• The Journal of the Korea Contents Association
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• v.21 no.7
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• pp.271-280
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• 2021

The main purpose of this study is to examine the awareness of poverty cause on the welfare perception, and to verify the moderating effect of trust in government on the relationship between the awareness of poverty cause and welfare perception. To this end, 2,027 members over the age of 20 who completed the supplementary survey were analyzed using data from Korean Welfare Panel in 2019(14th). To analyze, we conducted a hierarchial regression analysis and confirmed the explanatory force change. As a result of that: First, among the sub-factors of awareness of poverty cause, the awareness of individual responsibility showed negative influence on welfare perception, while the awareness of social structure responsibility and fate showed a positive influence. Second, trust in government showed a positive influence on welfare perception. Third, the moderating effect of trust in government has been partially verified. In other words, among the sub-factors of awareness of poverty cause, it was significant in the relationship between awareness of individual responsibility and welfare perception, and social structure responsibility theory and welfare perception. From this result, it was confirmed that the reinforcement of social capital, such as trust in government, as well as attitudes toward the cause of poverty, is very important to improve the welfare perception of social members. Based on this results, this study has proposed the implications, discussions and limitations of the study.

• Fire Science and Engineering
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• v.24 no.3
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• pp.25-32
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• 2010

This research derived the perception with, and their remedies, in our country's fire cause investigation system by conducting survey on the working-level officials responsible for fire cause investigation in the fire stations and police stations. The results of the survey showed the necessity of establishing departments exclusively responsible for fire statistics management, broad area fire cause investigation task force, fire appraisal organizations besides National Institute of Scientific Investigation, standards for retaining fire investigation equipment, ways of improving technical education system, and improving the system for those who are specialized in arson (fire) cause investigation.

• Journal of the Korean Society of Safety
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• v.36 no.2
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• pp.80-86
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• 2021

The purpose of this study is to diagnose the level of disaster safety perception (disaster safety importance, accident possibility, personal safety, and regional safety) of local residents, and to analyze the impact of individual and accident cause characteristics. The analysis method used multiple regression analysis, and the main analysis results are as follows. First, disaster safety importance and accident possibility were higher as residents who had experience in safety education and were willing to visit the safety experience center in the province. Second, disaster safety importance was higher as the cause of the accident was the lack of response 119 and police. And accident possibility was higher as the cause of the accident was the lack of prior treatment by the state and local governments. Third, personal safety and regional safety were higher for men, and especially personal safety was lower as residents with children. The results of this study can be used as basic data for establishing regional customized disaster safety policies based on the perception of local residents, who are policy consumers.

• Journal of Distribution Science
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• v.11 no.12
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• pp.63-69
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• 2013

Purpose - Ethical consumption is the action of buying one product over another with an ethical idea in mind. It has gained in popularity since the 1990s with more emphasis being put on the power of consumer actions to create social, economic, and environmental change. Ethical consumption involves boycotts of certain products or brands as well as purchases linked to ethical issues. Cause-related marketing (the buying behavior of ethical consumption) involves a for-profit and non-profit entity teaming up to promote a product at the same time as promoting a social cause. Each time a consumer buys that product, a donation is made by the for-profit entity to the non-profit entity supporting the specific cause. Cause-related marketing has become a tremendously popular type of ethical consumption in recent years owing to its reputation of allowing companies to "do well by doing good." This study examines how consumers' perception of cause and attitude influence their attitude toward a cause-related marketing campaign and attempts to suggest implications for marketers. Research design, data, and methodology - First, this study was designed to examine the consumers' perception factors (cause involvement, attitude for cause, attitude for company and brand familiarity) in order to determine whether these factors have significantly affected consumers' attitude toward a cause-related marketing campaign. Second, this study developed a structural equation model and tested it empirically using survey data from 223 individual respondents. Respondents were undergraduate students in Chungnam. They were shown an existing real campaign message of cause-related marketing, and then filled out a questionnaire. Data were analyzed with SPSS 20.0 and AMOS 17.0 programs. Results - The hypotheses were tested using factor analysis and structural equation modeling. The study's results showed that brand familiarity, attitude to the company and attitude to the cause significantly affected consumers' attitude toward the cause-related marketing campaign and performance. In particular, attitude to the cause was significantly related to attitude and performance of the cause-related marketing campaign. However, the hypothesis about cause involvement was not supported with the results indicating that cause involvement did not affect consumers' attitude toward the cause-related marketing campaign. The findings underline the importance of consumer perceptions of the cause and the company and their attitude to the cause. They point to the importance of individual differences that influence consumer perceptions of the cause, the company and brand familiarity. Also of importance is the consumer's attitude to the cause. Conclusions - The findings suggest some practical implications in designing and implementing cause-related marketing campaigns. It is important to enhance brand familiarity and create a favorable attitude to the company and attitude to the cause before designing cause-related marketing campaigns. The rising popularity of cause-related marketing has been attributed to its potential to cut through advertising clutter. The findings in this study suggest that marketing campaigns supporting a cause make a difference.

• Journal of the Korean Home Economics Association
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• v.30 no.1
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• pp.149-161
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• 1992

The purpose of this study is to analyze information search activity in purchasing behavior of household electric goods. Qusetionare survey method was used in this research. The sample was taken from 302 housewives living in Seoul, from 9th of Nov. to 20th of Nov, in 1991. Used statical methods were Frequency, Percentage, Crosstab, Anova, and Regression Analysis. The major findings are summarized as follows : 1) Component elements of information search : The means of acquiring information is that friends, neighbors, sales are most. A cause of choosing information is the sequence of satisfaction after using, easiness of interaction. The time in choosing goods is more month. 2) Component element of information search as social economic status housewife : children numbers and means of acquiring information(P<.01), education and a cause of choosing information(P<.05), life cost per month and a cause of choosing information(P<.05), social economic status and a time information search are significant. 3) A perception of risk as searching information : Among searching content of information a price influence a perception of risk. 4) Content of searching information and satisfaction of purchasing experience : Best choice is significant as quality of goods, difference of quality is significant as safety and degree of offering information is significant as a brand. 5) Satisfaction of purchasing experience following practical use of information : Best choice is significant as viewing of an exhibit and opinion of user. Difference of quality is not significant as any vairable. Degree of offer information influence searching pamphlet, searching an advertisement and opinion of user. 6) A perception of risk following source of an information : A perception of risk is most influenced by pamphlet.

• Journal of the Korean Home Economics Association
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• v.39 no.9
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• pp.137-152
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• 2001

On the basis of the equity theory, as the couple perceives their relationship is equitable, they tend to make decisions jointly and are satisfied with their family lives. Therefore this study is aimed to identify the relationship among perception of equity, decision-making styles and family life satisfaction in dual-career couples. As a result of analyzing the cause-effect relationship, it shows that many socioeconomic$.$psychological variables have direct indirect impact on family life satisfaction through medium factor, so this study proves the application of the cause-effect modes. However the influence of the perception of equity of wives were higher than husbands.

• Proceedings of the KSR Conference
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• 2011.05a
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• pp.1681-1688
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• 2011

The platform screen door open-close mechanisms at today's subway are divided by "Radio Frequency method" and "Method at entrance perception sensor". In the case of "method at entrance perception sensor", there happen a lot of occasions of malfunctioning that may cause problems in terms of timeliness, swiftness and reliability of train operation and even ends up to train operation stop since the perceiving process is complicated and it is prone to have dust on lenses, position alteration by train vibration, and less reflection light in the case of new train. In this study, we find how to minimize possible problems in terms of maintenance during train operation period, and seek its alternatives in order not only to have no malfunction in perception but also to cause no disturbance in train operation through dealing organically when perceiving door open-close to minimize delay time.

• Journal of the Korean Society of School Health
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• v.22 no.2
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• pp.193-205
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• 2009

Purpose: This study is to investigate teachers' perception about bullying and education for bullying prevention. Methods: The subjects were 196 teachers who worked middle or high school in Seoul and Kyonggi province in 2008. We used self-administered questionnaires for bullying assessment that modified by the investigator. Chi-square and ANOVA test were performed to analyze the perception and education for bullying prevention. Results: The perception about bullying and education for bullying prevention of the teachers was examined in three domains; the perception about bullying's situation, cause, and solution. Teachers did not perceive bullying seriously but perceived that the main cause of bullying is personal characteristics. They recognized the solution of bullying is a responsibility for students, parent, teachers and society. The performance rate of education for bullying prevention was higher among teachers who perceived bullying seriously than the others. Conclusion: The teachers could recognize origin of bullying between students and also could solve this origin. So, teachers' role is very important than everything else to prevent bullying. Various education programs for bullying prevention should be developed.

• The Journal of Korean Academic Society of Nursing Education
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• v.11 no.2
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• pp.214-221
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• 2005

Purpose: This study was to investigate the perception of the myopia in early school-aged children's mother and develope myopia preventive education program. Method: Data was collected from June 1th to 24th, 2003. The sample group(two elementary schools in A city)consisted of 105students mother with normal vision(naked vision 1.0 or more), 105 students mother with subnormal vision(0.7 or less). The data was analyzed using S.A.S. For the test of homogeneity and significance of variable, Fisher's Exact test and Student's t-test were used. Results: 1. There was significant difference in perception of being changed the children's eyesight between normal and myopia group(t=7.86, p=.0492). 2. High scores of cause of myopia were distance from TV or computer to viewer and time of watching TV or using computer in both groups. 3. There was significant difference in perception score of cause of myopia in the myopia group was 13.26, and 18.04 in the normal group(t=3.01, p=0.003). Especially in the unbalanced and regulated diet, regulated exercise, distance of eyes reading books and illumination, normal group had more perception score than myopia group. Conclusion: A myopia education program for children and parents should be planed and the effect be verified.

• Journal of East-West Nursing Research
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• v.9 no.1
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• pp.35-45
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• 2004

This study as a cross survey study was conducted to provide basic data for more practical approach to nursing the aged, by analyzing the relationship of the loneliness, self-esteem and quality of life on the hearing disturbance aged. This study was based on the survey data from the 90 aged, who are over sity years old and resident in Seoul. In order to measure the general characteristics and subjective audition, Cantril's Ladder Scale Tool was used. For the loneliness, UCLA Loneliness Scale Tool (translated into Korean to suit the Korean environment by Kim's). In order to measure the self-esteem, Rosenberg's Self-esteem Measurement Tool (translated into Korean by Chun) was used. No's Quality of Life Measurement Tool was used to the measure the quality of life. The Data were collected by direct interviewing on the subjects for this study from August 10, 1999 to September 15, 1999. In accordance with each purpose of this study, appropriate analyzing methods such as Descriptive Statistics, T-test, and ANOVA were used in analyzing the collected data. Pearson correlation coefficient was used to test the relationship of the loneliness, self-esteem and quality of life on the hearing disturbance aged. The result of this study is as follows: 1) The average of the degrees of subjective audition was 7.22, The factors that cause the result were sex, religion, the perception of health, the married state. 2) The average of the degrees of loneliness was 55.18, The factor that cause the result was the perception of health. 3) The average of the degrees of self-esteem was 28.42, The factors that cause the result were the number of family, the number of children, the perception of health. 4) The average of the degrees of quality of life was 71.87 the factors that cause the result were age, education, the number of children, the perception of health. 5) Correlation of Loneliness, self-esteem and quality of life is the perception of loneliness showed significant negative correlation with self-esteem (r=-.466, p=.0001) and quality of life (r=-.450, p=.0001). As a result of analysis above: Because of the recognition change of the aged, it seems to them that the subjective audition scale on the hearing disturbance aged is measured by only 10-point ladder scale is inappropriate. Therefore, it is necessary that the physiologic-index can confirm more exactly should be applied to them. It is very important that the social-psychological factor that has influence on the aged should be the self-perception of health. Thus, proper development of nursing intervention should be required to process in the self-perception of health on the aged.