• Title/Summary/Keyword: PayWord

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Research on Brand Value Dimensions of Employers: Based on Online Reviews by the Employees

  • XU, Meng
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.10
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    • pp.215-225
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    • 2022
  • This study investigates employees' online reviews, conducts in-depth text topic mining, effectively summarizes the dimensions of employer brand value, and seeks effective ways to build employer brands from a multi-dimensional perspective. This study employs samples of employer reviews, filter keywords according to word frequency-inverse document frequency, builds a review network containing the same keywords, explore the community and summarize the theme dimensions. Simultaneously, it makes a dynamic comparison and analysis of the employer brand value dimension of different industries and enterprises. The study shows that the community exploration theme can be summarized into 11 dimensions of employer brand value, and the dimensions of employer brand value are significantly different across industries and among different enterprises within the industry. The attention to the employer brand value dimension has a significant time change. Various industries pay increasing attention to the dimension of work intensity and career development, while employers pay steady attention to the dimension of welfare benefits. The findings of this study suggest that seeking the heterogeneity of employer brand resources from the multi-dimensional differences and changes is an effective way to improve the competitiveness of enterprises in the human capital market.

Research on Satisfaction Evaluation Based on Tourist Big Data

  • Guo, Hanwen;Liu, Ziyang;Jiao, Zeyu
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.16 no.1
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    • pp.231-244
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    • 2022
  • With the improvement of people's living standards and the development of tourism, tourists have greater freedom in choosing destinations. Therefore, as an indicator of satisfaction with scenic spots, tourist comments are becoming increasingly prominent. This paper aims to compare and analyze the landscape image of the Five Great Mountains in China and provide specific strategies for its development. The online reviews of tourists on the Online Travel Agency (OTA) website about the Five Great Mountains from 2015 to 2018 are collected as research samples. The text analysis method and R language are used to analyze the content of the tourist reviews, while the high-frequency words in the word cloud are used for visual display. In addition, the entropy weight method is used to determine the index weight and tourist satisfaction is evaluated to understand the weaknesses of those scenic spots. The results of the study show that firstly, the tourist satisfaction with the Five Great Mountains is basically consistent with its popularity. Secondly, through weight analysis, tourists pay special attention to the landscape features and environmental health of the scenic area, so that relevant departments should focus on building the landscape characteristics and improving the environmental health of the scenic area. At the same time, the accommodation and service management of the scenic spot cannot be ignored. Finally, according to the analysis results, suggestions are made on how to improve the tourist satisfaction with the Five Great Mountains.

An Analysis of the Discourse on the Length Concept in a Classroom for the Length of Space Curve (곡선의 길이 수업에서 길이 개념에 대한 담론 분석)

  • Oh, Taek-Keun
    • School Mathematics
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    • v.19 no.3
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    • pp.571-591
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    • 2017
  • The purpose of this study is to understand the characteristics of mathematical discourse about the length in the class that learns the length of the curve defined by definite integral. For this purpose, this study examined the discourse about length by paying attention to the usage of the word 'length' in the class participants based on the communicative approach. As a result of the research, it was confirmed that the word 'length' is used in three usages - colloquial, operational, and structural usage - in the process of communicating with the discourse participants. Particularly, each participant did not recognize the difference even though they used different usage words, and this resulted in ineffective communication. This study emphasizes the fact that the difference in usage of words used by participants reduces the effectiveness of communication. However, if discourse participants pay attention to the differences of these usages and recognize that there are different discourses, this study suggests that meta - level learning can be possible by overcoming communication discontinuities and resolving conflicts.

An Efficient Payment Protocol for Wireless Internet Services (무선 인터넷 서비스를 위한 효율적인 지불 프로토콜)

  • Kim, Sun-Hyoung;Rhee, Yoon-Jung;Kim, Jeong-Beom;Kim, Tai-Yun
    • Proceedings of the Korea Information Processing Society Conference
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    • 2002.04b
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    • pp.1411-1414
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    • 2002
  • 본 논문은 무선 인터넷 상에서 서비스 제공자로부터 제공되는 정보나 서비스의 지불 메커니즘에 관한 것이다. 본 논문에서는 사용자로 하여금 무선 인터넷이 가능한 단말기를 사용하여 획득한 정보나 서비스를 은행과 같은 중간 매개 기관을 거치지 않고 직접 서비스 제공자에게 지불하는 효율적인 메커니즘을 제안한다. 이는 무선 인터넷 상에서의 프로토콜 참여자 사이에 신속하고 안전한 전자상거래의 실현을 가능하게 한다. 본 논문에서는 무선 단말기가 브로커로부터 지불 권한을 부여받아 직접 전자 화폐를 생성하는 PayWord[5] 기법을 도입한다. 본 논문에서 제안하는 지불 프로토콜은 무선 인터넷 단말기를 소지한 사용자가 구입에 필요한 전자화폐를 인출하는 단계, 사용자가 실제 서비스 받은 항목에 대해 전자화폐를 무선 네트워크 상으로 전송하는 지불 단계, 서비스 제공업자가 자신이 받은 전자 화폐를 하기 상환하기 위한 브로커와의 결제 단계로 구성되어 있다.

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An Overview of Data Security Algorithms in Cloud Computing

  • D. I. George Amalarethinam;S. Edel Josephine Rajakumari
    • International Journal of Computer Science & Network Security
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    • v.23 no.5
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    • pp.65-72
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    • 2023
  • Cloud Computing is one of the current research areas in computer science. Recently, Cloud is the buzz word used everywhere in IT industries; It introduced the notion of 'pay as you use' and revolutionized developments in IT. The rapid growth of modernized cloud computing leads to 24×7 accessing of e-resources from anywhere at any time. It offers storage as a service where users' data can be stored on a cloud which is managed by a third party who is called Cloud Service Provider (CSP). Since users' data are managed by a third party, it must be encrypted ensuring confidentiality and privacy of the data. There are different types of cryptographic algorithms used for cloud security; in this article, the algorithms and their security measures are discussed.

An Empirical Study on Influencing Factors of Intention to Use Third-Party Mobile Payment Services : Applying the Task-Technology Fit Model (과업기술적합도 모형을 활용한 모바일 간편결제 서비스 이용의도의 영향요인에 대한 실증연구)

  • Kim, So-Dam;Lim, Jay-Ick;Yang, Sung-Byung
    • Journal of Information Technology Services
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    • v.15 no.2
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    • pp.185-201
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    • 2016
  • Recently, due to the rapid development of IT (information technologies), a variety of attempts have been made to incorporate IT into other fields such as finance and manufacturing. Among them, a novel concept in the spotlight is FinTech, which is a combined word of finance and technology. FinTech is a line of business demonstrating an innovation development through IT in the financial service industry. One of the most popular types of FinTech is a third-party mobile payment service (MPS), the examples of which can be easily found in South Korea while the actual use of the service is relatively inactive. Therefore, the main purpose of this paper is to empirically investigate influencing factors of intention to use the third-party MPS. Based on individual characteristics and the task-technology fit model, the research model of the study is developed, with switching cost included as a moderating variable. The results of structural equation model testing with 316 potential users of Kakao Pay, one of the most popular business models of the third-party MPS, show that innate innovativeness, task characteristics, and technology characteristics are positively influencing task-technology fit, which in turn significantly affects intention to use the third-party MPS. The negative moderating role of switching cost is also found. These results could help managers develop better strategies to motivate potential users to participate in their services.

Historic Status and Grammatical Characteristics of Korean language in the Early 20th Century (한국어사에서 20세기 초 한국어의 위상과 문법 특징)

  • Hong, Jongseon
    • Korean Linguistics
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    • v.71
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    • pp.1-22
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    • 2016
  • The early 20th century is a period of time when Korea confronted with the surging waves of modernization, and made a variety of internal reactions. The Korean language, not immune to the upheaval, also experienced new changes and gradually gained characteristics of today's Korean. Although scholars have not yet fully agreed upon the time division of Korean, Gabo reformation (1896) is usually considered to be the beginning of modern Korean. Thus, the early 20th century was also the beginning of modern Korean. Phonological, lexical, and grammatical characteristics of modern day Korean began to appear during this period of time. Phonologically, the 10 vowel system was established, glottal sounds and aspirated sounds increased, vowel harmony declined. Phenomena such as vowel raising, front-vowelization, monophthongization, and the word-initial rule appeared. Meanwhile, hangul-Chinese mix writing became common practice, and hangul-only writing also started to take place in narrative writing, and elements of spoken language began to reflect in written language. All those pointed to the unification of written and spoken language. Under the influence of modernization, a great amount of new words appeared. Especially, Japanese and other foreign words flooded in in great quantities. Grammatically, '-eos-(-엇-), -neun-(-는-), -ges-(-겟-)' trichotomy system of tenses was established, and hearer-oriented honorific system also formed a binary system of 'hasoseo(하소서), hasibsio(하십시오), hao(하오), hage(하게), haera(해라)' and 'hae (해), haeyo(해요)'. In word formation and sentence construction, the use of '-gi(-기)' became more frequent than '-eum(-음)', while '~geot(~것)' also significantly increased. In negative, causative and passive expressions, the use of long form, which has fewer restrictions than the short form, became more frequent. A tendency towards simplicity appeared. In the same vain, long and complex sentences with several clauses tend to be avoided. Instead, short simple sentences became more favorable. Korean linguistics scholars should pay closer attention to the modernization period, which includes the early 20th century. In order to fully understand today's Korean language, more thorough research on this immediately preceding period is necessary.

The Effect of Corporate Social Responsibility on Brand Loyalty-The Mediating Effect of Brand Trust and e-WOM (기업의 사회적 책임이(CSR) 브랜드 충성도에 미치는 영향 - 브랜드 신뢰와 e-WOM의 매개효과를 중심으로)

  • Chen, Si-Si;Li, Yan-Nan
    • The Journal of the Korea Contents Association
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    • v.21 no.11
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    • pp.294-306
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    • 2021
  • In the era of brand economy, companies fulfill their social responsibilities to enhance consumers' brand trust, thereby enhancing brand loyalty. On the other hand, the current Covid-19 epidemic has accelerated the pace of digital transformation of enterprises and has also made consumers pay more attention to the online reputation of enterprises. Based on the Chinese consumer market, this paper studies the corporate social responsibility, Internet word-of-mouth, brand trust, and brand loyalty of electronic product companies. To verify the impact of corporate social responsibility on brand loyalty through Internet word-of-mouth and brand trust, this paper issued a questionnaire survey to Chinese consumers. A total of 469 questionnaires were used for empirical analysis, and SPSS21.0 was used to analyze the collected data. The results are summarized as follows: (1) CSR has a positive impact on brand trust. (2) CSR has a positive impact on brand loyalty. (3) Brand trust has a positive impact on brand loyalty. (4) Brand trust and e-WOM play an intermediary role in CSR and brand loyalty.

Evaluation of Facilitating Factors for Cloud Service by Delphi Method (델파이 기법을 이용한 클라우드 서비스의 개념 정의와 활성화 요인 분석)

  • Suh, Jung-Han;Chang, Suk-Gwon
    • Journal of Information Technology Services
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    • v.11 no.2
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    • pp.107-118
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    • 2012
  • Recently, as the clouding computing begins to receive a great attention from people all over the world, it became the most popular buzz word in recent IT magazines or journal and heard it in many different services or different fields. However, a notion of the cloud service is defined vaguely compared to increasing attentions from others. Generally the cloud service could be understood as a specific service model base on the clouding computing, but the cloud, the cloud computing, the cloud computing service and cloud service, these four all terms are often used without any distinction of its notions and characteristics so that it's difficult to define the exact nature of the cloud service. To explore and analyze the cloud service systematically, an accurate conception and scope have to be preceded. Therefore this study is to firstly clarify its definition by Delpi method using expert group and then tries to provide the foundation needed to enable relative research such as establishing business model or value chain and policies for its activation to set off. For the Delpi, 16 experts participated in several surveys from different fields such industry, academy and research sector. As a result of the research, Characteristics of the Cloud Service are followings : Pay per use, Scalability, Internet centric Virtualization. And the scope as defined including Grid Computing, Utility Computing, Server Based Computing, Network Computing.

Designing of Prepaid Micropayment System using The Hash chain (Hash chain을 이용한 선불방식의 소액 전자지불 시스템의 설계)

  • Lee, Ho-Woong;Kim, Ki-Chang
    • Proceedings of the Korea Information Processing Society Conference
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    • 2000.04a
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    • pp.615-619
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    • 2000
  • 최근 급증하고 있는 인터넷 전자상거래의 가장 필수적인 부분이 전자지불 시스템이다. 전자적으로 처리되는 지불시스템은 사용자의 익명성 보장, 지불정보의 위조 및 재사용방지 등의 특징을 가지며, 거래 주체들간의 신뢰구축을 위한 상호 인증이 요구된다. 디지털 기술의 발달로 소액의 디지털 상품들이 많이 등장함에 따라 소액 상품만을 결제하기 위한 소액지불 시스템의 필요성이 증대되면서, Millicent, PayWord, MicroMint, MPTP 등의 소액 지불 시스템들이 연구되었으나 아직 효과적으로 사용되지 못하고 있다. 이러한 소액 지불 시스템의 경우에는 소비자가 한 상점에서 연속적인 거래를 수행하는데 따르는 비용을 먼저 생각해야 한다. 그 이유는 소액거래를 하는 대부분의 소비자들은 여러 개의 상품을 연속적으로 구입하는 경향을 가지기 때문이다. 또한 거래 주체간의 대금결제의 편의성을 도모하기위한 선불방식에 대한 연구가 필요하다. 그러나, 기존의 소액 지불 시스템들은 연속거래에 있어 제한적이거나 소비자의 신용을 기반으로 한 후불방식을 채택하고 있어 소비자의 화폐남용에 대한 자원낭비의 문제를 안고있다. 이에 본 논문에서는 Hash Chain을 이용하여 연속거래에 적합한 선불방식의 소액전자지불 시스템을 제안한다.

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