• 비교문화연구
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• 제29권
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• pp.25-53
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• 2012

The attitude of observer in the painting of history is to exclude a prejudice and a subjective view of an artist and to introduce a photograph, which is a record of objectivity, in the process of painting. Its ultimate intent is to redescribe the fact of an event's image intactly without any prejudice and to represent the event as a proven evidence that it was. The representation of history based on fact had already been conceived in imagination of renowned artists such as Francisco Goya or $Th{\acute{e}}odore$ $G{\acute{e}}ricault$ even before cameras were invented. What they portrayed was their own truth of reality which is gained through their observation, not a history that have corresponded to political ideologies, for all reliance on a limited tool of representation, painting. Furthermore, history was necessary for 19th century impressionism artists to be represented under proven fact in a neutral perspective excluding all subjective prejudice, not based on the representation with imagination. Edouard Manet in particular reconstited an instant moment on the basis of real proof of photograph without personal prejudice or opinion as if today's photojournalism. The catastrophic series by Andy Warhol and the photographic painting by Gerhard Richter show another role of painting in the realm of art, each of them implying information distortion and abuse by current media and intentional deformation toward history as Manet's painting of history. Today, the representation of an historical event that we experience in the era of the Internet and social networks having a great deal of information already came to be the exclusive property of the cutting edge mass media. Nevertheless, the attitude of observer which is realistic and contemplative in the realm of art is the crucial point in terms of artists' act as ever.

• 한국콘텐츠학회논문지
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• 제15권1호
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• pp.64-73
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• 2015

김용호의 필모그래피는 한 줄로 요약하기 힘들다. 지난 20여 년간 광고 지면과 미술관, 광고 사진과 순수 사진을 오가며 경계나 영역을 한정짓지 않고 왕성한 활동을 해왔다. 김용호가 직접 언급한 포토랭귀지는 사진을 찍기 전 스스로 가상의 이야기를 먼저 지어내고 내용을 사진으로 시각화하는 것이다. 일반적으로 광고 사진은 제품을 팔기 위한 목적이라 일회성으로 그치는 경우가 많고, 대부분 화려한 조명과 배경 아래 제품을 촬영한다. 그러나 김용호는 이러한 광고 사진의 고정관념을 벗어나 매우 독특한 작품을 발표해 인정 받았다. 작가가 작업한 광고 사진은 단순히 제품의 세부정보나 기능을 보여주는 것이 아니라, 제품에 관한 독창적인 스토리를 만들어 소비자들이 누리고 얻을 수 있는 가치와 문화를 전달한다. 여러 편의 작품 중 현대카드 광고 <우아한 인생, 2012>은 다양한 매체를 통해 작품이 소개된 후, 이례적으로 사설 갤러리의 초청을 받아 전시되고 판매까지 되었다. 사진이 판매되었다는 것은 소장가치가 높다는 의미이고, 전시되었다는 것은 예술작품으로 인정받았다는 의미이다. 본 논문은 한국을 대표하는 광고 사진가 김용호의 작품을 중심으로 포토랭귀지에 관한 내용이다. 이를 위해 본론에서 다룬 연구문제는 디지털 시대의 사진과 언어, 스토리텔링 광고 전략, 김용호 작품 분석이다.

• 비교문화연구
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• 제33권
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• pp.193-239
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• 2013

A photograph, which was applied to contemporary art, plays a very important role in the whole of the multiplied and diversified contemporary arts today. The application of photos, which were shown in contemporary art following the 1950s, can be classified into five types according to role and function of a photo in the process of developing a work. However, this classification is shown a little ambiguously. That is because photos of being utilized by artists are indicated very diversely depending on their artistic strategy and situation. As the first type, a few painters utilize a photo as mirror of reality in order to materialize a challenging and revolutionary idea with going against traditional picture in their pictorial practice. As the second classification, especially American painters utilize a photo as material component of forming their picture like photo-montage or collage. The combined application of this medium is first doing genre de-construction and hybridization of post-modernism in the 1980s while ultimately aiming at social criticism or political satire. The third type implies particularly a case that avant-garde artists utilize a photo as evidence of a work. In this case, a photo is employed as evidence of a work, which disappears in the temporal space essentially like body art, land art, and performance. Also, as the fourth type is a case of utilizing a photo for artistic concept of a work, not pictorial practice of picture, it is utilized often as important artistic strategy of conceptual artists. The final type of utilizing photo is a case of applying photo as formative tool on behalf of dye-stuffs or crayon in order to record a section of reality, which always continues regardless of event or meaning any more, in the traditional picture. In this case, a work is indicated as a photo of having a form of picture, namely, as Forme-tableau. The main subject is indicated there as a daily case of being repeated always the extremely common and revived theme.

• 미술이론과 현장
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• 제2호
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• pp.169-190
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• 2004

The purpose of this article is to delve into the problems of originality of the artwork by examining issues of reproduction within the contemporary art market. In contemporary arts, especially in terms of art production and consumption, we can't overlook society and its economic structure and its connection with of capitalism. As the purity of art creation has turned into an exchange value, art, especially an object as artwork, has fallen into the status of production in an economic marketing system. Walter Benjamin mainly referred to that point in his thesis Das Kunstwerk im Zeitalter seiner technischen Reproduzierbarkeit, which originated the sociology of plastic arts. This thesis, published in 1936, traced how the artistic functions of photograph and movie had been changed through the social development. His main concerns were movie and photograph but what I am concentrating from his point of view, is that even in the field of plastic arts, the manufacture of reproduction has been practiced as a primary method within the social and political contexts and development. Though I am referring to this in the main body of this article, reproduction in contemporary art strongly needs a new definition since it has been spread all over like a newest virus, not only by collector's personal taste or hut also by commercial circulations of these reproductions to the public. This relates to Benjamin's argument about the value of an exhibition at a museum(Ausstellungswert). Since the function of an artwork has been one of cultural industry, the manufacturing of reproduction raises unexpected problems, such as, the originality of the artwork, the value of an exhibition at a museum, its achievement as documentary and as a territory of art criticism. In this point of view, I want to inquire into the value and criteria of an exhibition in contemporary art through the review of the definitions and the intrinsic attributes of reproduction. Somehow in a broad sense, the reproduction is a product coming out of representation or copy (replica) of an original art work or an model. Therefore, the problems it presents differ from the Simulacre, which is an image without an original one. In terms of the Meanings of reproduction, we can distinguish it as reproductions, copies, and productions. These types of reproductions are not the original artworks reflected by the creative intention of the artists. For example, a publishing company reproduced some of lithographs of Salvador Dali in the 1960s. They are commercial copies in the form of representation or reproduction with no artistic and creative intention of the artist. However, In despite of this theoretical basis, reproductions of the famous artists are still displayed without any verification for of the public's quest for the artworks. Moreover, many commercial companies that are planning to exhibit art works of the world-famous artists only for their profits keep trying to speak ill of and judging by the law the honest art critics' articles which discuss the true values of exhibition. If freedom of expression is one of the ideals of democracy, even the judgment of the originality of the artworks should be freely expressed.

• 한국의상디자인학회지
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• 제8권3호
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• pp.35-47
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• 2006

This study aims to suggest the Deconstruction theory that is changing and developing by being converted into visual from as cultural code which reflects the spirit of the times and art style as well as to analyze the phenomenon of deconstruction expressed in the Fashion photographs. Fashion photographs are historical documents presenting us with the evidence of the ideal body types and culture throughout time. Fashion photographs is direct information about the fashion itself, and at the same time, it transmits various circumstances of the times. Fashion photographs has opened a new aspect called visual communication, when it's seen in new, more profound way, instead of being locked in its visible frame. Photograph is no longer a mere means to preserve documentation or pursue artistic expression. Instead, it's now regarded as a way to pursue visual transmission owing to its cognitive psychology, and this is a remarkable step toward new thing. In this study, the possible visual information function of photograph was explored from diverse aspects, such as the combination of photo and design, its linking to printing technology's mass production function, or the development of its imagery symbolism. This study shows that the nature of deconstruction can be explained as deconstruction of the sexes, deconstruction of the time and space, and deconstruction of the genre.

• 한국가구학회지
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• 제25권4호
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• pp.338-344
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• 2014

Modern furniture design is advancing by putting value on individual sensitivity. Accordingly, this study will focus on optical art, which can give various changes in people's sensitivity. Optical art was actively applied in various fields of image, photograph, fashion, textile, accessory and interior from the 1950s till the 1960s. Optical art realized by Victor Vasarely (1908~) opened a new trend in art by accurately realizing concise and precise expressions. This study analyzed the impact of pattern expression on sensitivity in optical art and suggested a method, which can spatiotemporally maximize the emotional change by combining optical art with the form of furniture. Modern furniture design is changing toward the direction of fitting to the propensity and emotional taste of an individual. Accordingly, this study analyzed the emotional expression felt in the furniture modeling works featured by concise, straight and standardized rectangular shape. Based on the result of analysis, this study would like to suggest a method to utilize optical pattern as a means for emotional design, with which people are able to perform various emotional expressions while keeping the function and form of furniture.

• Journal of Multimedia Information System
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• 제4권1호
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• pp.27-32
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• 2017

Through the development of the medium, Sigmund Freud's uncanny element in the Cinemagraphic technique of digital image is analyzed, and the research problem presented through the case and literature data is interpreted. Look for an Uncanned element as seen from. Interpret the theories found in art paintings and human philosophical perspectives through examples in the overlapping cinema graphs of photographs and videos that we have looked at unfamiliarity. It interprets the double surreal image of Cinemagraph through unfamiliar gaze and evaluates new horizon with digital photograph.

• International Journal of Advanced Culture Technology
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• 제9권1호
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• pp.105-113
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• 2021

Through the analysis of Gerhard Richter's works of art in the period of "fuzzy image", this paper expounds the special internal quality of fuzzy image in Richter's works and reveals an important direction of the development of contemporary easel painting, The special essence of Richter's vague image is that he uses photos to reflect the power and authenticity of the existence of the objective things. He was not satisfied with the radical way of modern painting and tried to return to the traditional way of painting, but in fact Richter kept a special distance between classical painting and modern art. Richter not only blurs the image in his creation, but also shows that he wants to show the objectivity of things, keep the distance, authenticity and give up painting. Richter used fuzzy images to capture the concept of "visual unconsciousness", and finally separated from the concept. When we read how Richter showed the reality of things in the way of painting, we also saw a kind of contradictory psychology when he faced the complicated objective.

• 한국콘텐츠학회논문지
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• 제6권12호
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• pp.309-323
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• 2006

영상매체가 등장하기 전 예술은 주로 사람의 손에 의한 수작업으로 이루어졌다. 그것은 곧 최고의 리얼리티였으며, 사실에 대한 절대적 가치 기준이었다. 그러나 영상매체의 등장이후 리얼리즘에 대한 과학적 사고가 생겨나고, 영상처럼 빛을 가장 중요시하고, 이를 과학적으로 분석하려는 '인상주의 미술'이 탄생하기에 이르렀다. 본 논문에서는 인상주의의 대표작가로 불리는 '모네'의 시기별 회화작품 5점을 분석하여 영상의 전개과정에 따라 다르게 나타나는 회화속의 영상현상을 제시하였다. 즉, '시간을 그리다', '빛을 그리다', '소리와 움직임을 그리다', '여러 장의 프레임으로 그리다', '연속된 프레임으로 그리다'. 본 논문에서 제시한 회화에서의 영상현상은, 인상주의 회화의 전개시기가 초기 영상시대인 사진영상 시대였기 때문에, 주로 그와 관련된 현상을 분석하였다.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2004년도 춘계학술발표대회 논문집
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• pp.156-160
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• 2004

Our time is called as the era of information-oriented society and up-to-date scientific technology, but it can be also called as the era of image. It is because the image has much influence upon our everyday life. In the deluge of images, the delivery of image Is a better and faster synergic tool than the delivery of language, and this trend is consistent with the phases of the times in which the analog modality of synergy is converted into the digital one. The image is a picture that is formed by a physical process, and is all the figures reflected by electronic equipments that reproduce the image. After the discovery of photograph in 1893, the image has been appeared first with the form of movie, and then with the form of TV. However, the appearance of such unidirectional synergic tools as movies and TV. has provided artists with some creative motives with which they intercommunicate their messages via some experimental bidirectional synergic tools. Among image-media arts, the performance of installation and participation is an important example that causes many changes through conceptional conversion, such as the conception of the time in space and formative characteristics. What satisfy this trend have been videos, lasers, holographic, and etc. Furthermore, the appearance of computer has provided a synesthesia, that is, a virtual reality, and mixed a real image with a visional one. The image-media art will realize better synergy through combining brand new machines, informational technology, and art, and have much influence upon our everyday life formatively and artistically in the future. with this study, through analyzing the meaning of relationship between image equipments and space.