• Journal of the Korean Data and Information Science Society
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• 제26권2호
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• pp.409-418
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• 2015

SNS 등 온라인에 쏟아지는 고객의 감성분석을 활용하여 마케팅 등 다양한 분야에서 성과를 내고 있다. 고객의 제품사용 후기 데이터를 수집하여 신제품의 마케팅 전략과 제품개선 방안을 도출하고 있으며, 선거철에는 유권자들의 마음을 실시간으로 읽어서 선거 전략을 수립하고 있다. 본 연구에서는 온라인 상에서 충북관광에 관한 글들을 수집하여 텍스트 마이닝 기법을 활용하여 분석함으로써 충북관광을 위한 홍보전략과 관광진흥 정책을 수립하는 방안을 제시한다. 사용된 데이터는 주요 블로그, 뉴스, 관광관련 공공 데이터 등이며, 충북전역의 관광지를 대상으로 한다. 분석결과 충청북도 북부지역의 관광지들이 주요 이슈 관광지로 나타났으며, 관광지별로 연관 관광지와 연관 키워드들이 분석되었다. 또한, 주요 관광지별 감성분석을 통하여 긍/부정 현황과 그 원인을 파악할 수 있도록 하였다. 특히 이들 분석에 다차원 분석 기법을 연계함으로써 관광관련 텍스트 정보를 다각도로 분석하여 전략을 수립하는데 활용할 수 있도록 하였다.

• Safety and Health at Work
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• 제11권1호
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• pp.50-60
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• 2020

Background: The relationship between risk factors and likelihood of occupational injury has been studied. However, what has been published has only provided a limited explanation of why some of the employees working in the same environment as other employees suffered a single-injury event, while other employees experienced multiple-injury events. This article reports on an investigation of whether artisanal and small-scale miners in Migori County of Kenya are susceptible to a single-injury or multiple-injury incidences, and if so, what underpinning parameters explain the differences between the single incident injured and the multiple incident injured group. Mine management commitment to safety in artisanal and small-scale mining (ASM) operations is also considered. Materials and methods: The research objectives were achieved by surveying 162 uninjured and 74 injured miners. A structured, closed-end questionnaire was administered to participants after the stratification of the study population and systematic selection of the representative samples. Results: The results showed that most injured miners suffer a single-injury incident rather than experiencing multiple-injury events, and laceration (28.40%) was the common injury suffered by the miners. The analysis showed that the risk factors for the single incident injured group were not similar to those in the multiple incident injured group. The research also found mine workers have low opinion about mine management/owners commitment to safety. Conclusion: The study concluded that mine management and miners need to be educated and sensitized on the dangers of this operation. Provision of safety gears and positive safety culture must be a top priority for management.

• 한국조리학회지
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• 제4권
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• pp.347-367
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• 1998

It is difficult to make which customers want in restaurant industry because of IMF situation. Therefore, utilization of service marketing is needed by best effect through least investment in restaurant industry. The background of restaurant industry is not directly related to the improvement of tourism industry. We should give a hand to tourism and restaurant industry by holding international events. so the way of thinking among people is changing. And importing of famous foreign brand and opening shops are accellerating the improvement of tourism and restaurant industry. In this perspective, improvement factors of restaurant industry are as follows : the increase of pst time, the increase of disposable income, the increase of woman's having jobs and double income, requirement of people about health food, the increase of nuclear family, and the change of viewpoint among people. This restaurant industry is service industry, and it sells invisible service except the aspect of selling menu. In addition, in terms of menu, price reduction strategy should be done by cost reduction and restructuring. The ultimate purpose of marketing is to increase sales and to do this we should increase the number of customers in shops. That means we should create new customers and try to attract customers who used to be regular in the shops. Therefore, the demonstration of management ability and positive reaction is really needed. So the most important things in marketing are as follows: proper strategy for double consumption, increasing the number of customers through new specific menu, menu life cycle according to menu item, menu development by considering customer, making recipe, enhancement of product quality and cost reduction by customer's opinion. We should concentrate on national menu first, and try to develop menu for international market. It is absolutely needed that we set up the menu product strategy through menu marketing with various products and constant study related to menu marketing is to be done.

• 한국정보시스템학회지:정보시스템연구
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• 제25권1호
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• pp.75-104
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• 2016

Purpose The business ecosystem perspective offers a new lens in which to view customers. Customers as the member of business ecosystems influence firms by participating in both the firm level activities and the business ecosystem level activities. For example, customers participate in the business ecosystems by forming interest groups, allowing their voice to be heard the within business ecosystems. Customers can also, turn public opinion around and foster the business ecosystems favorable to firms. On the other hand, as an extreme case of customer participation, customers can engage in community activities to boycott the purchase of products or services from certain firms or business ecosystems. Design/methodology/approach This study views content creation and feedback activities as customer participation in the firm level. On the other hand, word-of-mouth (WOM) and boycott activities are considered as customer participation in the business ecosystem level. This study presents a research model regarding the relationships among customer socialization, customer participation, and psychological ownership. The proposed model is validated through an empirical analysis on online platform business ecosystems. Findings When the two business ecosystems are compared, different results were drawn. In the Facebook ecosystem, boycott and psychological ownership did not have a significant relationship. However, in the Kakao ecosystem, the two had a significant positive relationship. The mediating effect of the business ecosystem type sheds a light on the mission, purpose, vision, and other values associated with the theory of the business on the customer-firm relationship. Further implications for theory and practice were discussed in this study.

• 디지털융복합연구
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• 제16권7호
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• pp.401-408
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• 2018

지난 몇 년간, 한국 관광객의 국제 관광지 유입은 특히 아시아가 아닌 국가에서 크게 증가했다. 그러나 멕시코는 여전히 한국 관광객에게 인기있는 관광지가 아니다. 이러한 현상의 제고와 인식의 개선을 위해 본 연구를 진행하였다. 이 논문은 켈러의 브랜드 에퀴티 모델을 사용하여 한국인과 멕시코인이 가지는 일반적인 브랜드 이미지를 비교하고 분석하였다. 한국 관광객이 멕시코라는 나라에 가지는 국가 브랜드와 관광지로서의 수준을 파악하여 연구의 가치를 더하였다. 이 연구의 결과는 후속적으로 이루어질 멕시코의 국가 브랜드 홍보를 위한 새로운 접근법이 될 것이며, 기획, 창작, 디자인 및 개발 연구에 가치있는 초석이 될 것이다.

• 한국의료질향상학회지
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• 제23권2호
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• pp.37-54
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• 2017

Objectives: The purpose of this preliminary study was to identify the nurses' perception regarding disclosure of patient safety incidents (DPSI) and to evaluate the effectiveness of education for DPSI. Methods: DPSI education was conducted for nurses majoring in clinical nurse specialist at an university. Before and after the education, the nurses made a questionnaire to evaluate the perception of DPSI. The questionnaires were divided into four categories: first, overall perception of the DPSI; second, recognition evaluation of the DPSI using hypothetical case, third, opinion on legal and nonlegal measures for facilitating the DPSI; and fourth, socio-demographic factors. The Wilcoxon signed rank test was performed on the DPSI questionnaire response to compare the perceptions before and after the education. Results: A total of 10 nurses participated in the education. DPSI education showed the possibility of improving the overall perception, necessity, effect, obstacle, and promotion method of DPSI, although there were also several responses where there was no statistical significance. In particular, DPSI education led to statistically significance change in the perception of obstacles for DPSI. For example, the number of respondents who agreed to the item "DPSI will increase the incidence of medical lawsuits." was 7 before education but decreased to 3 after education (P-value: .025) Furthermore, nurses' perception of DPSI from this study was generally positive regardless of education. Conclusion:In the future, it will be necessary to carry out DPSI education and training and to evaluate its effectiveness for more nurses.

• 한국정보통신학회논문지
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• 제19권1호
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• pp.141-148
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• 2015

본 논문은 SNS와 Web에서 실시간으로 공유되는 정보를 추출하고, 추출한 데이터를 신속하게 분석하여 고객이 무엇을 원하는 지를 분석해서 온라인 마케팅 전략을 효율적으로 만드는 SNS와 Web기반 BDAS(Big data Data Analysis Scheme)을 제안한다. 제안하는 BDAS는 첫째, SNS와 Web에서 공유되는 데이터를 수집하고, 둘째, 수집된 데이터의 의미를 긍정과 부정으로 분석하여 그 결과를 시각화하여 제공한다. 그 결과, BDAS는 공유되는 SNS와 Web 데이터에 대한 의미를 판단하는데 있어서 평균 90%의 정확성을 보장한다. 따라서 본 논문에서 제안하는 BDAS를 이용하여 소비자의 성향을 정확하게 판단할 수 있으므로 온라인 마케팅에 보다 효율적으로 활용할 수 있을 것이다.

• 대한미생물학회지
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• 제8권1호
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• pp.27-32
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• 1973

Listeria monocytogenes human infection is a relatively rare disease which usually is meningitis in newborn babies. The organism was isolated from blood cultures of a 52 year old female patient with meningitis. It was considered that the underlying disease, i.e. S.L.E., and the steroid therapy which the patient had been receiving played some role for the Listeria infection. The isolate was showing characteristics of L. monocytogenes, i.e. diphtheroid like morphology, motility with four peritrichous flagella, hemolytic small colonies on blood agar, growth in the presence of 7.5% salt and at 4 C, and inducing monocytosis in an experimentally infected rabbit. Serologically the organism was identified as L. monocytogenes 4b. The isolate was showing susceptibility to many antibiotics tested including ampicillin, penicillin and tetracycline which were the recommended drugs of choice for the treatment of Listeriosis. It is the general opinion that Listeriosis is not so rare as literatures are showing. It is considered that some of the isolate of the organism from clinical specimens are mistakenly discarded due to the fact that the organism shows diphtheroid like morphology and that not many laboratories are able to recognize the organism. Literatures are seen which emphasize more careful examination of gram positive bacilli with diphtheroid like morphology especially when they are isolated from blood or from spinal fluid of patient.

• 정보교육학회논문지
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• 제25권5호
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• pp.835-845
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• 2021

가상현실(VR)은 실재감과 다양한 상호작용을 바탕으로 학습자에게 풍부한 학습 경험을 제공하는 높은 잠재력을 가지고 있다. 이에 본 연구는 VR 활용 미래사회 진로교육 프로그램의 효과를 알아보는 것을 목적으로 한다. 이를 위하여 초등학교 3학년 29명을 대상으로 8 차시의 교육 프로그램을 적용한 후, 진로인식의 변화와 프로그램에 대한 전반적인 인식을 알아보았다. 연구 결과는 다음과 같다. 첫째, VR 활용 미래사회 진로체험 프로그램은 자기 이해와 진로 태도에서의 진로인식 변화에 긍정적인 효과가 있음을 확인하였다. 둘째, 학습자들은 VR을 활용한 진로교육 프로그램에 높은 흥미도와 만족도를 보였다. 본 연구 결과를 바탕으로 진로교육에서 VR의 적극적 활용, 성취기준과 학습자의 특성을 고려한 콘텐츠 개발, VR 학습환경 구축의 필요성을 시사점으로 제시하였다.

• 한국산학기술학회논문지
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• 제22권4호
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• pp.255-262
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• 2021

본 연구는 숲체험 놀이에서 밧줄 놀이가 유아 자신감에 미치는 효과를 분석하는 데 있다. 이를 위해 실험집단 15명(남아7명, 여아8명)과 비실험집단 15명(남아9명, 여아6명)을 대상으로 실험설계를 통한 실증분석하였다. 실험처치를 하고 실험집단 및 통제집단 간 효과를 검정하기 위해 공분산분석(ANCOVA)을 실시한 결과, 실험집단의 평균이 통제집단의 평균보다 통계적으로 의미있게 높은 것으로 나타났다(F=357.350, p<.001). 이같은 결과는 숲체험 밧줄 놀이를 통해 유아의 자신감에 미치는 효과가 통계적으로 의미 있는 효과를 나타낸 것으로 평가할 수 있다. 이는 또래 간 숲체험 밧줄 놀이가 유아의 자신감 향상에 보다 긍정적인 효과를 나타내주는 유익한 놀이로 유아들의 숲체험 놀이를 통해 또래 간 협력을 통한 상호작용 속에 감정과 충동조절로 소극적 성격의 유아의 자신감을 높여주는 긍정적인 놀이활동임을 확인시켜준 것으로 판단할 수 있다.