• 유통과학연구
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• 제15권3호
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• pp.39-47
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• 2017

Purpose - The purpose of this study is to measure the effect of brand awareness by color marketing to purchase and revisit intentions in Traditional Markets. Research design, data, and methodology - For this study, 5 point Likert-scale was used based on previous research. Used SPSS ver.22, factor analysis and Cronbach's alpha, regression and correlation were tested. 254 samples were used for the analysis. Results - The three attributes of color marketing(symbolism, identifiability, association) exerted significant effects on brand awareness of traditional marketing explained 38.7% of the variance. Thus, , , and were supported. However, was not supported. Conclusions - Colors play important roles in establishing new images in consumers' minds. The visual sense affects emotions and attitudes and most of the visual sense is affected by colors. Colors that we see move people's heart and induce atmospheres thereby greatly affecting humans' physical and mental activities. To increase traditional market brand awareness, it is necessary for traditional markets to display a level of attractiveness through the use of colors and visuals. So to use color marketing in traditional market is very important for brand awareness which can cause purchase and traditional market revisit intension.

• 한국주거학회논문집
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• 제20권6호
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• pp.119-126
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• 2009

This study focused on the analysis of residential satisfaction and environment awareness depending on the environment-friendly level on the outdoor space of the housing complexes. The purpose of this study is to present basic materials of the environment-friendly outdoor space planning of housing complexes. The major findings of the study are as follows. First, the results of the comparative analysis of the satisfaction of the outdoor space of apartment complexes show that the complexes with the most application of environment-friendly elements had higher residential satisfaction. But there was no meaningful statistical difference between the complexes with the higher level of application of the environment-friendly elements and the complexes with medium level of application. Secondly, according to a comparative analysis, the overall residential satisfaction of the apartment complexes was the same as the residential satisfaction of the outdoor space. Thirdly, the results of the correlative analysis of residential satisfaction and environmental awareness showed that the satisfaction of the apartment complexes decreases as the awareness of the environment-friendly apartment complex increases. The results of this study can be used as basic materials for environment-friendly outdoor space planning of apartment complexes.

• 융합정보논문지
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• 제7권5호
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• pp.25-30
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• 2017

본 연구는 일부 치위생(학)과 학생의 노인에 대한 부양의식이 공감력에 미치는 요인을 파악하고자 한다. 연구 방법은 광주광역시에 위치한 대학의 치위생(학)과 학생 193명을 대상으로 하였고, 자료 분석은 빈도분석, t-test, ANOVA, 피어슨 상관계수, 다중회귀분석을 IBM SPSS STATICS 20.0을 이용하였다. 연구 결과 노인에 대한 부양의식과 공감력은 양의 상관관계가 있었고, 공감력에 미치는 요인을 알아보기 위해 다중회귀분석을 실시한 결과, 노인문제 대한 관심도와 부양의식이 높을수록 공감력이 높게 나타났다. 이상의 결과로 치위생(학)과 학생들에게 노인 관련 교과목 개설 및 체계적인 교육 프로그램 구축이 필요할 것으로 사료된다.

• 한국정보시스템학회지:정보시스템연구
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• 제23권1호
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• pp.111-138
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• 2014

As the Internet is widely used worldwide, Cyber world has become a part of daily life. On the other hand, the adverse effects of Internet, such as abusive comments, illegal harmful contents, rumor diffusion, infringement on a right have emerged with the increase. Researchers recognized the important of cyber ethics as an effective means of coping with the adverse effects on Internet. But, Little empirical research has been related to cyber ethics in management information systems. Thus, the purpose of this research is to identify multidimensional motivation factors that cyber ethics awareness and compliance behavior Intention. For this, this study investigated the factors that might influence Internet users to compliance cyber ethics. Using university students as a sample, one hundred and ninety six are collected for further analysis. The results of this study are as follows; First, self-esteem, Moral Obligation, self-control, cyber ethics education and Social Influence are significantly related to cyber ethics awareness, while punishment is not significantly related. Second, cyber ethics awareness have a positive effect on cyber ethics compliance behavior Intention. Third, the moderating effect of ego strength is also significant. This study is significant in that it established a behavior model to understand the compliance of cyber ethics with internet user in Korea.

• 산업경영시스템학회지
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• 제37권1호
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• pp.41-49
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• 2014

The purpose of this study is to examine the green management evaluation criteria and Employee Awareness and analyze their impact on management performance. A survey was conducted using a questionnaire form that was given to companies with fewer than 300 regular workers and less than 30 billion won in sales. The three-step mediated effect analysis proposed by Baran and Kenny was performed to verify the roles of the parameters. The research results are summarized as follows. First, awareness of greenhouse gases and environmental pollution play a mediating role affecting the management performance. Second, awareness of harmful chemical substances play a mediating role affecting the management performance. Lastly, The survey subjects were limited to SMEs in Chungcheong province and thus, this may not be applicable to all companies.

• 한국치위생학회지
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• 제15권2호
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• pp.245-251
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• 2015

Objectives: The purpose of this study is to evaluate the oral health awareness and oral health care provided by workers in the long-term elderly care facilities. Methods: A self-reported questionnaire was completed by 213 workers in long-term elderly care facilities. The questionnaire consisted of general characteristics, oral health awareness, oral health behavior, oral health knowledge, oral health care professionals, oral health care, oral health care improvement, and denture care. Except the incomplete answers, 200 data were analyzed by the statistical software of SPSS WIN 18.0. Results: Highly educated people tended to have higher oral health awareness. The workers in the facility maintained the oral health care but they suggested that dental professionals are needed. Conclusions: It is necessary to suggest the oral health care management by dental professionals.

• 융합정보논문지
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• 제9권11호
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• pp.38-46
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• 2019

본 연구는 간호학생들의 재난인식, 재난준비도 및 자아탄력성을 확인하고, 변수들간의 상관관계를 확인하기 위한 서술적 상관관계 연구이다. 연구대상자는 국내 2개 도시의 4개 대학에 재학 중인 간호학생 300명이었다. 자료수집은 2019년 4월 1일부터 4월 30일까지 시행되었고, 구조화된 자가보고식 설문지 작성을 통해 수집하였다. 자료분석은 SPSS 22.0 windows program을 이용하여, T-test, ANOVA, Pearson's correlation coefficient를 이용하였다. 연구결과, 재난인식, 재난준비도 및 자아탄력성 간의 유의한 양의 상관관계를 확인할 수 있었다. 이에 본 연구에서는 간호학생들의 재난인식, 재난준비도 및 자아탄력성을 향상시키고, 재난 관리 역량을 증진시킬 수 있는 융합 교육 프로그램의 개발을 제안한다.

• 한국환경교육학회지:환경교육
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• 제24권3호
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• pp.34-43
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• 2011

Project-based learning is an innovative approach to learning that teaches a multitude of strategies critical for success in the twenty-first century. Students drive their own learning through inquiry activity, as well as work collaboratively to research and create projects that reflect their knowledge. The purpose of this study was to investigate the effects of eco-friendly school project activity which is applied from one of project-based learning approach on learning outcomes of students in ninth-grade environment course in middle school. The participants were given a questionnaire before and after the environmental project activities. In solving the school environment issues themselves, students have practiced invaluable problem solving skills. This study indicates that school students' awareness about the environment has positively changed by experiencing the eco-friendly school project. In addition, this project affects students' variety of environmental awareness. This project could be applied to school environmental education programs and to environment lessons, developmental activities or club activities for a positive impact on students' environmental awareness.

• 대한한의진단학회지
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• 제15권1호
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• pp.87-94
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• 2011

Objectives: The purpose of our study was to verify whether the Seven Emotions evaluated by Guibi-Tang questionnaire (GTQ) were predictive of self-awareness level of one's quality of life (QOL). Methods: Eighty volunteers participated in this study and completed the GTQ. In addition, the volunteers were asked to answer one's self-awareness of the QOL using numerical scale. Factor analysis was conducted for extraction of GTQ factors. Structural Equation Model (SEM) was conducted to verify path structure. Results: The estimates of the four factors on the level of one's QOL demonstrated that Chest Factor (=-0.330) showed the highest level of correlation followed by the seven emotions (=-0.213); Deficient fire (=0.141); and Qi Deficiency (=-0.023). Model fit is $X^2$=34.740 (df=36), GFI=0.931, AGFI=0.873, NFI=0.867, RFI=0.797, IFI=0.975, TLI=1.006, CFI=1.009, RMSEA=0.000. Therefore, considering these values, SEM could be accepted as a workable model. Conclusions: Our study results suggest that According to SEM, The Seven Emotions evaluated by GTQ are predictable for self-awareness of one's QOL.

• 초등상담연구
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• 제11권2호
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• pp.261-278
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• 2012

본 연구는 초등학생 301명을 대상으로 진로인식과 진로포부 및 직업포부유형 간의 관계를 알아보고 진로인식이 진로포부와 직업포부유형에 미치는 영향에 대해서 검증하였다. 연구결과 첫째, 진로인식은 성별에 따라 진로인식 전체와 하위척도 중 의사결정, 진로태도와 자기주도성, 진로준비성에서 유의미한 차이를 보였다. 직업포부 유형은 실재형, 예술형, 사회형에서 성별에 따른 차이를 보였다. 학년에 따른 결과는 진로인식 하위척도 중 자기탐색, 직업편견에서 유의한 차이를 보였으며, 진로포부에서도 유의한 차이를 보였다. 둘째, 진로인식과 진로포부 및 직업포부유형 간에는 부분적인 상관을 보였다. 셋째, 진로인식의 하위척도 중 자기탐색, 자기주도성, 진로준비성이 진로포부에 의미 있는 영향력을 미치는 것으로 나타났다. 또한 직업포부유형 전체와 각 하위척도에 따라 진로인식의 각 하위요인이 의미 있는 영향력을 미치는 것으로 나타났다. 이와 같은 결과에 따라 논의 및 결과에서는 선행연구와 관련하여 논의하고, 연구의 의의와 한계 및 후속연구를 위한 제언을 제시하였다.