• Journal of Digital Contents Society
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• v.19 no.3
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• pp.461-470
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• 2018

The purpose of this study was to examine the relationship among presence, enjoyment, brand attitude, and purchase intention of sports brand advertising based on augmented reality. The results are as follow. First, presence influenced positively on enjoyment perceived by sports brand advertising based on augmented reality. Second, presence influenced positively on brand attitude of sports brand advertising based on augmented reality. Third, enjoyment perceived by sports band advertising based on augmented reality influenced positively on brand attitude. Fourth, enjoyment perceived by sports brand advertising based on augmented reality influenced positively on purchase intention. Fifth, brand attitude influenced positively on purchase intention.

• Journal of Community Nutrition
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• v.8 no.4
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• pp.177-184
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• 2006

Food frequency, food attitude, eating habits and physical activities of Korean-American children and Korean children were compared. Two hundred and sixty two Korean-American children living in New Jersey and New York in the United States of America(KcUS group) and three hundred and thirty one Korean children living in Seoul, Korea (KcK group) between the ages of 9 and 12 were included. There were significant differences in food frequency between these groups. The KcUS group ate more western food, more food at meal time and more snack than the KcK group. In addition, KcUS group slept longer hours and exercised less than KcK group. In this study, we learned that higher rate of obesity in Korean-American children could be partially explained by the difference in food intake, food attitude, eating habit, and physical activities between the two groups. It is suggested that a different approach will be useful in developing nutrition education programs against childhood obesity for the Korean-American children and Korean children.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.5
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• pp.3293-3302
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• 2015

This study was conducted to identify families' perception and attitude toward application of physical restraint(PR) in general neurological wards. The study is based on subjects from 70 family members who have cared patients applying PR. Data was collected using self-report questionnaires and reviewing of patients' medical records. 68.6% of subjects were female and the mean age was 47.9 years old. Family members were either sons, daughters or spouses. The questionnaires analyzed families' perceptions based on a score of 5, the results showed a mean score of 4.2, and items related to maintaining therapeutic tools scored the highest. The application of PR with two hands was perceived by families as more important than PR applied with one hand. In families' attitude toward PR, there was general agreement that families had the right to decide to apply and remove PR. Continuous education and information regarding PR is required to support families.

• The Journal of Korean Society for School & Community Health Education
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• v.6
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• pp.117-126
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• 2005

This study attempted to extract a suggestive point to help the design of a program, which is used to promote physical activities, by applying a social cognitive theory based on literature review on the physical activity based on a social cognitive theory. This study considers 10 journal articles that used a social cognitive theory, physical activity, and exercise as the major variable using the EBSCOhost Academic Search Premier and Educator's Reference Desk (ERIC). The type of papers was analyzed using a certain criterion, which can be configured according to the number of each year's papers, characteristics of research subjects, application type of a social cognitive theory, and classification of the application of objects in a social cognitive theory. The characteristics of each year's papers presented no specific characteristics for each year's papers, but the study in 2004 especially presented a high level. The characteristics of research subjects presented four highest cases in the case of the college student, and there were zero cases for children. The application type of studies on physical activities using a social cognitive theory can be largely classified as three types. The results of the measurement using a sectional investigation for SCT objects were 2 cases, the application of SCT for promoting physical activities was 1 case, and the demonstration of evaluation for the effect of SCT objects presented 8 highest cases. Although the social cognitive theory in the characteristics of the classification of object applications can be classified as 10 objects, there were no cases that used 10 all objects, partial applications of the object were measured in 8 studies, and two cases presented no detailed considerations on the object. Most of studies used a part of the object where the application of self-efficacy were measured by 8 highest cases. In addition, there were no measurements on the situation, observation learning, answer and response, and self-management. The elements of attitude, cognitive activity, self-efficacy, and handicaps among the SCT object were commonly used, and studies that the self-efficacy largely affects on the promotion of physical activities presented the main current.

• Journal of Digital Convergence
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• v.14 no.3
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• pp.345-359
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• 2016

This study aims at providing information on golf industry by survey about effects on purchase decision factors of golf goods and strategies on brand attitude and purchase behavior. As a result of this study, there are sixth reasonable factors of effects as follows. First, age, education and average golf score were meaningful factors on purchase decision. Second, sex and age were significant factors on brand attitude. Third, age was the only meaningful factor on purchase behavior. Fourth, purchase decision factors of golf goods showed significant (+) effects on brand attitude. Fifth, purchase decision factors of golf goods showed significant (+) effect on purchase behavior. Sixth, brand attitude showed significant (+) effect on purchase behavior.

• The Journal of Korean Society for School & Community Health Education
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• v.15 no.2
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• pp.1-12
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• 2014

Objectives: This study was conducted to identify the correlations among the knowledge, attitude and preventive infection behaviors regarding AIDS of general hospital nurses. Methods: Participants were 314 nurses who have been working for a C hospital in G city. Data were collected from December 3, 2012 to December 14, 2012 after the informed consents were obtained from the participants with the help of nursing department. Results: Knowledge based on general characteristics was not different significantly. AIDS attitudes showed significant differences by age, marital status, religion and workplace and preventive infection behaviors, by age, position, duration of clinical experience. Significant correlations were not observed among the knowledge, attitude and preventive infection behaviors regarding AIDS. Conclusions: This study showed that the knowledge of nurses regarding AIDS will need to be improved by systematic training, and, rather than preventive infection behaviors simply based on knowledge, a training program that includes physical, mental, and social aspects based on the latest information.

• Korean Journal of Occupational Health Nursing
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• v.31 no.2
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• pp.57-65
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• 2022

Purpose: This study aims to examine differences in experiences of violence and hospital violence attitude according to gender and gender-role identity of clinical nurses. Methods: The quota sampling method, was used to select the research subjects. They were divided into two groups male and female nurses who worked for three general hospitals or higher level-hospitals in Incheon and Gyeongbuk. The data of 219 subjects was used for final analysis. The IBM SPSS 22.0 was used to analyze the data t-test and ANOVA. Results: According to gender, the hospital violence experience of female nurses was oserved frequently when the verbal violence came from guardians, and when the physical threats came from others. For male nurses, the experiences of hospital violence was obserbed. According to gender, the hospital violence attitude revealed significant differences in female nurses that the negative attitude was higher (t=-4.69, p<.001). According to gender-role identity, the undifferentiated and femininity showed significant differences (F=4.86 p=.003). Conclusion: The differentiated strategies of coping measures and violence preventive education considering the gender and gender-role identity of clinical nurses would help formulate measures for the effective management of hospital violence.

• Journal of the Korea Convergence Society
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• v.6 no.5
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• pp.157-163
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• 2015

Purpose is the purpose of this study is to develop medical services for the elderly and qualitatively enhance physical therapy for them by analyzing Korean students' attitudes of the elderly through social science convergence. Methods is a total of 1027 male/female undergraduate students majoring in physical therapy were selected to examine the attitudes of the elderly. T-test, One-way-ANOVA and Scheff test were used. Result is positive attitudes toward the elderly was 46.0%. 51.48% in the population over 30, and 47.52% in the male group was more positive. In addition, when the elderly with no experience in the relevant lecture course (t = -2.035, p = 0.0042) in elderly and when the living experience more positive attitudes (t = 2.951, p = 0.003). Conclusion is education of students in the process of aging of the elderly in a positive standpoint, lectures and hands-on so that you can see the need to change direction.

• The Journal of Advanced Prosthodontics
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• v.5 no.2
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• pp.147-152
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• 2013

PURPOSE. A survey was performed to identify the level of mouthguard use, awareness, wearability issues and attitude toward mouthguard among elite Korean Taewondo athletes. MATERIALS AND METHODS. Survey questionnaires were given to 152 athletes participating in the Korea National Taekwondo team selection event for the 2010 Guangzhou Asian Games. Questionnaires consisted of three sections, mouthguard awareness, reasons for not wearing mouthguard and the last section to test the level of acceptance on current mouthguard and when the identified problems were resolved. For analyzing difference among response, ${\chi}^2$ test was used and significant level (${\alpha}$) was set up as 0.05. RESULTS. Responses in each of items showed significant difference (P<.001). Majority of response regarding each question: Majority of respondents believed that mouthguard were effective in preventing injuries (36.4%) but the result suggested that the provision of information on mouthguard to athletes was inadequate (44.0%) and the result showed that respondents were not greatly interested or concerned in relation to the mandatory mouthguard rule (31.6%). Although the responses on the level of comfort and wearability of mouthguard were negative (34.8%), athletes were positively willing to wear mouthguard if the problems rectified (51.2%). CONCLUSION. Considering the high level of willingness to wear mouthguard if the problems rectified, it is thought that together with efforts in providing more mouthguard information, the work of sports dentistry to research and improve mouthguard will be invaluable in promoting mouthguard to more athletes.

• Journal of Korean Home Economics Education Association
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• v.27 no.1
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• pp.111-126
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• 2015

The purpose of this study was to investigate the moderating effects of perceived father's rearing attitudes on the relationship between self-efficacy and smartphone addiction in adolescents. A survey was conducted using a convenient sample drawn from 570 students from eleven junior high school in Seoul. Data were analyzed using SPSS 20.0 program. The results show that 22.4% of students was in the risk of smatphone addiction. High risk of smartphone addiction group use smartphone longer for communication and had more trouble with their parents because of smartphone use. Smartphone addiction showed negative relationship with self-efficacy and affection-rational explanation of perceived father's rearing attitude but had positive relationship with inconsistency-intrusiveness of perceived father's rearing attitude. Furthermore, the result showed the moderating effects of perceived father's rearing attitude on the relationship between self-efficacy and smartphone addiction. Therefore, to prevent smartphone addiction in adolescent, we should try to increase self-efficacy in adolescent as well as to develop educational program to assist parent to understand their children.