• Proceedings of the KAIS Fall Conference
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• 2003.11a
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• pp.113-117
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• 2003

As the wireless communication technology advances rapidly, a personalization technology can be incorporated with the mobile Internet environment, which is based on location-based services to support more accurate personalized services. A location-based personalized recommender system is one of the essential technologies of the location-based application services, and is also a crucial technology for the ubiquitous environment. In this paper we propose a framework of a location-based personalized recommender system for the mobile Internet environment. The proposed system consists of three modules the interface module, the neighbor selection module and the prediction and recommendation module. The proposed system incorporates the concept of the recommendation system in the Electronic Commerce along with that of the mobile devices for possible expansion of services on the mobile devices. Finally a service scenario for entertainment recommendation based on the proposed recommender system is described.

• Archives of design research
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• v.16 no.2
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• pp.23-34
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• 2003

The need for personalized web site design has been increased these days. Current approach for personalized web site design is easily applied to web site with their cost-effective feature, but is hard to provide a more refined personalized service due to its lack of accumulation of user data. In this study, the design recommender system is investigated as a more advanced method for web site design personalization. We provide an overview of current recommender systems, and then outlined a newly developed design recommender system, which employs collaborative filtering technique to provide tailored recommendation for users.

• IEMEK Journal of Embedded Systems and Applications
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• v.4 no.3
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• pp.139-147
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• 2009

This paper proposed the context awareness reasoning system to provide the personalized services dynamically in a ubiquitous mobile environments. The proposed system is designed to provide the personalized services to mobile users and consists of the context aggregator and the knowledge manager. The context aggregator can collect information from networks through Open API Gateway as well as sensors in a various ubiquitous environment. And it can also extract the place types through the geocoding and the social address domain ontology. The knowledge manager is the core component to provide the personalized services, and consists of activity reasoner, user pattern learner and service recommender to provide the services predict by extracting the optimized service from user situations. Activity reasoner uses the ontology reasoning and user pattern learner learns with previous service usage history and contexts. And to design service recommender easy to flexibly apply in dynamic environments, service recommender recommends service in the only use of current accessible contexts. Finally, we evaluate the learner and recommender of proposed system by simulation.

• Journal of the Korea Society for Simulation
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• v.19 no.4
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• pp.59-66
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• 2010

We present a personalized clothing recommender system - one that mines association rules from transaction described in ontologies and infers a recommendation from the rules. The recommender system can forecast frequently changing trends of clothing using the Onto-Apriori algorithm, and it makes appropriate recommendations for each users possible through the inference marked as meta nodes. We simulates the rule generator and the inferential search engine of the system with focus on accuracy and efficiency, and our results validate the system.

• Journal of Internet Computing and Services
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• v.17 no.5
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• pp.75-87
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• 2016

With the exploration of digital academic information, it is certainly required to develop more effective academic contents recommender system in order to accommodate increasing needs for accessing more personalized academic contents. Considering historical usage data, the academic content recommender system recommends personalized academic contents which corresponds with each user's preference. So, the academic content recommender system effectively increases not only the accessibility but also usability of digital academic contents. In this paper, we propose the new journal recommendation technique based on information of journal subscription and web usage logs in order to properly recommend more personalized academic contents. Our proposed recommendation method predicts user's preference with the institution similarity, the journal similarity and journal importance based on citation relationship data of references and finally compose institute-oriented recommendations. Also, we develop a recommender system prototype. Our developed recommender system efficiently collects usage logs from distributed web sites and processes collected data which are proper to be used in proposed recommender technique. We conduct compare performance analysis between existing recommender techniques. Through the performance analysis, we know that our proposed technique is superior to existing recommender methods.

• The Journal of Society for e-Business Studies
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• v.17 no.3
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• pp.85-103
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• 2012

This study focused on user evaluation for personalized recommender systems with the integrated view of performance of the system and user attitude of recommender systems. Since users' evaluations of recommender systems can be affected by recommendation outcomes and presentation methods, both system performances based on outcomes and user attitudes formed by the presentation methods should be considered when explaining users' evaluations. However, an integrated view of system performance and user attitudes has not been applied to explain users' evaluation of recommender systems. Thus, the goal of this study is to explain users' evaluations of recommender systems under the integrated view of predictive features and explanation features at the same time. Our findings suggest that social presence, both accuracy and noveltyhave impacts onuser satisfaction for recommender systems. Especially, predictive features including accuracy and novelty affected user satisfaction. Novelty as well as accuracy is one of the significant factors for user satisfaction while recommender systems provided usual items users have experienced when systems provide serendipitous items. Likewise, explanation features with social presence and self-reference were important for user evaluation of personalized recommender systems. For explanation features, while social presence appears as one of important factors to user satisfaction of evaluating personalized recommendations, self-reference has no significant effect on user's satisfaction for recommender systems when compared to the result of social presence. Self-referencing messages did not affect user satisfaction but the levels of self-referencing are different between low and high groups in the experiment.

• Asia pacific journal of information systems
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• v.15 no.1
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• pp.63-79
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• 2005

Recommender systems are a personalized information filtering technology to help customers find the products they would like to purchase. Collaborative filtering is known to be the most successful recommendation technology, but its widespread use has exposed some problems such as sparsity and scalability in the e-business environment. In this paper, we propose a recommendation system, WebCF-PT based on Web usage mining and product taxonomy to enhance the recommendation quality and the system performance of traditional CF-based recommender systems. Web usage mining populates the rating database by tracking customers' shopping behaviors on the Web, so leading to better quality recommendations. The product taxonomy is used to improve the performance of searching for nearest neighbors through dimensionality reduction of the rating database. A prototype recommendation system, WebCF-PT is developed and Internet shopping mall, EBIB(e-Business & Intelligence Business) is constructed to test the WebCF-PT system.

• Asia pacific journal of information systems
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• v.15 no.3
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• pp.223-241
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• 2005

In spite of the rapid growth of mobile multimedia contents market, most of the customers experience inconvenience, lengthy search processes and frustration in searching for the specific multimedia contents they want. These difficulties are attributable to the current mobile Internet service method based on inefficient sequential search. To overcome these difficulties, this paper proposes a MOBIIe COntents Recommender System for Movie(MOBICORS-Movie), which is designed to reduce customers' search efforts in finding desired movies on the mobile Internet. MOBICORS-Movie consists of three agents: CF(Collaborative Filtering), CBIR(Content-Based Information Retrieval) and RF(Relevance Feedback). These agents collaborate each other to support a customer in finding a desired movie by generating personalized recommendations of movies. To verify the performance of MOBICORS-Movie, the simulation-based experiments were conducted. The results from this experiments show that MOBICORS-Movie significantly reduces the customer's search effort and can be a realistic solution for movie recommendation in the mobile Internet environment.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.40 no.4
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• pp.154-163
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• 2017

Collaborative filtering, one of the most widely used techniques to build recommender systems, is based on the idea that users with similar preferences can help one another find useful items. Credit card user behavior analytics show that most customers hold three or less credit cards without duplicates. This behavior is one of the most influential factors to data sparsity. The 'cold-start' problem caused by data sparsity prevents recommender system from providing recommendation properly in the personalized credit card recommendation scenario. We propose a personalized credit card recommender system to address the cold-start problem, using multiple user profiles. The proposed system consists of a training process and an application process using five user profiles. In the training process, the five user profiles are transformed to five user networks based on the cosine similarity, and an integrated user network is derived by weighted sum of each user network. The application process selects k-nearest neighbors (users) from the integrated user network derived in the training process, and recommends three of the most frequently used credit card by the k-nearest neighbors. In order to demonstrate the performance of the proposed system, we conducted experiments with real credit card user data and calculated the F1 Values. The F1 value of the proposed system was compared with that of the existing recommendation techniques. The results show that the proposed system provides better recommendation than the existing techniques. This paper not only contributes to solving the cold start problem that may occur in the personalized credit card recommendation scenario, but also is expected for financial companies to improve customer satisfactions and increase corporate profits by providing recommendation properly.

• Journal of Intelligence and Information Systems
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• v.11 no.1
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• pp.191-205
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• 2005

This paper presents a novel product recommender system as a tool fur differentiated marketing service of online shopping malls. Ihe proposed model uses genetic algorithnt one of popular global optimization techniques, to construct a personalized product recommender systen The genetic algorinun may be useful to recommendation engine in product recommender system because it produces optimal or near-optimal recommendation rules using the customer profile and transaction data. In this study, we develop a prototype of WeLbased personalized product recommender system using the recommendation rules fi:om the genetic algorithnL In addition, this study evaluates usefulness of the proposed model through the test fur user satisfaction in real world.