인에 대한 태도 :노인에 대한 인식과 행동간의 관계 규명을 중심으로)

  • 김윤정;정선아
    • Journal of Families and Better Life
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    • v.19 no.6
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    • pp.173-183
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    • 2001
  • This study examined adolescents'behavioral attitude and perception toward the elderly relating to the experiences with their grandparents. In addition, the study explored the relations between perception and behavioral attitude toward the elderly The numbers of sample are 1,477 adolescents who were 5th grade of elementary, 2nd grade of both middle and high school. They answered three different questionnaires relating to perception and behavioral attitude toward the elderly including positive perception, image and perspectives toward the elderly; behavioral attitude toward the elderly; and biases toward the elderly. Adolescents'relationship with their grandparents was assessed by questioning about present and past experiences of co-living with grandparents, living distance to grandparents, frequencies of visits and phone calls between grandparents and adolescents, and others. The results of the study are summarized as follows: ( 1 ) Adolescents'behavioral attitude and perception toward the elderly tends to be positive, (2) Adolescents'sex and grades significantly affect the perception and behavioral attitude toward the elderly, (3) The closer to the grandparents adolescents are, the more positive attitude and perception to the elderly; (4) Adolescents'perception better explains their behavioral attitude toward the elderly.

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A Study on Influence of VM Attributes and VM Personality based on Consumers' Regulatory Focus on VM Attitude and Revisiting Intention (소비자의 조절초점에 따른 VM속성과 VM개성이 VM태도 및 재방문의도에 미치는 영향에 관한 연구)

  • Lee, Ho-Jung;Oh, Hee-Sun;Suh, Yong-Han
    • Fashion & Textile Research Journal
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    • v.16 no.3
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    • pp.396-405
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    • 2014
  • This study demonstrates how VM attributes and VM personality influence VM attitude based on regulatory focus and how VM attitude influences revisiting intention. We used 303 copies of the survey form for the analysis. SPSS 19.0 for Windows Package was used to perform frequency analysis, factor analysis, and regression analysis. The results of the study: First, direction and arrangement of VM attributes had a significantly positive (+) influence on VM attitude. Second, fervor and trust of VM personality had a significantly positive (+) influence on VM attitude, while unpleasantness had a negative (-) influence. Third, VM attitude had a significant influence on visiting intention. Fourth, in terms of promotion focus, direction, arrangement, and promotion of VM attributes had a significantly positive (+) influence on VM attitude. In regards to prevention focus, image of VM attributes had a significant influence on VM attitude. In promotion focus, fervor and trust of VM personality had a significantly positive (+) influence on VM attitude, while unpleasantness had a negative (-) influence. In prevention focus, refinement and fervor of VM personality had a statistically significant influence on VM attitude. Only promotion focus showed a significant influence of VM attitude on revisiting intention.

Menstrual Attitudes and Maternal Child Rearing Attitudes in Middle School Female Students (여중생의 월경태도와 어머니 양육태도)

  • Hong, Kyoung-Ja;Kim, Hae-Won;Ahn, Hye-Young
    • Journal of Korean Academy of Nursing
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    • v.38 no.5
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    • pp.748-757
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    • 2008
  • Purpose: This correlational study was performed to identify the impacts of maternal child rearing attitudes on the menstrual attitudes and the determinants of positive menstrual attitudes in female middle school students. Methods: With convenience sampling, 198 middle school female students were recruited living in one major city and its surrounding areas in Korea. Data was collected using a self administered questionnaire including menstrual attitudes and maternal child rearing attitudes from April 1 to July 15, 2008. Results: Among the Maternal child rearing attitudes, affectionate, achievement oriented and rational attitudes had positive correlations to a positive menstrual attitude, and an autonomous attitude had a negative correlation to a negative menstrual attitude. As determinants of positive menstrual attitudes, feeling of menarche, mother's response at first menstruation, and rational maternal child rearing attitudes were delineated and their explained variance for a positive menstrual attitude was 18.5%. There was no difference on menstrual attitudes by K clustering in terms of maternal child rearing attitudes. Conclusion: These results support the critical role of the mother. Especially desirable maternal child rearing attitudes in relation to a positive menstrual attitude would be affectionate, achievement oriented and rational for early adolescent girls. In further studies, considerations are needed for menstruation related education and research for early adolescents and active involvement of the mother & daughter together.

Communication Effect of Sports Sponsorship Activities of Food and Beverage Companies (식음료 기업의 스포츠 스폰서십 활동의 커뮤니케이션 효과)

  • Jae-Ryul Seo
    • Journal of the Korean Applied Science and Technology
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    • v.41 no.2
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    • pp.363-374
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    • 2024
  • The purpose of this study is to provide basic data to identify the communication effect of food and beverage companies' sports sponsorship activities and to find out the communication effect of food and beverage companies' active sports sponsorship activities. To this end, a survey was conducted on 300 people who participated and watched sports competitions hosted by food and beverage N companies in January, and 267 copies were used for statistical analysis to obtain the following results. First, it was found that sports sponsorship had a positive effect on corporate attitude. Second, among the factors of sports sponsorship, image enhancement, promotion, and promotion were found to have a positive effect on product attitude, but event contribution did not affect product attitude. Third, it was found that corporate attitude had a positive effect on product attitude. Fourth, corporate attitude was found to have a positive effect on purchase intention. Fifth, product attitude was found to have a positive effect on purchase intention.

Effect of Attitude towards Parent Brand on Extended Fashion Product in Fashion Brand Extension (패션브랜드 확장시 모브랜드에 대한 태도가 확장패션제품에 미치는 영향에 관한 연구)

  • Rhee, Young-Ju
    • Fashion & Textile Research Journal
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    • v.10 no.4
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    • pp.506-514
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    • 2008
  • The purpose of this study was to investigate the effect of attitude towards parent brand on extended fashion products in case of fashion brand extension. The subjects of this study were 386 college students and data were collected using survey questionnaire. For data analysis, factor analysis and path analysis were applied. The results showed that there were four factors (e.g., familiarity attitude, emotional attitude, value-expressive attitude, utility information attitude) in attitude towards parent brand and six factors (e.g., economical risk, utilitarian risk, social risk, psychological risk, time/advantage loss risk, risk for losing opportunity) under perceived risk in extended product. The results showed that attitude towards parent brand had a negative effect on perceived risk in extended products and had a positive effect on attitude towards extended products. Perceived risk in extended products then had a negative effect on purchase intention of extended products whereas attitude towards extended products had a positive effect on purchase intention of extended products.

Dietary Characteristics and Needs for Community Kitchens among Young Adults of Single-person Households in Seoul according to the Cooking Attitude (서울시 거주 1인 가구 청년의 조리태도에 따른 식생활 특성 및 공유부엌 니즈)

  • Yang, Mina;Asano, Kana;Kim, Nalae;Yoon, Jihyun
    • Korean Journal of Community Nutrition
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    • v.25 no.3
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    • pp.204-213
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    • 2020
  • Objectives: This study examined the dietary characteristics and needs for community kitchens among young adults of single-person households in Seoul according to the cooking attitude. Methods: During April 2018, an online survey was conducted on young adults of single-person households in their 20s and 30s residing in Seoul. The respondents were classified into the more positive cooking attitude group (More Positive Group; n=152, mean=4.11) and the less positive cooking attitude group (Less Positive Group; n=190, mean=3.03) based on the mean score (3.51) of the 4-item 5-point Likert scales measuring the cooking attitude. The responses of the two groups were compared. Results: Approximately 90% of the More Positive Group had the cooking ability to prepare ordinary meals or more advanced cooking skills, whereas only 61% of the Less Positive Group had such skills. Approximately a half of the More Positive Group cooked at home three times a week or more; only 30% of the Less Positive Group did so, and more than 30% of the group seldom cooked. The More Positive Group had higher mean scores in the levels of satisfaction with dietary life and care for food safety and nutrition than the Less Positive Group. Approximately 30% of all the respondents expressed their needs for community kitchens. The most frequently answered reason for such needs was "being able to have a meal with others". Conclusions: The young adults of single-person households with a more positive cooking attitude possessed a higher cooking ability, cooked more often, and cared more about food safety and nutrition than those with a less positive cooking attitude. There were moderate needs for community kitchens among young adults of single-person households living in Seoul. Therefore, societal efforts to improve their cooking attitude would be meaningful for improving their quality of dietary life. Cooking lessons or social dining programs based on community kitchens could be an option.

Spreading Online Rumors: The Effects of Negative and Positive Emotions

  • Jong-Hyun Kim;Gee-Woo Bock;Rajiv Sabherwal;Han-Min Kim
    • Asia pacific journal of information systems
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    • v.30 no.1
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    • pp.1-20
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    • 2020
  • Malicious rumors often emerge online. However, few studies have examined why people spread online rumors. Recognizing that spreading online rumors is not only rational, but also emotional, this paper provides insights into the behavior of online rumor spreading using the cognitive emotion theory. The results show that perceived credibility of online rumors enhances both positive and negative emotions. However, positive emotions affect neither attitude nor behavior, whereas negative emotions affect both aspects of the spreading of online rumors. The results also indicate that prior positive attitude toward object influences negative emotions. Issues involvement moderates the relationship between attitude and behavior.

Nursing Students' Attitudes Toward the Elderly and the Application of a Senior Simulation for Changing to a Positive Attitude (간호학생의 노인에 대한 태도와 긍정적 태도 변화를 위한 노인유사체험의 적용에 관한 연구)

  • Baik, Sung-Hee
    • The Journal of Korean Academic Society of Nursing Education
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    • v.13 no.1
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    • pp.5-12
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    • 2007
  • Purpose: The purposes of this study were to investigate nursing students' attitudes toward the elderly and to explore the effects of senior simulation on nursing students' attitudes. Method: For the purpose of the study, the program was performed on 223 nursing students in Gyung-gi. An Aging Semantic Differential Scale was utilized to evaluate attitudes toward the elderly. The senior simulation equipment consisted of a special spacesuit, glasses, gloves, and sand bag. Before and after the experiment subjects filled out questionnaires. Result: The attitude score before the experiment was 4.13, which indicates a neutral attitude, Nursing students' attitudes toward the elderly related significantly to religion, living with grandparents, volunteer work for the elderly, and acquired knowledge. The Senior simulation enabled nursing students' attitudes to turn positive toward the elderly. Conclusion: Senior simulation can affect nursing students' attitude toward the elderly. There is a need to develop routine education programs to maintain the positive attitude.

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Influence of Cost Management Perception and Attitude on Cost Management Behavior among Hospital Employees (병원종사자의 원가인식 및 태도가 원가관리행동에 미치는 영향)

  • Kwon, Min;Ji, Jae-Hoon
    • The Korean Journal of Health Service Management
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    • v.5 no.1
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    • pp.87-99
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    • 2011
  • The aim of the research is to figure out how the perception and the attitude of hospital staff have effect on cost management behavior, to check the mediation effect in the relationship between cost attitude and cost management behavior, and to provide some basic data of efficient cost management means for hospital staff. The major results of research can be summed up as following. Subordinate factors of cost perception such as conviction, information, and thought were all revealed as meaningful effect ones on cost attitude, but they didn't have meaningful effect on cost management behavior. However, if we check the final results of direct effect, indirect effect, and total effect in its variants, we can understand that cost perception have indirect effect on cost management behavior via cost attitude. Cost attitude was revealed as the greatest variant having direct effect on cost management behavior. As a conclusion, it seems that the correct cost perception can make positive cost attitude, by which desirable cost management behavior can be induced. Therefore, as the correct cost perception can make positive attitude, it is necessary to construct effective system to provide useful cost information for staff at anytime and at any place continually on organization aspect. It is important to get correct cost perception for the positive attitude of staff. Nevertheless, if the positive attitude would not be formed, it is necessary to search for the ways for personal motivation, for the management behavior cannot emerge positively.