• Title/Summary/Keyword: Patent strategy

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Patents Map on the Desalination Technology Using Solar Energy (태양에너지를 이용한 해수담수화 기술관련 특허 분석)

  • Im, Eun-Jung;Kim, Sung-Hyun
    • New & Renewable Energy
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    • v.8 no.1
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    • pp.35-43
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    • 2012
  • Patent analysis is the extracting knowledge which is needed for the company's research and development strategy through accumulated worldwide patent database. In order to set the future direction corresponding technology which is scheduled to be developed, the technology trends and deployment processes are identified by analyzing results of present patent applications. The patent analysis provides the required results for analyzing present patent applications. In this paper, technology classification for related patent analysis methods and system, and patent analysis for desalination technology using solar energy development was carried out as well. The patents in Korea, USA, Japan, China, and Europe were searched. The technology trend desalination technology using solar energy was analyzed based on patent application year, countries, main applications, and each technologies. The application status of desalination patents showed a tendency to increase slightly. It was found that the number of patent for applied desalination was USA patent 21.0%, Japan patent 27.0%, China 24.8%, EU 2.7% and Korea patent 24.5%, respectively.

A Patent Valuation Method Using Game Theoretic Real Option Approach (실물옵션 게임이론을 이용한 특허가치 평가 방법)

  • Kim, Jinyong;Kim, Jaehee;Kim, Sheung-Kown
    • Journal of the Korean Operations Research and Management Science Society
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    • v.40 no.2
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    • pp.43-61
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    • 2015
  • The valuation of patents is very important, since technology competitiveness is crucial for firms to maintain global competitiveness. But, the patent valuation is difficult and challenging because of the uncertainty affecting their returns. Hence, we propose a patent valuation method by incorporating game theory into the real option model, which can not only potentially recognizes the effect of uncertainty on patent value, but also consider investment decision in a competitive market, as a game between firms. With the model, we can consider dynamic strategy involving an option of patent leveraging strategies enabling the firm to switch among compete, cooperate, or wait modes under different demand or competitive advantage condition.

Customer Classification and Market Basket Analysis Using K-Means Clustering and Association Rules: Evidence from Distribution Big Data of Korean Retailing Company (군집분석과 연관규칙을 활용한 고객 분류 및 장바구니 분석: 소매 유통 빅데이터를 중심으로)

  • Liu, Run-Qing;Lee, Young-Chan;Mu, Hong-Lei
    • Knowledge Management Research
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    • v.19 no.4
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    • pp.59-76
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    • 2018
  • With the arrival of the big data era, customer data and data mining analysis have gradually dominated the process of Customer Relationship Management (CRM). This phenomenon indicates that customer data along with the use of information techniques (IT) have become the basis for building a successful CRM strategy. However, some companies can not discover valuable information through a large amount of customer data, which leads to the failure of making appropriate business strategy. Without suitable strategies, the companies may lose the competitive advantage or probably go bankrupt. The purpose of this study is to propose CRM strategies by segmenting customers into VIPs and Non-VIPs and identifying purchase patterns using the the VIPs' transaction data and data mining techniques (K-means clustering and association rules) of online shopping mall in Korea. The results of this paper indicate that 227 customers were segmented into VIPs among 1866 customers. And according to 51,080 transactions data of VIPs, home product and women wear are frequently associated with food, which means that the purchase of home product or women wears mainly affect the purchase of food. Therefore, marketing managers of shopping mall should consider these shopping patterns when they build CRM strategy.

Technology Strategy in Business Ecosystem of "Coopetition": Evidence from Apple-Samsung Patent Litigation Case (경쟁-협력공존의 산업생태계에서의 기술전략: Apple-Samsung 특허분쟁 사례)

  • Cho, Yongrae;Lee, Youngwoo
    • Journal of Korea Technology Innovation Society
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    • v.18 no.1
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    • pp.49-72
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    • 2015
  • The patent war between Apple and Samsung which started in the year of 2011 presents us a good example of a multifaceted technological strategies, frequently found in high-tech industries. The patent litigation represents a competitive structure, while the patent citation of counterpart's technology demonstrates the underlying cooperative relationship between two leading firms in smart-phone industry. However, the previous studies have mostly concentrated on one aspect in inter-firm relationship, providing only a partial aspect of technological management issues often faced by high-tech companies today. We also have a limited understanding on the technological trajectory or how the core technology evolve over time in high-tech industry where technological knowledge is the main source of competitive advantage. To overcome the drawbacks in the previous studies, we examine the coopetitive nature of inter-organizational relationship with simultaneous perspectives of competition and cooperation in smart-phone industry. To this end, this study analyzes patent-litigation for revealing the competitive nature and patent-citation network for the cooperative nature by utilizing patent citation data. By doing so, we identify the specific patterns of technological knowledge flows and the direction of technological strategy and the relevant policy under the circumstance of coopetition ecosystem.

Analyzing Offshore Wind Power Patent Portfolios by Using Data Clustering

  • Chang, Shu-Hao;Fan, Chin-Yuan
    • Industrial Engineering and Management Systems
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    • v.13 no.1
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    • pp.107-115
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    • 2014
  • Offshore wind power has been extremely popular in recent years, and in the energy technology field, relevant research has been increasingly conducted. However, research regarding patent portfolios is still insufficient. The purpose of this research is to study the status of mainstream offshore wind power technology and patent portfolios and to investigate major assignees and countries to obtain a thorough understanding of the developmental trends of offshore wind power technology. The findings may be used by the government and industry for designing additional strategic development proposals. Data mining methods, such as multiple correspondence analyses and k-means clustering, were implemented to explore the competing technological and strategic-group relationships within the offshore wind power industry. The results indicate that the technological positions and patent portfolios of the countries and manufacturers are different. Additional technological development strategy recommendations were proposed for the offshore wind power industry.

Planning Future Technology Strategies Using Patent Information Analysis and Scenario Planning: The Case of Fuel Cells (특허정보분석과 시나리오 플래닝을 이용한 미래기술전략의 수립: 연료전지의 사례를 중심으로)

  • Yoon, Jang-Hyeok;Choi, Sung-Chul
    • Journal of Information Management
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    • v.43 no.2
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    • pp.169-197
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    • 2012
  • Patents are an up-to-date and reliable source of technological knowledge, and thus patent analysis has been considered to be a necessary step for identifying evolving technological trends and planning technology strategies. Although there exist many research papers and technical reports concerning patent analysis, few empirical studies on planning technology strategies for uncertain futures from a national or company perspective have been rarely conducted. Therefore, this paper aims presenting a procedure and its practical case of planning future technology strategies by incorporating patent analysis and scenario planning. Using patents related to polymer electrolyte membrane fuel cells, this paper developed technology strategies corresponding to future scenarios. We expect that the proposed method and case study can assist knowledge services of experts in the long-term technology strategy planning process.

Technology Strategy based on Patent analysis (특허분석을 이용한 기술전략수립)

  • Kim, Jong-Chan;Lee, Joon-Hyuck;Park, Sang-Sung;Jang, Dong-Sik
    • Journal of the Korean Institute of Intelligent Systems
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    • v.26 no.2
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    • pp.141-146
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    • 2016
  • By occasion of propagation of 3D TV, technology of glassless 3D display is increasingly important. Currently, there was no lead technology In this technology. Thus it is important to develop differentiated technology for secure competitiveness. In this paper, We analyze patents for R&D strategy about glassless 3D display. Through Company-Technology matrix analysis and Patent trend analysis, We extract promising technology field and core technology. Lastly We suggest R&D strategy by using patent road map.

Case Study on Patent Trend and Service Strategy: Mobile device Wireless Charging Technology (특허 선행기술 동향 및 서비스전략: 스마트폰 무선충전기술 중심으로)

  • Lee, Cheol-Kee;Lee, Wookey
    • Journal of Information Technology and Architecture
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    • v.10 no.1
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    • pp.63-70
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    • 2013
  • This paper deals with the trend analysis and the patent prior-art for wireless rechargeable technology. By this technological analysis, the corresponding service applications and the strategy upon the mobile smart phone regarding the design UX/UI and several wireless rechargeable technology have been derived. The market outlook on the wireless rechargeable technology grows rapidly so that the market size is increased about six times bigger than that of the last year, and it will grow about 18 billion dollars in 2014. Because of that, as the interest on this area outfocused, many kinds of technology and new product are being exploited in this field. So the technological guidance and the patent map for the wireless rechargeable technology will highly expected. Especially due to our analysis, research and development about service application of this technology is one of the most promising areas, and several technological suggestions are represented which include the patentability and invalidation, right strategy and licensing policy, and battery sharing with extended durability, etc.

A Study On Valuation Factors of Patent (특허가치평가 요소에 관한 연구)

  • Kim, Young-Ki;Park, Seong-Taek;Lee, Seung-Jun
    • Journal of Digital Convergence
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    • v.7 no.2
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    • pp.63-70
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    • 2009
  • It is well known that in the knowledge-based economy a firm's intellectual property including patent is crucial for its competitive advantage. In industrial economy, tangible assets such as land and equipment have been of critical importance for a firm's competitiveness. However, as the paradigm shift to the knowledge-base economy is being accelerated, intangible assets such as intellectual property are considered to be more influential for a firm to be competitive. The valuation of intangible asset is as necessary as that of tangible asset. In particular, reasonably accurate valuation of patent which represents a firm's technological competitiveness seems to be of great importance since (1) it is essential for a firm's patent strategy development, (2) it can activate the technology market, and (3) it is necessary to evaluate a patent's technological contribution when multiple patents are used to develop and commercialize an innovative product. Unlike that of tangible asset, the valuation of intangible asset is very difficult. In order to figure out a value of patent it is necessary to use a number of appropriate valuation factors. In this paper, we surveyed various valuation factors presented by previous researches and several technology valuation organizations to find a set of common valuation factors considered to be of more importance.

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Analyzing the Determinants of the Patent Quality in Fuel Cell and Solar Cell Technology Using Count Data Models (가산자료 회귀모형을 활용한 연료전지 및 태양전지 분야 특허의 질적 수준 결정요인 분석)

  • Park, Jung-Kyu;Heo, Eunn-Yeong
    • Journal of Korea Technology Innovation Society
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    • v.13 no.2
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    • pp.365-378
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    • 2010
  • For sustainable economic growth, the Korea government continues to increase its investment in R&D and at the same time, have reinforced the management of R&D outcomes and enlargement of its infrastructure for utilization. However, a strategic R&D planning that draws an outstanding outcomes is more important than the management of its post-outcomes. The purpose of this study is to propose an implication on the policy of R&D planning for obtaining a good R&D outcomes such as a high quality patent. We compared and analyzed the determinants of the patent quality in fuel cell and solar cell technology using the count data models. Estimated results showed that the determinants of the patent quality in technologies were different from each other. Therefore, having appropriate R&D planning strategies for all technologies was more effective than applying one same strategy for all because of technological differences, and based on the estimated results, we suggested the R&D planning strategy in fuel cell and solar cell technologies that could in result in high R&D outcomes.

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