• Title/Summary/Keyword: Path Theory

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The Effect of Personalization and Accessibility of Online Shopping Cart on Fashion Product Purchase Intention -Focusing on the Mediation Roles of Psychological Ownership- (온라인 장바구니의 개인화와 접근성이 패션제품 구매의도에 미치는 영향 -심리적 소유감의 매개효과를 중심으로-)

  • Dong, Jiyoon;Hur, Hee Jin;Choo, Ho Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.43 no.6
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    • pp.910-929
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    • 2019
  • This study identifies the effects of the characteristics of an online shopping cart based on the theory of psychological ownership. This study created experimental stimuli similar to the actual fashion website in order to derive the exact emotional and behavioral responses of participants. To test the hypotheses, four experimental groups of 2 (personalization: high / low) × 2 (accessibility: high / low) were formed with between-subject design. We selected 201 women in 20-30s as participants and they responded to an online survey after experiencing website stimuli. The collected data were analyzed using SPSS 25.0 and SPSS PROCESS Macro program. The results show that the effects of personalization of an online shopping cart on the purchase intention of the fashion product in the cart is significant; in addition, the main effect of personalization of cart on consumer's psychological ownership was confirmed. It was also found that the path of personalization of the online shopping cart to purchase intention through psychological ownership was significant. The findings of this study contributes to the extension of online shopping cart research and provide suggestions to recognize the important role of psychological ownership in increasing the purchase conversion rate.

The Relationships of academic self-efficacy, outcome expectation, and department-adaptation of Students Majoring in sports (스포츠 계열 전공 대학생의 학업적 자기효능감, 결과기대 및 학과적응의 인과관계)

  • Lee, Gye-Young;Kim, Al-Chan
    • Journal of Digital Convergence
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    • v.14 no.2
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    • pp.509-517
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    • 2016
  • The main purpose of this study is to verify cause-and-effect relationship between the influential level of the academic self-efficacy, the expectation for academic outcome and the adaptation to the department for students majoring in sports. To meet the purpose, the survey was conducted with a random sample 514 students who are a major in sports and analyzed. The gathered data is analyzed through the confirmatory factor analysis, correlation analysis and path analysis using SPSS v18.0 and AMOSS v20.0. The result are as follows; The study shows that the academic self-efficacy had a statistically-significant influence on the academic self-efficacy as well as the expectation for academic outcome and had a good influence to students on the adaptation to the department. Moreover, the relationship between the academic self-efficacy and the adaptation to the department shows that even though the academic outcome expectation had indirect effects, it turned out to have a positive influence in statistically. As the conclusion of this study, it is more important to increase the academic outcome expectation to raise the department adaptation for the students who are a major in sports.

Motion Patches (모션 패치)

  • Choi, Myung-Geol;Lee, Kang-Hoon;Lee, Je-Hee
    • Journal of KIISE:Computer Systems and Theory
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    • v.33 no.1_2
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    • pp.119-127
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    • 2006
  • Real-time animation of human figures in virtual environments is an important problem in the context of computer games and virtual environments. Recently, the use of large collections of captured motion data have added increased realism in character animation. However, assuming that the virtual environment is large and complex, the effort of capturing motion data in a physical environment and adapting them to an extended virtual environment is the bottleneck for achieving interactive character animation and control. We present a new technique for allowing our animated characters to navigate through a large virtual environment, which is constructed using a small set of building blocks. The building blocks can be tiled or aligned with a repeating pattern to create a large environment. We annotate each block with a motion patch, which informs what motions are available for animated characters within the block. We demonstrate the versatility and flexibility of our approach through examples in which multiple characters are animated and controlled at interactive rates in large, complex virtual environments.

The Effect of College Students' Ego Status on Career Aspiration and Job Choice Value (대학생의 자아상태가 진로포부와 직업선택가치에 미치는 영향)

  • You, Eun-Kyung
    • Journal of Digital Convergence
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    • v.15 no.12
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    • pp.655-660
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    • 2017
  • The purpose of this study is to investigate the effect of College Students' Ego Status on career aspiration and job choice value. In order to investigate this questionnaire, 120 students from the Tourism Management Department of S University in Gyeonggi-do were surveyed. The questionnaire was reconstructed on the basis of previous studies and total of 45 items. Survey items of career choice value were 7 items including leadership desire, professionalism, direct improvement, social contribution, intellectual value calculation, vacation guarantee, salary Level. As a result of the study, it was found that career aspiration and job choice value were highly correlated with each other and that egogram structure showed a high correlation with adult ego status. Also, the higher the career aspiration and the higher the adult ego status, the higher the value of job choice. Based on the above results, the analysis of the ego-status profile based on the transactional analysis theory can be used as a very useful basic data for exploring the students' career decision, career choice and job choice, I think it will help me to understand and find an alternative career path.

An improvement algorithm for localization using adjacent node and distance variation analysis techniques in a ship (근접노드와 거리변화량분석기법을 이용한 선내 위치인식 개선 알고리즘)

  • Seong, Ju-Hyeon;Lim, Tae-Woo;Kim, Jong-Su;Park, Sang-Gug;Seo, Dong-Hoan
    • Journal of Advanced Marine Engineering and Technology
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    • v.37 no.2
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    • pp.213-219
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    • 2013
  • Recently, with the rapid advancement in information and communication technology, indoor location-based services(LBSs) that require precise position tracking have been actively studied with outdoor-LBS using GPS. However, in case of a ship which consists of steel structure, it is difficult to measure a precise localization due to significant ranging error by the diffraction and refraction of radio waves. In order to reduce location measurement errors that occur in these indoor environments, this paper presents distance compensation algorithms that are suitable for a narrow passage such as ship corridors without any additional sensors by using UWB(Ultra-wide-band), which is robust to multi-path and has an error in the range of a few centimeters in free space. These improvement methods are that Pythagorean theory and adjacent node technique are used to solve the distance error due to the node deployment and distance variation analysis technique is applied to reduce the ranging errors which are significantly fluctuated in the corner section. The experimental results show that the number of nodes and the distance error are reduced to 66% and 57.41%, respectively, compared with conventional CSS(Chirp spread spectrum) method.

A Study on Factors Affecting the Continued Usage Intention of Ubiquitous Services (유비쿼터스 서비스의 지속적 이용의도에 영향을 미치는 요인에 관한 연구: 유비쿼터스 시스템적 특성과 서비스 품질 요인을 중심으로)

  • Jang, Ki-Sup;Kim, Ki-Su
    • The Journal of Information Systems
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    • v.17 no.3
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    • pp.175-204
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    • 2008
  • Ubiquitous computing is enhancing computer use by making many computers available throughout the physical environment without being noticed to the users. To facilitate successful adoption and diffusion of ubiquitous systems, it is important to find out the factors affecting their uses. Although researches related to ubiquitous computing have been vigorously conducted from the aspect of system and service provider, there have been very few studies that focus on the user's perspective. This study attempts to find out major factors which are dedicated to the development of ubiquitous systems and services and the relationships between these factors and user satisfaction factors. This study derived the specific factors that characterize ubiquitous services, such as ubiquity, contextual offer, user affinity, privacy, reliability, responsiveness, assurance, and empathy. We also considered service quality factors of ubiquitous services. Then these factors were combined with the Expectation Confirmation Theory (ECT) model and the path analysis was applied to find out the factors affecting user satisfaction and the intention to use the systems. The research findings indicate that ubiquity, contextual offer, privacy, reliability, and responsiveness affect the perceived usefulness. The perceived ease of use and confirmation were found to affect the perceived usefulness. The perceived usefulness, perceived ease of use, and confirmation fumed out to influence the satisfaction. It turned out that the result of this study on the relationship between the perceived usefulness and user satisfaction was identical with the findings in previous related ECT researches. We think this study makes two significant contributions to the development of ubiquitous services. First, this study provides basic implications for better ubiquitous services by considering important characteristics of ubiquitous systems as services. Second, this study also suggests important factors that need to be considered when ubiquitous service providers develop new ubiquitous services to improve user satisfaction and the intention to use the services.

J-integral and fatigue life computations in the incremental plasticity analysis of large scale yielding by p-version of F.E.M.

  • Woo, Kwang S.;Hong, Chong H.;Basu, Prodyot K.
    • Structural Engineering and Mechanics
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    • v.17 no.1
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    • pp.51-68
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    • 2004
  • Since the linear elastic fracture analysis has been proved to be insufficient in predicting the failure of strain hardening materials, a number of fracture concepts have been studied which remain applicable in the presence of plasticity near a crack tip. This work thereby presents a new finite element model to predict the elastic-plastic crack-tip field and fatigue life of center-cracked panels(CCP) with ductile fracture under large-scale yielding conditions. Also, this study has been carried out to investigate the path-dependence of J-integral within the plastic zone for elastic-perfectly plastic, bilinear elastic-plastic, and nonlinear elastic-plastic materials. Based on the incremental theory of plasticity, the p-version finite element is employed to account for the accurate values of J-integral, the most dominant fracture parameter, and the shape of plastic zone near a crack tip by using the J-integral method. To predict the fatigue life, the conventional Paris law has been modified by substituting the range of J-value denoted by ${\Delta}J$ for ${\Delta}K$. The experimental fatigue test is conducted with five CCP specimens to validate the accuracy of the proposed model. It is noted that the relationship between the crack length a and ${\Delta}K$ in LEFM analysis shows a strong linearity, on the other hand, the nonlinear relationship between a and ${\Delta}J$ is detected in EPFM analysis. Therefore, this trend will be depended especially in the case of large scale yielding. The numerical results by the proposed model are compared with the theoretical solutions in literatures, experimental results, and the numerical solutions by the conventional h-version of the finite element method.

A Speed Control of Switched Reluctance Motor using Fuzzy-Neural Network Controller (퍼지-신경망 제어기를 이용한 스위치드 리럭턴스 전동기의 속도제어)

  • 박지호;김연충;원충연;김창림;최경호
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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    • v.13 no.4
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    • pp.109-119
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    • 1999
  • Switched Reluctance Motor(SRM) have been expanding gradually their awlications in the variable speed drives due to their relatively low cost, simple and robust structure, controllability and high efficiency. In this paper neural network theory is used to detemrine fuzzy-neural network controller's membership ftmctions and fuzzy rules. In addition neural network emulator is used to emulate forward dynamics of SRM and to get error signal at fuzzy-neural controller output layer. Error signal is backpropagated through neural network emulator. The backpropagated error of emulator offers the path which reforms the fuzzy-neural network controller's mmbership ftmctions and fuzzy rules. 32bit Digital Signal Processor(TMS320C31) was used to achieve the high speed control and to realize the fuzzy-neural control algorithm. Simulation and experimental results show that in the case of load variation the proposed control rrethcd was superior to a conventional rrethod in the respect of speed response.sponse.

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Explanatory Variables of Customer's Brand Loyalty to Fashion Luxury Goods (패션명품 소비자의 상표충성에 영향을 미치는 요인에 관한 연구)

  • Park, Min-Joo;Lee, Yu-Ri
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.11
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    • pp.1485-1497
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    • 2005
  • The purpose of this study was to define the mutual relationship between the explanatory variables of brand loyalty and consumer's fashion luxury brand loyalty, and ultimately to show a path model of fashion luxury brand loyalty. Especially this was focused on the relationship among social risk perception, symbolism involvement, marketer leading information search, and continuing brand loyalty. In the empirical study, a questionnaire was developed through the literature search and a survey was conducted both in on-line and off-line questionnaire simultaneously. Finally 291 data from males and females who had a buying experience of luxury brand goods were analyzed. The result showed the 4 significant paths of fashion luxury brand loyalty existed, such as social risk perception$\rightarrow$symbolism involvement, social risk perception$\rightarrow$marketer leading information search, symbolism involvement$\rightarrow$continuing brand loyalty, marketer leading information search$\rightarrow$continuing brand loyalty. And the explanatory factor which has the strongest influencing power to continuing brand loyalty was symbolism involvement. The powers of social risk perception and marketer leading information search to continuing brand loyalty were weaker than symbolism involvement. The findings of this study are expected to contribute to develop a theory on the consumer's loyalty to fashion luxury goods and marketing strategies for enhancing the brand loyalty.

Roles of Regional Innovation Agencies and their Performance in Dortmund, Germany (지역혁신 지원기관의 역할과 성과: 독일 도르트문트시를 사례로)

  • Shin, Dong-Ho
    • Journal of the Economic Geographical Society of Korea
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    • v.21 no.4
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    • pp.409-424
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    • 2018
  • Since the 1950s, many of the traditional industrial cities of advanced economies in Europe and North America were affected by a series of de-industrialization. The de-industrialization process, characterized by company shut-downs and massive lay-offs, has resulted in high unemployment rates and massive redundancies in physical infrastructure. Since the 1980s, many of the old industrial cities have attempted to overcome such problems. However, it has been found that not many of the cities are found to be successful. The City of Dortmund, one of the core cities of the large German industrial conurbation of the past, the Ruhr, is found to be an exceptional case demonstrating a clear success in overcoming deindustrialization problems. The City in fact strategically pursued transforming backbone of its economy from steel-making, coal-mining and beer-brewery to high-technology and future-oriented industries, based on microsystems, biomedical, electronic logistics and information technology. This paper attempts to analyse the processes and outcomes of transforming Dortmund beginning from the 1980s to articulate the roles of the agencies contributing to the success.