• Title/Summary/Keyword: Personal Interest

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The Effect of Green Trust and Attitude Toward Purchasing Intention of Green Products: A Case Study of the Green Apparel Industry in Indonesia

  • APRIANTI, Vika;HURRIYATI, Ratih;GAFFAR, Vanessa;WIBOWO, Lili Adi
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.7
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    • pp.235-244
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    • 2021
  • This study aims to determine the behavior of consumer interest in sustainable fashion products in Indonesia and the factors that influence it. Personal values, Green Trust, and attitude toward green products are studied to get a proper picture of the ethical behavior of consumers. The method used is the Structural Equation Model (SEM) technique using AMOS 23 software. A sample of 103 participants used the convenience sampling technique. The study results show that green trust and attitude toward green products successfully mediate personal value and green purchase intention on ethical fashion products in Indonesia. In this study, it was found that personal values cannot directly influence the purchase intention of sustainable fashion products. The influence of Personal Value must first be mediated by green trust or attitude toward green products to further influence green purchase intention of ethical fashion products in Indonesia. This is not in line with previous studies. Indicators of personal values such as self-transcendence, self-enhancement, conservation, and openness directly cannot predict the behavior of purchase intentions for sustainable fashion products in Indonesia. From the descriptive conclusion of the data obtained, there are various types of meanings of individual values, and fashion consumers in Indonesia are more affected by contextual factors.

Space Tourism: A New Frontier for Future Generations

  • Giachino, Chiara;Pucciarelli, Francesca;Bollani, Luigi;Bonadonna, Alessandro;Koo, Chulmo
    • Journal of Smart Tourism
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    • v.1 no.4
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    • pp.31-42
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    • 2021
  • Commercial space tourism is being developed and this trend is expected to continue and accelerate. Although opportunities and threats of space tourism attracted the interest of academia, literature on potential demand, attitudes and people's motivations for space tourism is scarce. In this context, this paper investigates young generations' interest and motivations towards different forms of space tourism. The cluster analysis on 2,207 respondents highlighted an interest in space tourism although motivated by different reasons, levels of budget and sustainability aspects. Interest in space tourism varies according to how far it is perceived as potential, possible or sustainable, or to people's personal feelings. The paper adds to contributions in the tourism field by investigating the opportunities space can offer this industry.

Analysis of On-line Personal Image Consulting Program Contents (온라인 퍼스널 이미지 컨설팅 프로그램의 컨텐츠 현황 분석)

  • Kim, Ri-Ra;Chung, Su-In;Kim, Yoo-Jung;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.62 no.4
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    • pp.58-68
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    • 2012
  • Personal image concerns a person's talent, expertise, as well as the internal and external image. It is a core value that differentiates one individual from another. As personal branding via personal image management has become more important, there is a fast-growing number of online systems that provide self-test programs to analyze one's style and habits and also provide expert advice for not only styles but lifestyles as well. This study develops a systematic and objective personal image consulting system and offers basic information for the research of personal image making. For that purpose, the study attempts to examine the present state of global companies that use online image consulting programs and analyze their digital content. The results are as follows: 1) two domestic companies, Colorz and Atzine, and seven foreign companies, notably Covet and Boutique, were brisk in business; 2) two types of personal image-diagnosis programs - Visual search and Virtual matching - are now in operation; and 3) mobile applications exist as an evolved personal image-diagnosis program. With an increased interest in such programs, various companies at home and abroad are establishing systematic and scientific analysis systems, which are needed for personal image-making online. Under these circumstances, domestic companies are also urged to enhance levels of image-diagnosis content and actual commercialization and utilization, to develop programs that enable objectified, systematic personal image-making. To this end, the results of this study may serve as a helpful tool to consider future directions.

A Study on Brand Personality and Employee's Self - Image Congruity and Job Satisfaction - Especially for Family Restaurant - (브랜드 개성이 종사원 자아 이미지 일치와 직무만족에 미치는 영향 - 패밀리 레스토랑을 중심으로 -)

  • Kim, Ki-Young;Ko, Mi-Ae
    • Korean Journal of Community Nutrition
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    • v.14 no.6
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    • pp.807-816
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    • 2009
  • This day's research analyzed the difference between brand personality, self - image congruity, job satisfaction and their influences towards employees of family restaurants in order to suggest a plan which would induce researcher's interest as well as influencing diversification of management strategies toward dining-out business. The purpose of this research is to analyse the difference between brand personality, self - image congruity, job satisfaction and their influences towards employees of family restaurants. The survey questionnaires were distributed to 300 employees of family restaurants in Seoul from August 1th until August 30th 2009, and 257 of them were used for analysis. The top seven company's were chosen by base on data from 2009 Annual Dinner of the Korea. Statistics handling of this research used SPSS WIN 17.0 statistics package program, which performed frequency analysis, factor analysis, regrssion anlysis. The research result shows, first of all, the relationship between company's brand personality and personal self - image congruity, it shows that the company's brand personality has higher on 'ability/capability, loyalty/fidelity, and strong' the personal self - image congruity appeared higher. The relationship between company's brand personality and social self-image congruity, it shows that the company's brand personality has higher on 'ability/capability and loyalty/fidelity' the social self-image congruity appeared higher. Second of all, in a relation between the self-image congruity and job satisfaction, the personal self-image congruity has shown positive impact on job satisfaction. Third of all, in a relationship between the company's brand personality and job satisfaction, if 'interest or loyalty/fidelity' shows higher on brand personality, than job satisfaction has shown higher.

Extraction of Skin Regions through Filtering-based Noise Removal (필터링 기반의 잡음 제거를 통한 피부 영역의 추출)

  • Jang, Seok-Woo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.12
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    • pp.672-678
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    • 2020
  • Ultra-high-speed images that accurately depict the minute movements of objects have become common as low-cost and high-performance cameras that can film at high speeds have emerged. In this paper, the proposed method removes unexpected noise contained in images after input at high speed, and then extracts an area of interest that can represent personal information, such as skin areas, from the image in which noise has been removed. In this paper, noise generated by abnormal electrical signals is removed by applying bilateral filters. A color model created through pre-learning is then used to extract the area of interest that represents the personal information contained within the image. Experimental results show that the introduced algorithms remove noise from high-speed images and then extract the area of interest robustly. The approach presented in this paper is expected to be useful in various applications related to computer vision, such as image preprocessing, noise elimination, tracking and monitoring of target areas, etc.

A Study of E-mail and Personal Homepage as a Marketing Promotion Tool in the Hotel Industry (호텔에서 마케팅 도구로써 이메일과 개인 홈페이지의 활용방안에 관한 연구)

  • Chung Hyun-Young
    • The Journal of the Korea Contents Association
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    • v.4 no.4
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    • pp.11-19
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    • 2004
  • With the help of information technology the number of email users and personal home page owners are increasing. Marketers have much interest in using the email and personal home pages as a marketing promotion tool which can provide potential customers with messages they want to send. Marketers can facilitate the promotion efforts once if the profiles of potential customers' information can be databased by sending proper messages to the targeted market. Because of the merit of email and personal home page hotel firms are expected to adopt the information applications in their promotions for customers. This study proposes the Possibilities of email and personal home pages as a marketing promotion tool in the hotel industry and discusses problems to be overcome.

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Blog Application of Korean Traditional Costume as Culture Information Contents (한국전통복식 문화정보의 블로그 활용에 관한 연구)

  • Hwang, Mi-Sun;Lee, Eun-Young
    • Journal of the Korea Fashion and Costume Design Association
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    • v.14 no.1
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    • pp.97-109
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    • 2012
  • Recently, it is concentrated world interest to Korea sensational (Hanryu) exited for not only sports but korean drama, K-pop in public culture. And G20 summit meeting and Winter Olympic open city selection. It is why practical information needs of Korean traditional cooking method and Korean culture, history and architecture and easy way to gain information. Korea has strong power for internet and nuke personal media mini home page, and cafe, blog. Blog is useful for spread information and has efficiency of speedy exchange information. In this study making blog contents of Korean traditional cultural information for not only Korean but foreigner. For method find blog has possibility of cultural information spreading tool, in literature and investigate usefulness and contents of naver blog having Korean traditional costume. In this study, it is helpful to open and construction personal blog of korean traditional costume and traditional culture contents.

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Research about Competitive Power High Position of Food-Service Industry - Laying Stress on Eating Out Company Interior Factor - (외식기업의 경쟁력 강화 요인에 관한 연구 - 외식기업 내부요인을 중심으로 -)

  • 유택용;박면애
    • Culinary science and hospitality research
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    • v.10 no.3
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    • pp.83-96
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    • 2004
  • According to construction of global administration environment, all over the world was ended up in infinite competition period. Because eating out company also competes with another company, it must enjoy competitive power high position to secure high position continuously, classified by formation constituent's individuation and two aspects of organic special quality by the factor. Individuation classified by formation constituent's business ability, personal relations, age factors of Information Technology, and organic special quality classifies by factor of formation culture and result that analyze eating out company's business condition competitive power reinforcement effect factor is same as following. First, was construed by company culture, personal relations, business ability period of ten days with family Restaurant, and Information Technology showed that do not influence. Competitive power reinforcement effect factor with special restaurant was construed by company culture, personal relations, business ability period of ten days, and fast food company culture and Information Technology factor with hotel restaurant company culture by competitive power reinforcement effect factor construe.

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Personal Value Determinants of Fashion Orientation: Materialism and Consumer Conformity (패션성향에 영향을 미치는 개인가치 결정요인: 물질주의와 소비자 동조성을 중심으로)

  • 박혜정;전경숙
    • Journal of the Korean Society of Clothing and Textiles
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    • v.28 no.910
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    • pp.1243-1252
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    • 2004
  • The purpose of this study was to identify the impact of personal values on fashion orientation. As personal values, this study adopted materialism and consumer conformity. Data were gathered by surveying university students living in Seoul metropolitan area using convenient sampling, and 325 questionnaires were used in the statistical analysis. In analyzing data, confirmatory factor analysis and path analysis were conducted using structural equation modeling. Confirmatory factor analysis revealed that fashion orientation has three factors such as fashion leadership, fashion interest, and importance of being well dressed. Path analysis showed that centrality factor of materialism spurred all three factors of fashion orientation and that happiness factor of materialism gave rise to importance of being well dressed of fashion orientation. Informational conformity also significantly increased all three factors of fashion orientation.

The Need for Homomorphic Encryption to Protection Privacy (프라이버시 보호를 위한 동형암호의 필요성)

  • Seo, Jin-Beom;Cho, Young-Bok
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2021.10a
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    • pp.47-49
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    • 2021
  • According to the revision of the Data 3 Act in 2020, personal information of medical data can be processed anonymously for statistical purposes, research, and public interest record keeping. However, unidentified data can be re-identified using genetic information, credit information, etc., and personal health information can be abused as sensitive information. In this paper, we derive the need for homomorphic encryption to protect the privacy of personal information separated by sensitive information.

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