• Title/Summary/Keyword: PLACE

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A Study on Strategic of Place Marketing for Busan Port Development (부산항 발전을 위한 Place Marketing의 전략에 대한 고찰)

  • Woo, Seung-Hwa;Yoon, Mi-Sun;Kwak, Kyu-Seok;Nam, Ki-Chan
    • Proceedings of the Korean Institute of Navigation and Port Research Conference
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    • v.29 no.1
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    • pp.345-352
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    • 2005
  • Recently the large shipping companies are reducing a port of call to cut down on expenses related to the large size of ship for economy of scale. Due to this, it is necessary to work out a strategy to overcome the severe competition among ports. According to the importance of port marketing, there were many studies on port marketing. But previous studies for domestic port marketing are considered more importantly Products, Price and Promotion than Place of the 4Ps of marketing mix strategy. But it has to preferentially consider the place strategy in Busan Port because the best advantage is geographical position. So this paper shows the strategic plan of Place Marketing.

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Reasons for Seniors' Aging in Place within Their Community (노년층의 지역 내 계속 거주 이유에 관한 연구)

  • Kwon, Oh Jung;Lee, Yong Min;Ha, Hae Hwa;Kim, Jin Young;Yeom, Hye Shil
    • Human Ecology Research
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    • v.52 no.3
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    • pp.285-299
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    • 2014
  • This study was conducted to analyze the reasons for aging in place through an in-depth interview, which is a qualitative research method. The subjects of the study were 17 adults over the age of 60 years who preferred aging in place. Interviewees were asked questions about their experiences of past living, present living, and the future place where they want to live in and the reasons for their choice. In the in-depth interviews conducted from September 2012 to May 2013 for data collection the research participants were asked open-ended questions about their past living experiences and future living plan and were given the freedom to answer the questions in their own words. The results of the in-depth interviews revealed the following reasons for aging in place: 1) familiarity due to long-term residence, 2) strong attachment to the place and the neighbors, 3) satisfaction of present house, 4) personal stories associated with present house, 5) feeling of living in their own home, 6) convenience of the neighborhood for living, 7) caring relationship with the neighbors, 8) fear of a change of environment, and 9) resignation to the rest of their life. The findings indicated that residential types in old age need to be taken into account for both aging in place which referring to choosing to live where one has lived for years and referring to involuntarily staying where one has lived for years.

Effects of Place Attachment on the Sense of Citizen Participation in Urban Park Management - A Case Study of 'Shim-Teo' Children's Park - (공원관리에 있어서 장소 귀속감에 따른 주민참여의식 비교 - 쉼터 어린이공원을 사례로 -)

  • 양진희;김해경;김영희;조중현;김용근
    • Journal of the Korean Institute of Landscape Architecture
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    • v.30 no.5
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    • pp.66-77
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    • 2002
  • The purpose of this paper is to study the relationship between the sense of place attachment and citizen participation in urban park management. This case study focuses on the 'Shim-Teo' Children's Park in DongDaeMun-Gu in Seoul. This study used questionnaires. The data was collected from June 24 to 26, 2002 from a random sampling of visitors to the park who were over twenty years old. Final analysis utilized a total of 83 samples from the 91 respondents. This suey included Questions on Place attachment and the sense of the citizen participation. The results of this study can be summarized as follows; 1. For citizen participation in urban park management, it showed that the more respondents had a sense of the place attachment, the more they had a sense of responsibility for citizen participation in urban park management. The significant difference of the sense of the citizen participation between the two groups was their sense of place attachment. 2. For respondents reasons not to participate in park management, there was a tendency that the less respondents had a sense of place attachment, the more they answered that 'they have no idea how to participate in park management' and 'they have no time to participate in park management'. And the significant difference in the sense of citizen participation between the two groups was the place attachment. 3. It was shown that the respondents sense of citizen participation in urban park management was directly related to their sense of place attachment to the park. It was also shown that the reasons which dissuaded them from participating in urban park managements were other factors.

A Plan for the Systematization of Environmental Education in Technical Education (기술과에서의 환경교육 체계화 방안)

  • 이춘식
    • Hwankyungkyoyuk
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    • v.12 no.1
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    • pp.134-149
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    • 1999
  • In this paper an attempt was made to establish a direction in systematizing the technical education with regard to the relation to environmental education. This study was made mainly through literature review concerning the relationship between technology and environment, and thus this study has a purpose of connecting the contents of technical education with environmental education. It will provide referential data for environmental education. The main text of this study dealt with which goal to establish in the technical education from the viewpoint of academical position considering the relationship between technical education and environmental education. Also, it dealt with the organization of contents of environmental education according to the 7th curriculum and, as a result, it reached the following conclusions: In the first place, technology and environmental education which have close relationship with each other should be considered in the developmental aspect. In the second place, technology, in any directions, affects natural environment. In the third place, environmental education should be done by the integrated approach and one of the alternatives can be through SET education including society and culture, environment, and technology all together. In the fouth place, the environmental education should be environmentally sound and developed sustainably so that the technology can be developed along with environment. One example can be found in the ecological architecture. In the fifth place, the environmental education which is a souce of technical education has its necessity in 8 aspects. In the sixth place, according to the 7th curriculum, the following can be the teaching contents which will connect technical education and environmental education: gardening, vegetable raising, planting and trimming, the future techniques, energy and transportation techniques, and so on. In the seventh place, the technical education can have seven goals concerning environment. In the eighth place, the environmental education in the technical education should be considered in the aspect of contents, of teaching and learning, of evaluation, and of the relations with subjects. In the ninth place, should be included as teaching materials of the units of technology textbooks where environment education will be dealt with.

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The Introduction of Art Festivals in Small Cities and the Creation of Placeness (소도시의 문화예술축제 도입과 장소성의 인위적 형성)

  • Baik Seonhae
    • Journal of the Korean Geographical Society
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    • v.39 no.6 s.105
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    • pp.888-906
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    • 2004
  • With industrial restructuring and growing competition among places throughout the world, many countries including Korea are getting highly dependent on place marketing as their development strategy. Previous discussions on place marketing strategy maintain that the strategy should be performed on the basis of the unique placeness of each place. Not all places, however, have placeness that can be used for the place marketing strategy. Also, there are some cases of success in place marketing by introducing elements irrelevant to the places. In this context, this study aims to analyze previous debates on place and place marketing, and to investigate the possibility of creating placeness. In addition, it selected as case places the city of Ashland and the city of Jacksonville in the state of Oregon, USA and Tongyeong-si in Korea and examined how the art festivals, one of major means of place marketing, can be used in creating placeness.

The Meaning of Place in View of Events (사건의 관점에서 조망한 장소의 의미)

  • 김정호;이규목
    • Journal of the Korean Institute of Landscape Architecture
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    • v.29 no.4
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    • pp.1-11
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    • 2001
  • The purpose of this study is to re-interpretate the meaning of place from the perspective view of events. In the realm of events, time, process, and evolution are emerging as more important elements for better places rather than space or fixed physical elements. First, this study reviews the phenomenological contribution to the meaning of place by discussing differences between positivism and phenomenology. The phenomenological approach has strengths that can perceive individual experiences and idiosyncraises through a holistic approach and qualitative methods. However, it has weaknesses such as unpredictability, subjectivity and ambiguity. In order to overcome these weaknesses, the notion of singularities(pure events) on the metaphysical plane existing between nature and culture is explored via Deleuzean concepts(Post-structuralism); singularities become events(simulacre) through ´becoming´ and these events have meaning through this process in the particular place. By this process, the subject an feed a sense of place through this meaning. Events unexpectedly create a series of events and have impact in the future. Creating various events in the particular place requires many contextural settings where the embodied perceptions could take place. Describing the potentiality of embodied perceptions demands ´smooth space´ rather than ´striated space´. Smooth space refers to the space where orientations and linkages are in continuous variation. Recent architectural and landscape architectural design projects reveal that the emphasis is placed on the open-ended set of various events unfolding over time rather than the physical settings of the place. For better landscape design, new concepts need to be introduced and implemented. These new concepts should focus on creating a series of events and considering the evolution of the place over time through multi-contextural and rhizomatical synthesis rather than rigid and static master plan of SAD(survey-analysis-design) methodology.

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A Study on the Place-Names in Old Maps of Andong-Bu (안동부 고지도의 유형별 수록지명 연구)

  • Bae, Mi-Ae
    • Journal of the Korean association of regional geographers
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    • v.10 no.3
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    • pp.511-538
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    • 2004
  • The aim of this paper is to investigate the characteristics of place-names in old map of Andong-Bu mapped in Chosun Dynasty. A place-name is a linguistic expression whose function is to identify a topographic feature. The place-names in old map of Andong-Bu normally involve physical, administrative, military, economic, transport, and cultural features. The cultural place-names are more meaningful in Andong-Bu which was a center of confucianism in Chosun Dynasty. The generic place-names, including cultural place-names such as school, pavilion, temple, etc., served as indicators to identify regional characteristics of Andong in the past and present. A study on the place-names, using old maps, is regarded as advisable attempt in regional approach in geography.

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Progress of Management Policy and Research of Place Names in North Korea (북한의 지명관리 정책과 연구 동향 분석)

  • Kim, Kihyuk
    • Journal of the Korean association of regional geographers
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    • v.19 no.1
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    • pp.14-30
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    • 2013
  • Place names in North Korea has been regarded as an effective instrument of revolution since division of territory(1945) and as typical case which politcal ideology affected the place names. Especially in North Korea, self-reliance ideology(Juche Idea) and idolization of Kim Il Sung influenced the place names. With local administrative district reform in 1952, names of district and village were changed on national scale. National survey of place names were proceeded in 1964~1966 with direct support of Kim, Ilsung. After this survey, North Korea made alteration of place names in terms of idolization of Kim Il Sung family as well as socialist revolution. Encyclopedia of place names were widely published. Almost linguist were forced to produce writing and papers for the praise of the legitimacy of new place names. But it should be attended that research trend are slowly changed since 2000s. Research for idolization of Kim Il Sung has become a little importance.

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A Study on the Development of Symbolic Places for Local Cultural Festival - Focused on the places for International Jazz Festival in Gapyeong - (지역문화축제 활성화를 위한 상징공간 구축방안 연구 -가평 국제 재즈페스티벌 장소를 중심으로-)

  • Lee, Hyung-Sook
    • Journal of Korean Society of Rural Planning
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    • v.20 no.2
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    • pp.151-158
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    • 2014
  • The purposes of this study is to identify a proper spot to create a symbolic place for the International Jazz Festival and to improve the connections among the place assets of Gapyeong as a place marketing strategies. To this end, the analysis and interpretation of spatial structure was conducted using space syntax. The results of the study showed that the entire structure of the space formed in the axis of a total of 200. The value of total integration was 0.833, which is relatively low, and the local integration degree was 1.588 degrees. Gahwa Street has the highest value of full integration (1.264) among the major points related with the Festival, followed by the former Gapeyong Station area (1.189). As a result, the former Gapeyong station area was identified as a recommendable place for symbolic place because it is highly accessible to the surrounding areas and spacious enough to function as a plaza. Developing a cultural street occupied by jazz cafes, concerts, shops and restaurants, and transforming the old railroad into a linear park will enhance the image of jazz city and help place marketing.

A Study on the Diachronic and Synchronic Structure of the Concept of Place in Korean Architecture - Focused on the Korean Architectural Discourse during Around 1990s - (한국건축에서 장소성 개념의 변천과 의미구조에 대한 연구 - 1990년대 전후의 한국건축담론을 중심으로 -)

  • Kim, In-Sung
    • Korean Institute of Interior Design Journal
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    • v.24 no.1
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    • pp.124-132
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    • 2015
  • This study investigated the complex meanings of the concept of place and their periodical changes in the Korean architectural discourse. For that, the study surveyed almost every articles in majour 3 Korean architectural magazines during around 1990s, when the Korean architects and theorists concerned the 'place' as an alternative of the modernists' 'space'. 60 selected articles were organized in a table in a chronological order together with their keywords and category codes. The 8 categories reflecting 8 issues of 'place' were suggested in the study after the analysis of selected articles' contents. The categories were structured by two axes which were 4-grade scale axis influences by C. Norberg-Schultz' approach, and 'architecture-human' axis following the 'structure-action' division by A. Giddens. After the analysis of the diachronic and synchronic tables, the study tried to establish a structure model of the concept of place in Korean architectural context, which consisted of architectural terms such as environment, social system, context, identity, landscape, community, Materiality, and residence. This final result could be useful for both architects and theorists who might try to apply the idea of 'place' without erstwhile confusion on their design or research by examining the detailed contents of the concept.