• Fashion & Textile Research Journal
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• v.8 no.1
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• pp.55-63
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• 2006

The purpose of this study examines difference of cunsumer satisfaction by expected selection attribute of wedding dress and bride make-up. It is looking into influencing variables in consumer satisfaction, and is supplying real information to wedding market. The subjects of this study were 241 women getting married within one year of Daegu. The data were analyzed by using frequency, mean, the standard deviation, ANOVA, duncan test, correlation analysis, cross-analysis. Conclusion obtained from the results and discussions of the research are as follows: 1) In the attribution of expected selection according to occupation, blue-collar women are concerned about cost factor but they are low content with the perceptual satisfaction factor. 2) When selecting places for wedding dresses and wedding make-up, in the attribute of expected selection about the number of visiting the shop for wedding dresses and make-up, people who visit over 7 dress shops are highly interested in the appearance fancy degree, advertisements effect factors. But they are concerned with advertisements effect factor, cost factor in the perceptual satisfaction factor about wedding dress. Besides, the more they get chances to visit many dress shops, they are concerned with advertisements, cost factors, and satisfied with both the effect of advertisements and appearance factor degree in the attribution of expected selection about wedding make-up. 3) In the attribution of expected selection about the cost of wedding dresses and make-up, the lower the cost paid, people are interested in price factor. Furthermore, in the attribution of expected selection about the wedding dress and make-up cost, those who spent over 150 million Won are interested in quality, others influence factor, and the case of less than 120~150 million Won, people are highly interested in the appearance fancy degree, advertisements effect factor, and the women are satisfied with the advertisement effect factor in the perceptual satisfaction factor of wedding make-up.

• Safety and Health at Work
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• v.10 no.2
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• pp.219-223
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• 2019

Background: Ice cooling vests can cause tissue damage and have no flexibility. Therefore, these two undesirable properties of ice cooling vest were optimized, and the present study was aimed to compare the impact of the optimized ice cooling vest and a commercial paraffin cooling vest on physiological and perceptual strain under controlled conditions. Methods: For optimizing, hydrogel was used to increase the flexibility and a layer of the ethylene vinyl acetate foam was placed into the inside layer of packs to prevent tissue damage. Then, 15 men with an optimized ice cooling vest, with a commercial paraffin cooling vest, and without a cooling vest performed tests including exercise on a treadmill (speed of 2.8 km/hr and slope of %0) under hot ($40^{\circ}C$) and dry (40 %) condition for 60 min. The physiological strain index and skin temperature were measured every 5 and 15 minutes, respectively. The heat strain score index and perceptual strain index were also assessed every 15 minutes. Results: The mean values of the physiological and perceptual indices differed significantly between exercise with and without cooling vests (P < 0.05). However, the difference of the mean values of the indices except the value of the skin temperature during the exercises with the commercial paraffin cooling vest and the optimized ice cooling vest was not significant (P > 0.05). Conclusions: The optimized ice cooling vest was as effective as the commercial paraffin cooling vest to control the thermal strain. However, ice has a greater latent heat and less production cost.

• Journal of the Korean Home Economics Association
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• v.41 no.11
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• pp.73-80
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• 2003

The purpose of this study is to demonstrate the actual somatotype and perceptual somatotype, and to compare actual somaotype with ideal somatotype, and to explore segmentation based on perception of slim/obese somatotype. The respondents included 201 female student volunteers, aged 19 to 27, who were enrolled at university in Busan. Data were analyzed by paired t-test, correlation analysis, cluster analysis, and ANOVA. The results were as follows; The subjects tended to be satisfied with long and slim, slim limbs, and preferred to be tall in height and light in weight. And perceptual somatotype was related to satisfaction of somatotype. Cluster analysis was female college students to identify groups of respondents based on the perception of somatotype(all the body, the upper half of the body, the lower half of the body)difference factors. Based on the finding, three distinct groups were formed: slim tendency group, moderators tendency group, obese tendency group. There were a significant among slim tendency group, moderators tendency group, and obese tendency group base on the perceptual somatotype. There were significant differences among the three groups in terms of perception of somatotype and satisfaction of somatotype.

• The Journal of the Korea Contents Association
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• v.8 no.1
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• pp.48-58
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• 2008

This study intends to figure out the image evaluation properties of internet shopping malls and suggest a strategic direction for positioning through establishing a perceptual map on how the actual customers remember them and which image expression would make the most effective marketing. According to the result of analysis, the images of internet shopping malls were drawn as elements such as product information service, customer service after purchase, atmosphere, convenience, safety, and fame. And according to the result of making a perceptual map, it showed that there was a meaningful difference in the customers' perception on competitive shopping malls. The most discriminative property among the images of shopping malls was product information service, and the least discriminative property was convenience. In addition, there showed a meaningful difference in the customers' preference and ideal point on internet shopping malls between the subdivided groups of customers. It was verified that in this internet shopping mall market where competition is getting severe, the result of this study can be a useful foundational data in establishing a marketing strategy of market segmentation.

• Journal of Science of Art and Design
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• v.3
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• pp.225-247
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• 2001

The analysis of art work that is objective and theoretical needs the help of the cognitive psychology, for the pictorial semiotics requires psychology. The first step to the analysis of art work is about the visual elements and their relations. But the semiotics is lack of the method of the analysis of art work and the some authors don't have treated or been interested in psychological analysis. The main problem of visual semiotics is the density of pictorial representation. It makes the semantic of art work impossible at the very early process of analysis. But the density is not only a matter of visual representation, verbal language also has this problem. The point is that art work functions more art than denotation, but verbal language does more denotation than art. This difference makes difficult to apply the method of language or semiotics to visual art. The possibility of pictorial syntax or perceptual semantics should begin considering the unification of perception and semantics. In principles these two field can be unified. At atomism and holism these are parallel. Therefore perceptual semantics is possible The cognitive psychology can help to formulation of perceptual semantics. At first, the visual representation is incremental and it can be divided at three steps. In these steps each sensation, perception and cognition level has their own role. Perceptual representation of art work should be specified at these three levels. And each of these levels, the special properties of art work should be drawn and examined in the possibility of semiotics. The investigation of psychological levels and semiotic level should be circulated. It will help to formulate the method of analysis of art work.

• Speech Sciences
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• v.13 no.2
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• pp.133-145
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• 2006

In order to understand the various groups' perceptual pattern in both VCV trochee and iambus, this study examined the identification correctness and cue robustness for the unit intervals in light of background language, age, and English listening ability. The 4 groups of Native Speakers of English, Korean College Students of High Listening Achievement, Korean College Students of Low Listening Achievement, and Korean Elementary Students took part in the experiments. Tokens of $/d{\ae}per,\;d{\ae}per,\;d{\ae}per,\;d{\ae}per,\;d{\ae}per,\;d{\ae}per$ in trochee and of $/{\eth}{\partial}\;p{\ae}d,\;{\eth}{\partial}\;b{\ae}d,\;{\eth}{\partial}\;t{\ae}d,\;{\eth}{\partial}\;d{\ae}d,\;{\eth}{\partial}\;k{\ae}d,\;{\eth}{\partial}\;g{\ae}d/$ in iambus were extracted and modified into experimental signals composed of two digits(voiced-1, voiceless-0) by following the temporal intervals, in which the signals consisted of preceding vowel, closure, VOT, and post-vowel. In the first experiment of identification correctness in VCV iambus environment, all groups showed almost 100% correctness rate, while in trochee environment all groups were different(native speaker 87%, college high 74%, college low 70%, elementary 65%). In the second experiment of cue robustness, all groups showed the similar perceptual pattern in both environments. There was the order of robustness cues in VCV trochee: pre-vowel ${\gg}$ closure ${\gg}$ VOT ${\gg}$ post-vowel, while the order in VCV iambus: VOT ${\gg}$ post-vowel ${\gg}$ closure ${\gg}$ pre-vowel. In some condition, however, we found moderately different perceptual pattern depending on language, age and listening level.

• The Journal of Industrial Distribution & Business
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• v.9 no.2
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• pp.17-26
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• 2018

Purpose - The purpose of this study is to provide a formalized process of decision making for companies or organizations that need to make various decisions in the age of uncertainty. Therefore, this study aimed to proposes a strategic decision-making approach citing the relatively easily accessible using IPA(important-performance analysis) and SWOT/AHP analysis. Research design, data, and methodology - To be specific, the first step is to derive necessary attributes and conduct IPA. The second step is to subdivide the IPA results into internal strength and weakness factors and the external opportunity and threat factors, hierarchize those factors, and weight them accordingly. The third step is to build a causality model to propose a method of supporting a rational decision making. Results - The foregoing approach seems to facilitate the diversification of decision-making strategies by helping businesses or organizations to measure and analyze the attributes needed for certain decisions. Additionally, the perceived importance and satisfaction (or achievement) usage of those derived attributes can be used as the reference data for SWOT/AHP analysis. Conclusions - The proposed stepwise approach is applicable to businesses or organizations in need of making stepwise decisions in line with their retained competencies in comparison to conventional or intuitive decision-making practices.

• Phonetics and Speech Sciences
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• v.7 no.2
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• pp.9-17
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• 2015

In the present study, we investigated ability of recognition of auditory perception with regards to the quality of voice in postlingual CI adults and proposed a training program to improve within subject reliability. A prospective case-control study was conducted in adults with 7 postlingual deaf who received a CI surgery and 10 normal hearing controls. The pre and post test and training program included parameters of consensus auditory-perceptual evaluation of voice(CAPE-V) with pathological voice sample by using Alvin. In results of pre-post test for monitoring improvements of internal reliability for listeners via the training program, there was statistically significant difference in both test and group. There was statistically significant difference in internal reliability between pre-post test in the normal hearing group, the result was no significant in the CI group. The present study found that CI adults showed less ability in awareness of voice quality compared to normal hearing group. Also the training program improved pitch and loudness in CI adults.

• The Research Journal of the Costume Culture
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• v.7 no.5
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• pp.68-79
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• 1999

The purposes of the study, based on the social comparison theory, were 1) to examine the body image and the body distortion of the late adolescent through the attitudinal and perceptual measurement of the body image and to examine the self-esteem, 2) to examine the difference of the clothing behaviors depending on the level of the body image, the body distortion and the self-esteem, 3) to examine the difference in the clothing behavior, the body image and the self-esteem according to sex. The sampling method was a convenient sampling and the subjects were 137 undergraduate students in Chungnam national University. The results of this study were as follows : The results of analysing the factors to the response of attitudinal body image emerged three factors (appearance interest, weight concern, and body satisfaction). The results of analysing the response of the clothing behavior showed four factors (fashion interest, psychological dependence of clothing, conformity to clothing, and exhibitionism of clothing). The positive group to the body image showed more interest in the fashion and had the tendency of depending on the clothing psychologically, and also showed that the group revealed much exhibitive attitude by using the clothing. The group of perceiving the face rather correctly tends to do the conformity behaviors, but the group distorting the shoulder width wider than tends to reveal more conformity behaviors. The group with the higher self-esteem had little interested in the fashion and also did the conformity behaviors slightly.

• 제어로봇시스템학회:학술대회논문집
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• 2005.06a
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• pp.225-228
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• 2005

According to a popularization of the Internet and digital lifestyle, digital watermarks have been proposed for protection of copyrighted multimedia content. In blind watermark detection, which an original image is not provided, robustness against geometric distortion and compression remains challenging. In this paper, we propose a new perceptual blind discrete wavelet transform - discrete Fourier transform (DWT-DFT) composite watermarking scheme that is robust against both general linear transform and JPEG compression. This algorithm constructs an image-dependent watermark in the most significant DWT coefficients, which is determined by using a hierarchical tree structure. Strength of watermark is determined from a just-noticeable difference (JND) profile of a perceptual model. Furthermore, a desired template is inserted into DFT domain of the watermarked image. In new manner, a cross-ratio of four collinear points is used for detecting the template. Experimental results have showed that the proposed scheme is robust against general linear distortion, JPEG compression and various general kinds of attacks in the Stirmark 3.1 watermark evaluation tool.